Tara Horstmeyer

Happy Words

I believe you were made to lead, not exhaustively create LinkedIn content.

ABOUT HAPPY WORDS ⬇️
Hi! I'm Tara. 

After a 20+ year career as an award-winning editor, writer + leader, my career evolved to building Happy Words: A writing, consulting + training team that supports executives around the country.

As The OG LinkedIn Ghostwriter, I've trained and influenced many of the best in the best in the business. I’ve also been featured in Business Insider, Vox and Morning Brew as a LinkedIn Ghostwriting industry expert and have spoken at events + workshops while appearing on dozens of podcasts.

This truly sets me apart as I can both appreciate + serve busy executives who desire to impact others through their LinkedIn presence.

Executives—like you.

WE GET IT—BECAUSE WE GET *YOU* ⬇️

We know firsthand the weight of leadership duties and professional ambition leaders carry daily.

In fact, my unique background in people leadership + professional writing has firmly cemented me and my Happy Words team's reputation as the obvious choice for world-class executives and their teams.

You can't afford to leave your professional reputation or company’s brand to chance with just any Ghostwriter or service.

You genuinely need trusted social strategists AND experienced media experts to guide you.

Experts—like us!

Bottom line:

You were made to lead, not exhaustively create a LinkedIn presence.

We're here to help you expand your influence, grow your presence and stand out as the authoritative thought leader you ARE.

LET'S CHAT. HERE TO SERVE YOU ⬇️
You could be (and, let's face it, *should be*) the talk of LinkedIn.

Serving individuals, founders, execs, teams + companies:

1. CONTENT: LinkedIn Post Strategy + Ghostwriting
2. WORKSHOPS: LinkedIn Mastery Workshop + Workbook

Founder

Gravy

Worked with the Channel Partnerships team to scale Gravy’s client relationships program by helping establish new relationships while optimizing existing one-to-many channel partnerships.

Director of Partner Success

Tested and proved Gravy’s inbound and outbound strategies through non-conventional SDR methods, including pioneering voice and video, resulting in new clients + MRR.

Built scalable Sales Development program from scratch, including proving prospecting methodology, testing messaging, strategies and approaches, resulting in new clients, referral partners and a new stream of predictable revenue.

Helped implement SalesLoft in Q1 2020, including writing and testing all cadences, snippets and more. 

Ultimately recruited, hired, trained, onboarded and led new SDRs to build out our SDR team, helping 3 out of 5 break previous quota records within their first 60 days of onboarding.

SDR / SDR Growth Manager

Provided Gravy's overall content direction by producing and repurposing original content, including client communications, lead magnets, blogs and webinar + email marketing campaigns. 

Built and launched "The Outsider" newsletter, which is quickly becoming a pillar piece of communication for clients and subscribers.

Awarded Gravy’s highest honor in August 2019: Gravy MVP.

Content Manager

Assisted the sales manager and project managed all sales-related activities, including prospecting, discovery, referrals, maintaining CRM updates, email campaigns and led sales enablement activities.

Inside Sales Specialist

RevGenius

www.revgenius.com/mag

- Laid foundational framework that helped establish scaleable systems and processes.
- Assessed all inbound authors before approving to submit for RevGenius Magazine. 
- Assigned deadlines and brainstorms article topics while maintaining pipeline of content and authors so magazine has articles well in advance of publish date. 
- Recruited new authors for RevGenius Magazine as needed, and strategized additional ways to expand magazine’s engagement and reach through promotion, video use, etc.

Founding Managing Editor: RevGenius Mag

North Point Community Church

Recruited, trained, developed and led more than 225 volunteers as a director in the United States' second-largest student ministry setting.

Directed leaders and coaches through regular one-on-ones, relationship building, pastoring and helping to navigate any situation that would affect the small group. Developed leaders through trainings, weekly communication and meetings run one-on-one and in large groups.

Supported ministry as a whole through assisting with events, camps, trainings, leader meetings, written communication and resourcing volunteer leaders to help students pursue and discover a faith of their own.

Developed, curated and wrote the Transit small group leadership training manual used across campuses and at partner churches across the globe.

Groups Director

Naylor Association Solutions (Naylor, LLC)

Worked with association clients to plan, vision cast and produce all materials for print, online and event publications, including monthly magazines, newsletters, directories and additional resources as needed. 

Liaison between clients and sales to produce content and annual editorial calendar both favorable for members and to promote advertising revenue. 

Collaborated with clients to create broad-scale vision for publications as well as fine-tune the details needed to execute established vision. 

Produced original editorial content, served as copy editor, chose appropriate art, wrote design worksheets and detailed plans to ensure production and design team maintained integrity and clients’ expectations in their print, online and trade show presences. 

Managed all relationships via consistent email and phone communication. 

