I started my sales career at 11 years old, selling door-to-door snow removal services.

Since then, I’ve been obsessed with studying and applying the high performing strategies of world-class sellers. This eventually landed me an Account Executive role at Salesforce…where I hit a wall. A breaking point. My anxiety and stress had escalated to unsustainable levels and I considered quitting sales altogether.

That’s when I discovered Ian Koniak and Untap Your Sales Potential.

After working with Untap I became the #1 AE at Salesforce across the entire North American HLS business 2 years in a row, qualifying for President’s Club 2x. I was selected to join the Salesforce Excellence academy awarded to only the top 10% of AEs worldwide. Due to my performance I was chosen over 10,000 AEs to host the first globally distributed sales enablement podcast called “How I Won This”. 

I’ve closed over $10M in sales since working with UYSP. It’s allowed me to afford my dream wedding, honeymoon, and wonderful experiences for my family.  Most importantly, I got my life back. My stress and anxiety went down, my health got better, my relationships improved, and for the first time in a long time I felt confident in my sales career again.

Now as the CRO at UYSP, my goal is to impact hundreds of B2B tech sellers the same way I was. 

For the last three years I’ve talked to thousands of B2B sellers who feel unsupported, burnt out from the quota grind, or who are just not proud of how they’re showing up. That’s where we come in.

We help B2B Account Executives perform to their full potential by mastering their mindset, habits, and selling skills. 

To learn more, visit https://untapyoursalespotential.com

In 2026 my goal is to openly share the lessons, principles and strategies that have helped me become a high-performing seller over the past decade without sacrificing my health or happiness. 

Here is how you can engage with me: 

- Hit the “Follow” button on my profile for regular content on high performance, sales, and happiness (tap the bell icon for reminders)
- Send me a connection request with a note on how you found me or what caught your attention
- Subscribe to my podcast (featured) 

You can also contact me directly at:
	Personal: tanveer.mostafa35@gmail.com
	Business: tanveer@iankoniak.com

 Happy Selling 🙂

Tanveer Mostafa

2025 was the year it all came together for me. 

All the work I've been doing on myself over the past decade.

Here's my year in review:

• Travelled to LA/Singapore/Bali/Portugal 
• Closed a total of ~$3.2M ACV at 188% to quota
• Made pivot from Head of Sales to player-coach as CRO
• Led our sales team to ~$5.4M in revenue (58% YoY growth)
• Completed a 6 hr meditation as my annual Misogi challenge
• Got in the best physical shape of my life (but I'm not done yet)
• Deepened my faith more than ever  (finished Quran in 30 days)
• Hired 3 new team members and welcomed 200+ sellers into UYSP
• Made the shift from peak/high-performance to peaceful/heart performance

This was the year of surrender. Of letting go. Of truly detaching from outcomes.

It was uncomfortable and foreign, considering how much "the need to achieve" has ruled over me my entire life. I thought that making this shift might set me back...might make me lazy, unambitious and ultimately hurt my results. 

But frankly, I was tired of living the old way. Always feeling like whatever I did wasn't enough. That I wasn't enough. It was time to leave that version of me behind.

So I did, and it's led to the best year of my professional and personal life.

Of course I couldn't do all of this on my own. I worked with a great team, invested in coaches and mentors who guided me, and felt deeply supported by my wife and by the grace of God.

In 2026, my goal is to embody being a "creator". I want to create consistently and authentically from this new version of me. Create for myself, my team, and all of you. 

I invite you to follow along as I share the principles, habits, and tools I've used to merge high performance and happiness (aka heart performance). If it's possible for me, it's definitely possible for you.

With that...Happy New Year! 🎉 Excited to be on this journey together.

What was your biggest takeaway from 2025?

CRO @ Untap Your Sales Potential | I write about the intersections between sales, high-performance and happiness | Schedule your free sales strategy call with my team👇🏽

Sales is a 24/7 job.

If you want to really succeed, you won't get very far treating it like a 9-5.

Now before you come after me about work-life balance and all that, here me out.

The truth is that when you're in a demanding career like sales, how you perform outside of work directly influences how you perform at work and vice-versa.

