Amy Birks

When you’re too close to the problem, you can’t see the potential.

Did you know...? Poor execution of strategy costs mid-market businesses between $1M and $5M a year.

And $8.8 TRILLION is what disengagement, wasted effort, and misaligned teams has cost companies, globally.

(🤔 I wonder how much of that can be attributed to your company’s P&L?)

➡️ WHERE I COME IN:

As a Strategic Advisor and EQ-Driven Coach, I bring the outside perspective leaders need to help them turn friction into fuel—so teams execute more clearly, powerfully, and profitably. We work together to uncover blindspots, opportunities, and leverage your hidden edge: your company’s humanity.

My mission?

💫 Reveal and resolve blind spots
📈 Drive peak performance
🌟 Unlock hidden potential in humans + systems

➡️ HOW I HELP:

With 12 years as a coach and strategic facilitator—and 10 years in corporate finance—I bridge the visible and invisible, the tactical and emotional, the strategic and human.

And as COO of Iron Advocate Mindset, I’ve consulted on projects to help orgs like Xerox, the NBA’s Dallas Mavericks, and the PA Turnpike Commission transform how they lead and perform.

My approach centers on:

🧠 Emotional Intelligence (EQ)
💡 Strategic Alignment & Optimization
🌀 Human-Centered Transformation

➡️ WHY IT WORKS:

In fast-paced, high-growth environments, leaders and teams need a view from 50,000 feet that points the way towards better alignment, execution, and leadership. That’s what I help unlock.

My method and outside perspective turns complexity into clarity, resistance into results, and potential into performance.

➡️ SERVICES I PROVIDE:

- Assessments that Reveal Blindspots and Hidden Potential
- Strategic Offsites, Facilitations + Leadership Alignment
- Executive Coaching for Peak Performance
- EQ Trainings That Actually Change Behavior
- Transformational Workshops (Virtual + IRL)
- Keynotes That Shift Thinking + Results

➡️ WHERE YOU'VE SEEN ME:

📰 Fast Company
🗞️ US News & World Report
📺 NBC Denver
🎙️ Countless podcasts and interviews

➡️ PROBLEMS I HELP SOLVE:

- Strategic friction and misalignment
- Underperformance in teams and leaders
- Burnout in high-stakes environments
- Gaps between intention and execution
- Resistance to change or new direction
- Inadvertent blindness to opportunities and potential

➡️ READY TO TURN FRICTION INTO FUEL WITH AN OUTSIDE PERSPECTIVE?

💬 Message me or grab a time here: 📆 https://calendly.com/amybirks/letsconnect

Strategic Growth Advisor | Opportunity Hacker | Resident GPS Brain

YOU:

** Are a founder, CEO, or CMO who's built your awesome company to a level of success you feel good about, AND... 

** You're also ready to scale to a new level of growth, BUT...

** You're feeling frustrated about stalled results that are getting in the way of that growth, AND...

** You KNOW that there are untapped opportunities you're leaving on the table in your sales processes, marketing tactics, & internal operations, that could be the difference makers for that growth you want, BUT...

** You're unsure how to FIND all those opportunities, PRIORITIZE them, & then create a STRATEGY to capitalize on them.

Great news! I can help with that :)

As a Strategic Growth Advisor, I help conscious companies & impact-driven founders scale & grow quickly by creating bespoke strategies that capitalize on their highest impact hidden growth opportunities.

I do this with:

** Digital Marketing Strategy & Optimization
** Sales Process & Customer Journey Design
** Messaging & Copyediting
** Vision, Mission, & Values Planning
** Internal Operations & Systems Reviews
** Customer Experience Improvement
** Internal Team Training & Coaching

I work directly with Founders & their teams to design custom growth plans that are efficient, effective, & aligned with the values of the brand (so they're more FUN to execute :)

Client results include:

** Created a bespoke launch strategy for a real estate investor's first online program launch & achieved 400% of our goal

** Helped a hypnosis training company improve conversions from 20% to 80% in 30 days

** Developed a replicable strategy for selling events that's helped clients across industries go from consistently struggling to enroll to sold out

We start this work with my Opportunity Assessment to simplify your business model, and create a focused, highly leveraged trajectory for scaling fast and without having to sacrifice what matters. 

--> Email me at amy@amybirks.com & we'll find your path to more impact and revenue. 

Are you in need of a content strategy confidant or a learning specialist?

✅ Do you worry about posting unprofessional content that sounds “off-brand”?
✅  A stressed solopreneur or team with brain fog from “tunnel-vision” & needs a brainstorming partner.
✅  You lack the time, the adult education e-learning knowledge, or LMS tech skills to create resources & training.
✅  If I looked at your laptop, it’d have thousands of Google Docs open & half-written content.
✅  You have creative ideas, but English is your second language & you need editing help.

What happens when you work with Got Writer’s Block?

✅  Instantly gain access to creative brainstorming sessions to soundboard your ideas off of! 
✅  Creation of winning email campaigns that actually get opened & have high CTRs
✅  Access to an enthusiastic founder and team who are constantly coming up with new ideas creative ideas for content strategy & e-learning curriculum.
✅  Stress relief - finally have the high-quality resources to outsource your content 
✅  I strive to ACTUALLY listen to your vision and bring it to life (true story - read below)
✅  All your unfinished Google Docs will be transformed into strategic content for your brand.
✅  Stop worrying about sounding silly online. We edit & proofread your content.
✅  Straight forward training to speak your customer’s language using copywriting techniques.
✅ Strong interpersonal skills and psychology techniques allow us to work with you on your content, presentations, & business strategy to reach your KPIs.

Ready to tackle your content stress and sound on-brand?

Here's our process.

Step 1: Book a clarity call to see alignment & if we are the creative team to bring your vision to life.
Step 2: Onboarding starts! Brainstorm & kick-off call to discuss your buzz-worthy content strategy, & learn about your values, customers' pain points, & your business.
Step 3: Creating your content strategy to skyrocket your authority! 
Step 4: Review & approve time. We make sure that you are 100% resonating with the content.
Step 5: Revisions, edits, final approval, & your content launches! 

Let’s chat to see how we can transform your content strategy!

Please send me a DM, email me at info@gotwritersblock.ca or book a meeting in my calendar link here https://calendly.com/gotwritersblock/gap-or-content-brainstorming-30-min

Main services: email marketing, content strategy, LinkedIn content strategy, b2b sales outreach, e-learning curriculum, communication training, creative writing, editing, e-commerce email strategy, & sales copywriting & sales enablement strategy.

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Amy Birks

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