Sumaiya Noor

Award-winning Product & Strategy Leader | Product Management & Growth-PLG | AI driven B2B & B2C Products | 40Under40 | ex-IBM | Startup Advisor | Fulbright Scholar | Advisory Board Member, Judge, Coach & Keynote Speaker

In the end, we all become stories. Mine is about building products, AI solutions and ecosystems across the globe.

Outcome-driven AI, Technology & Product leader with 14+ years of experience leading product, data science, design and engineering teams. I love building transformative products and high-performing teams for solving customers' pain points. Specialized in AI based B2B, B2C & B2B2C SaaS products, User Experience & Engineering.

Adept in deriving optimal value from Applied AI, Data, Cloud applications, Web 3.0 and other emerging technologies. Technical, people and business experience with distinctive ability to utilize multi-functional expertise. Growth mindset with focus on execution utilizing analytical skills, agile and design thinking to deliver business results. 

Board Member, Startup Advisor, Author and graduate of IBM Leadership Development Program. Experienced in managing teams across 6 continents (being based in 4 continents) with Fortune100 companies and startups. C-suite leadership experience of collaborating with global cross-functional teams to drive innovation for high-growth organizations.

I attended Purdue University, USA on full scholarship (Fulbright - one of the most competitive scholarships in the world) for my MS/MBA. INSEAD certified Digital Strategy consultant, Certified AI Product Manager and a Software Engineer.

I speak frequently at multiple forums globally. Spoken at US State Department with delegates from 47 countries including US Congress members. Also gave a talk at Grace Hopper Conference, attended by more than 30K technologists world-wide.

In life, grit has enabled me to overcome adversity. Beyond work, avid supporter of women & human rights, education, and DEI.

EXPERTISE 
PRODUCT & TECH: Product Strategy and Development (0-1, 1-n) • Product-Led Growth (PLG) • Product Management • Product-Market fit • Product Roadmap • A/B Testing • SDLC • Experimentation • Applied AI & Digital Strategy • Agentic AI
CUSTOMER EXPERIENCE/UX: Human-Centered Design • User Research 
BUSINESS & PEOPLE: Strategic Partnerships • Mergers & Acquisitions • Talent Strategy • Talent Acquisition • People Management • GTM Strategy 

VALUES & SKILLS
• Grit • Humility • Empathy & Kindness • Authenticity & Integrity • Critical Thinking & Problem Solving • Curiosity & Continuous Learning  

Looking for data-driven and customer-centric full stack Product & AI expert with global cross-functional leadership experience for taking your business to the next level or interested in hearing me speak, please reach out at sumaiyan@gmail.com.

Advisor - Product & Growth

I have been collaborating with multiple startups across the globe as an advisor mostly on Product and Growth for past few years. Some notable highlights of my work so far are:

• Enabled a startup to close $11.5Million of Round A funding.
• Helped an early stage startup in finding Product-Market fit for enhancing MVP and adding new features which finally resulted in 30% increase in conversion rate.
• Collaborated with founders to formulate a Product Strategy and Pricing Model for a 20% increase in retention rate over the period of 4 months. 
• Designed and helped the company to implement go-to-market strategy (PLG) for 45% MoM growth.
• Last and one of the most important ones is helping these startups to build highly effective teams responsible for delivering all these great results.

Please feel free to reach out if you want to take your startup to the next level.

Yanislava Hristova

Founder at Remote IT World

Hi 👋  I’m Yanny - Your Remote Talent Partner for AI, FinTech & Web3 Teams Globally. 

Over 15+ years, I’ve helped founders, CTOs and tech leaders scale engineering teams across Europe, LATAM and APAC - fast, reliably and with the precision you’d expect from someone who’s built remote orgs from 5 to 300 ppl across 24 different countries.  

Unlike traditional recruiters, I combine HR Business Partnering, Global Market Intelligence and deep Technical Recruitment expertise to give your growing startup something far more valuable than “more candidates.” 

