G.E.T. Global Growth SàRL

I am directly involved in the crafting and implementation of growth strategies for our clients, ensuring that each step we take is aligned with their long-term success in the U.S. market.  I am passionate about bridging culture gaps and removing barriers to success in the US market.

Managing Partner / Chief Growth Strategist

coatingAI

Driving business development efforts; set up and management of distribution networks, market entry strategies, and customer success programs.

Chief Revenue Officer

Access Informer Security Solutions

Leading commercial efforts to simplify SAP security management at enterprise companies.

Head of Business Development

Trust Valley

Mentor for sales and scale-up practices for companies in Tech4Trust Season 4 and Season 5. I’m very excited to give back and learn from many in the cybersecurity space.

Sales Mentor - Tech4Trust

ClientSphere, LLC

We help SMEs accelerate growth in the American market.  Our programs are designed to help clients who are ready to scale get clarity, traction and momentum to 3x their revenue and profitability.

Specialties:  Strategic Consulting, Lead Generation, Product Messaging for the US Market, Business Intelligence/Reporting, Sales Mastery, Advisory, Fundraising

Industries/Markets Served:  SaaS, Industrial Manufacturing, Services, Internet Marketing, B2B, B2C, and more.

CEO/Founder

KEP Technologies

Responsible for driving transition of commercial operations for KEP Technologies product divisions (Setaram, Setsmart and Setsafe) to become a truly global organization.  Responsible for all sales, support, and administration in all of KEP’s 5 global businesses: Americas, EMEA, India and Hong Kong (Asia Pacific) and China.   Member of Board of Directors (CODIR). Key Accomplishments include:

-  Simplification of KEP global sales and commercial processes and solutions:  
-  Formation of two new direct commecial teams in India and Hong Kong
-  Integration of 5 global business regions into one cohesive unit 
-  Creation of global service platform to effectively support customers (95%+ customer satisfaction)
-  Creation of global support team to equip and train regions to provide world class service to customers
-  Implementation of global CRM (Microsoft Dynamics)
-  Creation of lead generation systems
-  Development and Implementation of sales and service training systems

Global Commercial Director

Responsible for all P&L for KEP Americas.  Drove sales, restructured team and distribution network for greater efficiency, instituted first social selling marketing systems, instituted lead generation program, and ticketing system for improved service.  Efforts led to 78% growth over 2 years.

Commercial Director - Americas

The Exponential Journey Podcast with Link Brown

Interviewing everyday people on their path embrace their own authentic experience, and use it as a catalyst to create continuous growth.  The goal is to help the listener define success for themselves and redefine life's challenges.  Hoping to create more global understanding, encouragement and inspiration along life's journey. Published on youtube @thelinkbrown.

Host & Producer

BUCHI Corporation

Sold analytical laboratory solutions, driving positive sales growth every year. 
-  Pioneered strategy for improving direct sales channel; 74% increase in territory sales for product
-  Built complete go-to-market strategy for undervalued product; Led to 15x increase in product sales over 3 years.

Industries Served:  Pharmaceutical, government, food, chemical, environmental and academia

Account Manager

Entech Instruments

Sold analytical instrumentation, consumables and laboratory services. Exceeded quota every year.  
-  Built and executed 3-tier growth strategy and outperformed growth rate versus sales team by 1250%.

Industries Served: Environmental, government, consumer products, pharmaceutical.

Regional Sales Manager

Glue Dots International

Led sales effort to develop new business in untapped territory and markets; Efforts led to a 46%growth during tenure.

Engineered Sales Representative

Helping Swiss SMEs Drive USA 🇺🇸 Growth | Global Leader | Entrepreneur | Growth Strategist | Investor | Mentor

Along my business journey I discovered that, intertwined into everything I love, were 4 of my passions.  First, was my love for helping be a part of accomplishing big goals. The second was strategy and finding unique angles to acheive growth. The third was my love for creating intercultural connections.  And fourth, seeing people maximize their potential.

I’ve built my reputation for accelerating business growth in America, and have been fortunate to lead global teams and achieve massive growth in many areas of life.  I’ve worked with companies from 6 continents, and across various industries.  

Throughout my global experiences, I’ve recognized that core success principles apply regardless of culture, and how strategies vary in different cultures and industries.  But I’ve also seen how those cultural differences can become a roadblock in new market success.  

Now, having created a new life in Switzerland, I get to combine all my passions and help Swiss and other European commercial leaders scale growth in America.

SPECIALITIES: commercial strategies, lead generation, leadership and organizational development, and commercial optimization 
GLOBAL EXPERIENCE on 6 continents and product/services delivered to over 80 countries.  
PRODUCTS: capital equipment, SaaS, commodities, and services 
BUSINESS PROFILES: start-ups to Fortune 500; B2B and B2B2C

Let’s Connect!

