Thien Son Loc Co., Ltd

- Led B2B growth marketing initiatives, contributing to a 40% increase in new business opportunities.
- Optimised CRM and automation workflows, reducing sales cycle by 25%.
- Mentored junior marketers and aligned cross-functional teams to drive acquisition and retention.

Growth Marketing Manager

MentorCruise

• Assisted mentees in developing and executing digital marketing strategies, improving visibility, and driving website traffic.
• Guided startups in customer research to validate business models and marketing channels to engage audiences and foster brand loyalty.
• Facilitated hands-on tutorials on the effective use of SEO tools and Google Analytics, enhancing their understanding of data-driven marketing.
• Shared insights on content creation and outbound marketing, enhancing their abilities to generate and nurture leads.
• Conducted regular check-ins and provided constructive feedback, helping mentees to continually refine their marketing approach based on results.

Top Growth Mentor

We Scale Startups

• Developed and executed growth marketing strategies for startup clients, resulting in an average increase of 200% in website traffic and a 150% increase in lead generation.
• Conducted extensive market research and competitor analysis to identify new growth opportunities for clients, leading to a 20% increase in customer acquisition for one client within three months.
• Created and managed digital marketing campaigns, including PPC, email, and social media advertising, resulting in an average ROI of 200% for clients.
• Analysed and optimised website and landing page performance through A/B testing and data-driven decision-making, resulting in a 30% increase in website conversion rates for a client within two months.
• Provided regular performance reports and data analysis to clients, using tools such as Google Analytics and Looker Studio, to demonstrate the impact of marketing initiatives and inform future strategies.

Chief Marketing Officer

Imperial Blockchain Group

• Monitor at least 5 reputable cryptocurrency news sources daily to identify emerging trends and potential marketing opportunities.
• Analyse at least 3 competitor marketing campaigns per quarter to identify potential areas for improvement and differentiation.

Marketing Advisor

• Revised social media marketing strategy and formed a social media calendar, improving content rollout, and boosted the LinkedIn, Instagram, and Twitter engagement by 49% in two months
• Produced 5-10 organic contents every week to publish on company’s social media accounts using
Canva
• Manage accounts and track content performance using social media tools including LinkedIn Analytics, Instagram Insights and Google Analytics leading to an increase of 100% of new followers within 30 days

Head Of Marketing

Doshi

• Created and executed successful content marketing campaigns, resulting in a 30% increase in website traffic.
• Developed and managed the company's social media presence, resulting in a 60% increase in engagement on Instagram.
Conducted market research and analysis to identify trends and opportunities, resulting in a 30% increase in conversion rates for our email marketing campaigns.
• Created and distributed educational content about cryptocurrency and blockchain technology, resulting in a 40% increase in brand awareness among our target audience.

Marketing Coordinator and Content Creator

KCL Social Ventures

• Employed analytic insights to assess marketing strategy’s performance, identified areas of improvement, and provided recommendations to maximise success of campaigns leading to a 40% increase in monthly social media traffic
• Drafted 10 SEO friendly content and formulated digital communication assets every month to build consistency and boost brand awareness
• Pioneered and designed social media marketing plan with targeted channels to enhance online following by 30%

Marketing Associate

The Vietnamese Student Association in the UK (SVUK)

• Associated with Vietnamese society committee of QMUL for the organisation of London Sport Day – the biggest sport event of Vietnamese students in the UK with more than 200 participants.
• Associated with SVUK to organise SVUK Cup – the annual football tournament of Vietnamese people in the UK with more than 500 participants
• Responsible for the arrangement of team players and supervising games for the events of the society

Volunteer

"The Trend Translator" 📈 I explain social media trends in simple ways to help marketers and founders engage with audiences.

I’m a growth marketer specialising in scaling tech startups and SaaS businesses through data-driven strategies. I’ve helped companies achieve measurable growth by designing multi-channel acquisition funnels, optimising retention, and leveraging analytics tools like Mixpanel and Google Analytics.

Currently, I lead growth marketing initiatives at Thien Son Loc Company Limited, where I boosted new business opportunities by 40% and reduced the sales cycle by 25% through CRM optimisation and automation workflows. Alongside this, I mentor startup founders on Mentorcruise, guiding them to develop customer acquisition strategies that improve both acquisition and retention.