I build effective and tailored remote-first hiring systems that scale. 🚀  

✨ 𝐇𝐞𝐫𝐞’𝐬 𝐰𝐡𝐚𝐭 𝐈 𝐡𝐞𝐥𝐩 𝐟𝐨𝐮𝐧𝐝𝐞𝐫𝐬 𝐝𝐨 𝐛𝐞𝐭𝐭𝐞𝐫 𝐭𝐡𝐚𝐧 𝐚𝐧𝐲𝐨𝐧𝐞:✨ 

- Hire world-class remote engineers (not just “available” ones)
- Expand confidently into global talent markets most companies overlook 
- Build predictable, repeatable and efficient remote hiring processes 
- Remove bottlenecks slowing down engineering output
- Create remote-first talent acquisition systems that support long-term scaling
- Establish your employer brand when nobody has heard about your startup yet 

Whether you're hiring your first engineer or assembling a global tech organisation, I bring you the clarity, structure and strategic oversight most early-stage companies simply don’t have internally.

💚 𝐖𝐡𝐲 𝐩𝐞𝐨𝐩𝐥𝐞 𝐰𝐨𝐫𝐤 𝐰𝐢𝐭𝐡 𝐦𝐞

I’ve spent my entire career inside distributed, startup, decentralized environments.

I understand the pace. I understand the pressure. And I understand  how to build teams that don’t just work remotely - they perform remotely. 

💚 At Remote IT World, we don't operate like an agency. We partner like an aligned operator. 

I’m always open to conversations with founders, tech leaders and hiring teams who want to build global teams the smart way.

Book a call & Let's talk.

Founder and Community Manager

Remote IT World is a global citizen company. 

We empower and connect business and talent worldwide to work remotely. 

We can help you: 
- Design and implement fully remote work operations; 
- Build and foster remote company culture; 
- Hire, engage and retain top tech and blockchain talent worldwide. 

Our vibrant online community is growing daily.

Most funded startups struggle with remote hiring.
Funding does not equal remote readiness.

We’ve seen it repeatedly.

Post-funding pressure rises. 
Hiring accelerates.

But the operating model hasn’t evolved.

That’s where friction begins.

Remote maturity isn’t about capital.
It’s about signals.

You can usually tell quickly whether a company is:
- Structurally distributed
- Clear in its hiring language
- Built around async systems
- Led by founders who’ve scaled remotely before

When those signals are weak, hiring slows.

Friction increases. 
Momentum stalls.

Don’t chase volume.

Align with companies structurally built to scale remotely.

If you’re scaling post-funding,
ask yourself:

Is your operating model ready for remote?
Or are you just expanding headcount?

Yanislava Hristova 🌎

AI, FinTech & Web3 Talent Partner | Helping Global Teams Hire Top-Tier Remote Engineers | Top 100 Voice in Remote Work | Industry Thought Leader & Speaker

Want control?

You’re probably afraid of losing it.

Remote didn’t create that fear.
It exposed it.

After 3,800+ interviews, 
one thing is clear:

Founders who need visibility 
don’t actually need visibility.

They need structure.

Control doesn’t come from watching people.

It comes from:
- clear processes
- written expectations
- defined ownership

Watching people isn’t leadership.
It’s insecurity disguised as management.

If your team only performs when observed, 
you don’t have control.

You have supervision.

Build systems.
Build clarity.
Build trust.

Control follows.

3 years ago, a senior backend engineer rejected an offer.

Not because the salary was low. 
Not because the tech stack was weak.

Because relocation was required.

He didn’t want to leave his parents. 
He didn’t want to reset his life.

And the company almost lost him.

Not to a competitor.
To geography.

We placed him remotely.

Within a year:
- He led a distributed team
- His income more than doubled
- The company expanded globally

Nothing changed about his skill.
Only the hiring model changed.

Remote hiring isn’t about convenience.
It’s about removing artificial barriers.

When companies stop hiring by postcode, 
they start hiring by potential.

And that changes everything.

Repost if you agree.

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The Battle

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Yanislava Hristova

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Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Yanislava Hristova's LinkedIn Performance

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