Storytelling & Thought-Leadership for CEOs + Founders + VCs • Revenue & Community Growth • Host @ Career Radio • Public Speaker

We turn tomorrow’s ideas into today’s market leaders because disruption is only powerful if people believe in it.

We partner with founders and companies shaping what’s next — in AI, deeptech, healthcare, future of work, fintech and beyond; to turn complex ideas into stories people want to be part of.

Our goal? Build gravity around brands.

We scale trust. 
We make customers want you. 
We drive growth that really really lasts.

How?

By telling the kind of story no one can stop talking about.
By creating content people feel in their gut.
By building communities that turn your idea into a movement.

Because the future doesn’t reward innovation alone.
It rewards the stories that make innovation matter.

Our work spans:

✅ Brand narrative & positioning
✅ Content strategy & execution
✅ Community-driven events & campaigns
✅ Founder-led storytelling

📩 Sounds too good to be true? Try it yourself. Reach out to us: sakshi@saturnstudios.io

Sakshi Shukla

People call me ‘lucky’ for having a powerful network. They don’t know that I spend 8+ hours every week to build it.

The biggest MYTH young people are sold is that you can build a reputation just by doing the bare minimum (commenting; DMing; etc). 

It’s like showing up at the gym once and expecting a great body. 

Muscle (like trust) grows with repeated effort. 

This is why I’m never lazy when it comes to building relationships. Not when I started working. Not now. Not ever. 

To me, building a network is about: 

> remembering small details that matter to people
> making introductions without being asked
> celebrating others’ wins louder than your own
> checking in when there’s nothing to gain 

It’s about showing up for people. 

Because reciprocation is the real currency of relationships.

The math won’t math if you expect someone to help you merely because you sent them a jargony DM. 🤷‍♀️

Relationships are work. 

Put in the work.

Storytelling & thought-leadership for Founders + VCs • Spicy content marketing for startups • Public speaker • #womeninbusiness 👩‍💻

I don’t “network.” I go straight to the person who can say yes. It's how I book calls with multi-millionaires and end up working with them.

If I had to give ONE piece of advice to every ambitious girl or woman, it would be this: always reach out to the highest authority. CEOs. Senior leaders. Investors. The people who can actually make decisions. Not because you want shortcuts, but because you want clarity.

Most of us hesitate to do this. We assume they’re too busy. We worry we’ll look desperate. We overthink the “perfect” message. 

But here’s the truth: the system is designed to filter you out. The top is where decisions happen quickly, if you show up with proof and a clear ask.

For example, if you’re applying for a job, don’t just DM the recruiter and hope for a response. Reach out to an investor who’s invested in the company, or a leader who understands the team’s real needs. Show them your work. And explain your value. 

If they refer you or introduce you, you’ve bypassed the noise and turned yourself into a credible signal.

The only way this works is if you’ve done your homework. You know your skill set. You understand what they care about. You’re direct, respectful, and specific. 

So please don’t shy away from reaching out to authority figures. They appreciate initiative more than you think. Trust me. I’m a living example of this. I will always write to the CEO. Every single time.

How I brag (without being "cringe") so it brings me career opportunities and gets me into rooms that matter: 

Let me clear the air first: Bragging isn't about being self-centered, or impressing people or being the loudest person in the room. 

Real bragging is ‒ setting the context of your capabilities. 

The people who rise to the top, those who raise funds, and the ones who influence rooms aren't humble. 

They know how to brag so that it actually makes people lean in vs. pushing them away. 

Here's my "quiet flex" formula you can use whenever you want to brag: 

1) Create a "Judgment Bank"

I keep a running note of:

- Problems I solved
- Problems I got stuck in
- Decisions I made
- Tradeoffs I owned
- What changed because I was there

Not merely outcomes I created, but how I think. 

This creates more leverage for you, without needing to “sell yourself.”

