I’m a Data & AI leader by day, a musician at night, and an optimist at heart. 

After 12+ years in data analytics, data governance, consumer insights, digital transformation and AI innovation, I grew fond of the human aspect - how to communicate, collaborate and get creative around data and AI.

My passion lies in making data and AI more approachable and fun, and I often use unconventional methods to do so - with music, humor or other creative outlets. 

Nice to meet you! 
Let’s have a (virtual) coffee?

Tiankai Feng

Global Consumer Insights Director Electrolux | Advisory Board Member | Start up mentor | 100 women @ Davos | Entrepreneur

•	Today, Liubov Ruchinskaya is a seasoned innovation leader with 22 years of international experience in insights-driven innovation and commercial data management. She is a public figure in insights & innovation industry top voice with more than 18k followers in Linkedin.
•	Today she plays a role of a senior executive in the corporate world and holds the position of the Head of strategy, analytics and consumer planning in Diageo NE.
•	Prior to joining Diageo, she spent 17 years with the multinational consumer products companies - Electrolux and Colgate-Palmolive, working in various roles and living in different geographies such as Istanbul, New York, Lagos, and Switzerland. These experiences have given her a unique perspective on ethics, cultural differences, and the power of diversity.
•	Behind her success is a family that taught her values, resilience, and a positive mindset. She started working at the age of 19, and her first project was research project for the Lufthansa company that defined her entire career as a business advisor. After this project, she was hired by the world's leading data, insights, and consulting company, Kantar, and unlocked her international career. 
•	She has Ph.D. in Data Science and an MBA from California State University-Hayward. 
•	Outside of the corporate world, she is a serial entrepreneur and consultant. She plays the role of startup coach, collaborating closely with EPFL University in Lausanne. She is a co-founder, sponsor, the board chair in several unicorns, including Toysforplanet https://www.toysforplanet.com/, G.S.T.Consulting, a guest lecturer at the Basel School of Business, a council member in ESOMAR https://esomar.org/council-election-nominees/council-election-winners and the board chair at the Merlien Institute https://merlien.com/advisory-board/.


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