If you don't get enough sleep, you'll feel sluggish the next day.
If you don't eat a clean diet, you'll find it challenging to stay energized.
If life at home is chaotic, it will find a way to show up in your work.

The best athletes in the world know that rest and recovery are just as (if not more) important as playing the sport itself. It's the same thing for sellers.

Now rest doesn't mean endless doomscrolling. It doesn't mean slamming a few cold ones to "take the edge off". And it definitely doesn't mean spending the whole night gaming (what I used to do).

Escapism might feel good in the short run but almost never in the long run.

I get it, work can be draining. But instead of running away you can replenish your energy by, for example, engaging in fulfilling hobbies. You might pick up a sport or try learning a new skill that's completely unrelated to work (I'm currently learning Japanese and working to improve my skills in the kitchen).

Focus on the things that have the biggest impact on your overall well-being like your diet, exercise, sleep, faith, etc.

And most importantly, prioritize your relationships. It's been extensively studied at Hardvard that the quality of our relationships have the highest degree of positive impact on our overall happiness above any other factor.

So no, I'm not asking you to pull our your laptop at 10pm and start sending emails. If anything it's the opposite.

I challenge you to approach your life outside of work with just as much intensity and ambition as you do with your life at work. I’m confident that you’ll find work will start to feel easier, less draining and more fulfilling.

Happy Selling 🙂

I woke up in a funk yesterday. I had so much work to do and I wasn't very motivated to do any of it. Sound familiar?

It happens to me every once in a while.

Within an hour I was looking at coffee shops in the area I could go to with my wife for a deep work session.

Within two hours we were there. 

Three hours later and I'd gotten all my work done and then some. Deep, meaningful, needle moving work (what we call RGAs - Revenue Generating Activities at Untap).

Sometimes all you need to do when you're not quite "feeling it" is to switch things up.

Try something new in your prospecting efforts tomorrow. 
Blast some of your favourite music.
Change your environment.
Move your body. 

Do anything except remain in the status quo. 

Nothing grows in the status quo. And if you're a follower of my content, than I've got a feeling that you love to grow.

Happy Selling 🙂

P.S. If you're in Toronto, highly recommend Chop-Hop.

My 2025 in 25 seconds.

I love making a short video like this every year because it reminds me of things that I almost forgot happened.

The trip down memory lane is always nice.

Full annual reflection coming out tomorrow but for now, this will do.

Your greatest enemy in sales is not your company, your manager, and it's definitely not your prospects.

It's you.

More specifically, the space between your ears. 

In 2026 if you don't take control of your thoughts and feelings, they will control you. 

It's happened to me many times in my sales career. A thought like "I might miss quota" pops up. But instead of catching that thought and replacing it, I've let it spiral out of control and it can damn near ruin my day - if not my week. The associated stress and anxiety that comes from those thoughts don't just manifest at work, they have equally impacted my life outside of work.

So what's the solution?

Practice the skill of awareness. This means zooming out and observing your thoughts and feelings without judgement. 

Then once you're aware of them, you can replace them with thoughts that serve you.

Or...you can choose to let them go altogether.

Most people are caught up in so much noise every day that they rarely take the time to "check-in". This allows the negatives thoughts and feelings to slowly eat away at you because they were never acknowledged. 

Often times practicing awareness comes from meditation, but it doesn't have to.
Maybe it's a quick check in with your body and your brain before your calls. 
It could be daily prayer that gives you a set time to sit down and reflect.
Or it could be a journaling routine right before bed.

Whatever you do, do something. 

You cannot fight a battle without a weapon. Your best weapon is awareness.

Happy Selling 🙂

P.S. I was reminded of this during a Fireside Chat we had yesterday with Mike Sullivan. 

His story is a true testament to how re-shaping your thoughts and your identity can completely change the trajectory of your life. Highly recommend giving him a follow!

P.S. Two of my favourite books on this topic are the Untethered Soul by Michael Singer and The Greatest Secret by Rhonda Byrne.

