In the rapidly changing, dynamic digital environment, this self-taught digital strategist facilitates businesses to filter trends from the noise and implement appropriate digital strategies that deliver the desired results.

Praveen helps entrepreneurs, CEOs & CMOs solve their PAIN in digital marketing by customizing & crafting strategic digital footprints that enable their organizations, irrespective of the size, to thrive digitally.

He has delivered projects that have increased the number of leads by 5X at nearly 50% of the regular spend. His strategies have turned around brand positioning, resulting in growth and sales increases of up to 300%.

In Feb 2020, WILD CREEK WEB STUDIO was recognized among the TOP 25 DIGITAL MARKETING AGENCIES in India.

In May 2021, he was named the "BEST MENTOR and EXPERT" in Digital Marketing by UpGrad.com (India's largest online professional education company).

In 2022, Wild Creek was awarded "SEO Agency of the Year".

In 2023, it was featured in the "TOP 10 DIGITAL MARKETING COMPANIES in India" by CEO Magazine.

In 2024, Praveen was named one of the 15 Business Leaders to Watch by the Economic Times.

In May 2024, he trekked to Everest Base Camp.

Praveen is an award-winning Digital Strategist with 18+ years of experience in building, implementing, and turning around digital marketing projects for companies across sectors.

In 2024, he published his first book, "50 Time Saving Hacks for Entrepreneurs," a collection of actionable strategies drawn from his experience to help entrepreneurs reclaim their time, work smarter, and achieve balance.

His second book, "The Power of Prioritization: Your Guide to a 20-Hour Work Week," is a practical playbook for professionals to design their week around what truly matters - without burning out.

In 2025, he released "Digital Marketing Mastery - 101 Smart Hacks for Exponential Growth," a tactical guide packed with timeless, tool-agnostic strategies to drive performance-led growth in a fast-changing landscape.

In July 2025, he curated Human Algorithm, a first-of-its-kind event that brought together marketers and founders to explore how businesses can scale in an AI-powered world without losing human clarity. The event focused on strategic thinking, creative insight, and meaningful conversations around growth.

He has also served as a Digital Marketing Mentor at UpGrad.com and Visiting Faculty at a leading B-School in Chennai.

Praveen Kumar

Art van Horick

YouLynq.me US

📈 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗮 𝗧𝗲𝗮𝗺 || 𝗥𝗮𝗽𝗶𝗱 𝗚𝗿𝗼𝘄𝘁𝗵 || 𝗘𝘅𝗰𝗲𝗲𝗱𝗶𝗻𝗴 𝗧𝗮𝗿𝗴𝗲𝘁𝘀
I lead the greenfield expansion into the US market, establishing our presence as the first expansion outside our home market. In addition to setting up channel sales, I built a sales and support team from scratch, assembling and leading a group of talented professionals. Together, we formulated and executed sales strategies to penetrate new territories. 

Leveraging our innovative product, which has strong marketing and networking features, I identified growth opportunities and directed the team with effective leadership. Leveraging strong negotiation skills, I secured valuable deals and partnerships, contributing to revenue growth. I implemented sales performance metrics for real-time insights, enhancing our ability to make data-driven decisions.

Director YLM USA

Guesstimation

📈 𝗦𝗮𝗮𝗦 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗱𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 || 𝗩𝗖 𝗣𝗶𝘁𝗰𝗵𝗶𝗻𝗴 || 𝗕𝗼𝗼𝘀𝘁𝗶𝗻𝗴 𝗨𝘀𝗲𝗿 𝗕𝗮𝘀𝗲
As the director, I lead the development and launch of a groundbreaking SaaS product that integrates sales automation with our proprietary AI technology. This innovative solution enables sales and support teams to scale without increasing headcount. Our AI generates text in your tone of voice. 

Leading the initiative, I played a key role in formulating our go-to-market strategy, driving new business development, and shaping our business strategy. Leveraging my expertise in AI and enterprise software, I ensured our product remained at the forefront of innovation while demonstrating independence and effective budget management skills.

Director // SaaS // Scaling Sales Teams with Automation. 

