Committed Coaches

At Committed Coaches—with 30 years of online health coaching and over 100,000 clients worldwide—I help individuals get started with proven weight loss, nutrition coaching, and exercise programs through personalized enrollment support.

I guide prospective clients through discovery calls to ensure our science-based coaching system fits their wellness goals, favorite foods, busy schedule, and budget. With expertise in supplements, hormone balance, metabolism optimization, and nutrient synthesis strategies, I help clients understand how our approach delivers real, lasting results by getting their body working with them—not against them.

My enrollment process is straightforward, supportive, and pressure-free—ensuring clients feel confident about joining a program that's customized to their lifestyle, backed by unlimited personal coaching, and guaranteed to work.

Enrollment Coach

GrowthNiti

At GrowthNiti, we deploy AI-driven Growth Employees to help software development, digital/creative/ offshore talent agencies & coaching businesses increase profitability and consistently win high-value projects. These digital team members automate outbound campaigns, lead qualification, and appointment booking—filling calendars with decision-makers primed for premium solutions, so founders scale revenue without extra headcount.

Ready for Consistent, High-Value Project Flow?

➤ Pinpoint high-ticket ICPs and lucrative agency niches with automation and data-driven insights
➤ Launch intelligent outbound campaigns engineered for complex, high-value deals
➤ Build agency brand authority in crowded, margin-sensitive marketplaces
➤ Automate prospecting and nurture sequences—your AI team delivers project-ready buyers
➤ Position and close premium-priced solutions with confidence—maximize value on every project win
➤ Install repeatable, scalable revenue engines for reliable pipeline growth and bigger margins

Client Results:

✔ 40+ quality leads in 8 weeks—INR 9Cr+ pipeline (Digital & Software Agency, Mumbai)
✔ 37 hot leads, $740k pipeline in weeks (Digital Agency, NY)
✔ $100k+ cash collected in 4 months (UK Consultancy)
✔ $21k profit in weeks, booked calls with serious buyers (AUS Consultancy)

Growth Employees unlock:

► More high-value projects
► Predictable sales pipeline (not just leads)
► Enhanced project margins and founder freedom
► Scalable results without manual team expansion

🗓️ Ready to run your agency with AI-driven Growth Employees and high-profit funnels? Book a call or view case studies at www.growthniti.io.

Founder/CEO| GrowthNiti

Korra

- Drove $200k+ in recurring revenue for Korra (digital agency) across 4 accounts and helped win Airtel Money as a key account

- Worked as an account director (Client Servicing), supervising a team of account managers to drive key creative accounts.
--> Digital & Social Media Marketing for www.kohinoorindia.co.in
--> Mobile Video Ads, Facebook Creatives & Campaigns for HDFC Bank

- Consulted Hakuhodo (advertising agency) to drive key media accounts & Interfaced with multiple teams and clients to direct:
--> Digital Media Strategy & Planning for Mitsubishi Electric
--> Landing Pages for Misumi

Account Director

PK Online Ventures Pvt. Ltd.

-> Generated recurring revenue from acquiring retainer accounts and leading brands like SCRIPBOX, OXFAM India, Paisabazaar, Titan Energy and Jaypee Hotels

-> Ventured into international clients with Dubai-based accounts.

-> Role entailed Sales, Strategy and Servicing to help brands with digital video marketing (production and promotion).

-> Worked with Clients for production of content marketing (Animated Video Articles) and branded content (Films), collaborating with production houses

-> Instrumental in working with the product team to build and market www.Vuroll.com, an influencer/creator market place to help digital creators and influencers monetise their creativity/ audience by collaborating with brands.

-> Created 2 IPs - Openstage (Stage for Artist Performances in Dance, Music and Comedy) and VidFest (A video-only conference for brands and creators) to pitch for brand sponsorships.

Head - Brand Collaboration

Freelance Marketing and Creative Services

->  Headed client servicing and Led servicing/execution excellence for IGNITEE's key accounts such as MUTHOOT group and PIZZA HUT DELIVERY (Responsible for account direction, marketing innovation, business Intelligence, ROI and managing P&L at IGNITEE)

->  Conceptualised and Executed #Tweet2space twitter campaign for PEPSI as part of the Global UrTheCast film project

-> Worked with startups and MCNs to strategize their content, video and social media marketing

-> Consulted PERCEPT KNORIGIN and Helped brands/agencies/creators with video marketing (production, distribution/monetization, and promotion) and social media strategy

Digital Marketing Consultant

Olive e-Business Pvt. Ltd.

