Panda Restaurant Group

Store Manager

SuperCharge AI

I help my clients complete the following on a SuperCharged Timeline:
• Automating processes like call scheduling and chat support with AI agents
• Produce and publish record singles/albums on major streaming platforms
• Write and release their book's first draft on Amazon
• Create and schedule a year's worth of social media
• Develop a Business, Marketing, and GTM Plan
• Assemble an AI Jarvis for company operations

Want to SuperCharge your results? Let's Talk!

Founder

Amazon

• Managed a cohort of 50 direct reports and oversees the processing of 50–80k daily deliverables 
• Reduced team off-task hours by 40%, saving +20k in operating hours per month since arrival
• Improve on-time metrics to 100% and decrease metrics for misses by 70%

Delivery Station Area Manager

Wintergreen Incentive

• Developed business plans and growth strategies for a financial learning team
• Managed a Google Workspace to streamline operations and communication
• Worked closely with partners to expand company reach and impact in the community

Nonprofit Development Consultant

42 Change Makers

• Designed new branding guidelines to be incorporated into the website and other business areas
• Developed and maintained the website, focusing on user experience and functionality
• Implemented SEO strategies to increase online visibility

Tolson Center ∙ Centro Tolson

• Established external communication workflows to raise awareness for the center's grand reopening
• Partook in various community events/activities to establish connections for the center
• Set up a digital signage system within the facility to enhance communication efforts
• Managed original wordpress website updates throughout the launch of the center
• Developed both business & marketing plan, along with creating physical/digital media support the organization's continued growth and sustainability

DJ Benzatron

• Released original tracks and remixes via LANDR
• Proficient with Serato, Traktor, and pro DJ gear
• Worked with artists to craft unique soundscapes
• Adapts sets in real-time to audience energy

Disk Jockey & Soundtrack Producer

Mishawaka Troop Town

• Managed and maintained a marketing system that raised 600 thousand dollars in 3 years
• Granted access to nonprofit benefits from tech companies such as Slack, Box, and Twilio
• Managed Google Workspace for the Board of Directors

System Administrator

• Designed branding guidelines to be incorporated into the website and other business areas
• Updated website content and coordinated email newsletter delivery to supporters
• Integrated eCommerce and donation features into the website
• Raised +$100k for MTT in 2021 through fundraising efforts

6ixcore

• Provided foundational support for businesses and non-profit organizations
• Developed various plans and strategies to solve problems and provide growth
• Acquired expertise on 200+ business tools (including CRM, Saas, and AI)
• Implement said tools into client workflows to increase productivity
• Maintains an average of 3 clients annually

Chief Operator

INOVA Federal 

• Execute email campaigns to increase brand awareness and consideration within the local community
• Assisted the community manager in outreach initiatives and community education opportunities
• Developed influencer marketing plan and explored potential for short form video content
• Developed new brand design and brochures for financial success outreach initiatives

Marketing Assistant

• Facilitated communication between the Tolson Center and INOVA to support the Elkhart community
• Created informational materials for INOVA's services at Tolson to promote financial literacy education
• Collaborated with manager Samuel to empower the lives served in the Elkhart community and beyond

Marketing and Member Engagement

With over 20+ years of combined experience in IT, marketing, and operations, I help you leverage innovative solutions like AI to drive results.

Personal Achievements:

🎶 Publisher of 200+ songs on Spotify and Apple Music

💰 Raised $1.5M+ for nonprofits with community marketing

🦾 Developed 50+ CustomGPTs for the OpenAI Platform

🛒 Built e-commerce websites with 100k+ annual revenue

📰 Writing a newsletter with 1k+ followers

📚 Author of 9 books

Want to SuperCharge your inputs? ⚡ Let’s talk! 💬

Ben Z.

I had $500 and a laptop.

Nothing else.

12 months later, I was looking at $100k+ in e-commerce revenue.

But here's what nobody tells you about building an online business:

It's not about passion.
It's about problems.

I spent three weeks doing something most people skip entirely.

