CJD Avignon (Centre des Jeunes Dirigeants) 🚀

🚀 Devenir membre du CJD Avignon, c'est rompre son isolement et partager avec d'autres jeunes dirigeants des préoccupations semblables. 

C'est aussi échanger en toute confidentialité et bienveillance 🤝 sur des problématiques d'entreprise, s'enrichir du regard des autres mais aussi profiter de toute la richesse d'un réseau convivial. 😀

🤩 Alors que tu sois jeune ou moins jeune, si tu as déjà quelques ou beaucoup de salariés, que tu veux franchir un cap et que tu as une furieuse envie d'oser autrement, viens nous rejoindre ! 

📧 Pour nous joindre : avignon-contact@cjd.net

🌐 Pour en savoir plus sur le CJD : www.cjd.net

🔎 A Propos du CJD 
Créé en 1938 par Jean Mersch, le CJD demeure le plus ancien mouvement patronal français. L’association compte 5 700 adhérents -Entrepreneurs et cadres dirigeants - répartis en France et représentant plus de 452 322 d’emplois. 
Imaginé à partir de la conviction profonde qu’une économie au service de l’Homme incarne la clef de la compétitivité des entreprises hexagonales, le mouvement demeure non partisan et force de propositions concrètes pour relancer l’emploi et pérenniser les entreprises.

Membre CJD Avignon

My Stories

Améliorez vos pages produits avec des vidéos captivantes, présentées à la manière des Stories Instagram. En apportant l'expérience familière et immersive des stories des réseaux sociaux sur vos pages de produits, vous captivez non seulement votre audience, mais simplifiez également le processus de mise en avant des produits grâce aux vidéos. Cette solution efficace peut accroître l'engagement et potentiellement améliorer les ventes, permettant à vos produits de se démarquer

Founder

GROWTHFAMILY

🚀 La plupart des équipes qui lancent un SaaS reposent sur deux forces :

 –> des développeurs capables de créer un excellent produit,
 –> et des experts métier qui connaissent parfaitement leur secteur.

Mais il leur manque souvent une brique essentielle : le marketing et le commercial.

 Autrement dit, la capacité à structurer un tunnel de vente efficace :

 –> clair pour le client, qui sait toujours quelle est la prochaine étape à suivre,
 –> et prévisible pour l’équipe dirigeante, qui sait combien de nouveaux clients vont arriver dans les prochaines semaines.

👉 C’est exactement ce que nous faisons chez Growthfamily.

 Nous déployons un tunnel de vente déjà éprouvé, validé sur le terrain, et nous l’adaptons à votre SaaS.

🎯 Notre mission :

 –> Apporter de la clarté à votre acquisition.
 –> Rendre vos ventes prévisibles.
 –> Donner une base solide à votre croissance.

💬 Si vous voulez découvrir à quoi ressemble ce tunnel, échangeons.

CEO Growthfamily

Avis Vidéo

Avis vidéo collecte automatiquement des avis clients en vidéo et les affiche sur les fiches produits correspondantes. 

✅ Missions du poste :
 
▪ Etude de marché
▪ Recherche early adopteurs et mise en place de l'outil
▪ Mise en place de tracking et optimisation de l'outil 
▪ Mise en place d'un processus de vente (cold message et cold calling)

CMO & Co-founder

mQment

mQment est un SaaS de Marketing Automation permettant aux e-commerçants de réagir en temps réel au comportement des visiteurs. 

Nous utilisons le trafic déjà présent pour optimiser les ventes et prédire le comportement des visiteurs. 

Outil d'AB testing intégré. 

✅ Missions du poste : 

▪ Etude de marché
▪ Stratégie webmarketing
▪ Création de contenus
▪ Prospection email et téléphone
▪ Suivi des comptes clients

mQment - Make you Shop as Smart as Amazon Simple and Automatic.

Pricemetry

Avec Pricemetry il est facile de savoir si c'est le moment d'acheter. Service de suivi des prix, d'alertes et de curation de contenu marchand sous forme de réseau social. Pricemetry simplifie le shopping en centralisant tous les outils dont l'internaute a besoin pour s'orienter lors d'un achat.

