In the past we used to advertise broad messages to broad audiences on billboards and newspaper spreads but now, thanks to the advent of PPC (pay-per-click) and social advertising, we’re able to advertise specific messages to specific audiences to achieve a much greater impact - which is where I come in. I put brands and businesses directly in front of their target audience with highly targeted paid advertising campaigns on platforms such as Google, YouTube, Facebook, Instagram, Twitter and Snapchat in order to drive sales and leads.

About me:

I’m a super ambitious, motivated and dedicated business leader passionate about all things business and marketing. I get a kick out of problem solving, thinking outside the box, learning new things and creating value for businesses. I’m also an advocate for remote working, a healthier planet and a happy balance.

Whilst I have a knowledge and interest in all things marketing, I chose to specialise in PPC advertising because I see it as The Business End of Digital Marketing. So I founded Vagabond Digital to help businesses and brands put their products and services directly in front of their target audience. We use a combination of automation and brain power to successfully drive sales and leads into businesses of all sectors. We’re a little different in that we’re a remote business, which means we have neither office locations nor restrictions. This enables us to work with the most impressive talent around the globe, offer flexibility to our staff and improve communication channels - all the while delivering a premium service to our clients.

We offer flat rate fees, great value for money and a high level of expertise.

I’d love to hear from anyone interested in marketing, collaborating or growing their business. Drop me a message and we can arrange a virtual coffee chat - tj@vagabonddigital.co.uk

The books I recommend most often: 

Shoe Dog, Tools of Titans, Think and Grow Rich and for some fiction - East of Eden.

TJ Lee

Sam G. Winsbury

We Create Thought Leaders Through Personal Branding | 150+ Personal Brands Built | Founder & CEO Kurogo

-- DM for Speaking Enquiries --

We turn entrepreneurs into credible thought leaders through personal branding so they can scale their businesses, unlock untapped opportunities and outlast their competition.

If you’re anything like our clients, you’re an expert in your field. One of the best.

But you just don’t seem to have the reputation you deserve.

You want to be the go-to authority in your industry and become an opportunity magnet.

That way you could…

- Generate inbound leads consistently
- Win clients and customers with ease
- Attract media features
- Attract top talent
- Speak on stage

The list is endless.

We help our clients do just that through the power of personal branding, by:

1. Giving them clarity on their brand and positioning them as industry leaders.
2. Blowing up their social profiles and landing them high-profile media features.
3. Helping them convert their new-found reputation into meaningful opportunities and ROI

And having built 300+ personal brands, we’ve got quite good at it, achieving results like these in the process:

🚀 Jack generated 2.5M views and 6 figures in revenue in 90 days with us 
🚀 Joe and Olly generated millions of views and saw a record month
🚀 Guy added 5 figures of pipeline value in a matter of months
🚀 Shan Grew 24,000 followers and landed $200,000 in sales
🚀 Olie added £50K of inbound revenue to his pipeline
🚀 Sue generated over 8.3 million views in 4 months
🚀 Jemma increased her views by 51,347%
🚀 James became an Amazon Best Seller 
🚀 Tom generated 5M views in 3 months 
🚀 Anna doubled her followers in 1 year
🚀 Debbie generated 11M Views

Your reputation is your biggest asset. Take control of it! 

If you want to see how we could help you build your personal brand, shoot me a dm saying ‘Personal Brand’

If you're not quite ready yet, I post daily content on here showing you how to do it yourself.

Founder

The exec: 20+ yrs experience, industry expert, loved by team

Their profile: looks like a CV from when they applied in 2015

And that’s not trivial either…

Weak profiles cost you opportunities every week.

Worse, people go to competitors who aren’t as good as you.

(Yep, just because their profiles signal more authority).

Here’s the thing:

Your ‘Job Role @ Company’ tagline tells me nothing
Your stock photo cover image is losing interest
Your 3rd person outdates bio is costing authority
Your profile isn’t just a CV anymore.

It’s your personal business card, pitch deck, website and sales page all in one.

Want to use this later? Save it!

Personal Brand Advisor To Leading Entrepreneurs & Execs | 350+ Brands Built | Speaker | Sky, Entrepreneur, Insider | Founder & CEO Kurogo

I let slip and admitted it to a potential client: 

You won’t track 90% of the work we do for you.

Sure, you’ll see the 10% everyone on LinkedIn is obsessed with:

→ Increased visibility
→ More engagement 
→ Inbound leads 

But your personal brand is 10x more than that. 

→ Nurturing leads from other channels 
→ Generating leads who’ll convert elsewhere
→ Warming prospects in the sales process
→ Build authority to increase perceived value
→ Creating touchpoints for existing leads 
→ Maintaining confidence from current clients
→ Building your employer brand to attract talent
→ Indoctrinating leads into your way of thinking
→ Attracting future partners or investors 
→ Future proofing your career

We all love the inbound leads. 

But reducing a personal brand to just that is stupid.

If you don’t understand that, I’m afraid you don’t understand the modern buyer.

With me? Or disagree?

We're wrapping up our work with a client. 

One of the ones I’m MOST proud of. In 24 months we: 

→ Generated MILLIONS of views 
→ More than TRIPLED their following
→ Earned them a TOP VOICE award 

More importantly: 

We impacted, inspired and influenced thousands of entrepreneurs. 

So often I’ll be told ‘I love the content she’s posting, she’s amazing’

Pretty cool feeling. 

I take 0 credit for this btw. Everything goes to Megan, Liesha, Varun, Jake, Satwik.

Ps. As I was writing this I also realised how mental it is that we’re able to bring 5 people from all sorts of backgrounds and walks of life to create such incredible results for one of the UKs leading entrepreneurs. Love Kurogo - Personal Branding Agency.

Trust is at an all time low. It’s not your fault. 

It’s government, the media and cowboys. 

But it is your problem. Here’s how to rebuild it: 

1. Position yourself as trustworthy

Easiest way to do this: cold hard proof.
Want to be trusted as a leading consultant?
Tell us how many people you’ve helped. 

Not got cold hard proof? 
Work harder to acquire it… 
Just how the game works.

2. Publish content regularly 

LinkedIn is the no.1 place for business owners. 
People trust companies when senior teams post. 
They’re also willing top pay a premium.

(Can’t cover all of this here, but my other posts do)

Ps. Don’t ignore: YouTube & Reddit.

3. Package your expertise

People trust ‘models’ more than raw ‘information’.
Their perceived value is higher.
More memorable = more trusted.

4. Partner with trust people/publications

Some people are already well trusted.
Collaborate with them on content/products.
You’ll gain trust through the Halo Effect.

5. Activate your people 

People are at the heart of all of this, not logos.

82% of customers trust companies more when execs are active on social media.

--

We’ve build 350+ personal brands now.

The most important thing is this:

It’s not about forging a false impression of yourself. 
It’s about creating a more accurate representation. 

If it’s not backed by a great product and solid proof, it’s pointless. 

Image: Edelman’s Trust Barometer (will link in comments)

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The Battle

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