I analyzed Amazon reviews for complaints.
I scrolled through Reddit threads for frustrations.
I lurked in Facebook groups for product requests.

Then I built what people actually needed.

The website itself? Simple wins every time.

Clean navigation that gets customers to checkout in three clicks max.
Mobile-first design because 70% of my traffic came from phones.
Trust signals everywhere - reviews, guarantees, security badges.

Most beginners crash and burn on inventory management.

My operations background saved me here.

I created systems for everything:
Automated reorder points so I never ran out of stock.
Supplier relationship tracking to avoid disasters.
Quality control checkpoints that caught problems early.

Traffic nearly killed the business.

Paid ads burned through my budget like it was paper.

So I changed course completely.

Product comparison guides that actually helped people decide.
How-to videos that solved real problems.
Email sequences that educated instead of just selling.

The breakthrough moment?

When I stopped thinking like a seller and started thinking like a problem solver.

Every interaction became about the customer:
Support tickets answered in under two hours, no exceptions.
Shipping updates that over-communicated instead of leaving people wondering.
Returns processed without interrogation or hassle.

Building profitable e-commerce isn't about finding the perfect product.

It's about creating the perfect experience for real people with real problems.

Want to SuperCharge your inputs? ⚡

Let's talk! 💬

Ben Zheng

I Bring You 🫵 Artificial Intelligence, Marketing, & Leadership Insights

Most entrepreneurs chase the next big idea.

I found my edge in the least sexy department: Operations.

Managing 50+ people processing 80k daily deliverables taught me something surprising about creative ventures.

They need systems just as much as inspiration.

When I started producing music, I applied the same operational mindset:
• Created repeatable workflows for track production
• Built data dashboards to track listener engagement  
• Developed quality control processes for every release

The result? 

200+ songs on streaming platforms.

The same approach powered my book publishing journey.

Instead of waiting for inspiration, I built:
• Daily writing systems with measurable outputs
• Editorial workflows that ensure consistency
• Distribution processes that maximize reach

Nine published books later, the pattern is clear.

My e-commerce ventures followed the same blueprint.

Operational excellence isn't about killing creativity.

It's about giving it structure to thrive.

Every creative professional thinks they're different.
That systems will constrain their art.

But here's what I've learned:

Constraints create freedom.
Systems create scale.
Data creates clarity.

The most successful creative ventures aren't just inspired.

They're optimized.

Want to SuperCharge your creative ventures with operational excellence? ⚡

Let's talk! 💬

🧠 It’s Never Been About AI vs Humans 🤖❤️

Forget the fear-mongering headlines. The real story isn’t about AI replacing us; it’s about how we choose to build and use it.

Let's break it down:
⚙️ The flawed “AI vs Human” narrative 
📚 Lessons from history’s tech revolutions 
🤝 How AI augments, not replaces, our skills 
⚖️ Who controls the tools, and why it matters 
🌍 A future of ethical, inclusive, human-centered AI

AI isn’t our rival. It’s our reflection. And the future will be shaped not by code, but by the choices we make with it. 

#AI #EthicsInTech #HumanCenteredAI #FutureOfWork #Innovation

From doomsday headlines to sci-fi thrillers, the narrative is everywhere: Artificial Intelligence (AI) is poised to replace us, outthink us, and possi

Open article: AI vs Humans Is a False Fight; Here’s the Real Story We Should Be Telling by Ben Zheng • 9 min read

AI vs Humans Is a False Fight; Here’s the Real Story We Should Be Telling

I used to think my diverse skills were holding me back.

"I'm all over the place."
"I don't have focus."
"Investors want specialists."

That mindset cost me years.

Your varied background isn't scattered - it's strategic advantage waiting to happen.

I've managed operations teams.
Produced music for streaming platforms.
Authored books.
Built e-commerce ventures.

Each seemed unrelated until I connected the dots.

Here's the framework that changed everything:

→ Audit your transferable skills first

Look beyond job titles. Project management transfers everywhere. Creative problem-solving applies to operations and artistry alike. Communication skills power both team leadership and content creation.