2) Pick how you want to be described when you’re not in the room

Some examples:

“I’m obsessive about user pain.”
“I’m good at simplifying messy problems.”
“I move fast without breaking trust.”
“I’m a research-first builder.”
“I’m creative, but practical.”
“I turn chaos into systems.”
“I ship, then I iterate.”

Once you've chosen how you want to be known, spend 90% of your time ensuring that your actions match it. 

3) Brag about your mission, not about numbers

Sometimes the strongest flex is:

- the problem you’re willing to spend years solving
- the kind of work you care about
- the standard you refuse to lower
- the impact you want your career to create

This kind of brag feels like leadership. Not ego.

MAKE BRAGGING COOL AGAIN.  
MAKE BRAGGING COOL AGAIN.
MAKE BRAGGING COOL AGAIN.

So that we all earn opportunities that we truly deserve 💛 

If this helped you drop a 💯 below!

I took 3 international trips last year while growing a business. 
How? Because of my "rich life money rules". 

This ain’t me bragging. 

This is a post about how to *realisitically* use your money (no matter how much you earn) to design your rich life. 

Mid-20s is a great time to make these money rules. 

Here are the steps I follow 👇🏻

> Identify what’s something you never want to think about when spending. 

Could be food, health, travel. 

For me, it’s books and health. Even though I love travelling, it’s always budgeted now. 

> Know your season. 

Are you in the season of spending? Or saving? Or aiming to make more money? 

You need to make peace with your season and never ever let external factors impact you. That’s your power. 

For example, right now I’m in the season of controlled spends. I’m fully okay with that! 

> Redefine what “rich life” means for you.

For me, my rich life is: 

a) I have a comforting home
b) I’m physically active and challenging my body 
c) I’m constantly upgrading my intellectual abilities 
d) Funds and investments that power my future goals 
e) Not letting someone’s else’s lifestyle control mine
d) Mindful wardrobe, experiential eating and supporting my family 

For you, it could be different. 

Define that. And channel your money accordingly. 

----

♻️ This is for people who think differently. Repost if that’s you.

BE A DIVA AT WORK. LET YOUR HIGH STANDARDS MAKE OTHERS UNCOMFORTABLE.
when you raise your standards, you stop being convenient. you stop being agreeable. you stop letting “good enough” pass just because it keeps things moving. you become the person who forces decisions. who catches the lazy thinking. who makes the work sharper.

people might call you difficult. intense. too much. but that’s what happens when you rise. higher standards don’t just create better work - they create leadership. because convenience has never built excellence. it has only built comfort.

Questions I'm sitting with after South Park Commons India Demo night 👇🏻

Companies that demoed were building astrology-tech, AI companions, intimate digital spaces for couples, networking app for Tier 2/3 India and gov-tech.

I left with more questions than answers. If you have thoughts about these spaces, I'm open to hearing all opinions. 

1) AI Astrologers - chat with AI personas anytime you need guidance (by AppsForBharat)

🤔 When someone's stressed and asks "what does my kundali say" - will the AI persona offer spiritual guidance or emotional support? What's the difference?
🤔 If people are already seeing human astrologers - Is the goal to create space for reflection or just pacify them? 

2) Companion AI - AI friend for when you need someone to talk to, already deployed and recently tested with delivery workers in Bangalore (by Fest)

🤔 For delivery workers who might not have frameworks for emotional maturity - does the AI need to be more emotionally coherent to actually create good outcomes?

🤔 When asked about mental health risks, the answer was "too early to say." But studies already exist. Why wait to engage with them?

3) AI Tutor - personalized teacher for tier 2-3 India (by Seekho, 25M users)

🤔 Is the company focusing on retention metrics or actually building capability? If capability is the core focus, how will these winning outcomes be measured? 

🤔 India's edtech story has seen the same arc over and over again, AI is well-positioned to change lives but only if the company's incentive and the user's incentive are aligned? 

