Stephen Mayall

I create GTM strategies that build pipeline - by prioritising demand generation & content above everything else | Marketing Director @ Log my Care

I love marketing startups, I hate marketing myself. So here's six quick sound bites about me and my work, to date.

1) I went from award-winning designer for one of the worlds fastest-selling consumer products in history to director of content at an ASX-listed startup and running marketing at a global Edtech startup.

2) I developed a proprietary playbook and sales system directly responsible for exceeding monthly quotas for direct demo MQLs, and building over 60% of the sales pipeline and 70% of revenue.

3) I built BridgeUs highly popular blog and content engine from zero to 40K engaged email subscribers and over 500 inbound leads per month. 

4) I scaled Webcentrals website and blog from $5M - $20M ARR  

5) This is how I sum up my job. I help SaaS startups implement scalable GTM strategies to grow their audience, leads, pipeline & revenue.

6) 🔝 To connect with with me, ring the bell 🔔 on my profile, follow for daily content on marketing, content strategy and distribution.

Better yet, subscribe to my weekly newsletter the content playbook. 

Every Wednesday, you'll get one actionable, zero-fluff email to help you distribute your content to attract and convert your ideal customer. 3 min read.

Sign up 👉 https://www.stephenmayall.com/newsletter

Marketing Director

I help early-stage SaaS startups build scalable GTM strategies that strengthen their brand, generate sales leads and convert them into customers.

- Content strategy
- Content marketing
- GTM strategy
- Demand generation
- Book more demos

Kamran Sadri

Head Of Marketing

SEM Society

We are a Society of accomplished marketing professionals with a wealth of expertise and a proven track record. We provide strategic insights, creative planning, and solutions across diverse industries. We boast over 8 years of in-depth involvement in Marketing Management and have confident industry knowledge of marketing strategies and principles. Naturally, we have a quick grasp of new technologies and market trends, with the ability to formulate strategies, make decisions, and plan with confidence.

CEO and Founder

Booster Box

•	Administer high-end advertisers’ accounts with various media buying campaigns. Support ongoing optimization, conduct troubleshooting efforts and evaluate campaign performance.
•	Develop the profit potential by applying acquired data-driven abilities to improve results and utilizing a profound understanding of the advertisers’ needs, such as ROI, KPI, and budget.
•	Constant planning, optimization, and implementation of campaigns to deliver KPIs.

Associate media ops

SoftwarePal 

•	Directed business development activities and constructed creative and targeted marketing ad content.
•	Created new advertising methods and market trends to improve campaign performance. Devised effective marketing strategies based on demographics, topics, keywords, placement, and audience.
•	Planned promotional initiatives to maximize marketing approaches. Instigated professional relationships and business partnerships with clients.
Key Accomplishments:
•	Started with an amazing online store from the beginning and assisted on the development and service delivery.
•	Produced significant results and ROI using PPC campaigns on Google Ads, Bing Ads, and Facebook Advertising.

Crown Tours

PPC and Social Media Advertisement Manager						            		      2018 – Present
Promoted into a pivotal position to lead and develop plans to promote services, increase brand visibility, and build and sustain new and existing clients. Manage all aspects of campaigns, including content creation, copywriting, and video ads, to increase brand outreach and engagement. Maintain relationships with a diverse client base through the day to day communication. Develop and implement Google Ads and Facebook Ads campaigns. Execute and manage strategies for content development in coordination with goals.
•	Turned around a website with almost 0 sales to a high-profit website with more than 270,000 euros in revenue in 2019 using Google, Bing, Facebook, and email marketing campaigns. 
•	Implemented a strategic marketing approach to campaigns resulting in a net increase in qualified lead volume, enhance visibility, and an increase in opportunity creation.
•	Successfully managed the complete project life cycle of strategic marketing campaigns from inception to closure, driving all project management.
•	Improved social media performance with targeting, coordination, and content enhancement, increasing engagement by 200%.
•	Successfully created and managed keywords PPC campaign, delivering the targeted audience with a lower budget.

Paid Search Engine Marketing Manager

Criticaldrop Entertainment

Digital Marketing Specialist

Crown tour agancy

Promoter & Operational Team Member									           2017 – 2019 
Effectively delivered outstanding customer service, led sales, and drove the accelerated growth of the company’s core services. Leveraged expertise in selling tours and activities face to face to tourists, picked up customers with online reservations for their tour, and introduced them to their guide. 
•	Met and exceeded sales targets through the sales of so many tours and activities.
•	Established a competitive advantage that displaced entrenched competitors and stimulated sales through innovative solutions that helped increase market share and drive business growth.
•	Preserved brand integrity by monitoring the consistency and quality of marketing content.

Sales Promoter

Hashor advertisments

Owner/General Manager										           2015 – 2017 
Established and launched an advertising business from the ground up, created a concept, a business model, and developed the business for profitability. Manage a team of 5 Staff while maintaining customer relationships. Served as the face of the company attending to the most important meetings and closing contracts. Trained and recruited graphic designers in offering better design for catalog and flyers to clients.
•	Built practice credibility, value, and offerings through the creation and promotion of pioneering executive suite ideas, provocative new solutions and methodologies, and ground-breaking intellectual capital that open doors to further engagements.
•	Closed mega-deals with notable clients such as Iran Insurance Company, Mellat bank, Hamrah Aval, Irancell, and more.
•	Exceeded sales goals by generating referrals, and personally developed leads with a conversion of 95%.

Owner/General Manager

Marjan tile co

Marketing Specialist & Designer										           2013 – 2015 
Provide strategic leadership, leading the entire marketing function through a turnaround.  Directed all digital marketing efforts and developed various marketing programs, campaigns, and assets to support sales. Collaborated with the rest of the marketing team to find solutions to improve the sales of shops all over Iran. 
•	Developed and managed the company marketing strategy, enhanced brand awareness within the digital space, and drove traffic virtually and traditionally. 
•	Boosted sales by improving the interior design of the shops and designing stands leveraging the graphic design and 3d design skills.
•	Developed graphic designs that were in more than 15 shops around Iran.

Marketing Specialist

Khansari trading

Sales Manager

Etesami trading

Promoter

CEO and Founder @SEM Society | Paid Media Marketing Management

I'm Kamran, the CEO and Founder of SEM Society, a Paid Media marketing Agency that provides strategic insights, creative planning, and solutions across diverse industries. With over 10 years of experience in marketing management, I have a proven track record of delivering high Return on Ad Spend (ROAS) for my clients through effective online campaigns.

As a certified Google Ads specialist and an AI enthusiast, I leverage data and technology to create innovative and targeted marketing strategies that drive results. I also have a passion for leading and empowering a society of talented marketing professionals who share my vision of changing the digital marketing landscape. Whether you're looking for collaboration, consultation, or just a friendly chat, feel free to reach out to me. I'd love to hear from you!

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The Battle

Stephen Mayall

Kamran Sadri

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