Creative Entrepreneur & Marketer 🍗 Social media: 94,500+ followers 🍗 MD of Chubbiverse: spreading giggles through rainbow farts + meme culture (6.2 billion giphy views)

From a KFC checkout chick to an award-winning marketer and digital entrepreneur - my journey proves that messy action beats perfect inaction every time.

Here's my story (the short version):

I started as an interior designer but the 9-5 wasn't for me. Switched to being a street artist (that's how I became "String") - won grants, created art, and was broke. Everyone said to give up, but I kept moving forward.

Then, people started asking me about marketing and social media. I went all in on LinkedIn, creating content that cut through the noise. Built a social following of 100,000+, became a LinkedIn Top Voice for 4 years straight, and discovered my sweet spot: helping smart people build their personal brand through strategic + authentic content.

Today, I run The Trusted Voice (TTV), where we help entrepreneurs, founders, and professionals transform from invisible experts into powerful online authorities. 

Our PACE Framework has helped members 3X their visibility and consistently land opportunities through LinkedIn.

What I'm known for:
🍗 Building engaged product and communities that drive real business results
🍗 Turning expertise into influence through strategic content
🍗 Creating frameworks that simplify complex marketing and sales concepts
🍗 Helping professionals find their voice and own their space

Want weekly insights on building authority and scaling your influence? Join smart professionals in my newsletter where I share actionable strategies on personal branding and digital marketing.

→ Subscribe here: https://stringstory.co/newsletter/

Open to: Speaking opportunities, podcast interviews, and collaborations

My product + service include: 
1. Consulting on marketing or business (see my featured section to book a paid session, 
2. Want coaching on how to level up your personal branding for marketing or sales? Consider joining TTV coaching membership - DM me directly to discuss if you're a good fit.

String Nguyen

If sharing your ROI ever feels messy, stressful, or unclear… you’re not alone.

ROI isn’t a numbers problem.
It’s a storytelling problem.

In fact, 87% of marketers struggle to prove their ROI.

👇 Watch the quick video below 👇
I share two ways monday.com reframed their ROI story and made it finally land with clarity.

Want to know how to win the ROI conversation?

Here’s the full replay/session: https://lnkd.in/gt7nTRDE

LinkedIn for Marketing 

 #ad #ROIonLinkedIn

Digital Entrepreneur & Marketing Coach 🍗 Social media: 100K followers 🍗 Helping smart people with easy marketing and content tips

What’s worse... Feeling stupid or Staying invisible?

Online, I shared some thoughts on personal branding.

Someone commented:

“This is basic stuff. Anyone could have written this. Probably AI.

Honestly… made me want to throw my laptop 😂

But I realised something: 
I see brilliant consultants and experts doing the *same* thing to themselves.

- They scroll.
- They comment.
- But they won’t hit post.

“I don’t know what to say.”
“What if I’m wrong?”
“Everyone’s already said this.”
“What if nobody reads it?”

Every expert you admire had a cringe era. They just didn’t quit.

🍗 They kept posting.
🍗 Kept refining.
🍗 Kept showing up.

Your early posts won’t be your best.
Some people will think they’re obvious.
And you’ll overthink every line.

That’s when most people tap out.

But the ones who stay invisible?
They’re waiting for the “perfect” insight…
while less-qualified competitors are out there getting clients and owning the space.

So here’s your mini reset:

✅ Stop waiting
✅ Start posting
✅ Get feedback
✅ Get better

Messy action > perfect inaction. Always.

Here's a reminder your voice only gets stronger when you use it.

87% of marketers struggle to prove long-term impact.

Smart marketers aren’t waiting to guess anymore → they’re going where the answers are.

LinkedIn’s Virtual Event: “Winning the ROI Conversation” brings real talk from  monday.com’s Shai M. and LinkedIn’s Payal Kode (PK).

They’ll break down how to prove impact across the full B2B journey.

📅 Monday, 24 November 
APAC focus @ 1pm SGT 

If you want ROI clarity, smarter investment decisions, and data that drives business outcomes… this is the virtual event to attend. 

Comment below to let me know if you’ll be there or you registered. 

📌 Watch LinkedIn’s virtual event, Winning the ROI conversation here: https://lnkd.in/gd4_iF8T 

 LinkedIn for Marketing 
 
 #Ad #ROIonLinkedIn

I’ve been re-reading Atomic Habits lately.
It’s funny how a book about small actions
hits harder when life feels full.

James Clear talks about how change isn’t about big moves.
It’s about tiny steps that stack up quietly over time.

And that feels like the perfect Sunday reminder.

You don’t need to plan your whole week today.
You don’t need to “get ahead.”
You just need one small act of calm.