•	Role entailed crafting integrated digital marketing strategy including Paid, Owned and Earned Media
•	Led a team of social media analysts, copywriters and designers 
•	Responsible for all digital/social media pitches 
•	Directed a seminar on Digital Marketing: Can it be a game changer for real estate? by Confederation of Real Estate Developers’ Associations of India (CREDAI) and achieved a new agency account in Ashiana Homes
•	Launched Johnny Rockets India on Social Media

Head - Interactive Marketing

HT Media Group

•	Role entailed research, insights mining, converting brand problems into creative solutions, defining a communication framework, building/production, pitching the creative presentation, and optimization
•	Responsible for crafting campaign strategy, conversations & engagement for brands such as IndiGo Airlines, Cleartrip.com, Slice and Monster.com

Group Head - Creative

Interpublic Group (IPG)

--> Role entailed meeting assigned business targets, quality of
communication and TAT's for client assignments, process discipline (JSRs/Time Sheets/Briefs/Reports/Campaign documentation & invoicing/collections) and coordination with media/search/creative/ad- ops/tech/analytics/social teams
--> Managed accounts such as LG, COKE, HCL, MetLife, Jaypee & MasterCard
--> Responsible for managing and driving key digital media campaigns such as CokeStudio@MTV, Coke Diwali ‘Do-Diye’, HCL ME Tablet Launch + Social Media Engagement, MasterCard Shopping League, Mastercard Emirates Online Flash Sale, Jaypee F1 and MetLife Metprotect (Online term insurance policy)
--> Helped accomplish 10mn Downloads of Coke Studio content via TeliBrahma Blue-Fi
--> Worked on Ad Relevance (Comp. Tracking) and Comscore (Online Media planning)

Assistant Manager - Client Servicing

Digitas India

•	Involved in providing 360 degree interactive brand solutions spanning digital and events
•	Spearheaded KITKAT Break Banta Hai, a featured case-study on afaqs.com for overall engagement that witnessed total inbound calls in excess of 3.3 Lac and reached a fan base 1 lac+ in 90 days, fuelled by social/video ads and TVC integration 
•	Nestle Start Healthy Stay Healthy: Project involved website development, SMS/IVR integration, execution and coordination with media agency 
•	Managed pan India HP Multiseat Events, from communication, designing, fabrication to execution

Client Relationship Executive

Webchutney (Member of Dentsu Group)

•	Handled Airtel as an account & serviced the verticals of Broadband & Mobility
•	Role entailed interfacing with client & creative teams for brand management, strategy & ideation, requirement gathering and client servicing, quality checking and ensuring creative deliveries as per timelines
•	End to end involvement in digital campaigns for products like Website builder, Speed on demand, Wi-Fi Hotspots, Twitter on Airtel, ManUtd, Experience plans, Blackberry Curve, Airtel VAS and Ibibo isinger

Trainee - Account Management

⏫ Revenue by 20-100% for marketing, PR and creative agencies 💼 Ex- Dentsu, Publicis, IPG 🏆Clients: Nestle, Coke, Mastercard, Sony, Mercedes, Schneider Electric & Mitsubishi

Ever wish your agency/coaching business had lead generation that worked like a self-driving car—fast, smooth, and hands-free?

At GrowthNiti, we help Software/Digital/Offshore talent agencies and coaching businesses swap unpredictable hustle for consistent growth using Fullstack AI Sales Teams & AI Growth Employees 🧑‍💻.

Think of us as your agency’s mission control: launching high-ticket opportunities, qualifying leads on autopilot, and freeing your team to focus on closing deals (or maybe clock out early on Fridays). 

Our approach uses cutting-edge AI tech and deep B2B sales expertise to deliver measurable impact—fast. How We Scale Your Pipeline:

💡 Multi-channel AI outbound: email, LinkedIn, more—targeted to your ideal audience
🤖 AI lead qualification: no more chasing “just curious”
📞 Appointment booking: full calendars, less stress
⚙️ CRM integration: no more sticky notes or lost leads
🗣️ Voice AI: nurtures leads, turns interest into meetings
💡 LinkedIn automation: drives inbound leads, builds authority

What You Get
🚀 25+ warm B2B replies or sales opps monthly—guaranteed

✅ AI agent qualifies responses—only top leads hit your calendar

🧑‍💻 Custom outbound for agencies & consultancies

🤖 Real-time scoring, automated nurture keeps leads moving

📞 Voice AI follow-up for higher attendance and close rates

💡 LinkedIn authority boosters for steady inbound opportunities

Proven Results -
📈 $1M+ pipeline in 8 weeks (creative agency; 40+ qualified leads)
📊 71.4% reply rate, $210k pipeline (266 finance leads targeted)
🎯 80+ qualified sales ops in 3 months (US, UK, APAC)
💰 $100k+ collected in 4 months (UK health & fitness client)
🏆 5 new clients signed in 12 weeks (coaching/consulting)
🌍 Millions in pipeline for digital, SaaS, wellness, creative, and consulting

Our Clients have closed deals with brands like Mercedes, Sony, Airtel, and Mitsubishi—plus dozens of ambitious industry leaders (and plenty of humble brags).

Why GrowthNiti?
We built GrowthNiti so agencies & coaches could escape email roulette and wasted hours. 

Our Mission: scalable AI sales engines that let teams shine—on live calls, real partnerships, and rapid growth. We handle the busywork so you can scale smarter.

Curious if this actually works—or want better metaphors and more sales? Book a Free AI Growth Audit. We’ll analyze your leadgen system and deliver a custom AI automation roadmap to 3X your qualified leads in 90 days—no hype, just data (plus maybe another metaphor).

