LinkedIn is the most powerful platform for building trust, growing your brand, and attracting high-value opportunities.

But most creators and consultants approach it the wrong way — chasing engagement instead of authority.

That’s where strategy comes in.

I help digital entrepreneurs simplify their content, clarify their message, and build a personal brand that attracts the right audience.

Here’s what you’ll find on my profile:

→ Actionable content strategies for LinkedIn growth
→ Systems to turn content into inbound opportunities
→ Positioning frameworks that build trust at scale

Whether you're a creator, coach, or founder — authority is your most valuable asset.

Let’s build it right.

Nikhel R.

Column Five

Cofounder: 2018 -
Cofounder/CEO: 2014 - 2018
Cofounder/Creative Director: 2009 - 2014

Cofounder

Columbia University

IKNS Course K4335 'Visualization of Information'

Instructor

Cofounder at Column Five

I'm a husband as well as father of five. I'm also a Cofounder of Column Five, my favorite creative agency (I may be a bit biased). 

Column Five is a B2B marketing agency that specializes in brand and content marketing for SaaS companies. We help our clients build their brands through world-class content that stands out and pulls people in because it's anchored to a company's special sauce and conveys a clear, distinctive, and memorable perspective.

The content we create and distribute shapes the story potential buyers tell themselves and others about your company, namely that their lives will improve simply by becoming your customers. 

This all takes place within the context of many other companies attempting to do the same, competing for the pole position in buyers' minds as the best option. And, the stakes are winner-takes-all. 

Ultimately, deciding which company wins any deal comes down to this story. We don't own it; the buyer does, but the better the job we do shaping the story, the more you will win. 

This is why we say, "best story wins.”

taplio

The Battle

Nikhel R.

Joshua Ritchie

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