$250M Google Ads Freelancer | Building PPC Profit Club 🚀 | Top 100 Most Influential PPC Expert

I've spent 10 years managing over $1B in Google Ads spend for brands like Huel, Domino's and WeWork.

Then something shifted.

In early 2025, I sent a simple email asking if anyone wanted to learn the AI workflows saving me 15+ hours per week. I expected maybe 5-10 replies.

Over 100 marketers showed up to the masterclass.

The response was mind-blowing... not because AI is magic, but because there's a massive gap between what these tools can do and what marketers actually know how to do with them.

So I spent months developing practical, 80/20 workflows that deliver what marketers actually need -clarity, systems, and results.

Most "AI training" focuses on tools that'll be outdated in 6 months, with nothing to do with running actual campaigns.

I teach practical, AI systems that save marketers (or anyone who writes to persuade or sell) 15+ hours per week.

WHO I WORK WITH:

→ CMOs and marketing leaders who need their teams AI-ready (yesterday)
→ Marketing teams who tried AI and got generic garbage
→ Executives who want AI strategy, not parlor tricks

WHAT I'VE DONE:

✓ Trained 200+ marketers in AI-powered workflows
✓ Built systems that cut research time from 10 hours to 90 minutes
✓ Top 25 Most Influential PPC Expert (2025)
✓ Audited $1B+ in Google Ads spend

Brands: Huel, Domino's, WeWork, JustPark, Symprove, Nyetimber, Acquisition.com Portfolio Company

WHAT MAKES MY TRAINING DIFFERENT:

I don't teach tools. I teach systems.

- Context engineering (the #1 skill nobody's talking about)
- Source-backed workflows (hallucinations are expensive)
- Decision frameworks (not just "write me an email")
- Real marketing problems (not generic use cases)

WHAT CLIENTS SAY:

"I saved 4–5 hours on each audit—basically a full week of work. The final presentations blew clients away. It changed the game for me."
— Gabriel Necchi, PPC Specialist

"Tom's workshop makes you think differently—you deploy systems the next day. Saved me at least 10 hours a month."
— Yazid B., Google Ads Consultant

CURRENTLY DELIVERING:

- Corporate AI Training (remote workshops)
- Executive AI Strategy Sessions
- Cohort Programs for agencies and marketing teams
- Open To: Podcast Interviews, Speaking Engagements & Guest Lectures

DM me. My coffee machine is always ready ☕

Tomasz Abbott-Wieczorek

Stop calling it "nice to have."

AI fluency isn't optional anymore.
It's required.

Here's what I mean:
Your boss won't ask if you can use AI. They'll assume you already do.

Your clients won't care if you're "learning." They'll just hire someone who's already fluent.

Your competitors aren't debating it. They're 10 hours ahead of you every single week.

Everyone who puts in the work now will win.
Everyone who waits will scramble.

In 12-18 months, things will be unrecognisable.
Which side do you want to be on?

That's why I'm teaching The 20% of AI that matters (safely).
So you can have the AI edge without the AI risk.

My AI Philosphy: 
Process first. 
Tools second. 
Humans always.

I’m happy to share that I’m starting a new position as Chief AI Officer at aifluentsystems.com!

P.S Want proof you can use AI safely? Get certified now → https://lnkd.in/e9BkVZQa

Human-First AI Skills | $1B AI Educator | Practical AI Training | Protocols & Systems for teams to save 15+ hours per week with AI | AI Certification & Compliance for Teams & Businesses

99% of people use AI like a stranger.

They have to reintroduce themselves to the AI in every conversation.

That's like building a house from the first brick, every single day.

I don't.

I've built over 100 AI specialists.
That already know my:

- business
- preferences
- what i like
- what i don't like

and how i want things.

So I can have more time for the important things in life :)

Now, i'm sharing these systems with you so you get your AI locked in too :)

My girlfriend started hiding my laptop.

Why? Because I became obsessed with building AI workflows & Skills.

