CSM @ Skale.so | B2B Business Dev Strategist & Founder at frontBrick

🌟 Business Developer | Revenue Growth | GTM+ AI | Former Goalkeeper 🧤

Stan Stojanovic

Great practical sessions on growth and marketing at unlockit conference here at Microsoft office in Belgrade ⚡️

Thanks a lot for sharing all the insights Ravish Agrawal, Enrique Hoyos and Vukasin Vukosavljevic 

Luka Dolic Stefan Savanovic

Founder @ frontBrick.io | Building Your Pipeline. Brick By Brick. | Architect of sophisticated pipeline generation strategies for ambitious B2B teams 🟢 | Founder @ unbooth.io

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We added one thing to our ABM campaign last month for one of our clients.
A human voice.
Here's what happened ↓

We were already running:
→ LinkedIn Ads to our ICP
→ Multi-channel sequences (email + LinkedIn)
People were engaging. Accepting invites. Replying here and there.
But a lot of them just went quiet after the first touch.
So we had an SDR start calling - but only the people who already engaged.
Not cold outreach. Warm follow-up.

They'd seen our ads. Accepted our invite. Maybe even replied once.
The call didn't feel random. It felt like a next step.
The piece that made it possible: BetterContact

We needed verified phone numbers at scale - and the accuracy was genuinely remarkable. No bad numbers, no wasted dials. Just real conversations with the right people.

February results:
→ 1,252 prospects in the funnel
→ 87 replies across channels
→ 51 interested leads and 65% - 70% converted to booked meetings

Calling a warm audience is a completely different game.
When someone already knows who you are, picking up the phone closes the gap faster than any sequence ever will.

If you're running ads and outreach but not following up by phone - you're leaving meetings on the table.

I don't close sales - I open relationships

Let me tell you about a girl...

I'm not your typical "salesperson."

My goal is to always help my clients find what they need, even if it's not something that I'm selling.

And that's because I believe that the best way to do business is by creating trust and mutual respect.

My clients know that I have their best interests at heart and that I genuinely want to help them achieve their goals.

MA of Marketing & PR by title, sales rep by choice. 

Goal-oriented but purpose-driven, with an (un)healthy obsession for aesthetics and junk food.

Held accountable for turning closing sales into opening relationships. 

Sweet smile, bad jokes and a complete inability to hide anything I have ever felt.

A girl with more bags than sense:)

Mina Draskovic

Never not sorry for missing all the conferences and events I’d genuinely love to attend.

Between life and everyday work commitments, sometimes you just can’t make it to everything.

This time, I unfortunately had to miss the morning sessions at unlockit conference and from everything I heard, they were incredible.

I did, however, make it to the afterparty.

Personal highlight:
📸 Picture #2 - little miss Diandra Escobar

If you don’t know her yet, you absolutely should.

An actual mastermind when it comes to LinkedIn, personal branding and entrepreneurship.

I heard nothing but praise about the workshop she led alongside none other than my (and yours) forever favorite Vukasin Vukosavljevic.

Everyone who knows me knows about Vuk. And vice versa.

It’s always a pleasure collaborating with him and watching him share his expertise so selflessly - often even pro bono through his mentorship programs.

Not everything in life is monetary, and that’s something I deeply admire about him.

And last but not least, the tall gentleman in picture #3, drink in hand but still always having my back - my former colleague Milomir Lovric. 

One of the sweetest, kindest humans you’ll ever meet.

I’m incredibly proud of the friendships I’ve built across every work chapter - good or bad. At the end of the day, the people you take with you matter most.

There were many more amazing faces I was genuinely happy to see and meet - I just forgot to take photos.

In my defense, this was my first time out socializing after being in bed sick for almost a month.. so you’ll have to forgive me 😅

Huge congrats to Tanja Kuzman, Inicijativa „Digitalna Srbija“ and the entire unlockit conference team! 🥂

I don’t close sales - I open relationships | AE @Instantly.ai

My career path makes zero sense on paper.

And complete sense in hindsight.

From fashion, PR chaos and diplomacy rooms...
to running 300+ demos a month in SaaS.

In the latest episode of Leaders of Growth, Milan Savov and I mapped it all out.

We went beyond just tactics and into:

- how to build confidence without bravado
- why boundaries matter
- why most outbound campaigns fail before they even start
- what's actually like being a woman in a room where you’re often the only one
- and how to sell without selling your soul 🙃

Strip away the noise, and it really comes down to this:

If you’re blaming cold email... it’s probably not cold email.

Outbound isn’t magic.
It’s repetition, iteration, and resilience.
There must be an input.

At some point I stopped counting how many times I said “kinda like.." So if you turn it into a drinking game, please hydrate responsibly 😂 

If you’re in sales, building a team, or navigating growth in any form - this one’s for you.

Link in the comments 🤍

Instantly.ai

I’ve been sick for three weeks - as in barely left my bed for three weeks.

Lost my voice, lost my hearing, and felt like Ariel when she gave everything up just to have feet (which also failed me btw).

For a certified yapper like moi whose job is literally to talk all day, every day, this was.. humbling.

The spirits were high but my body was absolutely malfunctioning and doing everything in its power to stop me from doing anything at all.

If it hadn’t been funny, it would’ve been tragic.

And yet - I somehow still managed to work and close some deals.
From my bed. In my jammies.
And that’s okay.

Truth be told, doing nothing drives me crazier than any flu ever could 😅

Even though I was encouraged to rest and take time off I chose to stay disciplined.

Because discipline is a muscle that needs to be trained.

So, I apologized for my voice at the start of every call and kept it moving.

No one cared, no one complained and some clients even checked in on me (not to mention my team).

Throughout my entire career, I’ve had one rule: show up.

Show up scared, show up unprepared but show up anyway.
(preferably in your cutest jammies)

Now back to closing en pointe! 🩰

Most people using Instantly have no idea this exists. And it might be the most valuable thing we offer.

Our VIP white-glove service. 

And no, it's not better software or extra features. 

It's us running your outbound for you. 

We handle the targeting, the setup, the copy, the sending accounts, the deliverability, the day to day optimization. All of it. 

You focus on closing. We focus on making sure there’s something to close.

Here's what that looked like for one of our VIP clients over four months:
- 420 800 emails sent
- 2.37% reply rate
- 1100 opportunities generated
- $1 053 000 in pipeline created

That didn't happen because they suddenly became outbound experts. It happened because they handed it to a team that does this every day.

We have 50 000+ clients on Instantly.ai.
Different industries. Different offers. Different price points. Different markets. 

So you can imagine the depth of expertise that builds. 

After seeing that much outbound in the wild, you stop "testing ideas" and start recognizing what works fast.

We've seen the mistakes. We've seen the patterns. We know what actually converts. Over and over again.

I genuinely don't know an agency that has visibility into 50 000+ outbound accounts. Name one - I'll wait.

You're not investing for access to a tool.
You're investing in results - meetings booked directly into your calendar.
So you can focus on growing your business. 

If you don't have the time, team, or energy to build and fix outbound yourself - DM me. 

We'll fix it for ya :)

taplio

The Battle

Stan Stojanovic

Mina Draskovic

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taplio

The Battle

Stan Stojanovic

Mina Draskovic

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Stan Stojanovic's LinkedIn Performance

Performance ScoreMina Draskovic's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreStan Stojanovic's LinkedIn Performance