----

My biggest question by the end of the night: How do we build AI for people who might be vulnerable - lonely, under-educated, underserved - in ways that create actual winning outcomes for them, not just engagement metrics for us?

These companies are tackling real problems - loneliness, education access, cultural needs. My questions aren't dismissals, they're genuine curiosity about how we build responsibly.

I'm all ears, folks!

SPEED CAN KEEP YOU STUCK. 
when you can ship fast or juggle five projects without dropping any, you never have to sit with uncertainty. you never let ideas marinate painstakingly. everything you make starts looking the same. competent, but doesn't leave an imprint. 

Darwin's Origin of Species took 20 years, the Sistine Chapel took 4, relativity took Einstein a decade of thought experiments, the iPhone took years of secret obsession - speed has never created anything worth remembering.

please please please please please READ MORE. Tobias Lütke makes a great case for it. 

via David Senra.

your calendar is your REAL resume. what you protect reveals what you value. what you repeat reveals what you’re building. 

what you keep postponing reveals what you’re avoiding.

you can say "growth matters". but if learning never makes it to the calendar, it doesn’t.
you can say "health matters". but if rest is always negotiable, it doesn’t.
you can say "deep work matters". but if your day is wall-to-wall calls, it doesn’t.

values aren’t what you say. they’re what you reserve time for.

Female career coaches don’t need to be better at LinkedIn. They need a presence that reflects their thinking, without draining their energy.

I manage the LinkedIn System for female career coaches who care about credibility, not noise. That means ghostwritten content, community management, and lead gen, done quietly and consistently.

→ Your ideas stay visible.
→ Your reputation compounds.
→ You don’t live on the platform to make it happen.

DM ‘LI System’ to start it now.

Anenya Sinha

After spending 24 hours in Nainital, I’m convinced that more sellers don’t mean you’ll earn less.

And late entry to a market doesn’t mean that you have fewer earning opportunities. There were 4+ Maggie and tea carts on the road a few meters away, and all were busy.

It wasn’t luck but a clear indication that if you can spot the right demand at the right place, you’ll crack sales numbers, irrespective of competitors.

The whole situation concludes what a lot of people miss out on LinkedIn, finding clients here isn’t about finding a less competitive market, but more about:

1) finding a market that’ll be relevant in the coming years, the way people saw that Maggie is never going off the trend, especially in the mountains.

2) ensuring that you never lose out on quality, so you get a lot of word of mouth because people do travel in groups. Similarly, if you’re good at your service business, you get more referrals.

3) diversification over a period of time, if stalls are only keeping Maggie and tea, people who love momo will skip the shop; similarly, if you’re only providing writing as a service, learn other aspects of it and grow your business.

TLDR;

1. Don’t choose only a viral niche; choose what has a career even after a few years of the timeline.

2. Focus on the demand for services and the quality of your work, everything else will follow.

3. Don’t live in the bubble all the time, get your work done, learn other things, and keep on growing.

P.S. I’ve been into copywriting and personal branding for the past 3 years, and being relevant and informative never goes out of trend.

- some snaps from my first trip of 2026

Ananya Sinha

Personal Brand Strategist for Founders & Executives | Storytelling-First Copywriting & Ghostwriting

I asked Matt Lakajev to comment on my images.
One line: You look like a 'human.'

Last week, he was running a FREE workshop and answering all questions around LinkedIn, profiles, niches, positioning, revenue, and more.

I was going through some revenue ups and downs, and he instantly mentioned WHY.

"No clear niche"
(Expect changes in profile by tomorrow).

Main idea: he is extremely tired of AI and overpolished stuff, which is why my raw images actually show the 'human' side.

The next time you show up:

1. Ditch AI for commenting
(use your fingers on the keyboard)

2. Ditch AI for image generation
(show up with your real images, good ones, obviously)

3. Ditch AI for initial drafts
(You can actually learn by doing it yourself)

Write on your own, then use AI to refine.