Werkzoeken.nl

📈 𝟭𝟬𝟬+% 𝗴𝗿𝗼𝘄𝘁𝗵 𝗬𝗼𝗬 || 𝗔𝗥𝗥 𝟲𝗺𝗹𝗻+ || 𝗗𝗲𝗮𝗹 𝘀𝗶𝘇𝗲 𝟰𝟬𝟬𝗸. 
Developed and grew our Sales and Support team, and optimized our sales flow and support mechanisms, leveraging data-driven insights and innovative strategies. We utilized Salesforce and an in-house database to store and analyze sales data, enabling us to refine our approaches effectively. With a focus on growth strategies and sales management, I expanded and trained the sales team, fostering key account relationships and client rapport through strategic communication and relationship-building efforts. We grew our platform from being number #4 >> to being #2 in the market. 

Moreover, I championed platform improvements to enhance the commercial flow and experience to drive sales and engagement. Through strategic insights and presentation skills, I advocated for enhancements in both sales and support functions. Our dedication to excellence was recognized when we won the Gazelle Award, very proud of that. Across platforms, our efforts resulted in over 1 million monthly visitors.

Head of Sales | Data Driven Sales | Triple digit growth YoY | Market Place

Tweakers

📈 𝟭𝟬 𝗠𝗹𝗻 𝗔𝗥𝗥 || 𝗗𝗲𝗮𝗹𝘀𝗶𝘇𝗲 𝟱𝟬𝟬𝗞 || 𝗢𝘂𝘁𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗲𝗱 𝗞𝗣𝗜'𝘀 
I specialize in driving sales, support and develop account managers and nurturing key accounts across diverse sectors, including Tech, Financial and insurance, Government, Consultancy, and Media. With a multi-brand portfolio encompassing platforms like Tweakers, NVB, and Intermediair, I've spearheaded sales initiatives, crafted campaigns, and utilized Salesforce data to target clients effectively. Common part of our portfolio were media impressions, we also dealt with programmatic media buying parties. 

As part of the DPG Sales Management Team, I motivated the sales force, provided creative advice, and implemented Scrum methodology in our sales operations. With a track record of serving over 70 companies, I offer strategic insights for organizations seeking innovative recruitment marketing solutions.

Sales Management // Sales Strategist // Key accounts. 

Digivolia

📈 𝗖𝗼𝗻𝘁𝗶𝗻𝘂𝗼𝘂𝘀 𝟭𝟲% 𝗥𝗼𝗖 || 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗗𝗲𝗮𝗱𝗹𝗶𝗻𝗲𝘀 || 𝗕𝘂𝗱𝗴𝗲𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁
During this period, my primary focus was on developing my private asset portfolio and ensuring its profitability. I dedicated myself to leveraging my private capital effectively, closely monitoring our budget, and overseeing execution with precision.

This comprehensive approach involved strategic planning, thorough analysis, and disciplined execution to maximize returns while minimizing risks. Additionally, I actively fostered relationships with financial experts to gain valuable insights and fine-tune my investment strategy, which increased my hands-on technical know-how.

Through this immersive experience, I sharpened my budget management skills and gained a deeper understanding of market dynamics. It underscored the significance of adaptability and informed decision-making in realizing long-term investment success.

Martket Analytics and Asset Portfolio Development

TEKsystems

📈 𝟮𝘅 𝗦𝗮𝗹𝗲𝘀 𝗣𝗲𝗿𝘀𝗼𝗻 𝗼𝗳 𝘁𝗵𝗲 𝗠𝗼𝗻𝘁𝗵 || 𝗡𝗲𝘁𝘄𝗼𝗿𝗸𝗶𝗻𝗴 || 𝗪𝗼𝗻 𝘀𝗶𝗴𝗻𝗶𝗳𝗶𝗰𝗮𝗻𝘁 𝗧𝗲𝗻𝗱𝗲𝗿
I worked as a dedicated recruiter and business developer for the high paste Tech Recruitment agency TEKsystems. I sourced and recruited many National and International IT professionals. I am being remembered as a highly driven and eager recruiter that goes an extra mile to get things done. Through this position I build a large network of IT professionals

