Palisade

Co-Founder

CareerUp, Inc.

• Developed and implemented sales strategies that resulted in an 87% increase in revenue within the first year of transfer.
• Built outbound email sales funnels that increased effective onboarding rates of new partners by 22%

Head of Business Development

• Managed a team of 3 business development professionals and oversaw all aspects of the sales process, from lead generation to closing deals.
• Identified market conditions, product innovations, and adjusted account sales approach for new expansions in Manila, Singapore, Barcelona, London, and Beijing which generated $3.4M in additional revenue.

Senior Business Development Manager

• Increased company portfolio by 250+ accounts using CRM software and collaborated with company executives to identify new business opportunities and understand quarterly internship hiring goals.
• Monitored market conditions, product innovations, and competitor activity and adjusted account sales approach to address the latest market developments and achieved 110-131% of quarter quotas.

Business Development Manager

The Hess Collection Winery

Wine Production

I’m Tay.

I grew up in San Francisco and Hawaii (firmly on team El Farolito and team Spam), with a fair amount of time spent in Southeast Asia, and now I’m based in sometimes sunny Montreal (bagels are also better then NYC).

My work background’s also a bit varied. I spent five years making wine in Napa before deep diving into startups and tech. Bootstrapped our last company and successfully exited in late 2022. That journey led me to help co-found Palisade, an email security solution built to help navigate the recent uptick in cyber security threats.

Outside of work, I like experimenting in the kitchen and crushing good food.

Feel free to reach out if you want a copy of the recipe doc my brother and I slapped together.

“If I'm an advocate for anything, it's to move. As far as you can, as much as you can. Across the ocean, or simply across the river. The extent to which you can walk in someone else's shoes or at least eat their food, it's a plus for everybody.” - Anthony Bourdain

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