Self Employed

Helping B2B SaaS brands build authority and generate product sign-ups/demos using content fueled by original research. 

Book a discovery call today at: https://savvycal.com/tanaazkhan/strategydiscovery

B2B SaaS Content Strategist & Writer

Flagsmith

In this role, I'm responsible for helping Flagsmith's marketing team create long-form content like case studies, competitor comparisons, and interview-based blog posts.

Freelance Content Writer

Tebra

In this role, I was responsible for helping Tebra's content team execute their strategy by creating long-form guides, e-books, and research reports.

Exit Five

The leading community for B2B marketing professionals. Join 3,500+ members at exitfive.com

Member

RevGenius

Fiverr

Freelance  Content Writer

Omniscient Digital

Helped them write long-form content for their portfolio of B2B SaaS brands in the AI, HR, Translation, and Productivity space.

Freelance Writer

Content Camel

Helped them create long-form articles around topics like Sales Enablement, Content Marketing, and Content Management.

Freelance Content Writer 

ContentLab.io - Technical Content Done Right

As part of their freelance writing team, I help clients scale their content marketing efforts by ghostwriting blog articles and other marketing collateral like whitepapers. Some of the topics include:
- ITSM/ ESM
- Digital Transformation
- Atlassian products
- Cloud
- Artificial Intelligence

I've also contributed to their official blog as a B2D writer covering topics like developer-focused marketing (B2D Marketing), technical writing, and more.

Freelance Technical Specialist & Author

Technology Networks

As a freelance contributor, I either pitch articles on science topics or write on assigned topics.

Freelance Science Journalist & Writer

Content Strategist & Writer | Helping B2B SaaS brands build a content engine that generates product sign-ups and demos through original research

As head of marketing at a B2B SaaS brand, you know your content isn’t yet achieving its full potential in support of your company’s marketing goals. 

Most prospects aren’t resonating with your brand for 3 reasons:

1. Your content isn’t telling your client how you solve their problem 
2. Your content isn’t creating or capturing demand for your product
3. Your content isn’t original - and doesn’t align with your brand 

If you’re looking to fix this and bring in more MQLs, I can help. 

After working together, my clients feel confident about using content to increase product sign-ups and improve deal velocity.

"Tanaaz brings a rare mix of strategic and tactical execution to her content work. We've been working with Tanaaz at Content Camel for months now—after an exhaustive search for the best writers and content creators—and her work really stands out.

• Tanaaz brings a really structured approach to the work and is always on time, and on point. It helps keep us on track on our side as well.
• Tanaaz brings creative suggestions and real insight to her work. We've helped refine our content briefs and workflow based on our collaboration
• Tanaaz executes beyond our expectations - does an awesome job sourcing industry expert input and expanding upon our briefs."

— Dave Shanley, Founder, Content Camel

I have 7+ years of writing experience—more than half of which was spent in the B2B SaaS space, writing and creating content that resonates with the target audience. 

That’s how more than 200 of my blog posts have ranked for their target keywords on Google's top 10 results in 2022/23.

If there is one thing I’ve learned through all my years as a content marketer, it’s that the real power of content is when your audience transforms from "We have no idea how this company can solve our problem" to "We know exactly how they can help me.” 

Strategic content makes your company visible, teaches buyers that you are the go-to resource on topics you’re an expert in, and clarifies that your product does what it says it does. 

Let’s work together and make this possible for your B2B SaaS company.

Here’s how I’ll get the job done: 

→ Research your ideal audience and ICP 
→ Establish internal alignment within your GTM team
→ Develop a channel-agnostic topic cluster strategy 
→ Set up a content production and distribution system
→ Create high-quality content based on original research (surveys, SME interviews)

Services: 

✅ Content strategy 
✅ Content writing
✅ Content management

Book a discovery call using the link in the featured section to learn more ☝️

Tanaaz Khan

A content marketing director at a hypergrowth startup who is also travelling the world with her golden Alexis :)

Sounds dreamy, right?
Let's rewind to how I got here.

→ In 2015, I started working. My first job was in sales tackling high-value government construction contacts. The first deal I worked on with my team was $1Mn.
→ In 2017, I was thrilled to lead India's largest railway project at an MNC.
→ In 2018, I was preparing to be a diplomat.
→ In 2019, I was hustling with the founders of a tech startup raising Series A funding.
→ In 2021, I had burned out! I walked away from a high-paying job at a unicorn ed-tech startup.

But, before I quit, I had a realization.

I was a storyteller. But beyond that, I also saw myself as a traveller and an entrepreneur. 

So, I set out to create a life where I could fully express myself.

I bought a second-hand car, packed everything I needed and went on an endless solo road trip with Alexis.

Over 2 years, I side-hustled across Rajasthan, Jammu & Kashmir, and Ladakh with Alexis.
→ I devoured 73 books from my Goodreads 'Want to Read' list.
→ I became a better content marketer while brainstorming outside the office.
→ I learnt that I love to talk to people and form authentic connections.
→ In short, I lived outside my comfort zone and thrived.

And I figured out what I really wanted in life: Freedom of time and money!

That led to:
• Writing for the best companies in the world.
• Leading content strategy and growth for brands across 5 new industries. 
• Learning Spanish.
• Collaborating with the world's top 1% of creators and entrepreneurs.
• Volunteering for causes I care for in person.

I vowed to never step into an office again. 

I now help brands create content @Morff.

My mission is to "Live a Fuller Life".
→ As a traveller, I live a thousand stories every day.
→ As a storyteller, my purpose is to nurture organic growth for brands with my writing.
→ As an educator and entrepreneur, I help writers level up their game and succeed.

I'm here to help with any of these. Or know the ideal Bali workcation spot for those with social anxiety like me. :)

Say hi at shivanibohare@outlook.com.

➡️ On Freelancing: 
I still freelance occasionally, specializing in website copy, blogs, investor decks, and high-converting email marketing. I can also help you create your personal brand on LinkedIn.

➡️ On Startup Collaborations:
If your niche is SaaS, finance, pets, or travel, let's connect!

Say hi to Alexis on Instagram: @shivanibohare29

🚨PS: I have 300+ connection requests. If it's urgent, please send an email.

taplio

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Tanaaz Khan

Shivani Bohare

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