Stacy Kehren Idema, PMP

Hi, I’m Stacy, 
a small-town lake country girl turned modern traditionalist, building emotionally intelligent technology and presence-based leadership systems for the future of legacy.

Since I was ten, I’ve believed business could be done differently — not just more efficiently, but more humanly.

For 27+ years, I led innovation across startups and Fortune 5 companies. I learned how systems scale and how trust breaks, whether because emotion gets edited out or because unchecked emotion runs the show.

When it was time to choose what came next, I couldn’t return to the system I once believed would take me to the top.

That decision sparked my current path, one that bridges emotional intelligence, technology, and generational wealth.

I founded Equati to help family offices, investors, and founders align values, vision, and legacy within their direct investing. Because legacy isn’t numbers on a page; it's a living system shaped by presence, trust, and the way we communicate across generations.

Alongside Equati, I serve as a Presence-Based Chief of Staff & Leadership Consigliere --- a strategic partner to founders, principals, and family enterprises navigating growth, succession, or strategic inflection points.

My work blends strategic clarity with emotional intelligence, helping leaders create coherence across their people, priorities, and processes.

Today, I work with:
→ Family Offices & Investors designing continuity and trust across generations
→ Principals and founders needing strategic partnership and grounded decision support
→ UHNW families preparing for legacy transitions and the Great Wealth Transfer
→ Companies built for patient, purpose-driven capital

Because how we invest, lead, and live isn’t separate from who we are.
It's the story of legacy in motion.

When I’m not building or serving leaders, you’ll find me between Austin, TX and Minneapolis, MN driving my Jeep with the top off, baking (my signature is banana bread with a salty crust), or on a flight across an ocean with camera in hand, writing about the messy, human side of legacy, leadership, and love.

Because the way we invest, lead, and live is the story we leave behind.

✳️ stacy@equati.ai
 | www.equati.ai

Founder & Managing Director

The Global Collective is the gateway to a new business ecosystem that empowers and harmonizes gender strengths and diversity in business around the globe.
 
We partner with investment companies that are ready to invest in female-founded/led businesses, help the businesses with which they've already invested be better winners and create a culture of performance and flow with less burnout.
​
Our vision is to eliminate the diversity gap, whilst changing gender perceptions by connecting the unique strengths of each gender, which will also increase the financial benefit and mental well-being in business.

Joy of Coding

As the Student Success Coach and Onboarding Specialist I'm the first contact a student has with the Academy as an enrolled member. 

•Facilitating engaging new student orientations for the Academy through interactive platforms such as Discord and Zoom, ensuring a seamless transition into the program
• Providing personalized mentorship to students, offering guidance in communication, time management, and productivity, while igniting their intrinsic motivation and inspiration to excel academically
• Delivering impactful life coaching sessions to Phase 1 students, empowering them to navigate challenges and leverage their strengths effectively
• Spearheading the development and recommendation of supplementary life coaching training resources tailored specifically for Phase 1 participants, enhancing their overall learning experience and personal growth journey

Student Success Coach

Nandoism Coaching

My clients are entrepreneur women looking to smash imposter syndrome and create unlimited impact, influence, and income! (nandoism.com)

Coaching to create breakthroughs in the following areas:
• Business Challenges
• Lack of Self-Confidence + Abundance of Fear 
• Increase Motivation
• Manage Creative Blocks
• Smash Negative + Limited Beliefs

Imposter Syndrome Breakthrough Success Coach

Thrive Global

Contributing writer on wellness, life hacks, and over all lifestyle matters

Contributing Writer

HuffPost

Blogger Covering Topics that include:
•  Employer Branding
• Recruiting
• Interviewing
• HR & other career related topics 
• Transformative Learning

InterviewingU

Our goal at InterviewingU is to help you land your dream job by providing you true insider tips and knowledge we've acquired working as professional recruiters and talent brand managers. With our help, you'll discover, create & establish your personal brand to help you network, kick ass during any phone screen and ultimately get the job of your dreams. 

We are the creators of the #Brand2Land interactive workshop and offer individual branding sessions for those interested in discovering their personal brand in order to network, apply for roles, interview & follow up.

For more info on our services visit http://www.interviewingu.com/

Co-Founder + Co-CEO

Horizon Media

I lead Horizon Media's employment branding unit; creating, establishing and defining Horizon's talent brand primarily focused on recruitment marketing campaigns and brand awareness. I conceptualize and execute all content highlighting our culture, whether through video, blog, or social paid campaign to showcase and grow our brand awareness on LinkedIn, Twitter, Facebook, Instagram & Snapchat. I also influence the launch of new recruiter technologies that attracts the best talent to our media agency.

I cement Horizon Media’s voice and brand within the media industry and ensure we’re an active and relevant participant in those conversations.

Delivered Horizon Media's 1st Snapchat hire.