Read a few pages.
Make tea slowly.
Take a nap.

Because the little things that recharge you today
become the energy that moves you tomorrow.

Sundays aren’t for catching up.
They’re for slowing down.

For me, that means no laptop.
Just a comfy couch, a good book,
and maybe a snack I don’t have to share.

If your week’s been loud,
pick something quiet to refill you... a book, a cafe moment, a stretch, a walk, a nap.

Rest is how we remember who we are
when we’re not rushing to be someone else.

You've been the smartest person in every room for years.

But your bank account doesn't reflect it.

You know more about your field than 99% of people. You could solve their biggest problems in your sleep.
But somehow, they're buying from someone less qualified.

The gap isn't your knowledge. 
It's your positioning.

Knowing everything about accounting doesn't make you valuable.
Knowing how to save a small business $50K in taxes? That's valuable.

Being a marketing expert means nothing.
Being the person who doubled three companies' revenue in 90 days? That means everything.

Credentials don't sell. Transformation does.

Your 10+ years of experience is impressive. 
But your client who went from $10K to $100K using your system? That's irresistible.

Stop leading with what you know.
Start leading with what happens when people work with you.

What's the transformation you create that you never talk about?
Don't need to answer that q, just think about it.

And if you're not creating and most lurking, that needs to change.
Content helps refine and reinforce your branding and positioning.

One small pause.
Five deep breaths.
Ten minutes with no screen.

That’s it.
Creativity just got room to land.

Do you get excited for New Year’s? 🎉
Most people switch off around now... holidays, food, and family time.

I do that too… but I also use this time to reflect, refocus, and realign for the year ahead.

It’s my version of a reset.
🍗 Slow mornings.
🍗 Matcha lattes.
🍗 Fried chicken catch-ups.
🍗 Mapping out what next year should feel like. 

Last time I did this, I told myself:
“Do less work. You’re going to be a new mama. Go slow and be intentional.”
And honestly? That focus saved me.

This year, I’m inviting you to join me.
Let’s put that end-of-year energy into something meaningful.

🧠 I’ve made a free worksheet to help you map out your 2026: simple, intentional, clear, and reflective.

Because sometimes, we just need a space to pause and set our intentions with clarity.

I used to thrive in chaos…
but this year, I’m learning to appreciate the slow things in life (a baby does that to you). 💛

Download the free worksheet (the link is inside this week's newsletter) 
If you like, come join in the live workshop and let's map it out together.

View newsletter: String's Golden Nuggets 

So, it’s my birthday month. And I’ve spent it eating fried chicken with friends, family, and the people who matter most. 🍗 Turning 40 has made me mor

Open article: Free 2026 Strategy Worksheet 🧠 Let’s Reset For The New Year by String Nguyen • 2 min read

Free 2026 Strategy Worksheet 🧠 Let’s Reset For The New Year

It’s happening today - register to learn how to improve your ROI

TDP Enterprises, LLC

I’m a chef, brand consultant, and cultural strategist focused on campaigns that honor heritage, connect cultural narratives, and drive community impact. I work with Fortune 500 brands, nonprofits, and educational institutions to create change, develop products, formulate restaurant concepts, and engage audiences meaningfully.

My services—brand consulting, product and concept development, restaurant concept formulation, digital media strategy, food systems advising, and community engagement—build authentic connections that support social equity and sustainability. I help brands and organizations craft impactful narratives that foster trust and resonate with communities.

President and CEO

Seisuke Knife

Chief Operating Officer 

GIGI'S RESTAURANT WINE BAR LIMITED

Executive Chef and Partner

NBCUniversal

Top Chef 15 Alumnus 

Gather Restaurant

Executive Chef

Acquerello

Two Michelin Stars, since 2015
Wine Spectator Grand, since 2012

Sous Chef

Flora Restaurant

Assists Executive Chef in managing all aspects of Food.

Chef De Cuisine

Dolores Park Cafe group

Manage all aspects of food for Dolores, Duboce and Precita Park Cafe in San Francisco, Cailfornia.
Recipe develope and research in our Commissary Kitchen, Precita Park Cafe.

Sauls Restaurant and Delicatessen

General Manager

My diverse culinary resume has granted me a distinctive perspective on the realms of food, media, and conservation. Throughout my journey, I've had the privilege to collaborate with an array of fascinating entities, spanning from Fortune 500 corporations to esteemed academic institutions, community organizations, and innovative tech startups.

If you have an interesting project and are seeking to collaborate, I would love to hear from you. 

To learn more about my past partnerships please see the link below. 

https://cheftu.com/partnerships

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}String Nguyen's LinkedIn Performance

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