Developed, encouraged and enforced tight deadline schedules for clients and production throughout the planning and publication process. 

Worked closely with production, design and shipping to ensure clients’ expectation of excellence in both overall experience and product results was exceeded.

Maintained a workload of approximately 50 projects per year.

Awarded 2008 Editor of the Year, a highly coveted award spanning the U.S. and Canadian staff.

Editor

The Gainesville Sun

Reviewed articles for grammar, punctuation, flow, AP style and accuracy.

Wrote headlines and subheads. Produced breakout boxes as needed.

Selected appropriate stories and art to fill selected internal sections, capture readers’ interest and encourage advertising support.

Copy Editor

Sun Sentinel Media Group

Reviewed articles for grammar, punctuation, flow, AP style and accuracy. 

Wrote headlines, subhead and summary decks. 

Collaborated with reporters to clear up any ambiguities.

Copy Desk Summer Intern

Simplifying LinkedIn | Individual + team training you need to succeed on LinkedIn | Executive Ghostwriting | Content Coaching | Hands-on Workshops

"One person posts, and I now know them. Multiple people post, and I now know their company..." - MJ Peters. (Powerful, huh?)

Execs: I believe you were made to lead—NOT exhaustively create LinkedIn content.

Yet:
> Figuring out how to engage + leverage the power of LinkedIn.
> Finding a TRUSTED Executive LinkedIn Thought Leadership team that understand business.
> One that also offers content strategy, company LinkedIn training and high-level, strategic writing execution...

...can feel like another full-time job.

I'm here to remove this burden.

HI! I'M TARA ⬇️

The Original LinkedIn Ghostwriter + Founder of Happy Words. 

My 20+ year career as an award-winning editor, writer + leader gives me a unique understanding of not only what it takes to leverage content in a digital world...

But also what it takes to work with impactful leaders—in the REAL world.

After scaling to 30K+ followers + driving well more than 6-figures of revenue solely from my LinkedIn as THE Original AND highly sought-after LinkedIn Ghostwriter...

My career evolved to building Happy Words: A writing, consulting + training team that supports executives like you.

I’ve since been featured in Business Insider, Vox and Morning Brew as a LinkedIn Ghostwriting industry expert and have spoken at events + workshops while appearing on dozens of podcasts.

This truly sets me apart as I can both appreciate + serve busy executives who desire to impact others through their LinkedIn presence.

Executives—like you.

Bottom line:

You were made to lead, not exhaustively create a LinkedIn presence.

I'm here to help you expand your influence, grow your presence and stand out as the authoritative thought leader you ARE.

LET'S CHAT. HERE TO SERVE YOU ⬇️
Serving individuals, founders, execs, teams + companies:

1. CONTENT: LinkedIn Post Strategy + Ghostwriting
2. WORKSHOPS: LinkedIn Mastery Workshop + Workbook

---

So, that's a little bit about who I am, what I built (for years) and how I've served countless leaders (like you!) on LinkedIn.

I am ALWAYS up for a chat in the DMs. So...

Drop me a note.
Say hi.

DMs always open.
Cheering for you!

- T

Executive LinkedIn + Leadership Trainer

I help executives, companies and teams build their LinkedIn reputation at scale.

------

Leading is a full-time job.
Exhaustively figuring out LinkedIn shouldn't be.

No matter if you are looking to build your executive personal brand on LinkedIn, bring visibility and opportunity to you, your company or team or create an employee advocacy program, I can help you achieve it all.

You were created to lead — not spend your time writing for LinkedIn.

Let’s work together to bring YOU, your business, your team and your company to those who need it the most.

🔥 Expand your influence. Grow your reputation. Ignite your opportunities.🔥

3 WAYS I CAN HELP YOU ⬇️

1. LinkedIn GHOSTWRITING:
Writing WITH you + AS you is what I'm known for.
DM or email for information, packages and availability.

2. LinkedIn 1:1 + Corporate TRAINING:
From corporate workshops to 1:1 consulting + employee coaching, I've worked with the best to leverage LinkedIn.

Shoot me a DM to design your session now.

3. LinkedIn Brand CONSULTING + COACHING:
Whether you are looking for an all-encompassing LinkedIn strategy that works or need a professional editor's eyes on your (or your team’s) posts, I'm your guide to help you along the way. 

Shoot me a DM to discuss a Coaching or Consulting plan or visit me here:

tara@happywordssell.com
www.happywordssell.com

Denise Murtha Bachmann

Sellovatorz Inc

Elevating Sales to Cultivate Exceptional Sales Results in the World of AI by helping to adopt and adapt to AI technologies for efficiency gains and then shifting the focus on the Human aspect within the sales process.  The human connection, creating the human experience that the buyers of today demand.