• Create + execute social media and digital recruitment campaigns through PPC, SEM, and SEO
• Curate #Horizonation user generated content on careers channels
• Produced brand ambassador “VCP” program resulting in 92 referrals, 8 interviews, 2 hires in 10 weeks
• Increased traffic by more than 210% on all social platforms
• Drove candidate interview experience rating on Glassdoor from 47% negative to 72% positive 
• Lead all social listening & monitoring and give major insights/key findings in monthly reports
• Edit, review and give feedback on all posts and manage our content calendar
• Oversee Twitter, Facebook, Snapchat, LinkedIn, Instagram content calendars and platforms



Presenter:  TMA Social Mobile Recruiting Conference - July 2015
Presenter:  LinkedIn TalentConnect - October 2015
Keynote:  TMA Conference - March 2016
Presenter:  EBSC - May 2016
Keynote:  TMA Social Recruiting Conference - July 2016

Head of Employer Branding & Digital/Social Media Recruitment Strategy

Ogilvy & Mather

I worked closely across Ogilvy's Talent Acquisition team across North America to define and deliver our talent brand strategy + enhance and lead the team’s social media recruitment strategy and recruitment marketing efforts. Engaged candidates through LinkedIn, Twitter, Instagram, and Facebook to expand Ogilvy & Mather’s influence as an employer of choice across key channels. 

• Strengthen Ogilvy & Mather's employer brand
• Create promotional collateral (videos - see below, blogs, infographics, etc)
• Training recruiters on maximizing their social media influence to raise their recruiting equity
• Assist with wellness + engagement programs
• A complete overhaul and redesign of the career website to maximize our reach 
• Ensure our EVP is easily obtained by potential new talent


Major Wins:
•Ranked #25 on LinkedIn's top 100 Most In-Demand Employers, 2014
•Ranked #7 on Glassdoor's top 10 Coolest Office Spaces to Work, 2014
•Speaker at LinkedIn's Talent Connect in San Francisco 2014

Head of Employment Branding, North America

In addition to full-cycle recruiting of social media talent across North America, I created, lead and executed a social media strategy for our internal recruiting team to become highly visible in their respective vertical. I served as co-facilitated for our global ATS (Kenexa BrassRing) as well as giving best practices trainings.

Specialized in the following Social Media talent pools:
•Senior Social Media Strategist
•Content & Engagement Specialists
•Social Media CPG Strategists
•B2B Tech Senior Leadership
•Analytics, Research & Measurement Specialists

Past Clients: Ikea, Caterpillar, Coca Cola, IBM, Blurb, Slim Fast, Ford, Hennessy, LG, and many more.

Sr. Social Media Recruiter, North America

I managed full-cycle recruiting of social media professionals within Social@Ogilvy: social content strategy, social engagement, social analytics and measurement, etc. In addition, I served as Ogilvy's brand ambassador at various conferences such as SXSW, 140 Conference, Blogger World, and other recruiting events.

Social Media Recruiter, New York

Freelancer

Linking bloggers & social media strategists to further their brand awareness while adding monetizing capabilities to their social media campaigns. Blogger Industry Experience: Dating & Relationship, Photography, Career, Fashion, Beauty + Wellness and Food.

Online Social Media Consultant

Fforde Management

Talent activation in the pharmaceutical industry recruiting for SAS Programmers + other Statisticians.

Pharmaceutical Recruiter

TTS Personnel

Working with advertising agencies recruiting:
•Creative Directors
•Flash Developers
•Information Architects + Site Designers

Creative Recruiter

I BELIEVE IN 3 THINGS:
1. Social media changes people's lives.
2. Your ability to have unlimited breakthroughs.
3. The power of sexy hair.

Transformative NLP Life & Success Coach: Coaching entrepreneur women to transform their mindset, actions, and lives and crush their imposter syndrome to gain the confidence to show up authentically in their business and with their clients--giving them the power to be fully self expressed and "kill it" in their industry!

I was laid off from my corporate job about three years ago, which in my mind, corroborated the story of "I'm not "good enough" and went straight into a depression feeing defeated, hopeless, and unworthy--but it also kick started my person transformational journey. At the end of that experience I had several breakthroughs leaving me empowered, confident, and ready to conquer anything that came my way. I had crushed my own imposter syndrome that had kept my entire career inside of fear, self-doubt, and the inability to believe in myself.

I turned that experience into a business where I coach high achieving women entrepreneurs to create unlimited  breakthroughs to find their authentic selves and show up confident, fully self-expressed, and unstoppable by CONQUERING their imposter syndrome!

✨Recently I find myself working with female entrepreneurs helping them✨:
👉🏼Show up authentic in their business
👉🏼Become unstoppable leaders
👉🏼Discover that work + fun can go together

As a Breakthrough Coach, I work with female entrepreneurs solving their most expensive business problems. 

On the other side of working with me, you will:

👉🏼 Crush your imposter syndrome 
👉🏼 Discover the source of your self doubt
👉🏼 Eliminate the fear of disappointing your clients
👉🏼 Stop protecting yourself from success
👉🏼 Have the audacity of self-worth
👉🏼 Remove overwhelm and burnout from your vocabulary
👉🏼 Design bigger + more impactful results, with less effort and more fun
👉🏼 Become unstoppable an as entrepreneur and create a profitable business

If you’re ready to step into your true potential & start tapping into a more authentic and unstoppable entrepreneur life --  let’s chat → www.nandoism.com

taplio

The Battle

Stacy Kehren Idema, PMP

Nando Rodriguez, Breakthrough Coach

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