Jackie Hermes

Growing B2B software co's w/ marketing that *actually works* | founder + CEO @ Accelity | built from $0 to 7-figures with no funding

It all started in 1986 in Lansing, Michigan.

Kidding. (Well, not really, but that’s not how I’m going to start this story.)

I started my entrepreneurial journey with cookies. Really. A vegan cookie company… and I wasn’t vegan (I gave it a shot and dang, it was hard!). I turned four cookie recipes into a business—designing packaging, finding a kitchen and making the cookies, eventually outsourcing production, then selling and establishing distribution to 12 grocery stores around Wisconsin.

The cookies taught me how to hustle. As a 24-year-old MBA, I definitely didn’t picture myself hoisting up tents at farmers markets to hand out $5 bags of cookies, or being the demo lady at the grocery store, but there I was. I still had a full-time job running the marketing department at a SaaS company, and a baby.

I’m so grateful for that experience because the money I made helped me start Accelity. What began as a one-woman consultancy blossomed into a kick-ass team of 20 and counting and a group of amazing, loyal clients all over the US.

LinkedIn has been a HUGE contributor to our growth over the past few years. I got talked into—okay, almost forced; I really, really didn’t want to do it—publishing videos about my entrepreneurial experiences in mid-2018 and have steadily grown an audience since. The LinkedIn community has given me so much love and support and I could not possibly be more grateful for the opportunities.

Outside of my professional life, I was a foster parent for two years and two of my three beautiful kiddos were adopted in Milwaukee. People always ask about hobbies, so here you go: lots of travel, fitness, exploring Milwaukee, and playing a lot of Taco vs. Burrito with my kids.

Founder & CEO

We help B2B software companies grow faster with bold sales and marketing processes that actually work—not the “push content and say a prayer” method that many agencies use.

We’re different. An agency born from software, our team has years (and years) of hands-on experience working with high-growth B2B software companies.

Want to know how we do it? Check out the links below.

High performers hire me when they feel stuck, scattered, or disconnected from their vision | R³ Method Creator | Author | Speaker | Coach | Trusted by Google, Amazon and Verizon

Your industry is shifting. AI is everywhere. Your team knows they need to adapt, but training hasn't stuck and initiatives keep stalling.They have the skills. What's missing is confidence. And you can't lead through change when you're unclear on who you are.I help organizations solve both.AI Build Lab is a hands-on workshop that gets teams actually using AI instead of just talking about it. Everyone builds a working prototype using no-code tools. The apps aren't meant for production. They're proof that this is possible. When someone builds something themselves, the fear disappears. They go back to their desk thinking differently. No technical skills required. My 10-year-old daughter builds apps this way. Your team will leave doing the same thing. And they'll want to show everyone what they made.The Identity Reset is a keynote for leaders facing change. Through raw stories of rebuilding after getting fired from Facebook and losing my son TJ, I show why leaders struggle to lead when they're unclear on who they are, and how to stop reacting and start leading.For Entrepreneurs: I teach the same no-code tools I use to run my business. Build apps, automate workflows, capture leads. No technical skills required. Available through my courses at stan.store/terryrice.I've keynoted for Amazon, Google, EY, Berkshire Hathaway, and Verizon. Designed training programs for Walmart, Levi's, L'Oréal, and Red Bull. Taught at NYU and General Assembly for 10+ years. Featured on Good Morning America and SXSW.Brand Partnerships: I work with companies that value real relationships over transactions. Current and past partners include Verizon, Stan Store, and Superpower.Based in Brooklyn. Father of five. Youth sports coach. Gym six days a week.I train companies to build through change. My life is the proof of concept.Want to hear more? Kit made a documentary about how I rebuilt my life twice: terryrice.co/documentary📩 terry@terryrice.co🎤 terryrice.co/speaking

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Jackie Hermes

Terry Rice

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