The Open University

International research network with leading experts from the Open University, Copenhagen Business School, University of Tarapacá,  The Pontifical Catholic University of Chile, Birmingham Center for Strategic and Critical Materials, University of Bath, and Royal Melbourne Institute of Technology.

- Developing a literature review (200+ research papers and articles read) and preparing reports on Li-ion batteries supply and value chains.
- Actively cooperating in planning and managing community projects and funding applications (Horizon).
- Identifying and engaging new key players/partners in academia and business (UK and Italy).
- Strategic planning in collaboration with the project founders.

Research Consultant

I research online education and music MOOCs in particular.
Taking pedagogical literature as a starting point, my project investigates the potential gaps between instruction and learning in music MOOCs and key factors in bridging it as they are perceived by teachers and learners.

This research aims to contribute to scholarship in three main areas: 
1. It will contribute to the literature in the under-researched context of music learning in a MOOC environment.
2. It will analyse the potential gaps between instruction and learning in present music MOOCs. 
3. It will contribute specifically to the development of an effective music MOOC pedagogy, proposing ways to close the gaps between instruction and learning.

Researcher PHD Student

Erasmus+ Strategic Partnership to develop digital learning resources in conjunction with the University of Stavanger (Norway), Universidade de Aveiro (Portugal), Royal Northern College of Music (UK), and the Open University (UK):
- Developing a MOOC on music conducting.
- Creating new teaching and assessment strategies.
- Developing learning resources materials and questionnaires.
- Dissemination and collection of information on the results (deliverables, intellectual output, events).
- Designing tasks/activities to promote students' social learning.
- Erasmus + project report: overall 91/100, relevance 18/20, design and implementation 22/25, team and cooperation 14/15, impact and dissemination 37/40.

Education Consultant

Università degli Studi di Padova

Working as an educational collaborator for the 'New Media and Visual Culture' course of the Master's Degree in Communication Strategies.
- Planning and developing lectures and seminars in collaboration with Prof. Denis Brotto.
- Literature review on Fourth Industrial Revolution and technological innovation.
- Researching and developing teaching material focusing on digital skills and new skills of visual culture.
- Developing interdisciplinary research and collaborations.
- Interactive lecturing and coordinating group activities (class of 80 students).

Visiting Lecturer

Zisser Textile Design

- Delivering consistent levels of sales whilst exceeding performance against measurable KPIs.
- Developing and executing short-, medium- and long-term business plans to exceed targets.
- Building and maintaining a solid qualified pipeline of sales prospects within assigned industry verticals.
- Identifying and developing opportunities for strategic revenue growth.
- Developing strategic business alliances to build relationships that are beneficial and create value for all.
- Prospecting, qualifying, negotiating and closing key new business deals.
- Maintaining opportunity pipeline and deal positions in CRM. 
- Building strong relationships with senior executives within the customer and prospect base.
- Formulating and completing client presentations to an exceptional standard.
- Attending, presenting and hosting at industry events.
- Strong problem-solving skills and excellent communication with robust numeracy, presentation, and writing skills.
- Forecasting monthly and quarterly sales with an accuracy of +/- 15%.
- 2022 sales performance: + 40%.

Business Development Manager

- Key Account Manager for Italy, UK, France, and Spain.
- Define, achieve, and maintain individual and team sales goals.
- Create and enhance long-term relationships with customers to maximise business growth.
- Technological change management to boost competitiveness and resilience.
- Market analysis and organisational structure modelling.
- Assessment of performance against goals, consistently looking to improve.
- 2019-2020 turnaround management: 30% growth.

Account Manager, International Sales and Fashion Textiles Marketing

Business Consulting & Strategy

Currently working within the education industry with private and public sector clients. The projects include:
- Research and strategic planning.
- Innovation and digital transformation.
- Selling course content to universities and private companies, giving demos and presentations. 
- Designing flexible learning programmes.

In close collaboration with executives and leadership teams, I find solutions to deliver meaningful impact faster. I believe that openness in ecosystems, technologies, education, and innovation is the way forward.

