In the rapidly changing, dynamic digital environment, this self-taught digital strategist facilitates businesses to filter trends from the noise and implement appropriate digital strategies that deliver the desired results.

Praveen helps entrepreneurs, CEOs & CMOs solve their PAIN in digital marketing by customizing & crafting strategic digital footprints that enable their organizations, irrespective of the size, to thrive digitally.

He has delivered projects that have increased the number of leads by 5X at nearly 50% of the regular spend. His strategies have turned around brand positioning, resulting in growth and sales increases of up to 300%.

In Feb 2020, WILD CREEK WEB STUDIO was recognized among the TOP 25 DIGITAL MARKETING AGENCIES in India.

In May 2021, he was named the "BEST MENTOR and EXPERT" in Digital Marketing by UpGrad.com (India's largest online professional education company).

In 2022, Wild Creek was awarded "SEO Agency of the Year".

In 2023, it was featured in the "TOP 10 DIGITAL MARKETING COMPANIES in India" by CEO Magazine.

In 2024, Praveen was named one of the 15 Business Leaders to Watch by the Economic Times.

In May 2024, he trekked to Everest Base Camp.

Praveen is an award-winning Digital Strategist with 18+ years of experience in building, implementing, and turning around digital marketing projects for companies across sectors.

In 2024, he published his first book, "50 Time Saving Hacks for Entrepreneurs," a collection of actionable strategies drawn from his experience to help entrepreneurs reclaim their time, work smarter, and achieve balance.

His second book, "The Power of Prioritization: Your Guide to a 20-Hour Work Week," is a practical playbook for professionals to design their week around what truly matters - without burning out.

In 2025, he released "Digital Marketing Mastery - 101 Smart Hacks for Exponential Growth," a tactical guide packed with timeless, tool-agnostic strategies to drive performance-led growth in a fast-changing landscape.

In July 2025, he curated Human Algorithm, a first-of-its-kind event that brought together marketers and founders to explore how businesses can scale in an AI-powered world without losing human clarity. The event focused on strategic thinking, creative insight, and meaningful conversations around growth.

He has also served as a Digital Marketing Mentor at UpGrad.com and Visiting Faculty at a leading B-School in Chennai.

Praveen Kumar

Digital Downshift Podcast

- Founder and host of the Digital Downshift podcast
- Creative direction, production, marketing and mistake-maker-in-chief
- Emerging ideas and opportunities for remote work and online business
- Interviews with others about the methods, mindset and factors that helped them succeed
- Principles and practical steps to maximize insights and magnify outcomes

Founder

J Paul Hendricks Consulting

- Providing consulting and coaching to bootstrapped founders and startups
- Growth and operations specialist with over two decades of business development and management experience
- Skills developed across a wide range of entrepreneurial ventures and corporate leadership roles
- Experience spans the full business life cycle from ideation, planning and launch, to growth, operations and exit
- Delivering solutions to increase value and revenue potential for startup founders and their teams

SERP Sonar

Launched and growing a digital marketing and SEO browser app that helps derive data from and perform analysis on a search engine results page (SERP). SERP Sonar uncovers data and information from beneath the surface of the SERP, and delivers actionable insights to drive higher organic rankings and better targeted paid campaigns.

I am a finance and technology business development and product management operative with experience growing businesses and bottom lines, from startups to global Fortune 50 firms. I've been one foot in online marketing for two decades plus, leveraging and learning my way into new startup and investment opportunities along the way.

My focus is on technology product and business management, and marketing and communications in both producer and leadership roles across operations, product, business development and sales teams. All shared themes of bottom line focus, efficiency and innovation through technology, and well-managed risk. 

In addition to my professional activities, I have a strong interest in lean startup principles and entrepreneurship in NYC and the Bay Area. I am also active in public education advocacy and reform, and the potential for empowerment and financial liberation that the internet and new technologies enable.

Professional Scope & Consulting/Advisory Focus:
Business Development, Operations, Product Management
Client/Account Management; Sales & Market Share Growth
Professional Writing; Marketing & Communications
ML, LLM & AI-Enabled Process & Workflow Optimization
AI-Integration & Product Development
CRM: On-Boarding, Value-Added Solutions, Continuous Feedback
Channel Management: Mobile Solutions, Cross-Platform Distribution

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The Battle

Praveen Kumar

J. Paul Hendricks

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