Link Brown

WHO Foundation

• Co-led the launch of the WHO Foundation's refreshed brand and messaging in May 2024. 
• Guided the Brand and Messaging launch, delivering presentations to executive leadership, board, staff and partners
• Developed communications and media plans and talking points/messaging for key events including the World Economic Forum Davos, World Health Assembly, United Nations General Assembly, World Health Summit, and COP29, resulting in successful press placement in wire and trade publications
• Managed relationships with creative agencies (ACW and WAS) and launched impactful brand materials.
• Secured media placements with outlets like Devex, Inside Philanthropy, and WRS.
• Designed and delivered a newsroom content workflow, training sessions, and automation prompts aligned with the Foundation’s new branding.
• Created donor-focused communications, including successful email campaigns generating mid-level gifts
• Collaborated with the design team on the WHO Foundation’s website relaunch.

Head of Content, External Media, Brand & Marketing Communications

The Audience Agency

Providing strategic consultancy on digital engagement, social media, and content strategy for arts, culture, and education organizations. Client projects included: Univerity of the Arts London (Camberwell College of Arts, Chelsea College of Arts, and Wimbledon College of Arts); and Museums and Galleries Edinburgh

Museums & Galleries Edinburgh
Led the implementation of a Digital Engagement Strategy & Action Plan, including governance setup, analytics reporting, content strategy, and staff training.
Facilitated SOAR workshops and provided ongoing advisory support through fortnightly meetings.

University of the Arts London
Developed a Social Media Strategy & Action Plan through stakeholder interviews, SOAR and Logic Model workshops, and a comprehensive social media audit.
Designed governance structures, evaluation frameworks, and content guidelines.
Engaged in weekly meetings with UAL’s communications and marketing teams to support strategy implementation.

Independent Consultant

Simply Souperlicious - Nourish Yourself

From "yucky" to "yummy", Simply Souperlicious, LLC is an online platform, social community, and mobile app focusing on preparing local, seasonal, homemade soup recipes out of veggies and fruits that people convince themselves they dislike. Using our Franco-American family as a model, our ultimate aim is to drive users from «Soups I Like» to «Soups I Could Like» to «Soups I Didn’t Know I Love» to «Soups Just for Me». 

Additionally, Simply Souperlicious translates that homemade goodness into creating, supplying and delivering delicious, fresh and healthy, vegan/vegetarian soups and soup recipes to the local B2B snack/restaurant/foodtruck communities throughout the Lac Leman.

We love sharing our soups at local meetups around Geneva and Lausanne, and on the last Thursday of the month, we come together with our local soup-loving community to de-stress from a busy work week, and share conversation and hearty bowl of soup at our « Soup Talks ».

Founder

Alimentarium

• Designed and implemented overall digital strategies (content, social, and marketing), processes, and technologies needed to amplify and connect the organization’s assets
• Set the technological strategy for Alimentarium to enable it to achieve its goals and seek out the current and future technology that will drive its success.
• Responsible for customer relations, understanding the target market, and influencing the delivery of digital projects accordingly
• Drove technology to deliver customer excellence in UI and UX
• Developed the digital engagement strategy of Alimentarium and ensured the team created all content, volunteers (the audience), and the various stakeholders of the organization
• Oversaw the development, maintenance, and moderation of the website, online collection, and story platform
• Represented the Digital Team in tri-annual board meetings
• Contributed to the annual report
• Took the lead in the digitization, optimization, and monetization of existing processes
• Ensured all digital activities contributed to audience development and digital community building, together with the marketing and communications manager.

Digital/Media Brand Management Team Leader 

Geneva Centre for Security Policy

• Digital Transformation Lead on all integrated marketing and communication objectives 
• Launched a website powered by predictive intelligence; oversee all new technical updates
• Collected, negotiated, validated and integrated all stakeholder and marketing requirements
• Led workshops and trainings around digital marketing and social media; facilitated workshops between external partners and internal stakeholders
• Creator and keeper of project roadmaps; manage internal team project workflows and alignment; implement and launch new digital updates
• Managed the development of key messaging, branding, strategy and positioning statements
• Oversaw strategic planning for marketing customer journeys: website and EDMs 
• Managed all external agencies for web development, digital/visual communications
• Managed print, online and social media communications, designed to promote company brand, image, and values
• Oversaw SEO and SEM strategy and development
• Managed communications strategies, planning, and budgets for website, publications and social media
• Deployed all owned and paid digital advertising campaign activities across all media channels; oversee earn media strategy
• Maintained company web pages using CMS systems and HTML, and monitor tracked analysis for internal KPIs
• Wrote, edited, and layout publications (i.e., annual reports, newsletters, journals, and papers) and manage external design teams for product collateral

Deputy Head of Digital Marketing; Sr Digital Communication, Product and Project/Integrated Manager

Lutheran World Federation

• Assisted in the development and management for communications strategies, planning, and budgets.
• Defined and launched strategy and implementation of social media activities; created and implemented organization-wide social media guidelines and provided staff training and workshops; finally, increased organic social media presence on Facebook by 500% in two years.
• Successfully planned and launched social media campaign for the Lutheran-Catholic Joint Common Prayer (an activity 500 years in the making); managed and coordinated a team of ten communication professionals working on the ground in Lund, Sweden
• Planned and launched innovative, creative and effective communications campaigns, such as United Nations Climate Change Conferences COP 20, COP 21 and COP 22
• Created the LWF Assembly website architecture; directed an external development team; and validated web stylebook documentation and approved all changes to the web platform structure, including daily content updates (text, graphics, and multimedia) and UX improvements. 
• Successfully launched new Assembly 2017 website in four languages on time and under budget.

