Solomon Kahn

Founder & CEO at Delivery Layer | ex Nielsen P&L owner | ex unicorn SaaS VP of Data | Host of the Data That Drives Revenue Podcast

I'm a long-time data leader, currently leading ReportingApplications.com, a consulting company focused on building - you guessed it - Reporting Applications.

Why Reporting Applications?

Because they’re tricky to build in ways that most companies don’t realize until they are live with customers and dealing with unexpected business problems.

We believe there’s an art to building great reporting applications, but not many people have focused on this area deeply enough to become experts.

By working with us you can benefit from our many years of lessons learned.

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Prior to starting ReportingApplications.com I was the founder of Delivery Layer - a SaaS product that powered customer facing reporting applications.

Before that I was VP of Data Strategy at Helium 10 where I led all things data (Data Engineering, Data Science, Data Product Development and Analytics). I previously ran product & analytics with P&L responsibility for Nielsen Sports, the global leader in Sports Sponsorship data.
  
Early in my career I ended up with the mix of statistical, business analysis and programming skills that would turn into the ideal background for a data scientist. Since then, I've been leading data teams, building data products and running data businesses.

My philosophy is that data isn't the hero - it's the sidekick. It's only valuable if it improves the lives of your customers, or helps someone make better decisions.

Get in touch if you need to build a reporting application!

And connect and follow along for lots of content around data leadership, becoming a better data person, and (of course) Reporting Applications.

Founder & CEO

Delivery Layer is a platform that powers revenue generating data through web applications and APIs that deliver your internal data to customers and partners.  
  
We dramatically improve time to market for data products. Enterprise scale products can launch in under a quarter, and consulting project front-ends can ship in days.  

This is only possible because we focus exclusively on applications that deliver your internal data to customers (as opposed to when customers send data into your systems).
  
Our pre-built infrastructure and unique battle-tested experience allows us to move at blazing speeds.

MARTA (Metropolitan Atlanta Rapid Transit Authority)

Manager, Strategic Performance Analysis

Atlanta Symphony Orchestra

Acclaimed for the beauty, precision and expressive qualities of their singing, the Atlanta Symphony Orchestra Choruses have been an important part of the Orchestra's programming since their founding by the late Robert Shaw. Both the ASO Chorus and Chamber Chorus are composed entirely of volunteers, who meet weekly for rehearsals and perform with the ASO several times each season. They are also featured on the majority of the ASO's recordings, having garnered 14 Grammy awards (9 for Best Choral Performance; 4 for Best Classical Recording and 1 for Best Opera Recording).

Tenor - Atlanta Symphony Orchestra Chorus

Rightpoint

• Lead an analytics team ranging from entry-level to Associate Directors as team nearly doubled in size and revenue (from 10 to 18 headcount and 120% revenue growth in 2022)
• Scope, develop, and pitch analytics offerings for RFPs and potential clients in collaboration with relevant Rightpoint partners (e.g. Change Management, Research, SEO, Design, Developers, etc.)
• Design and implement an Analytics learning agenda based on team experience and development goals
• Oversee analytics projects across various domains including mobile app, employee experience, and
digital/omnichannel experience analytics
• Directly lead teams of up to 10 on client project work with focus areas including digital experience strategy, omnichannel Product analytics, BI development, automation, and data governance

Director, Analytics & Insights

Cardlytics

•	Lead a team of analysts responsible for measuring and reporting on loyalty program performance to partner banks supporting the largest financial institutions in the U.S. Regularly collaborate with Chief Data Officer to prepare materials for other C-Suite leaders and Senior Bank Executives
•	Design and implement metrics and tests to drive learning goals and consistent growth from 30M to 50M+ MAUs. Studies included large-scale segmentation of 100M+ credit and debit accounts with over $1T in annual spend, A/B testing on Product design, reward value optimization, and brand relevance. Tests informed future strategy, drove increased revenue for advertisers and partner banks as well as increased customer engagement and satisfaction 
•	Recommend allocation of $3M+ marketing spend to supplement advertiser offers, increasing customer engagement and attracting new brands to the network
•	Collaborate with other analyst teams to develop company-wide analytics for marketing, optimization, and forecasting using advanced analytics and data visualization techniques