My expertise spans SEO, PPC, customer acquisition, and data analysis, combined with mentoring and leadership experience. I thrive in scaleups and SMEs where agility, creativity, and measurable outcomes drive success.

Tina Loc

REVON INTEGRATED

Marketing Officer

darey.io

As the email marketing manager, I helped the business with the following:

-Implemented email marketing campaigns with high open, click-through and conversion rate

-Implemented a customer retention-focused email strategy without any ad spend.

-Curated Website and landing page copy

-Implemented a highly successful list engagement strategy that remarkably increased open rates

-Managed an email list with exceptional list health, maintaining a consistently high deliverability rate of 98.7%.

-Successfully converted non-activated leads into paying customers with a strategic re-engagement email process.

-Developed and executed onboarding and acquisition flows, resulting in enhanced customer experiences and reduced churn rates.

-Created compelling email content for announcements, and programs, effectively conveying key messages and driving high customer engagement.

-Successfully implemented multiple list segmentation process in an extra increase in conversion

-Utilized data analytics and reporting tools to track and measure campaign performance, extract valuable insights, and continuously optimize campaigns for exceptional results.

-Aligned email communications with key brand messages, reflecting the brand's unique voice, tone, and visuals. Strengthened brand identity and increased customer loyalty.

-Conducted A/B tests, improving open and conversion rates. Analyzed performance metrics, made data-driven recommendations, and refined campaigns for an engaging customer journey.

-Collaborated with cross-functional teams to develop SMS campaigns in alignment with overall marketing objectives. Leveraged SMS automation tools to deliver timely and personalized messages.

-Worked closely with designers and creative professionals to create visually appealing and compelling email assets.

Lead Copywriter & Email Marketing Manager

International MUN 

Business Development 

DR Copywriter| SaaS Email Marketer | Email Marketing Specialist | Email Marketing Manager

During the Great Depression...


The Kraft company tried to sell low-priced cheddar cheese powder, but the public wouldn’t buy it.

It was a failure.


Then one day…

A St. Louis sales rep, Grant Dundee — looking for a way to unload his quota of the product, had an idea:


He added individual cheese packs to boxes of macaroni strapped with a rubber band.

then...

offered the grocers an opportunity to buy it as one item, which he called “Kraft Dinners.” 

They took him up on it.

And he sold out his allotment and more.

When the company got wind of how well they were selling…

It made the dinners an official part of its product line and sold a BOATLOAD of them.

See...

Every time someone purchases from your business

You have an opportunity to increase the size of that purchase —on the spot or/and down the road


And get this

The motive is benevolent, not Self-serving.

It’s not just to add to your short-term profit.

First,


--> It’s All About Helping Your Clients Get The Optimal Benefit Out Of The Transaction They’re Doing With You.


You have a responsibility and an opportunity to...

introduce every client you deal with all the options they have available and to….


-Help them Understand What Their Objective is to buy your solution in the first place; 


-Help them recognize that they have options they could be taking advantage of that...

Could produce a better result than the level they’ll receive from the purchase they originally intended to make


Secondly

--> IT'S WHAT HELPS YOU BUILD A REAL BUSINESS.

If you know anything about lasting businesses you know that


Lasting businesses put their focus on making lifetime customers instead of only focusing on making the sale.


My friend, you are in the BUSINESS of MAKING RENEWALS.


Lifetime customers will renew with you —make multiple purchases

Data points in a funnel won’t.


Funnels don’t build a business, people do.


Now that you get this...

I know all this can be a little overwhelming to start

I get it.

That's why I specialize in helping you build this out with An automated Email System built on:

- Old DR principles
- Customer psychology
- Human behavior, and 
- Excellent wordcraft


WITHOUT compromising your brand message, tone and voice.


Remember...


Your Email list are REAL people with hopes, dreams, challenges, and fears.

And one of their biggest hopes is that YOU can help them.


After all

That’s why they patronized you or opt-in for the freebie you gave in the first place.


Now, would you like me to help you?


Yes?

Then send me a DM now.

Let’s get cracking!

Best,
Daniel

taplio

The Battle

Tina Loc

Daniel O.

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