Steven Schroeyens

VP of Marketing

Marketing at Ixon

- My life's passions: my wife, 3 kids and motorsport 
- 20 years in the game, 15 in revenue, 10 in tech/SaaS
- Background in marketing & revenue operations
- I bring an engineering mindset to revenue growth 
- two time co-founder
- Worked on 0 to 1m, 1 to 10m and 10 to 20m journeys

My backstory:

I left high school feeling lost. Between the ages 18 and 25 I tried different things. I didn't know what I was good at. I had lot's of interests but lacked focus. I got bored easily. My parents worried about my future. They saw my potential but feared it would go to waste.

I started to work part-time for the family business. My father needed an extra pair of hands and I needed to make some money. It ignited my entrepreneurial spirit, pushing me into the energy and challenges of running a business. It gave me the focus and confidence to own my path and chase it with determination.

I never looked back. With 20 years in the game, I’ve held multiple entrepreneurial and management roles—half of them in tech/SaaS. I am a product marketer at heart, bringing a diverse background and strong business and operational expertise to the table.

Marketing Director

The Revenue Collective is a private, invitation-only community of sales and marketing executives at growth focussed companies.

Revenue Growth Architecture School Graduate (July 2021). Learned the key skills, strategies, and scientific models needed to be a revenue growth architect, including the principles of recurring revenue, the GTM operating model, the SPICED methodology, identifying moments that matter, and more.

Journeys of Empowerment

Host of the 𝗝𝗼𝘂𝗿𝗻𝗲𝘆𝘀 𝗼𝗳 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗺𝗲𝗻𝘁 𝗣𝗼𝗱𝗰𝗮𝘀𝘁🎙️, on a mission to 𝘀𝗽𝗮𝗿𝗸 𝗮𝗴𝗲𝗻𝗰𝘆 in each of us and everyone of us! 

My responsibility: "𝗠𝗮𝗸𝗲 𝗶𝘁 𝗪𝗼𝗿𝘁𝗵 𝗦𝗵𝗮𝗿𝗶𝗻𝗴"!

And through my work with 𝗛𝗼𝗺𝗲𝗿𝘂𝗻 𝗩𝗲𝗻𝘁𝘂𝗿𝗲𝘀:

Helping people-empowering entrepreneurs to create durable scalable impact!

Focus areas:

• Wellbeing;
• Organizational Behavior;
• Learning and Development; 

• Currently revamping the go-to-market strategy for a People Tech Venture specializing in Organizational Behavior Management. 

• And guiding two People Tech Start-up founding teams to launch success! 🚀

Chief Empowerment Officer [Fractional]

Neotopia

Mentor

OBM Solutions

Trauma Research Foundation

Attending the ✨𝗧𝗿𝗮𝘂𝗺𝗮𝘁𝗶𝗰 𝗦𝘁𝗿𝗲𝘀𝘀 𝗦𝘁𝘂𝗱𝗶𝗲𝘀 𝗖𝗲𝗿𝘁𝗶𝗳𝗶𝗰𝗮𝘁𝗲 𝗣𝗿𝗼𝗴𝗿𝗮𝗺 ✨by the Trauma Research Foundation has equipped me with cutting-edge knowledge and skills to effectively understand and treat trauma. This comprehensive post-graduate program, based on 𝗧𝗵𝗲 𝗕𝗼𝗱𝘆 𝗞𝗲𝗲𝗽𝘀 𝘁𝗵𝗲 𝗦𝗰𝗼𝗿𝗲 𝗯𝘆 𝗗𝗿. 𝗕𝗲𝘀𝘀𝗲𝗹 𝘃𝗮𝗻 𝗱𝗲𝗿 𝗞𝗼𝗹𝗸, immersed me in evidence-based practices and innovative approaches to support individuals in their healing journey. 𝗧𝗵𝗲 𝗽𝗿𝗼𝗴𝗿𝗮𝗺 𝗵𝗮𝘀 𝗲𝗻𝗮𝗯𝗹𝗲𝗱 𝗺𝗲 𝘁𝗼 𝗲𝗻𝗴𝗮𝗴𝗲 𝘄𝗶𝘁𝗵 𝗴𝗹𝗼𝗯𝗮𝗹 𝗲𝘅𝗽𝗲𝗿𝘁𝘀, 𝗳𝗼𝘀𝘁𝗲𝗿𝗶𝗻𝗴 𝗮 𝗱𝗲𝗲𝗽 𝗰𝗼𝗺𝗺𝗶𝘁𝗺𝗲𝗻𝘁 𝘁𝗼 𝘁𝗿𝗮𝘂𝗺𝗮-𝗶𝗻𝗳𝗼𝗿𝗺𝗲𝗱 𝗰𝗮𝗿𝗲 𝗮𝗻𝗱 𝗽𝗿𝗲𝘃𝗲𝗻𝘁𝗶𝗼𝗻.