→ Find the intersection points

Where do your industries overlap? 

Music production taught me about audience engagement - crucial for e-commerce.
Operations experience showed me systems thinking - essential for scaling any creative venture.

→ Build your connecting narrative

Don't list your skills. Connect them.

"I help businesses orchestrate growth like a producer orchestrates sound - bringing together diverse elements into something cohesive and compelling."

The magic happens when you stop seeing variety as chaos.

And start seeing it as your unique competitive advantage.

Your eclectic background isn't holding you back.

It's your superpower waiting to be activated.

Want to SuperCharge your inputs and turn your diverse skills into a unified strategy? Let's talk! 💬

What unexpected skill combination could become your next breakthrough?

Raising over $1.5M for nonprofits taught me something.

It was better than any MBA.

Most entrepreneurs think fundraising and business building are different worlds.

They're not.

The skills that got me those fundraising wins?

They're the same ones driving my success in music production, book publishing, and e-commerce today.

Here's what nonprofit fundraising actually teaches you:

→ Community isn't just an audience - it's your foundation

Every dollar came from understanding what people truly cared about.

Not what I thought they wanted.
What they actually needed.

Your customers work the same way.

→ Stories drive decisions, not features

I never led with statistics.
I never led with organizational charts.

I led with impact stories.

Real people. Real change. Real outcomes.

Your product features don't sell - the transformation you enable does.

→ Consistency beats perfection

Small, regular touchpoints built stronger relationships than grand gestures.

Weekly updates outperformed monthly newsletters.
Daily social posts mattered more than quarterly campaigns.

→ Value comes first, ask comes second

The most successful campaigns provided value long before asking for support.

Educational content.
Community resources.
Meaningful connections.

Give first. Receive later.

These principles now guide everything I create.

Whether it's helping artists release music, supporting authors with their first books, or building businesses that actually serve people.

Want to SuperCharge your inputs with these community-building strategies? Let's talk!

Giving feedback shouldn’t feel like delivering bad news. Done right, it builds trust, drives growth, and boosts morale.

Here’s how I approach feedback to keep it constructive and human:

🌟 Start with positives. Recognize what’s working to build confidence.
🎯 Be specific. Clear examples lead to clear understanding.
🧭 Focus on behavior. It’s about actions, not character.
🔧 Offer solutions. Feedback should include a way forward.
🗣️ Encourage dialogue. Make it a conversation, not a critique.

Feedback isn’t just about performance. It’s about connection, clarity, and continuous improvement.

How do you deliver effective feedback?

Let’s swap tips 👇

No alternative text description for this image

AI isn’t just a tool, it’s a transformation. To truly harness its power, companies must go beyond surface-level adoption and reimagine their foundations. This means overhauling data infrastructure, nurturing an AI-literate culture, modernizing tech stacks, and embedding intelligence into every process.

Let's explore:
Unified Data Architecture: Breaking down silos for seamless AI integration

AI-Centric Talent Development: Cultivating skills and mindsets for the AI era

Modern Tech Stacks: Leveraging cloud, MLOps, and open-source tools

Ethical Governance: Ensuring transparency, fairness, and compliance

Real-World Case Studies: Insights from Microsoft, McDonald’s, and UPS

Whether you're just starting or scaling your AI initiatives, this guide offers a roadmap to becoming truly AI-ready

I. Introduction Artificial intelligence (AI) is no longer just a futuristic concept or a niche technology reserved for tech giants and research labs. 

Open article: How to Become an AI-Ready Enterprise by Ben Zheng • 9 min read

AI and automation are rapidly transforming our economy, displacing jobs across industries. From self-driving trucks to AI-driven legal services, the workforce landscape is changing at an unprecedented pace.

Lets dive into:
The current scope of job displacement due to automation.
The profound human and societal impacts of this shift.

Why relying solely on market solutions is insufficient.
The urgent need for systemic reforms like universal basic income.

As we stand at this crossroads, it's imperative to choose proactive reinvention over passive reaction. The time to act is now.

