Amy Birks

When you’re too close to the problem, you can’t see the potential.

Did you know...? Poor execution of strategy costs mid-market businesses between $1M and $5M a year.

And $8.8 TRILLION is what disengagement, wasted effort, and misaligned teams has cost companies, globally.

(🤔 I wonder how much of that can be attributed to your company’s P&L?)

➡️ WHERE I COME IN:

As a Strategic Advisor and EQ-Driven Coach, I bring the outside perspective leaders need to help them turn friction into fuel—so teams execute more clearly, powerfully, and profitably. We work together to uncover blindspots, opportunities, and leverage your hidden edge: your company’s humanity.

My mission?

💫 Reveal and resolve blind spots
📈 Drive peak performance
🌟 Unlock hidden potential in humans + systems

➡️ HOW I HELP:

With 12 years as a coach and strategic facilitator—and 10 years in corporate finance—I bridge the visible and invisible, the tactical and emotional, the strategic and human.

And as COO of Iron Advocate Mindset, I’ve consulted on projects to help orgs like Xerox, the NBA’s Dallas Mavericks, and the PA Turnpike Commission transform how they lead and perform.

My approach centers on:

🧠 Emotional Intelligence (EQ)
💡 Strategic Alignment & Optimization
🌀 Human-Centered Transformation

➡️ WHY IT WORKS:

In fast-paced, high-growth environments, leaders and teams need a view from 50,000 feet that points the way towards better alignment, execution, and leadership. That’s what I help unlock.

My method and outside perspective turns complexity into clarity, resistance into results, and potential into performance.

➡️ SERVICES I PROVIDE:

- Assessments that Reveal Blindspots and Hidden Potential
- Strategic Offsites, Facilitations + Leadership Alignment
- Executive Coaching for Peak Performance
- EQ Trainings That Actually Change Behavior
- Transformational Workshops (Virtual + IRL)
- Keynotes That Shift Thinking + Results

➡️ WHERE YOU'VE SEEN ME:

📰 Fast Company
🗞️ US News & World Report
📺 NBC Denver
🎙️ Countless podcasts and interviews

➡️ PROBLEMS I HELP SOLVE:

- Strategic friction and misalignment
- Underperformance in teams and leaders
- Burnout in high-stakes environments
- Gaps between intention and execution
- Resistance to change or new direction
- Inadvertent blindness to opportunities and potential

➡️ READY TO TURN FRICTION INTO FUEL WITH AN OUTSIDE PERSPECTIVE?

💬 Message me or grab a time here: 📆 https://calendly.com/amybirks/letsconnect

Strategic Growth Advisor | Opportunity Hacker | Resident GPS Brain

YOU:

** Are a founder, CEO, or CMO who's built your awesome company to a level of success you feel good about, AND... 

** You're also ready to scale to a new level of growth, BUT...

** You're feeling frustrated about stalled results that are getting in the way of that growth, AND...

** You KNOW that there are untapped opportunities you're leaving on the table in your sales processes, marketing tactics, & internal operations, that could be the difference makers for that growth you want, BUT...

** You're unsure how to FIND all those opportunities, PRIORITIZE them, & then create a STRATEGY to capitalize on them.

Great news! I can help with that :)

As a Strategic Growth Advisor, I help conscious companies & impact-driven founders scale & grow quickly by creating bespoke strategies that capitalize on their highest impact hidden growth opportunities.

I do this with:

** Digital Marketing Strategy & Optimization
** Sales Process & Customer Journey Design
** Messaging & Copyediting
** Vision, Mission, & Values Planning
** Internal Operations & Systems Reviews
** Customer Experience Improvement
** Internal Team Training & Coaching

I work directly with Founders & their teams to design custom growth plans that are efficient, effective, & aligned with the values of the brand (so they're more FUN to execute :)

Client results include:

** Created a bespoke launch strategy for a real estate investor's first online program launch & achieved 400% of our goal

** Helped a hypnosis training company improve conversions from 20% to 80% in 30 days

** Developed a replicable strategy for selling events that's helped clients across industries go from consistently struggling to enroll to sold out

We start this work with my Opportunity Assessment to simplify your business model, and create a focused, highly leveraged trajectory for scaling fast and without having to sacrifice what matters. 

--> Email me at amy@amybirks.com & we'll find your path to more impact and revenue. 

Staehle Media

Your brand story is your secret weapon. We produce brand films for local businesses that helps them cut through the noise, attract their ideal customers, and ultimately make more money.

Check us out at staehlemedia.com.

Founder/CEO & Executive Producer

The Art of Marketing Podcast

Host and Producer for the Art of Marketing Podcast, providing B2B companies with the tips and tricks to  build audiences and drive revenue with strategic marketing.

Host & Producer

Your Local Studio

I worked directly with clients and walked them through the production process from start to finish, to help them figure out what their story is for their marketing or training videos. I also had the privilege of running/overseeing on-location shoots and productions, making sure the end product was as good as it possibly could be.

Video Producer & Storyteller

I functioned as the head of production and post-production process, delegating tasks and responsibilities to Editors as needed. I assisted with development and oversight of Your Local Studio's internship program, as well as created and developed internal videos as needed, from training videos, to vLogs, to social media videos. I assisted with development of internal training procedures and materials.
and helped develop skills and abilities of Editors and Production Specialists.

Lead Production Specialist

I oversaw the production process by sending follow-up e-mails to customers, assisting with video shoots, editing footage, and sending the final product to customers. I also regularly wrote content for Your Local Studio's blog.

Production Specialist

Senior Video Editor at Staehle Media | Send me your video footage and I'll transform your business into a master visual storyteller that captivates your ideal clients

Only 22% of businesses are satisfied with their conversion rates.

Are you one of them?



Cutting through the noise and speaking to your ideal buyer can be a real challenge in today’s day and age.

If you’re struggling with this, you’re not alone. 

---> 74% of brands struggle to find meaningful significance in consumers’ lives
---> The average business only sees a measly 2.9% website conversion rate

The key to solving this problem is story. YOUR story.

I’m Evan, a Video & Film Producer and owner of Staehle Media, a video production studio. We craft brand films that capture brands’ incredible stories and package it in a way that’ll turn website visitors into paying customers.

For over 20 years, I’ve been writing, developing, and producing stories, and learning the mechanics behind what makes a captivating story. 

Turns out, stories are everything—and it’s your brand’s secret weapon.

Customers need to trust a brand before they buy. Brand films create emotional connections and build trust, making it much more likely that your ideal customers will buy from you after watching a brand film.

In fact, having a brand film on your website can increase conversions by up to 86%!

Not only that, but once a customer has built a connection with your brand, they’re 64% more likely to stay loyal to you.

Brand films build connections that

✅ increase conversion rates
✅ and retain lifelong customers.

You’re leaving a lot of money on the table. It’s time to unleash your secret weapon—your brand story.

Want to work with me and my company? Spots are limited, but start here:

—> Send me a DM 
—> Visit StaehleMedia.com to learn more

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The Battle

Amy Birks

Evan Staehle 🎥

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