I am a marketer by profession and a researcher from heart. 

Experienced Marketing Manager with a demonstrated history of working in the Web3 industry. I'm skilled in  Team Building, B2B Marketing, Social Media Marketing, Influencer Management, Creating-Managing-Executing Online Marketing Campaigns, Business Planning, Building Strategic & Marketing Partnerships, Market Research, Entire Influencer Management, Paid ads, Banner Ads, Publications, Community Management, Email Marketing, Lead Generation etc.

I also specialize in prompt engineering and harness the power of AI tools, including ChatGPT, to enhance efficiency and deliver exceptional results.

With a deep-rooted passion for the crypto industry since 2017, I have witnessed the exhilarating highs and humbling lows that have shaped this dynamic ecosystem.

As a seasoned professional, I stay ahead of the curve, immersing myself in the latest trends that are redefining the landscape. From DeFi and the metaverse to DEX platforms, NFT, staking, lending, farming, and prediction marketing, I possess a comprehensive understanding of these cutting-edge topics. 

My expertise in these areas allows me to navigate the ever-evolving crypto space with finesse and guide individuals towards lucrative opportunities.

Suchit K.

Infomedia

Infomedia (ASX:IFM) is a leading global provider of SaaS solutions to the parts and service sector of the automotive industry. 

Our objective is to empower our automotive partners by advancing their profitability, productivity, their customer’s service experience and the brand that stands behind it. With more than 220,000 users of our products in more than 186 countries, our unique approach to technology, automotive parts and service selling is validated 24 hours a day. Our attention to detail and control processes generate the accuracy and certainty that contributes to driving customer satisfaction, loyalty and trust.

Chief Executive Officer

WPP AUNZ

Leading digital transformation through data-driven technology, innovation and agile business strategy for the biggest marketing services group and ASX listed company in Australasia. 

By investing in creativity, technology and talent to drive sustainable top-line growth, we are building better futures for our clients through integrated offers of communications, experience, commerce and technology.

Chief Executive Officer and Managing Director

BMW Group

Full responsibility and leadership for all digital initiatives of the BMW Group from customer and services, to connected car; from production to tech and soft enablers. Direct consultancy of CEO and Executive Board. Defining and implementing a 5 years’ digital transformation program across every functional business area. Drive agile execution in all areas of the organization. CDO role and Cross-functional lead for Digital Transformation for BMW Group. Establish efficient state of-the-art change program based on IT, data, Ad-Tech, analytics, CRM systems, robotics, smart logistics and IOT. Governance and tech-and-business guidance for the BMW Group I-ventures startup fund. Establishing new data driven business models and ecosystems by corporate co-operations, partnering and M&A. Strategic lead for new established on-demand mobility platform (NOW family) in a joint venture with Daimler. Digital lead for data driven advertising, social media and ad-tech. Implementing cultural change, digital leadership and talent management. Defining IT and data strategy (data lake, cloud migration, cyber security).

CDO role Digital Strategy, Global lead for Digital Transformation 

Bertelsmann SE & Co. KGaA - arvato Holding

Full P&L responsibility for global Solution Group “Digital Marketing” incl. M&A, product and solution design. Cross-functional lead for Digital Transformation for Bertelsmann Media Holding. Build databased media- and Ad-Tech ecosystem across Bertelsmann Group combining G+J, RTL and arvato services reporting to CEO arvato and CEO Bertelsmann.

global CEO Solution Group Digital Marketing at arvato, Member of the Extended Board

Google

Full P&L responsibility for the European Automotive, Retail, FMCG and Health Care Sector and their respective media and creative Agencies. Global Lead for all German based OEMs (Volkswagen Group, Daimler Group, BMW Group, Opel and Ford Europe); International FMCG Lead for Nestle, Henkel, Ferrero, Mondelez and l’Oreal. Health Care Lead for Novartis, Bayer, Böhringer, Klosterfrau, Shop Apotheke. Cross functional lead of the Branding Top Accounts Team and the Google Branding Agency Team. 2 reporting lines to the General Manager DACH (DE, Austria, Switzerland) and Senior VP Branding in HQ Bay-area.

