Brand Strategist | I position challenger B2B brands for lasting growth with audits and strategic workshops | Strategy @ SHFT Agency

I've been in the game for over a decade, exploring the marketing industry supply vertical, working with clients of all sizes to design brand strategies and work that deliver business growth and cultural impact.

A strategic storyteller obsessed with turning data into insights, I craft narratives that give brands a
voice worth hearing.

But to get good, I needed to embark on a journey to do things worth living.

I explored rich cultures from all five continents, learned five languages, and tried as many foods as I could. I sweat buckets in jungles, swam in oceans, watched the opera and stared at the Mona Lisa.

I now help Levoit—a billion-dollar company and #1 seller of air purifiers in the US—build their brand.

I also run my own shop, BAM BAM, where me and other brand and creative hustlers help startups and in-house leaders ditch template thinking to build and activate positioning that drives impact.

—

My capabilities include:

🟠 INSIGHTS: Market audit, category mapping, competitive analysis, customer interviews, action and desktop research.

🟠 STRATEGY: Positioning, category creation, value proposition, go-to-market, customer journey maps, briefs.

🟠 CREATIVE: Naming (brand/product/service), verbal identity, touchpoint design, creative briefs, integrated and tactical campaigns, social content, ongoing support for roll out.

Need any of this? Send me a DM. 📩

BAM BAM—Bring Your Own Brain

👊

Steph Egger

GUEST PRODUCTIONS

Director

Co-Founder

Make Digital Inc.

Senior Designer

Benjamyn Hofer

Founder

Hofer Productions

Hofer Productions is a place where your dreams come to life through digital assets.

Owner

Mindful Marketing Co

Account Manager

Abbotsford Pentecostal Assembly

Young Adults Pastor/ Creative

Helping Purpose-Driven Leaders Build Unforgettable Businesses

I believe the most successful businesses are the ones that put people first—creating experiences that connect on a deeply human level. Through my work, I help leaders craft businesses that don’t just sell a product or service, but build trust, loyalty, and a true sense of belonging.

With a background rooted in design, branding, and strategy, I’ve developed a unique approach that merges creativity with intentionality. My philosophy is simple: success isn’t just about the numbers; it’s about creating lasting impact—on your customers, your team, and your community.

Here’s what drives me:

Empowering Leaders: I work with leaders to uncover their vision, align their business with their values, and create systems that allow them to thrive.

Building Connection: My focus is on helping businesses design meaningful customer experiences that leave people feeling seen, valued, and inspired.

Creating Legacy: I partner with businesses to develop cultures so strong and intentional, they’re impossible to forget.

Through my programs like Modern Authenticity and Becoming Unforgettable, I help businesses redefine success—not just as profit, but as the meaningful relationships they build and the impact they create.

When I’m not working, I’m a husband, a girl dad, and a dreamer who’s passionate about building a life full of purpose and connection. I’m chasing a vision of a world where businesses lead with humanity—and I’d love to help you create one too.

Let’s connect. ✨

taplio

The Battle

Steph Egger

Benjamyn Hofer

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?