We are standing on the edge of a fundamental economic transformation. Automation powered by artificial intelligence, robotics, and machine learning is

Open article: The Automation Wave is Here. Are We Ready? by Ben Zheng • 15 min read

The Automation Wave is Here. Are We Ready?

Most entrepreneurs chase the shiny new strategy.

But the real competitive advantage?

Operations.

Managing 50+ direct reports while optimizing delivery station metrics taught me something crucial.

Entrepreneurial success isn't just about great ideas.

It's about execution at scale.

Here's how my operations background SuperCharged my ventures across music production, book publishing, and e-commerce:

Systems thinking beats creative chaos every time.
Data-driven decisions outperform gut instincts.
Efficient workflows are your hidden weapon.
Team management skills transfer everywhere.

When I shifted into creative ventures, other entrepreneurs were flying blind.

I was measuring everything.

While they were burning out managing growth, I was building scalable processes.

The magic happens when you apply operational excellence to creative projects.

Track your creative output like KPIs.
Measure what matters.
Build repeatable systems for your "creative" work.

Most creatives think operations will kill their spark.

It actually amplifies it.

When you're not constantly fighting fires, you have more mental space for innovation.

When your workflows are dialed in, you can focus on the work that moves the needle.

Operations isn't the boring stuff you avoid.

It's the foundation that lets you scale everything else.

Want to SuperCharge your inputs? Let's talk about how operational thinking can transform your ventures.

What's one area of your business that could benefit from better systems?

Leadership is demanding. Mental resilience isn’t optional, it’s essential.

When challenges pile up and pressure mounts, these six strategies keep me grounded and moving forward:

💆 Prioritize self-care. Sleep, exercise, and downtime aren’t luxuries. They’re fuel.
🌿 Embrace flexibility. Adaptability keeps momentum alive.
🛑 Set boundaries. Protect your time so you can focus where it matters.
🙏 Practice gratitude. Celebrate small wins to maintain perspective.
🤝 Seek support. No leader succeeds alone.
🧠 Stay curious. Growth mindset sharpens resilience.

Mental strength isn’t about powering through. It’s about being intentional with how you recover, adapt, and lead.

What’s your go-to strategy for staying mentally resilient?

Let’s share insights 👇

Forget sci-fi. Becoming "superhuman" today means using AI to upgrade how you think, create, work, and live, with no implants or lab experiments required.

Let's explore:
🧠 Boosting cognitive power with AI tutors, 
research tools, and decision support 
🎨 Unleashing creativity through AI writing, 
design, and media production 
🛠️ Achieving peak productivity with 
AI automations and no-code tools 
🗣️ Mastering communication across formats, 
audiences, and languages 
💪 Enhancing fitness, health, and 
mental resilience with smart AI tools 
⚖️ Balancing performance with ethics, 
judgment, and humanity

AI isn’t replacing you, it’s empowering you. 
Here's how to stay human while going superhuman. 

#AI #Superhuman #Productivity 
#Creativity #FutureOfWork #PersonalDevelopment

Introduction: Becoming Superhuman in the Age of AI The idea of becoming "superhuman" might conjure images of sci-fi cyborgs or genetically enhanced at

Open article: How You Can Use AI to Become Superhuman by Ben Zheng • 11 min read

Three seemingly unrelated experiences taught me the most valuable lesson about building businesses.

Managing 50+ direct reports processing 80k daily deliverables.

Producing 200+ songs for streaming platforms.

Writing 9 books and scaling e-commerce to 100k+ annual revenue.

Most entrepreneurs think success comes from specializing in one area.

I discovered the opposite was true.

Here's how connecting these industries created a thriving business ecosystem:

→ Operations taught me systems thinking
Every workflow, every process, every bottleneck became a pattern I could recognize across industries. The same principles that streamlined team deliverables transformed my e-commerce operations.

→ Music production shaped my approach to branding
Creativity isn't just about making art. It's about storytelling, emotion, and connection. Those production skills became the foundation for compelling brand narratives in publishing and business ventures.