Senior Manager, Bank Analytics

Manager, Bank Analytics

•	Lead a team of analysts delivering unique customer insights to Restaurant brands ranging from small single location brands to global multi-brand restaurant groups
•	Design custom analyses to address client initiatives and oversee Test vs. Control methodology for campaign performance. Insights projects included marketing measurement, market analyses, geographic behavioral maps, customer segmentation and competitive share shift analyses
•	Collaborate with Account Managers and Sales to develop strategy to manage $100M+ in advertising revenue
•	Develop R training program for analysts as company moved away from SAS, significantly reducing technology costs and improving efficiency of standard campaign measurement

Manager, Advertiser Analytics

Mather Economics LLC

•	Consult with 100+ publishing clients to maximize yield through data-driven revenue and customer retention strategies. Clients range from small local papers to large international brands in the US, Europe, and Australia
•	Design & Manage econometric models & reports for clients across various industries including Publishing, State Lotteries, CPG, Job listing and Real Estate sites. Applications included (Re)Acquisition models, Optimal Pricing models, Budget forecasting, Churn probability, Lifetime Value modeling, Customer Segmentation, CSR optimization, and Discount Timing optimization.  Model techniques included linear/multi-linear/logistic regression, survival modeling, A/B testing, PCA, and Factor analysis, with a focus on measurable impacts to optimize limited resources

Senior Manager

• Lead team of Analysts and Senior Analysts, spanning dozens of publishing and media clients
• Guide employee growth with regular coaching sessions, outside courses, and performance reviews
• Lead strategic discussions with clients and ensure quality of output
• Create company-wide products from analyses created by individual analysts or clients
• Communicate with Mather senior management on employee satisfaction, company policies, challenges, and growth objectives

Manager

• Train new hires with sample scenarios and data, teach necessary programming languages and technical skills (Stata, VBA, Excel), and introduce company-specific processes and best practices
• Develop new products and services for Mather clients
• Oversee internal templates with team to implement quality control and efficiency improvements
• Communicate analysis and strategy to clients
• Launched new industry benchmarking study
-       Converted 90 year-old, hard-copy study to a dynamic web tool 
-       Developed submission templates, set up data processing, and oversee updates to site
• Communicate with Mather Economics management on company goals and hiring decisions

Senior Analyst

• Develop subscription pricing strategies for newspapers and media companies
• Use econometric modeling to drive pricing strategy, guide client analyses, budget forecasting, and yield management. Techniques include survival, multivariate regression, and discrete choice models
• Report performance and communicate strategy to clients. Coordinate across departments: including IT, Customer Service, Management and relevant vendors

Analyst

Seyfarth Shaw, LLP

• Review thousands of case files on short deadlines to help the partners prepare their arguments and respond to opposing counsel
• Respond to last-minute requests and ensure that attorneys are prepared for important court dates with relevant spreadsheets, summaries and binders

Case Assistant

Belmark Associates

Belmark Associates is a student-managed market research organization run out of the Beloit College Economics Department. We work to find and construct projects with clients, including:

• Conducting market research for clients to facilitate future investment in commercial housing opportunities, renewable energy credits, and carbon credit trading
• Survey writing and administration
• Constructing a demographic profile of the Beloit, WI Farmers Market for the Downtown Beloit Association
• Creating an Annual Report for ‘10-Mile City’, the area in a 10-mile radius of Beloit, WI for Beloit 2020
• Analyzing how the front page of the Beloit Daily News portrays the city of Beloit, WI

Beloit College Learning Enrichment and Disability Services

Learning Assistant: Tutor Training & Observation

Wal-Mart

• Restock and organize the store each night
• Improved the overall quality of the store by installing new store fixtures and displays

Overnight Stock & Remodel Associate

Experienced leader with a background in analytics and a passion for learning. Lifelong Liberal Arts student, always seeking a new challenge. Strong technical and analytical skills with the ability to clearly communicate results and drive value with actionable recommendations. I manage and analyze large amounts of data to help companies make smarter decisions.

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Solomon Kahn

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