But it paid off:
$15,000 website → $0 built with AI
Trying AI → Using AI Confidently
105 hours work week → 20-25 hours work week
ChatGPT Lying to me → 99.9% trust score
Senior Consultant Presentations → 13 minutes
$100,000 Email Marketer → Unlimited Email Ideas for $0
Landing page critiques → 3 minutes (no more procrastination)

And the results are BETTER than before.

This isn't about cutting corners. It's about automating the busy work so you can focus on high-value strategy (and the important parts of your life).

On Feb 25th (Wednesday, 2PM GMT), I'm sharing my entire system - the exact prompts, workflows, and setup that transformed my life & work.

To get your Invite to the AI Fluent Masterclass👇

→ Like 
→ Comment "FLUENT"
→ Reposts are appreciated!

#aitraining
#chatGPT
#aifluent

I spoke to a Growth Lead at a $470M company last month.

"We're all experimenting with AI... but we'd rather just have someone who actually knows what they're doing."

Then she said something that stuck with me:
"I'm trying to build a GPT and I'm trying to build a sort of agent thing, but I don't really know what I'm doing."

They have all the tools.
No training on HOW to use them confidently.

This is every marketing team right now that I talk to.

Sound familiar? Repost ♻️ for a team you know like this.

Adlantica

Paid Media Specialist

Better Proposals

PPC  Specialist

ADDSALES

Digital Marketing Analyst

Offyhome

Ecommerce Manager

PPC Specialist | Facebook Ads & Google Ads

Tired of burning ad spend with little to no return?

I help eCommerce and SaaS brands turn paid ads into real, measurable growth using a clear, data-driven strategy that actually converts.

With 5+ years of hands-on experience and full Google Ads certifications (Search, Display, Shopping, Video, and Measurement), I specialize in:

- Google Ads & Meta Ads strategy
- Lead generation & revenue-focused scaling
- High-ROI campaign optimization

Whether you’re struggling to generate quality leads or looking to scale your sales profitably, I bring performance marketing that’s simple, sharp, and conversion-focused.

Here’s how I can support your team:

1. Audit & Strategy Fix – I analyze what’s working, what’s wasting budget, and what needs to change
2. Full Campaign Management – I build and manage campaigns that grow with your business
3. Creative & Funnel Feedback – I help improve what happens after the click for better ROI

I work best with fast-growing brands ready to scale, but tired of guessing or micro-managing ad performance.

If you want a performance marketer who thinks like a growth partner, let’s talk!!

Jamila El Otmani

If your funnel can’t handle cold traffic, scale will break it.
And yes — sometimes that funnel is the product page.

From a paid media perspective, I want to be clear about something:

👉 Scaling cold traffic directly to product pages works.

But only when the product page is built to do the funnel’s job.

At low spend, almost any page can survive:
– Retargeting carries performance
– Brand familiarity helps
– Intent is already there

When you scale, paid media removes those safety nets.

And that’s when product pages get exposed.

What works when scaling cold traffic straight to PDPs:

✔️ Instant clarity 
✔️ Strong value proposition (not just features)
✔️ Social proof visible immediately
✔️ Clear reason to buy now
✔️ Fast load time on mobile

What breaks at scale:

❌ PDPs built only for warm traffic
❌ Pages that rely on brand trust
❌ “Scroll to understand” offers
❌ Weak conversion signals for the algorithm

From a paid media lens, this is the key point:

Platforms don’t care if it’s a landing page or a product page.
They care if the destination can convert strangers consistently.

If it can’t:
→ CPCs rise
→ Conversion rates drop
→ Signals weaken
→ Scale becomes unstable

That’s when teams blame Meta or Google.

But the platform didn’t fail.
It just amplified what was already fragile.

Scale doesn’t require more targeting.
It requires destinations — funnels — that are built for cold traffic.

That’s the difference between scaling smoothly
and fighting performance every week.

Paid Media Strategist for SaaS & E-commerce | PPC Growth & Performance Marketing

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The Battle

Tomasz Abbott-Wieczorek

Jamila El Otmani

Followers

Posts

Engagements

Likes

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