Ceresant Solutions®

Leading development of BrainDash, the first school-wide mental illness risk management platform combining clinical biomarkers with AI-powered prevention. Our comprehensive solution helps educational leaders:

::: Deploy evidence-based screening and early intervention at scale
::: Monitor real-time risk factors through validated clinical assessments
::: Demonstrate measurable outcomes in student mental health programs
::: Transition from crisis response to prevention-focused wellness

Building strategic partnerships across independent schools while developing expansion pathways into public education and healthcare markets. Advancing UN SDG 3.4 through scalable prevention technology."

Founder & Chief Executive Officer

Rocket Factory

Developed to support mid-market Revenue Responsible executives who want to build a sustainable revenue engine and increase board confidence, Rocket Factory is a C-Level advisory focused specifically on their unique pains and needs. Founded by Revenue Whisperer Todd Feldman, Rocket Factory helps the revenue responsible identify opportunities, build relationships, enhance skills, and define and deliver on their revenue goals quickly and efficiently.

President and Revenue Whisperer

Pavilion

Executive Member

Startup Virginia

Mentor

Four Ten Commerce

Fractional Chief Marketing Officer services addressing the needs of companies who seek to drive growth by connecting attributable marketing and business transformation activities. Four Ten Commerce evolved into what is now known as Rocket Factory.

Principal (Fractional Chief Marketing Officer / CMO & Chief Digital Officer / CDO)

Virginia Credit Union

Largest Virginia State-Chartered/Top US credit union with over $3.6B in assets.

Oversaw all integrated marketing and communications, e-commerce, and membership development strategy with a focus on department innovation to create efficient performance and measurable impact. Led internal teams and external agencies to drive brand, acquisition, engagement, conversion, and retention through effective planning and execution.

Senior Vice President & Chief Marketing Officer (CMO)

Vice President, Marketing

AAXIS

Recruited to dual role to serve as trusted client advisor and lead all marketing activities for company. Conceived, built, developed, and scaled new strategic digital transformation consulting practice targeted at companies looking to find a way to more effectively reach their customers where they shop and purchase.

Vice President, Marketing and Strategic e-Commerce Services (Management Consulting)

Art Technology Group

Leading ecommerce platform provider.

Recruited to new global consulting practice charged with providing strategic analysis, guidance, and leadership to top enterprise e-Commerce groups by working to connect business goals and objectives to the ATG/Oracle Commerce Suite. Partner with customer C-level management teams to drive ROI through implementation of cross-channel commerce strategy and process.

Global Principal e-Commerce Business Consultant (Oracle Consulting)

Circuit City

Various Roles (Circuit City Direct)

The Dan Ryan Group

Founder & CEO

The mental health crisis is overwhelming institutions.
Schools are battling absenteeism rates and learning culture.
Health plans are drowning in costs.
Families are flying blind until it’s too late.

Most solutions show up after crisis. I’m building what comes before.

I’m the founder and CEO of Ceresant Solutions, where we’re developing BrainDash—the first AI-powered platform for mental illness risk detection. We start in schools, helping leaders act before students fall through the cracks. But the infrastructure we’re building supports predictive prevention across education, healthcare, and beyond.

Our first market is K–12. In partnership with the Virginia Association of Independent Schools, BrainDash combines clinical biomarkers, real-world signals, and intelligent pattern recognition to identify invisible risks before they escalate into crises. Schools utilize it to protect student well-being, reduce attrition, and give families confidence that their children are seen and supported.

I bring a 30-year track record in innovation and growth strategy.
	•	Founded one of the first independent sports media startups
	•	Led GTM for a $500K startup that scaled to $23M in 3 years
	•	Delivered over $1B in revenue impact across healthcare, finance, telecom, and government

What unites it all is this: I apply emerging technology to real-world problems that matter.