✅ Missions du poste : 

▪ Analyse du marché
▪ Etude du cadre juridique
▪ Définition des besoins financiers, business et marketing 
▪ Développement d'un réseau de professionnels 
▪ Création et mise en place d'une stratégie webmarketing

GFI Informatique

GFI Informatique holds a leadership position in the local authorities market, with a range of software packages covering the majority of the management areas of authorities of all sizes. GFI Informatique is also a leader in the field of time management with its Chrono Gestor range of software packages. 

To round out these offerings, GFI Informatique supplies software in the fields of financial management of public establishments, transportation and logistics, infrastructure and public capital.

Software engineer

Nexavis

In a challenging environment, everyone aspires to be more efficient, more productive and more competitive. Information systems are one way to achieve this through redesigns of existing solutions, deployment of new applications.

In Nexavis team I was the first person developing the Nexavis famous solution : Nexavis User Adoption Dashboard™. This unique dashboard enables people to drive and facilitate decision making. Nexavis User Adoption Dashboard™ is flexible, collaborative and easy to use.

Intern software engineer and change management consultant

Contracts analysis for cost reduction at KP1 Telecommunications departement.

Inter

La Chartreuse - CNES

Gestion du plateau de la Chartreuse durant le festival IN d'Avignon.

Stage manager

✅ I've been a webmarketing consultant since 2012, working in the world of SaaS and e-commerce.

Here's my background and areas of expertise:

▪ 2012, I co-founded Pricemetry, offering a price tracking solution (Missions: Client Acquisition Strategy, Content Marketing, Email Marketing, Analytics) ; 

▪ 2014, we pivoted to mQment, an e-commerce marketing automation SaaS. Sold in 2016 (Missions: Client Acquisition Strategy, Content Marketing, Email Marketing, Phoning, Adwords, SEO, Partnership Management, Conversion Optimisation, Customer Support) ;

▪ 2016, launched Growthfamily (Missions: Webmarketing Strategies, Traffic Acquisition via Meta Ads and SEO, Conversion Optimisation for SaaS, E-commerce and Startups, Sales Funnels) 

▪ 2018, I co-founded Avis Video, a customer video collection SaaS that closed in 2020 (Missions: Market Research, Partnership Management, Webmarketing Strategy; Meta Ads, SEO, Cold Emailing)

▪ I also develop Shopify applications including "My Stories" since December 2023 (Missions; Development in NodeJS, React, Liquid, Client acquisition, Marketing Automation, Client Support)

▪ Today, with Growthfamily, I help various companies in the creation and implementation of their webmarketing strategy.

I lived in Japan from 2018 to 2022 and in Italy from 2022 to 2023. 


➡️ My Centres of Expertise:

▪ Creation/optimisation of webmarketing strategies.

▪ SEO.

▪ Meta Ads / LinkedIn Ads.

▪ Implementation of visitor behaviour analysis tools (tracking and dashboard creation).

▪ Conversion optimisation.


➡️ My References :

▪ Aries Esthétique
▪ MyParquet
▪ Opperman
▪ Maison et Beauté
▪ Econegoce
▪ MonPtitClub
▪ Reptiligne
▪ Focus Qualité
▪ DocAssyst
▪ EasyPinger
▪ Quantum
▪ Profession Bien-Être
▪ Njpartners

Thibault BONNEFOY

Najmaa

Head of Growth Franco-African Market Expansion Specialist

Veza Digital

➡️ Client Onboarding and Strategic Marketing Leadership:
-Orchestrated client onboarding processes
-Ensuring seamless integration and alignment of marketing strategies to meet client objectives and drive growth

➡️ Supervision of Marketing Team and Creative Direction:
-Directed and mentored a dynamic marketing team and designers
-Fostering creativity and alignment with growth-focused strategies to deliver impactful campaigns

➡️ Performance Monitoring and Reporting:
-Monitored campaign performance metrics
-Conducting in-depth analysis and providing strategic insights to optimize marketing efforts and achieve measurable results

➡️ Client Relationship Management:
-Cultivated strong client relationships through regular communication and strategic guidance
-Ensuring alignment of marketing activities with client expectations and business goals

Head of Growth | Marketing Director

Quanta Digital

➡️ SEO and Content Strategy Leadership:
-Managed content creation and optimization strategies
-Implementing effective backlinking and technical SEO practices to enhance online visibility and organic traffic.