→ Book writing developed my communication strategy
Nine books means nine different ways to connect with audiences. Each publication taught me something new about messaging, positioning, and value delivery.

The magic happened when these skills started cross-pollinating.

Systems thinking from operations made my creative processes more efficient.

Creative storytelling made my business communications more engaging.

Publishing experience gave me multiple revenue streams and audience touchpoints.

Want to SuperCharge your inputs? Stop thinking in silos.

Your diverse experiences aren't distractions from your main business.

They're your competitive advantage.

What unexpected combination of skills could you leverage? Let's talk!

Music production taught me everything about business.

Not kidding.

The mixing board and the boardroom have more in common than you think.

I've spent years in both worlds.

The studio lessons that changed my approach to entrepreneurship:

→ Collaboration is everything

Great producers don't play every instrument.

They orchestrate brilliance from specialists.

In business, the best entrepreneurs aren't solo performers.

They're conductors who bring out excellence in others.

→ Embrace the iterative process

No track is perfect on the first take.

Record. Listen. Adjust. Repeat.

Sound familiar?

The best businesses don't launch perfect products.

They release, gather feedback, refine, and improve continuously.

→ Master the art of storytelling

Every great song connects emotionally with listeners.

Your business needs the same.

Your marketing, customer experience, and brand voice should tell a cohesive story that resonates on a deeper level.

Technical skill matters.

Emotional connection matters more.

What creative discipline outside your industry could transform your entrepreneurial approach?

SuperCharge your inputs by looking beyond the obvious. ⚡

Most entrepreneurs think creativity kills productivity.

I used to believe this too.

Then I produced 200+ songs while building multiple businesses and discovered the opposite was true.

Creativity didn't drain my entrepreneurial energy. It supercharged it.

Here's what I learned from spending countless hours in the studio:

→ Creative work demands the same discipline as business operations
→ Setting production goals mirrors sales targets
→ The iterative process of music creation applies directly to product development
→ Managing creative projects builds the same systems thinking needed for scaling businesses

The breakthrough came when I stopped viewing music as separate from business.

Both require:
→ Clear objectives
→ Consistent execution
→ Feedback loops
→ Continuous refinement

My music production taught me focus under pressure.

When you're layering tracks and managing complex arrangements, you develop an ability to hold multiple variables in your mind simultaneously.

This skill transferred directly to managing operations teams and juggling multiple business ventures.

The compound effect is real.

Skills from one domain strengthen performance in another.

Whether you're writing, painting, coding, or composing, your creative pursuit isn't competing with your business goals.

It's amplifying them.

Want to SuperCharge your inputs across multiple disciplines? Let's talk!

Startups don’t win with big budgets. They win with big leverage.

Here’s how to hack your growth with precision:

🔍 Know Your Market
Understand your audience’s problems like they’re your own. Insight fuels impact.

🔑 Leverage SEO
Get found. Use the right keywords and structure your content to pull in organic traffic.

📲 Tap Social Media
Engage where your audience lives. Be valuable. Be visible. Build real community.

🤝 Build Partnerships
Team up with others. Strategic collaborations multiply your reach without multiplying your spend.

📊 Make Data-Driven Decisions
Track, analyze, optimize. Let your numbers guide your next move, not your gut.

Growth isn’t guesswork, it’s a strategy.

What’s your most effective growth hack so far? Drop it in the comments and let’s swap ideas.

#GrowthHacking #StartupTips #DigitalMarketing #SEO #CommunityBuilding #BenZTips

Inclusive leadership isn’t a nice-to-have. It’s a must-have.

When leaders intentionally create space for diverse voices, they unlock better ideas, deeper trust, and stronger performance. Here’s why it matters:

💡 Boosts innovation. Different perspectives fuel creativity and smarter decisions.
📈 Enhances performance. Inclusive teams are more engaged and productive.
🌍 Attracts top talent. Inclusivity draws a wider, richer talent pool.
🏆 Improves reputation. Inclusive brands build loyalty with customers and partners.
👂 Starts with listening. Active listening and open dialogue are foundational.

