Media Leads

We specialize in media lead generation, a new kind of business development giving you immediate sales conversations and powerful authority platforms.

We help business owners market their companies in innovative ways and expand their product offerings with new revenue streams.

Our job is to go beyond simply "getting you some new leads" and help you take over your industry in ways that none of your competitors are even considering.

We develop content platforms for business owners who want to grab attention in their industry - and quickly.  They need an ROI on their efforts, not simply "brand awareness".  But they also know the power of the age-old "tactic" of building meaningful relationships.  

We've taken that approach and built a system around it.  The power of one-on-one Connections, at scale.

Owner

Strategy + Action

Success in business and life is a constant back-and-forth of charting your course and taking the consistent steps everyday to move you forward.  Both ... are critical. My guests on this show range from entrepreneurs starting from scratch to leaders of companies looking to scale. For me, a show like this is all about joining forces with my guests to dig deep and create something new for you - whether that's a small insight that gets you unstuck ... or a path of massive growth through customized marketing and creative sales initiatives.

Producer | Host

Concentric

Any successful relationship starts with finding your center - the truth at the core of who you are.  Only then can you develop the ability to truly connect with someone else.

Concentric is about aligning with people who share a common center.

This show gives you the tools and the skills to do just that through practical training, real-life stories and examples, and in-depth interviews with people who have taken this journey and come out the other side better for it.

Producer | Co-Host

Croft Media

We help B2B brands dominate their competition with revolutionary media ideas for business.

Every business is now a media company - either a good one or a bad one.  And if you don’t embrace this, your company or consultancy is going to die cold and alone in the shadow of your competitor. 

Remember…if you’re not speaking to your clients daily…someone else will.

The Jason Croft Show

The Jason Croft Show teaches the latest in business growth by bringing in experienced entrepreneurs as well as sales and marketing rock stars to discuss a new topic and cutting-edge tactics.  

Croft takes the same approach of in-depth interviewing of his guests that he’s become known for and adds a twist of fun - setting each episode in a moving vehicle and finding out what really drives them.

Producer

SocialSEO Inc

Digital Marketing Consultant

School Nutrition Association

Through Magic Production Group, working for AVMG, Inc., then directly with SNA, I produced a series of videos for their Annual Conferences from 2013 - 2019 including:
Opening General Session Videos
Keynote Speaker Intros:
VP Candidate Videos
Destination Videos

I worked with a post production crew at Magic pre-conference as well as a crew onsite during the conference, shooting and editing each day of the shows.

Event Video Producer

Startup Dallas

Powered by Magic Production Group, Startup Dallas is the online TV show and audio podcast that brings you the top entrepreneurs in the Dallas/Fort Worth Metroplex.  These experts will help you build your company, grow your customer base, and expand the reach of your business.

Producer & Show Host

Magic Production Group

Studios 214-276-0001 ext. 6 | Events 702-966-0870 ext. 3

Magic Production Group
Creative content. Superior productions. Dynamic events.
When it all comes together – it’s pure magic.

Company Overview
We are an international event and video production enterprise that delivers the perfect combination of creative content and superior image and sound production. Working with both agencies and Fortune 500 companies since 1991, we have built an outstanding reputation and are known for our proven team of professionals, the production of leading-edge video and the creation and execution of dynamic, memorable corporate events. 


Creative content.
You have a story to tell. Our mission is to tell it in an entertaining, engaging manner. We apply our imagination and idea generation to communicate your brand or product position in order to emotionally connect your audience to your message. 


Superior productions.
You have a brand promise to deliver. Our charge is to align the delivery of your message with the values and quality standards of your brand. With an eye toward perfection we bring vision, clarity and technical prowess to the production of your video and corporate events.


Dynamic events.
You have a team to inspire. Our assignment is to assist you in the delivery of that inspirational moment. Our experienced team of professionals are attentive, proactive, and available - providing you the assurance you need that your corporate event will be executed flawlessly.

Vice President of Sales and Marketing

In addition to my role managing projects and marketing Magic Production Group, I am responsible for designing and maintaing Magic's web presence through our site, blog and social media.

I've also built out several websites for some of Digital Marketing clients.