Community & Social Media Manager / Assembly Website Project Manager

Nobel Biocare

• Defined strategy and implemented social media activities; monitoring and analysis for internal KPIs
• Developed and managed Foundation for Oral Rehabilitation (FOR) bi-weekly newsletter and distributed to 15K subscribers
• Contributed articles to the award-winning Nobel Biocare newsletter
• Created and edited web and multimedia content
• Wrote and edited company annual report and product collateral
• Maintained FOR website and FOR section of the Nobel Biocare Intranet

Social Media, Communication & Digital Marketing Manager - Foundation for Oral Rehabilitation (FOR)

Kempinski Hotels

• Implemented a strategic, communications roadmap for PR, eCommerce, and social media activities for 2014 
• Wrote and approved all digital content across all digital channels: website, mobile and social media
• Launched and wrote first ever blog series for the local Geneva hotel 
• Wrote and updated web content in English and French
• Maintained local Geneva website in four languages: English, French, German and Arabic; recommended the addition to Russian based on customer profiles.
• Monitored and reported on SEO/SEM analysis for monthly KPI reports

Consultant - eCommerce, Digital Mkg & Web Content Mgr (Grand Hotel Kempinski/Fairmont Geneva)

Groupe SII

• Deployed the latest generation of multilingual Nespresso B2C digital touchpoints – including website and mobile for several global markets
• Collected, negotiated, validated and integrated all market requirements
• Coordinated proper implementation and launch of new sites
• Accompanied markets (Mexico, Malaysia, Russia, Japan, US, Switzerland, Germany, UK, and France) through rollout web and mobile phases
• Monitored pre- and post KPIs and provided on-going market support for training

Consultant - eCommerce Rollout Project Manager (Nespresso HQ Lausanne)

MotionTemps, LLC

• Launched in 2001 from Chicago; 6 multilingual glocal digital communications and project management teams assembled across 3 continents (North America, Europe and Australia)
• Established the first English-speaking Virtual Assistance agency in Paris near La Defence in 2002
• Managed virtually all aspects of new and existing client accounts – from initial proposal and budget forecasting through project completion and follow up
• Client responsibilities included: developing and editing PowerPoint presentation and training manuals; managing multilingual (English/French/Spanish) websites/blogs/apps using industry standard CMS tools, and directing social networking and e-learning efforts
• Clients included: LKB & Associates (France); Insight Design Solutions and Project Knowledge (United States); Open University (UK); e.on (Germany); Stryker Osteosynthesis (United States) and Moevenpick Hotels (Switzerland)

Principal and Managing Director

I’m a storyteller, strategist, and entrepreneur passionate about health, wellness, and sustainability. As the Founder & Souper-in-Chief of Simply Souperlicious, we help busy consumers fall in love with vegetables and fruits—one local, seasonal, vegetable soup at a time. Whether fresh, frozen, or bottled, we believe all are great healthy food sources. Our batch manufacturing journey has begun, and we’re working toward entering the food and beverage space with soups focusing on personalized and precision-based nutrition.

In addition to Simply Souperlicious, I serve as Head of Brand, Content, and Media at the WHO Foundation, where I am part of a team that helps connect visionary corporate funders, philanthropists, and impact investors to high-impact health initiatives. We focus on addressing critical global health challenges and ensuring equitable access to healthcare, particularly in climate resilience, mental health, and health equity, all while working alongside the World Health Organization to create systemic change.

I’ve spent over 25 years in communications, working across digital media, marketing, and public relations, including founding MotionTemps in 2001. Through this virtual agency, I launched the first English-speaking Virtual Assistance service dedicated to digital communications in Paris in 2002, later expanding the practice to include teams in Chicago, Paris, Geneva, London, San Francisco, and Melbourne. I've also placed stories and been featured in notable publications such as Entrepreneur.com, Expatica, Wired Magazine, The New York Times, Wall Street Journal, The Washington Post, Forbes, The International Herald Tribune, and more.

As a Communications and Branding Consultant, I work with various types of institutions, corporates and startups, helping them tell their stories and drive change. From digital strategy to creating compelling campaigns, I assist companies in building their brand and scaling their impact.

I also serve as a Sustainable Food Judge at MassChallenge Switzerland and am on the Advisory Board at GoodFestival. I hold a degree in Communications and speak conversational French, which helps me engage with global audiences and expand opportunities.

📍 Splitting my time between Lausanne, Geneva, Zurich and Chicago, I balance growing Simply Souperlicious, advancing global health projects, and consulting on impactful startups.

Let’s connect if you’re into:  
✅ Sustainable food innovations  
✅ Philanthropy & global health  
✅ Storytelling and digital engagement

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