Being inclusive is more than policy. It’s a daily leadership choice.

How are you building a more inclusive team?

Share your approach below 👇

🚫 Niche down? Not always.

While specialization has its perks, I’ve found that a broad skill set often leads to bigger, more unexpected wins.

Here’s why I value versatility:
🔹 It opens doors across industries
🔹 Boosts adaptability in fast-changing markets
🔹 Strengthens your problem-solving with diverse perspectives
🔹 Expands your network beyond silos

In a world that rewards agility, being too narrow can limit your growth. Sometimes the best edge is range.

What’s your take, specialist or generalist?

#CareerGrowth #Adaptability #Networking #Versatility

⏰ Want to own your day? Own your schedule.

Over the years, I’ve refined a daily routine that boosts focus, momentum, and mental clarity. It’s not about doing more; it’s about doing what matters, with intention.

Here’s what works for me:
🌅 5 AM wake-up, quick meditation, and workout
📌 Prioritize key tasks before 10 AM
👥 15-min team check-in for alignment
🔒 90-minute deep work blocks, no distractions
🧠 Strategic breaks to recharge
📝 3 PM review to adjust the game plan
📓 Evening gratitude journaling to close strong

Success is in the structure. What’s one daily habit that powers your productivity?

#DailyRoutine #TimeManagement #ProductivityTips #LeadershipHabits

I used to think AI was just for tech companies.

Then I started using it across my creative businesses.

Now I produce more music, publish more books, and run my e-commerce operations with less stress.

Not because AI replaced my creativity.

Because it handles the boring stuff.

Here's what actually works:

→ Music Production: AI masters my tracks and optimizes mixes. I focus on melodies and emotion. Result? 200+ releases without burning out.

→ Book Writing: AI helps with research and editing. I focus on storytelling. Result? 9 books published more efficiently.

→ E-commerce: AI analyzes customer patterns and creates basic content. I focus on strategy. Result? More time for growth decisions.

Notice the pattern?

AI doesn't touch the creative parts.
It handles the repetitive tasks that drain your energy.
The stuff that makes you procrastinate.

Want to get started?

Pick your biggest time-waster.
Find one AI tool that solves it.
Try it for a week.

Most have free trials. No risk.

The goal isn't mastering AI.

It's getting your time back.

Want to SuperCharge your inputs? ⚡ Let's talk! 💬

What repetitive task is killing your creative flow right now?

💼 Success isn’t a part-time gig. It’s a full-time commitment.

Every step forward demands intention, setting clear goals, showing up daily, and staying disciplined when it’s easier to drift.

What I’ve found powerful:
✔️ Define success in your terms.
✔️ Stay consistent, especially on the tough days.
✔️ Discipline over distractions. Always.
✔️ Adapt when things don’t go as planned.
✔️ Celebrate the small wins along the way.

Success doesn’t come from occasional hustle. It comes from daily habits that stack up over time.

How do you keep your momentum going?

#Discipline #Consistency #GoalSetting #SuccessMindset

Narratent Digital Marketing

Assist the CEO and CCO with day-to-day tasks, including business operations and creative strategy 
Contribute value to brainstorms, project huddles, and client meetings
Maintain team calendars as they relate to content creation and delivery, internal and external meetings, and production schedules
Support the team with various digital marketing agency operations that arise as client and company needs evolve
Collaborate with CEO and CCO on RFPs, proposals, and scope of work for potential and current clients

Project Manager

Castle Credit Co Holdings, LLC

Coordinated and managed marketing projects throughout the organization, to enhance partner reach to customers
Managed day to day activities including, client marketing status, project tracker and production schedules
Hosted bi-weekly client status calls to ensure all critical deadlines were met and addressed any outstanding needs
Managed a team of three, ensuring the department was executing growth and optimization strategies for our clients
Reviewed and approved collateral including training, notices, website design, brand guidelines, and other content for internal and external use
Achieved a notable 3% Year over Year increase in repurchase rate by updating the Marketing Customer Communication program and fostering repeat purchases with partners
Implemented a Tax Season Collections strategy, resulting in a 10% increase in repayments, and revamped the Great American Finance customer portal
Worked with Analytics and Operations teams to gauge the effectiveness of campaigns and implemented new communication strategies based on the goals of the organization
Partnered with a design firm to edit and update internal and external content across channels