Web Designer

AAA Public Storage

Through Magic Production Group, I produced an online marketing campaign that included two live-action videos for the storage facility, one animated explainer video, and their entire website.  Since creating the website, I've continued to drive traffic to it with periodic online promotions.

Digital Marketing Manager

Empowering Coaches and Consultants with confidence and Video Visibility | Podcast host | Podcast guest | 30 yrs in Video

Ever notice how the "experts" getting all the attention are rarely the ones with actual experience?

That's why I've dedicated my career to amplifying voices that DESERVE to be heard.

As the founder of Media Leads and host of Strategy & Action and co-host of The Lion's Edge, I help accomplished leaders go from "unknown experts" to visible authorities in their space.

After 30+ years creating content around the globe (from award-winning films to exotic animal shows in Alaska), I discovered my true genius:

Pulling YOUR genius out and packaging it for the world to experience.

Through Media Leads, we build Video Visibility Platforms for coaches and consultants who are tired of watching less qualified "gurus" dominate their market.

On Strategy & Action, I dive deep with accomplished executives and professionals who've built something meaningful... and now help others do the same. No fluff. No recycled LinkedIn wisdom. Just real conversations about what it ACTUALLY takes to turn expertise into impact.

Want to turn your expertise into the recognition it deserves?

Reach out here on LinkedIn and let's connect.

Jason Croft 🏔

Lucia Kanter St. Amour

Under the Sisterhood

UTS is a social impact company that addresses the critical gaps in women’s health education, diagnosis, and treatment. As CLO, I'm responsible for: legal guidance on general business operations, partnerships, and organizational practices; contract review and negotiation with vendors and partners; policy development ensuring legal, ethical, and privacy compliance; risk awareness and mitigation; recommending practical strategies that project the organization’s integrity and vision; addressing potential legal issues related to employment and board members; liaising and supervising outside counsel; partnering with cross-functional teams to effectively communicate the organization’s mission, support its programs, and amplify its social justice initiatives.

Chief Legal Officer

Pactum Factum

Chief Legal/Negotiation Officer for various corporations, NCAA athletes, and organizations; U.S. mediation liaison to Supreme Court of India 2022-2023; have mediated/negotiated 1000+ cases; host of "Forces of Good" podcast. Seasoned employment law and negotiation expert. Pactum Factum Press publishing.

Attorney | CLO | Publisher

UN Women

VP, San Francisco  - the birthplace of the United Nations in 1945. UN Women USA is the official, membership-based non-profit organization that raises funds and awareness for UN Women, the United Nations agency that advances gender equality and female empowerment globally.  Events and projects include: Cities for CEDAW a nationwide, grassroots effort to encourage local governments to become more gender equitable; EVAW - an effort to End Violence Against Women; The Gender Equal Pay coalition; HeForShe, a social movement campaign providing a systematic approach and targeted platform through which men and boys become agents of change for the achievement of gender equality; Women In Climate Change Gender Action Plan; Bi-annual Global Voices Film Festival

Vice President - UN Women USA

Spectrum Strategies for Autism

501(c)(3) non-profit organization providing sibling programming; and rescue dog matching, placement and training to families with children with Autism and other special needs.

University of California, College of the Law, San Francisco (formerly UC Hastings)

Teaching:  Negotiation / Mediation Clinic / Mediation Certification for Professionals / Special Education  Law. 2003-2012 taught regular course(s) on-site each semester. I tried to retire, but noooooo. They wouldn't let me 😂 2013-present continue on faculty as hybrid (remote and on-site) coach and instructor

Law Professor (Adj.)

International Chamber of Commerce

Serving as judge and mediator for ICC mediation competition in Paris, France

Mediator and Judge

University of California, Berkeley - School of Law

Teaching Negotiation practical skills course and supervising independent studies

Lecturer

EEOC

One of the small team of original designers of the Equal Employment Opportunity Commission’s pilot mediation program in 1996 for the San Francisco Regional Office, and later mediated EEOC cases from San Jose to Sacramento

