Aabasoft

Executive Director

Customer Experience implementation in product and services of the company

Overlooking business operations 

To promote objective of the company. 

Overlooking business compliance

Director - Business Services

BNI India Official

Support the growth of BNI in Cochin region

Guide and mentor chapter members on policies and procedures of BNI and help them run BNI activities 

Overlook the operations of Chapter 

Support Executive Director in operational & compliance matters

Director Consultant 

Assist Director Consultant in their activities 

Help chapter to grow

Support Ambassador

Founding Vice President 

AOF MEDIA

Business Development activities 

Overall responsibility in growth of the organization

Investor

OFABI

Customer Experience Implementation 

Research and experiment new features required for product improvement

Co-Founder

HCL Technologies

Tier 1 support for Network Issues 

Escalation of issues to concerned team and followup for resolution. 
Was responsible for Customer Satisfaction

Support Engineer

I’m Thomas V Zachariah — Executive Director at Aabasoft, a 23-year-old IT & ITeS powerhouse, where I lead our Business Services (ABS) division. We deliver tech-enabled contact center/call center, CX, and back-office solutions across industries — BFSI, ISP, healthcare, aviation, government services, retail, and more.

My passion lies in helping organizations scale faster, serve smarter, and grow stronger by combining people, process, and technology. Whether it’s managing a 24/7 multilingual helpdesk, driving collections & recoveries, handling citizen services, or supporting critical healthcare and ISP operations, we focus on creating frictionless, customer first experiences.

What I’m Known For:

• Building and scaling multi-industry contact centers that deliver measurable outcomes 
• Transforming customer journeys through data-driven process design & automation
• Partnering with enterprises and governments for mission-critical service delivery
• Developing leaders and cultivating a culture of ownership and excellence

I am also a BNI Director Consultant, actively involved in Kerala’s entrepreneurial ecosystem, and a regular speaker/panelist on career, innovation, technology, and the future of customer experience.

Let’s Connect:

If you are exploring outsourcing, CX improvement, or scalable operations, I’d love to exchange ideas and collaborate to create meaningful impact.


Thomas Zachariah

Indus Real Estate

• Team Leadership: Managed a team of specialists, including designers, video editors, content writers, marketers, and developers, ensuring smooth collaboration and efficiency.
• Website Management: Handled the development and optimization of the main company website and multiple microsites, focusing on improving user experience and boosting engagement.
• Marketing Strategy: Created targeted marketing strategies for different property types, improving lead quality using a unique pre-qualification system.
• Performance Marketing: Launched and optimized digital advertising campaigns to maximize return on investment (ROI) and drive better results.
• International Campaigns: Led large-scale marketing campaigns for major developers, reaching multiple global markets.
• Agent Support: Designed marketing materials and tools for agents, helping them attract and convert more clients efficiently.
• Brand Building: Strengthened brand presence through PR, digital marketing, and community engagement, improving visibility and credibility.
• Data-Driven Optimization: Used advanced analytics to study customer behavior and fine-tune marketing campaigns, leading to better lead quality and higher conversion rates.
• Develop and execute comprehensive digital marketing strategies across SEO, SEM, PPC, and social 
media, and content marketing.
• Manage social media channels, create engaging content, and build brand communities.
• Conduct market research, competitor analysis, and track campaign performance using 
Google Analytics.
• Optimize campaigns for maximum ROI and generate leads for business growth.
• Collaborate with cross-functional teams to ensure brand consistency across all digital 
touchpoints.

Senior Digital Marketing Specialist

Zinbay India Pvt. Ltd.

• Led the development and implementation of digital marketing strategies, focusing on 
increasing brand awareness and website traffic.
• Managed a team of digital marketing specialists, providing guidance and mentorship.
• Analyzed data and optimized campaigns to achieve targeted results.
• Contributed to the development of content marketing strategies and the creation of high-quality content

• Managed social media channels and communities, focusing on increasing engagement and 
follower growth.
• Developed and implemented social media marketing campaigns to support business 
objectives.
• Monitored social media analytics and provided insights for campaign optimization.
• Collaborated with the marketing team to create engaging social media content.

Digital Marketing Specialist

brandkee

• Supported the development and execution of digital marketing campaigns.
• Assisted in content creation, social media management, and email marketing.
• Conducted market research and competitor analysis to identify opportunities.
• Supported the implementation of SEO and PPC campaigns.

Digital Marketing Executive

Green Wind Solutions

• Gained hands-on experience in digital marketing fundamentals.
• Assisted with social media management, content creation, and email marketing.
• Supported website updates and SEO optimization.
• Conducted basic market research and data analysis.

Digital Marketing Intern

I’m not the kind of marketer who blindly follows trends or does things just because “everyone else is doing it.”

I’m the one who steps back, looks at the whole picture, finds where the real problem is, and comes back with a solution that works.

Over the past few years, I’ve worked across the digital space - from paid ads to content strategy - helping brands communicate with purpose and perform with clarity. I don’t just launch campaigns. I ask the tough questions, find the missing links, and build systems that are built to convert.

What sets me apart? Storytelling.

I believe the best marketing doesn’t just sell, it connects. It’s not about shouting louder; it’s about saying the right thing in a way that feels real. Whether I’m crafting ad copy or mapping out a full-funnel journey, I always aim to tell stories that move people and make sense strategically.

Now, with the rise of AI in marketing, storytelling matters more than ever. In a world flooded with content, human connection is the new currency. I’m passionate about blending AI-driven insights with human creativity, using tech to scale ideas, not replace them.

Based in Dubai. Problem-solver at heart. Constant learner. Always thinking one step ahead.

Let’s connect - whether you’ve got a project in mind, or just want to talk ideas.

taplio

The Battle

Thomas Zachariah

Ashik sunil

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