But, if you have less time, drop fewer comments but no AI stuff, please.

P.S. Who is with me here? 
P.P.S. surprise coming tomorrow. 👀

(some raw images for y'all)

‘LinkedIn System’ for Female Career Coaches | LinkedIn Posts, Community Management & Inbound Lead Gen

Cold emails? No❌
LinkedIn DMs? No❌
LinkedIn Outreach? No❌
Profile optimisation? No ❌
Meaningful comments? No ❌
Research-driven content? No❌

Copying others' content & posting? Yes
Sharing AI-generated comments? Yes
Following "just post it" advice? Yes
No discipline and timeline? Yes
Posting random quotes? Yes
Following trends? Yes

When you are stuck in the loop of 'good-enough' results 'great' will never come.

Time to come out of the loop.

Sit back for 7 days.

Think → Write → Plan → Strategize → Execute

P.S. Just do it but with "intentions" because randomness doesn't take you so far.

That one cafe in the tea garden was serving more customers than the cafes outside, although both were making money, positioning helped one cafe earn a lot more.

Recently, I visited Uttarakhand and wandered around the mountains, tea gardens, and small villages, which gave me a big lesson on the importance of positioning in any industry.

There were multiple cafes on the roadside, and people were loving their food, but the one inside the garden had a different crowd.

Tourists were ready to wait when it was at capacity rather than choosing other cafes. It was mainly because of the place, which was built inside the tea garden.

You can sit, enjoy your food while looking at the mountains and the garden all at once. 

The perfect view.
A good food.
& an obvious choice.

Similarly, on LinkedIn, founders miss out on the fact that when they are already thriving offline, it’s important to set their online positioning that support rather than the opposite.

Instead of:

1. Random quotes
2. Basic life story
3. Motivational stories
4. Failure stories
5. Random numbers

You should focus on:

1. Quotes that you live by & their meaning.
2. Your life story paired with business learnings.
3. Your personal stories with failures & learnings.
4. How did you overcome a failure?
5. How did your business reach here?

The right questions, paired with storytelling, build a strategic positioning for your brand.

If you have to fix it all, GREAT.

Else:

P.S. If you want to grow your LinkedIn, book a FREE call using the link in my featured section.

1 billion+ users on LinkedIn, and 2026 will bring in more founders & executives, use these 21 content ideas to plan next month's content.

Story-driven content ideas:

1. Your motto in life
2. Your founder journey
3. Your best & worst travel story
4. Your friends who supported you
5. Childhood memories of learning
6. Best & worst situations in your life
7. Who influenced you the most in your life

Business-driven content ideas:

1. Hiring culture
2. Best hiring story
3. Best intern story
4. That one deal you cracked
5. How you got into this business
6. Business processes & what it solves
7. Learnings from the worst hiring process

Growth content ideas:

1. Company growth from 0 -10
2. Business frameworks that you use
3. A client meeting that didn’t convert
4. A client discussion that closed the deal
5. Best reviews and how it shared business
6. How feedback is shaping your business
7. Why do some products/services fail/succeed?

Save these and use them for your next posts.

Follow for copywriting & story-first ghostwriting insights.

P.S. That's me in my hometown spending some time upstairs looking at the clear sky :)

5 more reasons why people buy from you:

1. Make money (obviously)
2. Save money (another reason)
3. Save time (now we are talking)
4. Avoid effort (yes, they hate involvement)
5. Escape pain (not interested in tensions all time)

One more simple but important copywriting tip: people don’t care about you or your products, they are interested in what they get & the experience.

For instance:

Founders and executives are tired of receiving AI comments and want to stand out with their comments (yes, humanized ones).

→ This will help them build connections.
→ And eventually make money.

But they also want to ‘save time’ because who would like to spend 2 hours commenting when a business meeting is already pending?

And why would a founder like to be involved with the ghostwriter for commenting when payments are being made for similar kinds of work?