Growth Network Partnership

As a Strategic Partner with GNP, we work closely with clients to understand their needs and collaborate with experts to deliver tailored solutions. By leveraging a diverse skill set and industry knowledge, we successfully manage strategic partnerships and drive client satisfaction through innovative solutions and effective communication.  I am proud to be a founding member.

Strategic Partner

Top Voices Unite

As an Advisory Board Member for LinkedIn Top Voices we foster a global community dedicated to serving professionals through cutting-edge knowledge and meaningful connections. We empower leaders to elevate their businesses through service-driven insights and collaboration, driving success and growth worldwide.

Advisory Board Member

DCS Sales LLC

With our focus on Funded Start-ups, DCS Represents Denise (Murtha Bachmann), Cory (Warfield), Sonny (aka Sondeep Purewal) and is a 360 degree approach to sales for those that need to implement a Sales Strategy, Sales Team, or Improve Processes and People already in place to Hit Sales Targets.  For those that need guidance with LI branding, prospecting, sales process, elevating sales skills, fractional leadership and more, DCS is your consulting, coaching and leadership shop.

Co-Founder

The Profit Trio

A 3 pronged approach to sales, we (Chella Diaz, Chad Johnson and myself) guide Entrepreneurs and Small Business Owners to Price your Value, Prospect and Close Business all while here on LI.

SWAI Media

SWAI Media represents the various media streams for Sellovatorz™, Success with AI, Blue TV and various others.  Whether newsletters, live streams, audio events, podcasts or guesting appearances, they are all managed through SWAI and represent my Sales, AI and Humanity platform.

Success with AI

I Help Individuals and Enterprises to Convert More Prospects into Qualified Leads by Educating How AI is used to Compliment Humans not Replace them.  How?  By Educating on how to Implement Automation Technologies that allow Individuals and Enterprises to off load their daily mundane tasks and focus on Generating Revenue Activities such as New Products and Service Offerings utilizing Social Selling and Branding.

Caff-AI Chats Livestream Host
Speaker
Consultant
Coach

Founder and CEO

LOS Global

LOS Global is a leadership coaching program leveraging the Leadership Optimized System.  I am sharing my experience with AI and Sales to Leaders Globally.

Coach

Sales Revival Community

With my co-host, we planned and executed on the 2023 3rd Annual Sales Revival Conference entitled The Aftermath: Man vs Machine.  With over 25 panelists, over 3 days, we brought together industry leaders in Branding, Marketing, Sales and many more together to facilitate conversations for an audience of marketers, sales professionals, entrepreneurs, leaders and more.

Member

Sales is like a box of chocolates. Wrong! We should know exactly what we are getting. Together we will make sure that you know where your Sales are coming from in the remainder of this fiscal year.

Hi...I am Denise Murtha Bachmann and I am passionate about humanizing sales.  I killed it in tech sales and I help others do the same.  What differentiates me from all the other sales coaches here on LinkedIn?  With over 30 years of experience and the latter half in AI/ML, I know how to leverage new technologies for efficiency gains and then pivot to cultivate the human experience that buyers of today demand.

Closing over $75M in revenue in the last 14 years and making club 85% of the eligible years, working with companies such as AT&T, USAA, BCBS and so many more, I have navigated and managed some complex sales cycles.  Clients closed with me not just solely on my ability to build relationships, but also because established credibility with them.  I learned the products that I was selling and the business problems we were helping to solve so much so that I didn't need a software engineer for those 1st and 2nd level conversations.  This allowed for us to have the discussions that most buyers do not like to have with sales.

Knowing the solutions and the business problems is what fostered my passion and enthusiasm for AI.  The challenge that most companies face today is that they want and attempt to adopt new technologies, injecting them into the sales process but they don't know how to adapt their sales teams.  

Adapting to AI, many sales organizations....
*Have their sales teams just allow the solutions to run without teaching them how or when to insert the human connection, or
*Have their sales teams do the same work effort that the technology is focused on expecting double the results.

Buyers of today demand an experience.  By the time they come to you, as the seller, they have already done their homework and downselected you as one of their top 3-5 choices.  Yes you must confirm what they know about you, the company and product thus far, but then they want to know what partnering with you will be like.  They are looking for the experience.

Sales cannot give them an experience if they are focused more on the technology or on the activities that are of less value.  When you focus on the higher value activities, sales can cultivate and elevate the Human Connection within the sales process and revenue will SKYROCKET!!

Working with me and my Sellovatorz program, sales will learn how to accelerate exceptional sales results through...
*Group and Invidivual Coaching
*Masterminds and 
*Masterclasses.

DM me or visit my website to schedule time with me.
Let's kill sales together!!!

taplio

The Battle

Tara Horstmeyer

Denise Murtha Bachmann

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