Director Branding (Automotive, Consumer Goods, Food Retail, Health Care)

Full sales and revenue responsibility for the German Automotive Industry. Global consultant for all German based car manufacturer and reseller including full P&L responsibility (Mercedes, Scout 24, Mobile.de, Pirelli, VW Group, Audi, Opel, BMW, ATU, etc.). Business plan and budget allocation as well as market research and event planning for global automotive clients for DE, AT and CH; including lead of DE based OEM´s headquarters.

Industry Leader Automotive

Build up a new team with full sales and revenue responsibility for Consumer Goods, Food Retailers and Health Care for the German market. International Key Accounter for selected clients (P&G, Pfizer, Sanofi, Novartis, Merck, Johnson & Johnson, Bayer, Böhringer, Beiersdorf, Mars, Nestle, Kraft and several online pharmacies) with direct reporting line to the General Manager DACH. Supervision of the full product portfolio: SEM / SEO, YouTube, Google Display Network, Mobile, Invite Media, Double Click, etc.)

Industry Head Consumer Packed Goods & Health Care DACH

Responsible for international innovative marketing and sales strategies. Implementation of communication tools in the field of “Emerging Media”.  Strategy and supervision of all global innovation activities for the brands BMW, MINI and Rolls Royce.

International Innovation Manager BMW Group

Direct steering and strategic consulting of the G7 key-markets (USA, UK, Germany, France, Italy, Japan & Spain) and regions concerning all communication & marketing topics (media mix incl. budget planning; TV; print; internet, sales literature, training of int. sales staff; POS, customer-magazines; CRM; events; motor shows, PR, sponsoring¸ co-operations; product-placements; Cinema; Guerilla & OoH-Marketing).

Manager Global Marketing & Communication Strategy MINI

Henkel

Responsible for int. brand leadership, marketing-mix and P&L of various Body, Hair & Skin Care brands. Portfolio and Product Management of international brands: Mont St. Michel, Le Chat (France, Benelux, Greece, Tunisia); La Toja, Magno (Spain, Portugal), Neutromed, Squibb (Italy, Benelux); Margo (India). Steering of local brand managers in all countries.

International Brand Manager (IBM) – Brands for Body, Hair & Skin Care

Responsible for international marketing-mix, campaign and product development and P&L of the brand Fa applications (deospray, roll-on, Fa Men) lead for for 120 countries.

International Junior Brand Manager – Body Care for the brand Fa

Support of responsible Product Manager for the German special detergent portfolio (Sidolin glass cleaner, WC Ente toilet cleanser, Sapur carpet cleanser, Fasa Fabric-refresher).

Assistant Product Manager – German Hardsurface Care Market

Data-informed marketing is the key to exceptional consumer experiences, and experience is the number one driver of brand preference. Digital transformation is essential to leading the field in this new competitive market. 

I am an experienced digital leader and entrepreneur with a strong acumen for growth by driving digital transformation, structural turnarounds, platform economy and strategy across a range of businesses and industries. I always bring a large amount of energy, enthusiasm and engagement to motivate organizations to realize their potential. 
 
In May 2022 I stepped into the role of CEO and Managing Director of Infomedia, an ASX listed tech company, and the leading global provider of DaaS and SaaS solutions that empowers the data-driven automotive ecosystem. Infomedia’s solutions help OEMs, NSCs, dealerships and 3rd party partners manage the vehicle and customer lifecycle – they are used by over 250,000 industry professionals, across 50 OEM brands and in 186 countries.
 
I moved with my family to Australia in 2019. At this time I took on the role of CEO and Managing Director of an international advertising & media company, WPP AUNZ, and lead the company to a strong increase in profitability in just 18 months.
 
Before this, I was Chief Digital Officer and Senior Vice President of Product and Corporate Strategy at BMW Group, headquartered in Munich, where I defined and implemented the extensive digital transformation program that reshaped the BMW Group from an auto manufacturer into a data-driven, mobility tech company. 
 
I gained extensive international automotive experience through roles within BMW Head Quarters as Global innovation manager and Global brand manager for MINI as well as leading the Google Automotive practice for many years.
 
I have held a range of senior executive roles including Global CEO for Arvato AG Solution Group Digital Marketing (part of the Bertelsmann Group). I have a passion for innovation. My start-up experience, as well as my business product and tech-know-how, includes roles at Mondelez, Colgate Palmolive and Schwarzkopf & Henkel. 
 
As an entrepreneur and tech-investor, I currently hold non-executive advisory and board seats with international data and e-commerce start-ups.

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