Business Development || Global Sourcing

Halbe&Koenraads

📈 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀𝗵𝗶𝗽 || 𝗗𝗮𝘁𝗮 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 || 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁
Here I worked with a group of informal investors that looked for new investments (start-ups) and guided their investments towards scale-ups. I took part of this and carried the following responsibilities: Concept Development, Data Analysis, Market Analysis, Business Development, thinking along with the market strategies the startups / scale ups pursued

Business Development & Data Analysis

Blue Stone

📈 𝗗𝗶𝗿𝗲𝗰𝘁 𝗦𝗮𝗹𝗲𝘀 || 𝗗𝗼𝗼𝗿-𝘁𝗼-𝗱𝗼𝗼𝗿 || 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗧𝗮𝗿𝗴𝗲𝘁𝘀 
Door-to-door direct sales for an energy supplier. Met and exceeded monthly sales quotas,  showed creativity and persuasiveness during the sales process. Represented the company and handled dedicated accounts.

Commercial Advisor || Canvassing

Art's Tuinen

📈 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀𝗵𝗶𝗽 || 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗚𝗿𝗼𝘄𝘁𝗵 || 𝗕𝘂𝗱𝗴𝗲𝘁 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁
I started my own business in the garden and construction sector. I managed projects (eg. cash & supply management, customer sales), supervised teams, and joined the hands-on activity.

Owner

EF Education First

📈 𝗧𝗮𝗸𝗶𝗻𝗴 𝘁𝗵𝗲 𝗟𝗲𝗮𝗱 || 𝗗𝗲𝗮𝗱𝗹𝗶𝗻𝗲𝘀 || 𝗣𝗿𝗼-𝗮𝗰𝘁𝗶𝘃𝗲
Sales activities, meeting deadlines, ad-hoc campus support during peak hours, EF-representation, team leader at the campus cafeteria.

Support and Assistance

Founder @ Guesstimation | Co-Founder @ YouLynq.me NY | Business Growth & Networking Strategy

Welcome to My LinkedIn Profile!

🚀 Elevating Business Development & Sales for Over a Decade
Thank you for having me! Over the last decade, I've ventured into entrepreneurship and led sales teams, honing my skills in marketing and sales. I've mastered the art of persuasive communication in both written and spoken forms, and this journey has broadened my skill set, providing valuable insights into effective leadership and communication.

🎯 Captivating & Influencing Audiences with Precision
My journey has provided me with a profound understanding of how to engage audiences and sway them effectively. It's been a pleasure to collaborate with various organizations, including:

• Microsoft
• Accenture
• Capgemini
• Shell
• CGI
• ING
• Rabobank
• Coolblue
• Jumbo

📝 AI-Powered Writing Revolution and Your Personal LinkedIn Butler!
Today, my focus is on bringing our revolutionary AI tool to the market, which simplifies and transforms the process of generating any written content. Additionally, I lead the US operations for Youlynq.me, a full-service LinkedIn platform that handles everything for you. This not only saves you valuable time but also maximizes the benefits that LinkedIn has to offer. It's like having a personal LinkedIn butler, without the British accent! 😉

🌱 Growing Businesses by Nurturing Networks
I staunchly believe that the growth of your business is intertwined with the expansion of your network and the establishment of a robust online authority.

🔗 Let’s Connect!

Curious to learn more? Feel free to get in touch! 

✉️ Email: Art@youlynq.me

Looking forward to crafting success stories together!

Founder

📈Pioneering AI-Driven Text Improvement Solutions (Flagship AI tool: Rewright)
Embarking on a journey with Guesstimation, I have been deeply immersed in the creation and provision of custom AI solutions designed to automate text improvement, thereby enhancing efficiency across various communication platforms.

🚀 Driving Impactful Results
Under my leadership, Guesstimation specializes in delivering easy and fast content makeovers that not only boost conversions but also captivate attention from readers. Our solutions are crafted to ensure that your messages are not just heard, but resonate, creating impactful interactions that drive desired outcomes.

🤖 Harnessing the Power of AI for Content Excellence
Our AI solutions are meticulously designed to ensure that content is not only grammatically accurate but also rich in context and relevance, ensuring that messages are clear, concise, and compelling. We are dedicated to helping businesses communicate effectively, ensuring that every word counts and every message strikes a chord with its intended audience.

taplio

The Battle

Praveen Kumar

Art van Horick

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