Mediator

Judicial Council of California

In-house employment law attorney for the Judicial Council of California, Administrative Office of the Courts (AOC), the policymaking body for the entire California court system for 58 counties and the Supreme Court of California. I advised the Judicial Council, the Chief Justice of California, and trial and appellate court judges and court officers, contributing to major policy and legal decisions on employment and labor issues that affect the entire judicial branch of California. During that time, I was also selected by the California Division for Judicial Education and Research (CJER) as a representative attorney for the judicial branch to conduct ongoing discrimination and harassment training through live, televised, satellite broadcast programming to court employees statewide. The target 20,000-member audience consisted of judges, human resources professionals, court directors and court staff. Broadcasting live with a studio audience, I also co-hosted CJER’s production of “Dr. Martin Luther King, Jr.:  A Celebration of Justice,” as part of the Division’s Continuing The Dialogue television series. The content of many of the broadcasts drew upon expertise in the field of Civil Rights and various discrimination and fair employment laws.

Attorney - Office of the General Counsel

Orrick, Herrington & Sutcliffe LLP

Upon dissolution of boutique labor & employment firm in San Francisco, joined Orrick's Employment Law group and handled all aspects of litigation and client counseling. Closest clients I worked with included Gap, Apple, Oracle, Electronic Arts

Employment Litigation Attorney

VP Emerita UN Women | Attorney Action Figure 🦸🏻‍♀️ | Arresting Author | Chief Negotiation Officer | Plucky Podcast Host | Irreverent Int'l Keynote | "What Box?" Bellwether

📚 World domination through literary seduction. Elegant. Defiant. Irresistibly true. Are you ready for what's next (October 13, 2025)? MY WRITING IS ORGANIC USING REAL INTELLIGENCE (AI wishes it could write like me)

I'm not bossy. I'm BOSS. A UN Women VP, provocatrice, attorney/law professor turned negotiation GOAT . . .

(Buckle up. This is ..."a lot")

🦸🏻‍♀️ I help women harness the power of everyday negotiation—from conning a toddler into eating peas to running the boardroom. I authored the Little Black Dress of negotiation books. Why?

Because negotiation isn’t just for business. It’s everybody’s business 🧐

(But you don’t need me to “empower” you. Nor do I sell a “masterclass” or certification from my own “institute”)

🌍 World Mediation Peace Activist. Benevolent & incurable explorer (dubbed “creative savant”—you know who you are). A bit wild at ❤️‍🔥, I struggle with purpose and disrupt with goodwill—through advocacy, teaching, writing, broadcasting, philanthropy, art & sports.

🗣️ Polyglot. Passionate about people & social progress. JEDI agent (not a Star Wars ref). I’ve practiced law in private, public & non-profit sectors; have taught internationally, including over two decades as faculty at two University of California law schools.

I get that people are messy multitudes—and how they actually behave in conflict & decision-making.
What makes me next-level? Decades of deep experience in negotiation, behavioral economics, game theory, plus dope training in:

✔️ Emotional micro-expressions
✔️ Lie detection
✔️ Neuroscience & decision analysis

Oh, and I know the #1 most stealth negotiation skill. 😎

(Kinda like x-ray vision. Hint: it’s NOT “speaking your truth.”)

WHAT I’M NOT:

❌ A sales/marketing bro who built my expertise off a “masterclass”
❌ A brand
❌ Your income stream
❌ After your 💰 or approval
❌ One to trademark words. Ahem™ 🙄 (you know the type)

Special needs parent & dog whisperer—chaos doesn’t faze me, and persistence is my default setting. CEO of a 501(c)(3) nonprofit providing dogs & sibling support for families with special needs kids.

🫶 Turn-ons: Cake, shoes, pour-over coffee, decent literature
🤢 Turn-offs: NIMBYism, vapid buzzwords, elitism, posers

💡 Meyers-Briggs type? ENFJ-A (same 2% club as Obama & Oprah).

🕸️See more on pactumfactum.com, but TLDR: 
I’m 95% human Labrador (begs the question: what’s the other 5%?). Find it endearing or annoying. That's on you. Either way, I’ll be me because, as Oscar Wilde said, “Everyone else is taken.”

P.S.
❌ I don’t do casual Zoom coffee chats
✅ I’ve already overpaid it forward

taplio

The Battle

Jason Croft 🏔

S. Lucia Kanter St. Amour

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