The last one for this post, a person who has already built a business, wouldn’t be interested in seeing the time to comment in different time zones.

I get you.

Because my new founder client received 100K+ on one of his posts, and I saw many 100K+ on my comments, too.

I’m planning to launch a new vertical with ‘community-building’ as the main focus, using comments.

If you’re a founder or executive and would like to add someone for community-building, we can talk.

quick update for y’all👇

1. new profile updated
2. new ICPs: female career coaches

3. new ‘free’ lead magnet coming: plug-n-play templates for career coaches

4. updated system: at least 10 DMs, 10 comments, and 1 post a day (thanks to Matt)

P.S. You can rate my profile in the comments.

P.P.S. I ate Tiramisu for the first time on 31st Jan :)
Do you like it?

Most female career coaches don’t struggle with confidence at all; they struggle with capacity.

From helping one client land the next $150K+/year to helping another land an interview with a Fortune 500 company after a resume revamp.

You already know LinkedIn matters, & visibility compounds to trust, even some senior professionals reached out for your services.

What you don’t have is the time or mental energy:

1. To think about what to post
2. To write consistently (because you run a biz)
3. To comment every day (it’s time-consuming)

Especially when you’re already coaching clients back-to-back, and it doesn’t mean that you’re inconsistent.

It shows that your career coaching expertise is being under-expressed. That’s the gap.

And the gap is filled not by teaching you LinkedIn to get better at it, but by running it for you so you are not draining your time and energy over it.

After 3 years into LinkedIn writing, I set-up LinkedIn system for YOU so:

- your thinking shows up clearly
- your credibility is visible before sales calls
- your brand compounds quietly in the background
- & you don’t have to live on the platform to make it work

No spam.
No funnels.
No cringe DMs.

Just calm, professional visibility that reflects the level you already operate at.

This is for career coaches who:
→ already have clients
→ already have results
→ already believe in reputation-led growth
→ and are done trying to do everything themselves

If LinkedIn feels like something you should be doing, but don’t want to be the one doing it →That’s exactly what I handle.

If you want LinkedIn off your plate, feel free to DM me.

If not, feel free to stay and read, this post is written for people like you.

NOTE: 
For DIY career coaches, I have created a free resource with 6 plug-and-play templates, created with viral posts from career coaches.

Feel free to send me a HEY, and I'll share the private access with you.

Niche down.
The 'only' advice I received from a top LinkedIn guy.

I've been reading 100s of people who talk about how multiple verticals open up more opportunities for you to earn exponentially.

You get to write for a founder, a coach, a marketer, and many more personalities.

But here's the catch: when you are for everyone, you are for no one, and come out as nobody.

Because a career coach wouldn't be interested in someone who writes for "everyone."

It makes you lose credibility.
It makes you lose the value of "the one."

Here's the route ahead for me:

1) No more vague lines like writing for founders, executives, and coaches out there.

2) No more writing content for only eyeballs and not the revenue, actually.

3) More focus towards finding 1 specific niche and doubling down on what works.

Announcing my ICP soon.
The group of people I've worked with in the past.
People who appreciated my results.

Now, the time is to double down.

No more second-guessing!

P.S. What's your niche on LinkedIn? Be as specific as possible, no more founder and coaches as niche, please!

Why am I getting 10+ service requests from random people? Like random college students, employees who don't even actively use this platform.

Is this only me, or are you seeing something similar?

Quick info: new profile is live!

Share your suggestions :)

only for career coaches: what's one major struggle on LinkedIn that you don't usually speak up?

taplio

The Battle

Sakshi Shukla

Anenya Sinha

Followers

Posts

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Performance ScoreSakshi Shukla's LinkedIn Performance

Performance ScoreAnenya Sinha's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Sakshi Shukla

Anenya Sinha

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Sakshi Shukla's LinkedIn Performance

Performance ScoreAnenya Sinha's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreSakshi Shukla's LinkedIn Performance