𝗖𝗼𝗿𝗲 𝗦𝘁𝘂𝗱𝘆 𝗖𝗼𝗻𝘁𝗲𝗻𝘁:

𝗖𝗼𝗺𝗽𝗿𝗲𝗵𝗲𝗻𝘀𝗶𝘃𝗲 𝗧𝗿𝗮𝘂𝗺𝗮 𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻: in-depth exploration of trauma's biological, psychological, and social dimensions;

𝗘𝘃𝗶𝗱𝗲𝗻𝗰𝗲-𝗕𝗮𝘀𝗲𝗱 𝗔𝗽𝗽𝗿𝗼𝗮𝗰𝗵𝗲𝘀: training in various treatments, including EMDR, neurofeedback, Internal Family Systems (IFS), Attachment, Regulation, and Competency (ARC), and more;

𝗕𝗼𝗱𝘆-𝗕𝗮𝘀𝗲𝗱 𝗮𝗻𝗱 𝗦𝗼𝗺𝗮𝘁𝗶𝗰 𝗧𝗲𝗰𝗵𝗻𝗶𝗾𝘂𝗲𝘀: insights into body-centered therapies like yoga, theater, and SMART.

𝗣𝘀𝘆𝗰𝗵𝗲𝗱𝗲𝗹𝗶𝗰 𝗧𝗵𝗲𝗿𝗮𝗽𝘆: emerging practices for trauma recovery;

𝗗𝗶𝘃𝗲𝗿𝘀𝗲 𝗖𝗼𝗻𝘁𝗲𝘅𝘁𝘀 𝗮𝗻𝗱 𝗖𝘂𝗹𝘁𝘂𝗿𝗲𝘀: culturally sensitive approaches, addressing assessment, spirituality, family dynamics, and systemic factors;

𝗣𝗲𝗲𝗿 𝗮𝗻𝗱 𝗙𝗮𝗰𝘂𝗹𝘁𝘆 𝗜𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝗼𝗻: monthly sessions with senior faculty and peer support groups for discussion and shared learning.

Upon completion, I received a certificate recognizing advanced expertise in trauma treatment, underscoring my dedication to compassionate, trauma-informed care!

Postgraduate Student

GRRR Creative Digital Agency

GRRR is a Scale-up B Corp certified Creative Digital Agency, for meaningful matters.

Enabled the teams to thrive, driving SMART Operations creating meaningful and profitable Partnerships.

- People, Culture and Care;
- Project Management;
- Wingman MT;
- Facilities;
- Finance;
 
Most proud of:

- Implementation of a well-being strategy, approach, and tools for all;
- Stop-keep-start session with all teams, to create more joy, clarity, unity.

Director of Operations

Bringly

Bringly is a Start-up B2B SaaS sustainable last-mile delivery platform, for urban deliveries.

Advised and inspired Bringly's founding team, to explore multiple ways in an attempt to reach product market-fit.

- Coached the founding team on business model and GTM strategy;
- C-level introductions within A-Brands and Omni-channel Retailers;

Most proud of:

A SMART go-to-market strategy and, C-level introductions within A Brands, Department Store, and Malls.

Strategic Advisor

Oy. Creations is a Boutique creative design studio, for physical Brand and Retail experiences.

Most proud of:

Introduction of new sustainable services (shop in shops), and on-boarding new A-Brands (Wrangler and Bugaboo) accordingly.

Head of Growth a.i.

Sciolab

Sciolab is a Start-up B2B SaaS predictive marketing software solution, for personalized Brand marketing purposes.

Most proud of:

Transformed a stalling market approach, into an easy to understand marketable one on its way to achieve product market-fit.

senz° umbrellas

Senz is a Scale-up Global storm-proof Umbrella company, for the Retail and Promotional market.

Most proud of:

Development and introduction of a Shop in Shop concept for the Department Store the Bijenkorf. To transform the necessary evil of rain wear into a fashion statement. (333% like for like growth first year).

Global Sales Director a.i.

Compare Group

Vergelijk.nl is a Scale-up B2C and B2B comparison site to help consumers comparing and buying in a more informed way. And offering Brands a digital shop in shop presence.

Most proud of: 

Transition from a non organised, re-active into a PRO-active consultative selling Team;

Selling more and higher CPM’s by insourcing the 2nd largest revenue stream: Display Advertising and a seamless implementation of the back end processes and systems accordingly;

Sales Director a.i.