➡️ Mobile App Marketing Expertise:
-Strategized and executed user acquisition campaigns
-Optimizing in-app purchases through targeted paid advertising and managing ad networks. Utilized AppsFlyer for attribution and conversion rate optimization (CRO).

➡️ E-commerce Marketing Management:
-Led PPC campaigns on Facebook Ads and Google Ads
-Continuously optimizing ad copies and implementing CRO techniques to maximize ROI and drive sales growth

➡️ Team Leadership and Development:
-Managed a junior team of developers and marketers, 
-Overseeing their work on various aspects including ad management and the development of our SaaS marketing software.

Senior Growth Marketing Specialist

Melis Technology

➡️ Led Product Strategy and Roadmap Definition:
-Directed the strategic vision and roadmap for our SaaS product development
-Aligning with growth objectives and market demands

➡️ Managed Cross-functional Development Teams:
-Oversaw a team of developers
-Fostering collaboration and ensuring efficient delivery of product enhancements and innovations

➡️ Monitored Client Project Success:
-Managed ongoing client projects
-Ensuring delivery milestones aligned with growth targets and client satisfaction

➡️ Administered Operations and Recruitment:
-Streamlined administrative procedures and spearheaded recruitment efforts
-Optimizing team capabilities to support growth initiatives.

➡️ Forged Strategic Partnerships:
-Collaborated with external stakeholders to evaluate strategic partnerships and licensing opportunities
-Expanding market reach and product ecosystem

➡️ Crafted Product Positioning and Messaging:
-Developed compelling positioning and messaging strategies
-Aligning product offerings with market needs and competitive landscape

➡️ Conducted Product Demonstrations:
-Presented product demos to potential customers
-Showcasing key features and benefits to drive adoption and revenue growth

➡️ Implemented Revenue Optimization Strategies:
-Set pricing strategies to maximize revenue and profitability
-Adapting to market dynamics and customer value perceptions

➡️ Forecasted Monthly Revenue Performance:
-Delivered accurate revenue forecasts
-Leveraging data analytics to anticipate market trends and inform strategic decision-making

Head of Product Growth and Strategy

Taygra.shoes

➡️ Business Development and Partnership Development:
-Spearheaded business development initiatives
-Identifying and nurturing strategic partnerships with key stakeholders to enhance brand alliances and drive collaborative growth opportunities in the local market

➡️ E-commerce Marketing Strategy:
-Developed and executed comprehensive e-commerce marketing strategies to drive sales and enhance brand visibility
-Leveraging insights from partnerships to optimize marketing efforts.

➡️ SEO and Content Marketing Leadership:
-Directed SEO initiatives and content marketing strategies to improve organic search rankings and strengthen brand authority
- Aligned with partnership goals for mutual benefit

➡️ Paid Advertising Management:
-Managed paid advertising campaigns across platforms 
-Optimizing performance to achieve growth targets and amplify the impact of partnership-driven initiatives

➡️ Multi-channel Growth Strategy:
-Formulated and executed multi-channel growth strategies
-Integrating partnership insights to expand market reach and maximize customer acquisition through diverse channels

Country Lead and Business Development

Ecole Vidal

➡️ Strategic Leadership in Marketing and Management Education
-Provided expert guidance as a Marketing and Management Trainer
-Overseeing the DESMA exam process as a jury member and examiner

➡️ Curriculum Development and Student Project Management
-Designed and organized training courses
-Actively managing student projects and offering valuable career advice to nurture professional development

Marketing and Management Training Specialist

Safran

➡️ Strategic Collaboration with Senior Management:
-Collaborated closely with senior management to devise comprehensive marketing strategies aimed at successfully introducing new consumer goods products into traditional retail markets

➡️ Execution of Strategic Marketing Campaigns:
-Executed and monitored strategic marketing campaigns
-Meticulously aligning initiatives with overarching business goals and market dynamics to maximize brand visibility and sales impact

Junior Marketing Sales Specialist

Head of Growth and Global Business Expansion Strategist | Tech and Energy Market Development | Franco-EAC Growth Expert | AI and Tech Enthusiast | Ex-Sagem, Ex-Veza Digital | Over €15M in Managed Budgets

taplio

The Battle

Thibault BONNEFOY

Morhad Benallouane

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