Specialties: Predictive Prevention, Applied AI in Education and Healthcare, Clinical-Grade Risk Modeling, Go-to-Market Strategy, Digital Transformation, Data-Driven Growth, Human-Centered Tech Innovation

Brands Served: AARP, Aerielle, AOL, Atlantic 10 Conference, Armstrong Flooring, AT&T, Comcast, Circuit City, Conde Nast, Ford, Gevalia, Guitar Center, Kraft, Lego, Oracle/ATG, Penn Medicine, PhillySports.com, Subaru, Tylenol, USPS, WorldGate

Todd Feldman

Whittington Consulting

I lead a digital marketing firm called Whittington Consulting. The Whittington Consulting team has created a digital marketing methodology combining websites, marketing software and CRM to help companies generate new business. I help companies develop a steady flow of warm sales leads by improving their online presence, helping them generate more website visitors and sales leads, then empowering sales reps with digital customer intelligence. 

Whittington Consulting, a digital agency, is based in Richmond, Virginia assisting companies across America.

Principal

United Network for Organ Sharing (UNOS)

* Designed web interfaces that collect information and connect organ donors and transplant recipients
* Designed web interfaces that help pharmaceutical companies collect valuable information on medicine usage
* Performed business system analysis; wrote specification documents for web applications
* Developed unos.org, transplantliving.org, donatelife.net web sites

Web Design Lead

Crutchfield

* Managed a design team of three, including hiring and personnel matters.
* Designed and implemented Crutchfield.com's customer rating and review feature.
* Designed site templates for Crutchfield.com.
* Served as an art director for Crutchfield.com and CrutchfieldAdvisor.com.
* Improved design and approval processes for weekly production and for long-term development projects.
* Supervised e-mail marketing deployment for Crutchfield.com and CrutchfieldAdvisor.com.
* Led organic search engine marketing efforts.

Manager of Site Design

* Lead the Circuit City site redesign, including forming objectives, guiding interaction and visual design, planning content deployment and participating in user acceptance testing.
* Manage the web design and development program of circuitcity.com, ensuring the user experience was consistent between site sections.  Also enforced a style guide sitewide.
* Manage a design team of 5 web designers, 1 senior designer, one senior project coordinator and a team of freelancers. 
* Responsible for looking at web analytics and suggesting design revisions based on the analysis.
* Direct the usability testing program for circuircity.com including task-based analysis, real-time web surveys and focus groups.
* Manage creative aspects of the banner advertising, e-mail marketing programs and sweepstakes programs.
* Responsible for creative production process improvements.

Design Manager

Many businesses are stuck with digital marketing that wastes money and doesn’t work. Other businesses want to invest in digital marketing but don't know where to start and need a solid plan. We’ve created a data-driven digital marketing and sales framework that helps almost any business acquire new customers and grow. When your digital marketing works, your business will be more stable and less stagnant.

WHAT WE DO:
I work with business leaders to define a digital marketing strategy that will help their business meet or exceed growth goals.

HOW WE DO IT:
We discuss your revenue targets/business goals and come up with a custom strategy that combines your website, and digital advertising, marketing automation, and CRM. We then do much of the ongoing work to manage, measure and adapt the campaign.

RESULTS YOU GET:
- Professional services company saw a 61% year-over-year increase in website visitors, a 15% increase in leads and a 32% lift in revenue year-over-year.
- We redesigned a different professional services company's website and in only 9 months, they went from 90–110 visits a day to 300–500, beating their one-year goal. Today, they’re averaging 20 new sales opportunities a month, a 10-fold increase.
- Manufacturing company sees $10 in revenue for every dollar they spend on marketing.

Specialties: Digital marketing strategy, website design, inbound marketing, HubSpot Marketing, HubSpot CRM, sales technology, conversion rate optimization, search engine optimization, web analytics, search engine marketing, entrepreneurship.

HOW TO CONTACT ME:
You're welcome to connect with me here on LinkedIn, call me at (804) 592-0190 or email me at rick@rickwhittington.com.

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Rick Whittington

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