🟡 Digital Marketing, Done Better! Smart50 List 2023 🚀 Father 👨‍👩‍👧‍👦 Skater 🛹 CEO || Knows Nothing About Football ⚽️ 🏉 || Knows how to accelerate your sales.

For over three decades, I've helped visionary businesses harness emerging technologies to create extraordinary growth. 

From the dawn of mobile phones to today's AI revolution, I've consistently turned technological disruption into competitive advantage for my clients.

My journey began in 1987 with the first wave of mobile technology. 

The Car Phone.

Since then, I've successfully navigated every major digital transformation - from the internet's emergence in 1996 (launching the World's first coin operated Internet Kiosk) to digital marketing's evolution in 2010, & now the AI revolution. 

Each wave has deepened my expertise in spotting opportunities others miss.

Today, I lead Sydney Digital Marketing Agency, established in 2014 and recognized among Australia's smartest businesses on the 2023 Smart50 list. 

We partner with medium & enterprise businesses to reduce their cost of customer acquisition and transform their marketing results through data-driven strategies that consistently deliver measurable ROI.

What sets me apart isn't just the depth of my experience - it's my ability to see around corners and guide businesses toward future opportunities while delivering results today.

📍 Partner Benefits:

→ Strategic Innovation: You gain access to cutting-edge marketing strategies tested across diverse industries. Our early adoption of AI & automation tools means you're always ahead of competitors.

→ Proven ROI Framework: Our proprietary approach combines data analytics with creative strategy, consistently delivering 3-5x return on marketing investment for our clients.

→ Risk Reduction: Leverage our 35+ years of experience navigating digital transformations. We've already learned the costly lessons so you don't have to.

→ Holistic Growth Focus: Unlike agencies that chase trending tactics, we build comprehensive strategies that align with your business goals, market position, & growth targets.

→ Future-Proofed Solutions: In a rapidly evolving digital landscape, we ensure your marketing infrastructure is built to adapt and scale, protecting your investment long-term.

The 3 things to know about me - outside of my professional bio 👇

1️⃣ I’ve been digital since dial up - 1996 ☎️

2️⃣ My son+daughter were born 18 yrs apart 🥰

3️⃣ At least once a year I take a 4 day silent retreat to disconnect from the crazy. 📵 🤐

Simon Gould ✪ CEO ✪ Sydney Digital Marketing Agency ✪

I’m Shehar Yar, founder and leader of Software House, where I have the privilege of working alongside a multidisciplinary team of web developers, mobile app engineers, data scientists, and SEO specialists. Together, we architect and deploy end-to-end digital ecosystems that are not only functional but scalable, secure, and future-ready.

My expertise spans cloud infrastructure engineering, distributed systems, and database architecture, with hands-on experience in designing LLM-powered applications, AI integrations, and intelligent automation workflows. From custom SaaS platforms to large-scale cloud apps and AI-driven business solutions, I focus on leveraging cutting-edge technologies to deliver measurable business outcomes.

At Software House, we are particularly passionate about Generative AI and Large Language Models (LLMs)—integrating them into real-world workflows such as knowledge management, process automation, natural language interfaces, and custom AI agents. Our approach is deeply technical, involving API integrations, fine-tuning, embeddings, and vector databases to ensure solutions are optimised for accuracy, speed, and enterprise security.

I strongly believe that collaboration is the cornerstone of innovation. If you’re exploring how AI, cloud, and advanced software architectures can reshape your business, I’d love to connect. Let’s discuss how we can build resilient, intelligent systems that move beyond traditional digital solutions and unlock the next frontier of growth.

taplio

The Battle

Simon Gould ✪ CEO ✪ Sydney Digital Marketing Agency ✪

Shehar Yar

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?