Stapho T

Hello there👋🏼! Thanks for checking out my profile. 

As you can see, I'm Stapho Thienpont; a B2B marketing consultant focused on companies with high ACV.

Instead of trying very hard to convince you of my expertise, I would like to share some random facts about myself here. If you want to learn more about my experience, you can always look at my content or my ... experience section.

🛫 in 2018 I wanted to start a marketing agency, I realized I didn't have enough money in the bank to do that in Belgium. So I took the 900 Euros I had in the bank, booked a one-way flight to Bulgaria, got an apartment there, and started my agency there. Ran it for a good 2,5 years before I sold it. 

🥋When I was 20 years old, I was obsessed with Brazilian Jiu-Jitsu, so much so that I dropped out of college to sleep on the mats of a gym in Stockholm. I later used that experience to start my own Brazilian Jiu-jitsu gym that accumulated more than 100 members in less than seven months. 

🐈🐈‍⬛ I have two beautiful cats, so if you want to distract me during any meeting or conversation, feel free to mention them for a 17 min detour. 

While I don't think any of the above will make you see me as an expert in ABM, Demand Gen, and Go-to-market strategy, it paints a picture of who I am. 

That being said, I'm the third member of fullfunnel.io, which is the best consultancy for B2B marketing for companies with high ACV. We're second to none regarding go-to-market strategy, demand generation, and LinkedIn marketing. 

Together we have almost 40 years of experience and the case studies to back it up. 

So if you want to talk about BJJ, B2B marketing or my cats, please do hit me!

Marketing Lead

In charge of implementing a full-funnel high ticket B2B marketing with attributable impact on revenue. Some noteworthy initiatives so far:

1. Implemented 16 week lead nurturing program to accelerate pipeline velocity. 
2. Implemented ABM processes in the warm-up and activation stages. 
3. Helped define a cross-vertical and cross-horizontal segmentation, ICP's, and positioning. 
4. Implemented 1st and 3rd party intent data into our lead generation workflow. 
5. Mapped out the sales and marketing pipeline with microstages and relevant actions per stage
6. Executed on LinkedIn campaigns with CTR around 1.5%. 
7. Used LinkedIn social selling and thought-leadership across multiple accounts as a lead nurturing, demand generation, and sales enablement tool. 
8. Led a team of content creators. BDR's, and external vendors throughout dozens of campaigns.

Qollabi

Sales Business Development

HINAS

Supporting entrepreneurs, founders and sales in building performant sales systems. Focus on outbound and ABM.

Owner

Aptus

Sales Manager

Sparklink

Business Development Manager

Orange Cyberdefense

With a team of great colleagues, we helped prospective customers from healthcare, retail and private banking successfully secure their data network infrastructure.
By focusing on service instead of product, I realized a 6555,00% growth rate over the course of 10 years. Orange Cyberdefense acquired SecureLink in 2019.

Senior Corporate Account Manager

Goodyear

Short stint selling truck tyres to channel and end consumers

Sales Engineer

Sales Consult

Responsible for acquiring new business for an asset management software distributor. Mainly cold calling.

Business Development Manager for Acco Services

Responsible for indirect sales of automatic gate openers to a network of professional installers and whole sellers. Key account acquisition was my priority. To stand out from my competition and gain my customer's trust, I focussed on helping them sell more with marketing campaigns instead of pitching my awesome portfolio of automatic gate openers.

Sales Engineer for BFT Benelux

Responsable for selling Point Of Sales materials such as flags, banners and displays to corporate accounts.

Account Manager for Faberflags

First stint selling to mom-and-pop shops. Telecommunication services.

B2B Sales Consultant for Proximus

BestSales

This job ignited my passion for selling, and opened my eyes to fully appreciate the value technological innovation and progress brings to humankind.
I convinced housewives and senior citizens of the importance of changing their analogue TV sets to a digital one, giving them more freedom and choice (at lower cost) to watch their favorite TV shows.

Door to Door Sales Representative

Always Be Closing

That scene from Glengarry Glen Ross where an aggressive Alec Baldwin shouts out a - motivational mantra - to exhausted sales reps? 

I used to believe that nonsense.

My career began inside a Volvo truck factory.
 
After bouncing from call center jobs, I landed a door-to-door sales gig. 
High daily targets - 3 strikes you’re out - badly paid and doors slamming in my face “we’re not interested” - I knew this was for me. Unlimited opportunities behind every closed door, only fear and rejection to deal with. 

I’m curious by nature and love to learn. 
This never materialized in a college degree - I dropped out. 
Luckily, this has never held me back. The power of books and experience helped me discover an autodidact nature inside myself. And this humble curiosity has led me to look at my work and life through the lens of systems and mental models.

Once landing in the IT sector I generated 11 million euros during a 10-year-stint and received a few awards along the way. 

Commission cheques weren’t earning much in a savings account, so I looked into stock markets and investing mindsets. Learning “how to buy low and sell high” from audiobooks and podcasts that filled the hours of my daily commutes. Geeky stuff. 

Warren Buffett and Charlie Munger are great sources of inspiration and showed me some parallels between investing in stocks and yourself.  

My days are spent building sales systems, investing in young and mature business ventures, mentoring, and dreaming. 

I try to show people that selling oneself is more about serving than selling. 

Through my company HINAS I’m working with tech CEOs to design and execute sales performance strategies. “Always-Be-Closing” is not a strategy I recommend.

Outside of work, you can find me on a flight simulator, hiking trails or buried in a book. 

I’m always willing to lend a hand and if I can’t help you, I’d be happy to find someone who will.  

-David 



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The Battle

Stapho T

David Uytterhaeghe

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