Mentor for People-first entrepreneurs

𝗖𝗵𝗶𝗲𝗳 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗺𝗲𝗻𝘁 𝗢𝗳𝗳𝗶𝗰𝗲𝗿 | Sparking Agency & Scaling Impact 🚀

Hosting the 𝗝𝗼𝘂𝗿𝗻𝗲𝘆𝘀 𝗼𝗳 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗺𝗲𝗻𝘁 𝗣𝗼𝗱𝗰𝗮𝘀𝘁, my mission is clear: spark agency, overcome challenges, and inspire meaningful impact.

Through my work with 𝗛𝗼𝗺𝗲𝗿𝘂𝗻 𝗩𝗲𝗻𝘁𝘂𝗿𝗲𝘀, I empower Social Impact entrepreneurs to scale their impact and position their businesses as leading ventures in the 𝗪𝗲𝗹𝗹𝗯𝗲𝗶𝗻𝗴, 𝗗𝗘𝗜, 𝗟&𝗗, 𝗮𝗻𝗱 𝗢𝗿𝗴𝗮𝗻𝗶𝘇𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗕𝗲𝗵𝗮𝘃𝗶𝗼𝗿 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 (𝗢𝗕𝗠) domains.

𝗛𝗼𝘄 𝗜 𝗛𝗲𝗹𝗽:

I guide 𝗧𝗲𝗰𝗵 & 𝗻𝗼𝗻-𝗧𝗲𝗰𝗵 𝗦𝗼𝗰𝗶𝗮𝗹 𝗜𝗺𝗽𝗮𝗰𝘁 𝗩𝗲𝗻𝘁𝘂𝗿𝗲𝘀 through a three-step process to scale impact:

1️⃣ Simplify: find the shortest path to value;
2️⃣ Unify: build internal and external cohesion;
3️⃣ Amplify: expand your influence and create recurring, measurable impact;

As a trained 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁 𝗯𝘆 𝗪𝗶𝗻𝗻𝗶𝗻𝗴 𝗯𝘆 𝗗𝗲𝘀𝗶𝗴𝗻, I bring proven SaaS revenue strategies to help ventures align their go-to-market efforts with sustainable growth.

𝗛𝗼𝘄 𝗜 𝗘𝗺𝗽𝗼𝘄𝗲𝗿 𝗬𝗼𝘂𝗿 𝗦𝘂𝗰𝗰𝗲𝘀𝘀:

🔹 Mentorship: personal guidance to navigate personal & business development challenges;
🔹 Strategic Partnerships: build meaningful connections and collaborations;
🔹 Personal Development: empowering you to lead with confidence;
🔹 Go-to-Market Strategy: create actionable, high-impact plans;

𝕀’𝕞 𝕙𝕖𝕣𝕖 𝕥𝕠 𝕙𝕖𝕝𝕡 𝕪𝕠𝕦 𝕥𝕦𝕣𝕟 𝕪𝕠𝕦𝕣 𝕡𝕒𝕤𝕤𝕚𝕠𝕟 𝕚𝕟𝕥𝕠 𝕥𝕒𝕟𝕘𝕚𝕓𝕝𝕖, 𝕤𝕔𝕒𝕝𝕒𝕓𝕝𝕖 𝕚𝕞𝕡𝕒𝕔𝕥 & 𝕤𝕦𝕔𝕔𝕖𝕤𝕤!

Let’s connect and make a difference together. Ready to take the leap? 💡

📩 michiel@homerun.ventures
𝘕𝘰 𝘢𝘤𝘲𝘶𝘪𝘴𝘪𝘵𝘪𝘰𝘯 𝘪𝘯𝘲𝘶𝘪𝘳𝘪𝘦𝘴, 𝘱𝘭𝘦𝘢𝘴𝘦.

𝗔𝗻𝗱 𝗺𝘆 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗶𝘀 𝘁𝗼 𝘁𝘂𝗿𝗻 𝗺𝘆 𝗔𝗖𝗘'𝘀 𝗶𝗻𝘁𝗼 𝗺𝘆 𝗕𝗛𝗔𝗚: [Big Humble Audacious Goal]:

"𝗧𝗼 𝗲𝗺𝗽𝗼𝘄𝗲𝗿 +𝟭𝗠𝗶𝗼 𝘂𝗻𝗱𝗲𝗿𝗽𝗿𝗶𝘃𝗶𝗹𝗲𝗴𝗲𝗱 𝗜𝗻𝗱𝗶𝗮𝗻 𝗴𝗶𝗿𝗹𝘀 𝗯𝗲𝗳𝗼𝗿𝗲 𝟮𝟬𝟰𝟬 🇮🇳"

Step 1: Establishment of the 𝗦𝘂𝗷𝗲𝗲𝘁 𝗙𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻 𝗶𝗻 𝟮𝟬𝟮𝟱 | primary scope Good Health & Wellbeing!