See results, client wins, and launch your next big deal:

www.growthniti.io
shashank@growthniti.io

Shashank Kapoor - Sales and Profits 📈

Kris Hughes 🪓

Social Media Content Creator

Zanate Marketing

* Fractional marketing for growth-stage companies that drives revenue.
* B2B focus, but we're chameleons -- we meet you where you are.
* Focus areas: cold and warm outreach, organic traffic engines, thought leadership, social media management and company story development.

Founder | Fractional Marketer

Gallium Solutions

* Fractional marketing director for a rapidly-growing government grants consulting company.
* Building out a warm and cold outreach engine to consistently drive leads.
* Executing a content strategy to consistently increase organic traffic and niche authority.
* Developing the company's social media presence to amplify thought leadership.

Fractional Marketing Director

Prospology

Working with Prospology.com as a fractional brand strategy coach to help the medical writing community's students develop a strong presence on LinkedIn and a storytelling strategy that supports the growth of their freelance medical writing businesses.

Brand Strategy Coach

Several Clients

* I'm a LinkedIn ghostwriter for 3 founders: The owner of a CRO consultancy, the owner/CEO of a SaaS company, and my friend who runs an eCommerce growth consulting company.
* As a ghostwriter, I publish a total of 36 posts per month on these accounts and do 30 hours a month of community cultivation work to help drive more interest for my clients with their ideal clients.
* The goals are to increase profile views, attention on content, and cultivate leads for my client's business.
* LinkedIn Ghostwriting has been a core service offering of Zanate Ventures since I founded the company in March 2020.

LinkedIn Ghostwriter 👻

Point One Navigation

Helping to develop and manage the content pipeline operations for a major precision navigation company with clients across industries like agriculture, drones, and self-driving cars.

Content Operations Consultant

Optimist

Fractional managing editor for Optimist's link building project, Juice.

Responsible for progression of articles through developmental funnel from topic generation to writer assignment, to the final product that's ready to be pitched to guest post websites to land links for our clients.

To date:
* Overseen hundreds of articles through the editorial and publishing process, all of which required my topic generation and editorial touch
* Managed a team of writers across timezones and around the world which has helped Juice become profitable in less than a year and maintain that level of profitability to date

Managing Editor

Mayple

* Working as a freelance email marketing consultant for Mayple via their contract with MailChimp/Intuit. 
* Audit MailChimp client email accounts to find areas for improvement through health checks. 
* Present on findings and implementations to solve gaps in use.
* Conduct implementations based on these identified gaps and report to clients.
* Occassionally continue with Mailchimp clients following process as an email consultant.

Email Marketing Consultant

CB Company

Social media ghostwriting and niche community building for the CEO of a series of cannabis industry events held each year in Switzerland.

Audience & Income

Member

DataHawk

Content Creator

Coaching ambitious freelancers to build better businesses.

Developing a strong marketing program isn't easy.
A couple of roadblocks stand in the way.
Some have to do with time, and others, resourcing.

Here's the typical scenario for many companies:
* They're doing some marketing content and storytelling now and then.
* They may occasionally fire off a cold campaign, or run some ads.
* Their marketing is 'good enough,' but they know it could be better.
* Marketing responsibilities are split between several different people.
* Who check the 'task boxes' begrudgingly.
* And the resulting work is disjointed at best, or confusing at worst.

For these companies, marketing is anything but strategic. Or the strategy is made of sticks and string when it should be concrete.

Things can be different, though.

Our work as Fractional Marketers helps these companies:
* Tell a more cohesive and powerful story
* Identify their core audience and create a marketing narrative that resonates
* Find the right channels to develop so effort isn't wasted
* Execute quickly on short-term opportunities and lay the foundation for long-term growth and sustainability 
* Install and execute on repeatable, predictable processes & strategies that continue to move the needle

We offer three options for engagement:

* It all begins with our Marketing Tune-Up. Over 30 days we'll take a 'look under the hood' of your current marketing and find 2-3 opportunities for quick wins that we can work on together. 
* Your investment for the Marketing Tune-Up is directly applied, to one of two monthly retainer options if you choose to keep working with us, the Scale plan and the Soar plan.
* Under the Scale plan we're developing warm and cold email outreach, an organic traffic engine, social media marketing, and thought leadership content to have things firing on all cylinders.
* Under the Soar plan, we become your marketing team, hiring freelancers from our network and going full-speed ahead to help you pour fuel on the fire of your marketing momentum.

You get two of us at Zanate—me and my wife Julie—who bring a combined 30+ years of experience in content, marketing, and storytelling to the table to help your portfolio companies custom-craft and execute a content strategy that's right for their unique situation and niche.

The cost?
Less than half the annualized cost of a typical full time Chief Marketing Officer, on the high end.

Interested to learn more?
It all starts with a free Marketing Strategy Call to set the table.

DM me or book 30 minutes here:
https://savvycal.com/krishughes/marketing-strategy-call

taplio

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Shashank Kapoor - Sales and Profits 📈

Kris Hughes 🪓

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