Business Consultant

Snapped Ankles

Snapped Ankles have flourished in the sub-tropical climes of warehouse and squat parties, moving onto performance art collaborations with filmmakers and shows in unlikely locations such as barber shops, games arcades and the forests they once called home.

Snapped Ankles (The Leaf Label)

Paradigma

Project funded by 'Inn Veneto: Cervelli che Rientrano per il Veneto del Futuro':
- Managing the initial phase of a new fashion charitable start-up called 'Uffa'.
- Identification and evaluation of critical factors.
- Implementation of efficient technological transfer.
- Boosting the efficiency of product development, reducing costs and time-to-market (PLM analysis).
- Developing a new business plan and a pitch deck.
- Translating strategy into actionable steps for growth.
- Pitching and negotiating with strategic investors; completing the first seed round.

Fashion Business Consultant

Lobster Sound Tracks

Studio Recording (Drums and Percussion)

Canons Sports Centre

- Managing the entire site team (with 40+ members of staff).
- Direct the operations [gym, swimming pools, spa (since 1925), hall (events and concerts)]. 
- Enforce company policies and procedures.
- Train new employees in company processes and procedures.
- Cash handling.
- Build and maintain positive client and customer relationships.
- Suggest changes to operating standards in order to improve the efficiency of work.

Gym, two swimming pools, two group exercise studios, squash court, Porchester Spa (since 1925), and Porchester Hall (parties, receptions, weddings, concerts, TV broadcasts).

Duty Manager at Porchester Centre

Innovation Strategist in Digital Evolution | Global Collaborator & AI Integration Mentor | Executive MBA with Honors

#1 Most Followed Voice in AI Business (1.5M) | Leading AI Entrepreneur & Advisor | Former Amazon, IBM | LinkedIn Top Voice | @alliekmiller on Instagram, X, TikTok

“Prioritising a positive impact on others over seeking personal validation”

As an innovation strategist, I leverage exponential technologies and an abundance mindset to tackle the world's biggest problems. I specialise in creating impactful solutions through innovation and collaboration, always focusing on sustainable, long-term change.

Expertise in management consulting, online education, and mentoring.

I research and develop online courses at the Open University (UK), the world's leader in flexible distance learning. I obtained an Executive MBA from Quantic School of Business and Technology (top 5%) and worked in management, fashion marketing, and international sales. As a business consultant, I help executives and leadership teams deliver meaningful impact quickly.

My consultancy and research experience is mainly in business development, business strategy, aligning organisations with mission and vision, upskilling, reskilling, future skills, innovation management, sales pipeline, scalable learning platforms, digital transformation, sustainable development, and collaborative EU research projects (Horizon and Erasmus +).

I am based in London, but I frequently travel for business to Italy, France, and Sweden 👍🏻

🌟 I bring diverse experience and skills from various challenging roles in business and academia. Having worked across various countries, industries, and projects, I thrive in diverse environments. I have led teams of all sizes in both private and public organisations, bringing the following:

SKILLS: strategic planning, negotiation, creativity, a global digital mindset, healthy relationships, industry knowledge, research, tactical problem solving, analytical and lateral thinking, goal orientation, customer focus, intercultural competence, environmental awareness, reporting, effective communication, project management, a 'people-first' approach, data analysis, work ethic, emotional quotient, empathy, and outstanding teamwork.

INDUSTRIES: Business Consulting, Education, EdTech, Fashion, SaaS.

🌟 I am passionate about innovation and lifelong learning, which fuels my engagement and motivation. I dedicate an hour per day to reading books on strategy, leadership, and personal development. Some of my favourite books are The Future Is Faster Than You Think, Leadership Strategy and Tactics: Field Manual, Mindset: The New Psychology of Success, Atomic Habits, and Factfulness.

“Building others up and fostering a supportive community that encourages growth”

Let’s Connect: I’m always open to innovative projects or potential collaborations 🌏

taplio

The Battle

Tanveer Mostafa

Giorgio Zampirolo

Followers

Posts

Engagements

Likes

Performance ScoreTanveer Mostafa's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Tanveer Mostafa

Giorgio Zampirolo

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Tanveer Mostafa's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreTanveer Mostafa's LinkedIn Performance