✨Michiel Sujeet Reith✨

We need more Karim in our lives!

And yes.... this might sound cheesy to some :)

For me it’s the f#cking truth!

Here’s why:

𝗛𝗲 𝗯𝗿𝗶𝗻𝗴𝘀 𝗰𝗹𝗮𝗿𝗶𝘁𝘆 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗲𝗴𝗼: when my head goes in twelve directions at once, he listensslows it down, and finds the core. Not louder, just sharper. And suddenly, things fall into place!

𝗛𝗲 𝗴𝘂𝗶𝗱𝗲𝘀 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘁𝗮𝗸𝗶𝗻𝗴 𝗼𝘃𝗲𝗿: he's a rare kind of communicator who doesn’t hijack your story, but helps you articulate it yourself. He creates safety and direction at the same time!

𝗛𝗲 𝘀𝗲𝗲𝘀 𝘁𝗵𝗲 𝗻𝗮𝗿𝗿𝗮𝘁𝗶𝘃𝗲 𝗯𝗲𝗻𝗲𝗮𝘁𝗵 𝘁𝗵𝗲 𝗻𝗼𝗶𝘀𝗲: where others focus on tactics, he looks at positioning, identity and energy. Not just what you’re building, but who it is truly for and why it should exist in the first place!

In March'26, he’s stepping in as the communications architect behind something we’re building together 🥁
 
We’ll recording a series that will bring real clarity to what 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗠𝗼𝗱𝗲𝗹 𝗬𝗼𝘂! actually is, who it’s truly for and how it supports founders and leaders who feel that quiet shift but don’t yet have the language for it.

Less noise, more alignment, stay tuned!

And I’m genuinely curious:  𝘄𝗵𝗼’𝘀 𝘆𝗼𝘂𝗿 𝗞𝗮𝗿𝗶𝗺 𝗶𝗻 𝘆𝗼𝘂𝗿 𝗹𝗶𝗳𝗲?

📸 June ’24 when I was still scared to fully step into becoming a podcast host and he simply refused to let me play small!

Eternal Student • aspiring Stoic • Host • Mentor

Most rooms talk about impact. 

Few are built to redistribute access!

With only one week to go on 28 February, ✨GINI Impact Gala✨brings African diaspora entrepreneurs, creatives, investors and ecosystem partners together in one intentional room at the Nationaal Jenevermuseum in Schiedam.

Three reasons to be there:

1. 𝗕𝗲𝗰𝗮𝘂𝘀𝗲 𝗰𝘂𝗹𝘁𝘂𝗿𝗲 𝗶𝘀 𝗻𝗼𝘁 𝗮 𝘀𝗶𝗱𝗲 𝗻𝗼𝘁𝗲 𝘁𝗼 𝘁𝗵𝗲 𝗲𝗰𝗼𝗻𝗼𝗺𝘆:

It builds infrastructure, shapes narratives and moves capital. If you believe that, show up where that truth is taken seriously;

2. 𝗕𝗲𝗰𝗮𝘂𝘀𝗲 𝗮𝗰𝗰𝗲𝘀𝘀 𝗶𝘀 𝗿𝗮𝗿𝗲𝗹𝘆 𝗻𝗲𝘂𝘁𝗿𝗮𝗹: 

Rooms like this are curated for honest conversations about money, power and opportunity. That level of focus is rare;

3. 𝗕𝗲𝗰𝗮𝘂𝘀𝗲 𝘃𝗶𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝘆 𝗶𝗻 𝗮 𝗵𝗶𝗴𝗵 𝘁𝗿𝘂𝘀𝘁 𝘀𝗲𝘁𝘁𝗶𝗻𝗴 𝗰𝗮𝗻 𝘀𝗵𝗶𝗳𝘁 𝘁𝗿𝗮𝗷𝗲𝗰𝘁𝗼𝗿𝗶𝗲𝘀: 

The Impact Makers Showcase is not about hype. It is about aligned exposure to people who can open doors!

Final week, final Impact Maker spots, final seats! 

If you care about inclusive ecosystems, this is a room you step into.

🎟 Tickets and final showcase applications: https://luma.com/dhq2005k

LFG!

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Steven Schroeyens

✨Michiel Sujeet Reith✨

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The Battle

Steven Schroeyens

✨Michiel Sujeet Reith✨

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}✨Michiel Sujeet Reith✨'s LinkedIn Performance

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Performance Score✨Michiel Sujeet Reith✨'s LinkedIn Performance