Marketing Manager

•	Coordinated and managed marketing projects throughout the organization to enhance partner reach to customers
•	Managed day-to-day activities, including client marketing status, project tracker, and production schedules
•	Assisted with Compliance approvals for internal and external content 
•	Hosted bi-weekly client status calls to ensure all critical deadlines are met and address any outstanding needs
•	Assisted team with executing growth and optimization strategies for our clients
•	Collaborated with internal departments to codify branding across the organization
•	Designed and created collateral, including training, notices, website design, brand guidelines, and other content for internal and external use

Marketing Project Manager/Coordinator

Lake Growth Financial Services

•	Coordinated workshops, seminars and webinars throughout the Midwest for associates to present financial solutions to possible clients
•	Organized calendars for multiple associates to accommodate client meetings, podcast recordings, workshop presentations etc.
•	Provided support for 750 active clients which included processing customer service requests, and facilitating communications with various financial institutions and affiliated partners
•	Lead team meetings addressing weekly updates including: client issues, office management, remote office associates, joint venture partners and quarterly goals
•	Created a training database for future employees detailing the requirements for four main positions: Underwriting Coordinator, Executive Assistant, Assistant Project Manager, Client Coordinator

Project Manager/Account Coordinator

TJ Maxx

•	Maintained a clean and inviting store while providing an exceptional customer service experience
•	Assisted customers with style decisions for events and wardrobe upgrades
•	Interacted with twenty different associates to ensure smooth store functionality
•	Trained new employees on different aspects of the store: cashiering, merchandise placement and TJX credit card benefits

Associate/Women's Dept. Coordinator

GEORGIA DOTY HIV & HEPATITIS COMMUNITY OUTREACH

•	Provided editing, marketing and design insight on quarterly newsletter
•	Collaborated with a team of four individuals to generate awareness about health and wellness workshops the organization provided
•	Designed advertisements for board members and business owners who had limited marketing experience 
•	Created marketing plans for new business owners detailing their target market, advertising opportunities, and feedback options to gauge customer satisfaction

Marketing Specialist

Black Affairs Council

•	Interacted with administration and faculty to design events that enhanced inclusiveness on campus
•	Planned the 2014 and 2015 Black Excellence Ceremonies (pre-commencement)
•	Wrote budget proposals to secure funding from the Undergraduate Council and created objectives with the fundraising chair to complement money allocated for the school year
•	Assisted other chairs (fundraising, creative, and education) in planning events throughout the school year to advance initiatives of all clubs and organizations under the Black Affairs Council umbrella

Program Chair

I graduated from SIU in 2017 with my Masters in Business Administration, and a concentration in Marketing. While at SIU, I was involved in multiple organizations including: Black Affairs Council, Women's Business Association, and the undergraduate sector of the Black Alumni Association. 

After graduating, I volunteered at Georgia Doty Community Health, a non profit focused on bringing health and wellness to older underserved communities. During my time with them, I created marketing plans for board members and their individual businesses and reviewed/arranged content for our quarterly newsletter. In 2018 I started with Lake Growth Financial Services, managing a client load of about 750 while creating comprehensive "how to" templates for clients and training videos for our internal use. After four years with Lake Growth, I decided to move back into Marketing as the project manager for the Marketing Department of Castle Credit Co., where I helped develop branding plans for Castle and our sister company Great American Finance. 

In my free time, I plan events for friends and family, design mock up campaigns featuring my favorite brands, and practice advertising.

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Ben Z.

Joy Madison, MBA

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The Battle

Ben Z.

Joy Madison, MBA

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