Adecco

Year 5. Luck smiled at me another time at Adecco. I worked in an agile, super productive, super reliable team who are still my close friends today.

The pandemic was a tough time. We had to work mostly remotely but managed to achieve great results that I'm proud of.

We redesigned the website, built new landing pages, interactive content, and produced SEO-friendly articles, which eventually increased annual web traffic by 30%.

Our yearly Salary Guide 2021 & 2022 reached 6k+ downloads and 50+ mentions across well-known e-newspapers, not to mention other thought leadership content.

We automated 90% MKT lead tracking and EDM management, which previously was 100% manually done.

Such great milestones to remember!

Digital Marketing Executive

Anh Ngữ TalkFirst

Year 3. I worked under great guidance and fantastic teamwork at Talkfirst. This chapter let me explore a wide range of tasks to sharpen my skills as an in-house marketer and help set the ikigai for my career path.

Digital Marketing is a vast kingdom. I finally picked out a domain that I master and love doing: website, SEO, and MKT automation.

Achievements:
- Increased 15k followers on Facebook in 1 year, produced 60+ videos with 300.000+ views.
- Built a 1 million+ view Youtube channel, 50.000 subscribers Tiktok channel from scratch.
- Branding keywords dominated the top 20 ranks on Google.
- Built 4 new landing pages, rebuilt website homepage to increase 2x loading time.

Happy Life Retreat

Marketing Executive

Bách Khoa Education

REIC Vietnam

Year 0. My first footstep into Marketing. Admittedly, I didn't think I would end up with a marketing job at first. I was lucky to start as a coordinator, which gave me a broad-eye view of marketing.

Marketing Coordinator

I'm turning my freelance gigs into a business. Sharing everything I know about Digital Marketing & Organic Growth for like-minded solopreneur wannabes.

Hit the “Follow” button and join me on this intriguing adventure 😎

☀️I can help you to:
- Stand out in a crowded market
- Attract customers instead of chasing
- Leverage AI & Automation to sell and scale hassle-free

☀️How?
- Tailor-made website with bespoke design and copy that convert
- Launch your e-books, courses, and landing pages with ease
- Automated emails & workflow to capture and nurture leads
- You focus on service and scaling. Automation does repetitive manual tasks. I do monitoring and maintenance.

Does that sound cool to you? Let's have a conversation. DM me with a "Let's start" 🤠👉

Tran Nguyen

Plenty Search

Senior Researcher

Plenty is an executive search firm for fast-growth, venture backed startups. Our portfolio of 200+ clients have raised $5B+ from top VC’s including Sequoia, General Catalyst, Andreessen Horowitz, and Y Combinator, boasting a 4.9/5 client satisfaction score. Led by a team of former operators, we understand startup challenges, how to hypergrow with thought, and how to design the right executive team for your business.

Researcher, Executive Talent

Oversaw all marketing activities for Adecco in Vietnam and Malaysia, with the main focus on digital and thought leadership. 
Built and developed a small yet mighty team that contributed six-figure (EUR) to the overall sales through our lead generation and thought leadership campaigns, achieving a +150% marketing ROI. 
Revamped website design and SEO, putting us among the top 3 recruitment websites in Vietnam and most positively reviewed on Google.
Coached and supported team members through their career development. 
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In a nutshell, Adecco Vietnam – a member of The Adecco Group - is the leading Payroll, Recruitment & Headhunting Agency in Vietnam. We provide one-stop solutions for all your Human Resources needs. Operating for more than 60 years, The Adecco Group has 30,000+ passionate employees in 5,000+ branches across 60 countries and territories worldwide.

Established in Vietnam in 2011, Adecco successfully helps hundreds of people into exciting new careers every year and services 550+ clients across different industries. Plus, at any one time, we have around 5,000 associates putting their skills to work and churn out around 5,000 payroll transactions every month, 100% on-time, compliant and confidential.

Marketing Manager

Singapore Tourism Board

Manager, Indochina

Yahoo!

ACCOMPLISHMENTS & PROFESSIONAL DEVELOPMENT

•	Received Yahoo! Vietnam “Spot Award” for the successful roll-out of “Vietnam Internet Newbies Marketing Program”
•	Represented Vietnam in the Yahoo! Global Search Editorial Summit in Sunnyvale, California, USA.
•	Led the team to the first prize in “Applying Creative Thinking into Business” workshop.
•	Hosted offline meetings with powered users and web admins to share latest product updates and gathered their feedback.

KEY RESPONSIBILITIES

•	Responsible for engaging and delighting users with compelling product offerings and enhanced features.
•	Utilizing social networks, online communities and other forms of Internet media to expand users base, manage brand reputation and increase awareness.
•	Aggregating brand comments from online users to provide upper Management with feedback and action points that can further improve product.
•	Providing in-depth user behavior research to support product development.
•	Partnering with Product Marketing and regional Marketing department to develop and execute highly effective programs that significantly increase inbound traffic and brand affinity.
•	Partnering with U.S. and regional counterparts to lead various product enhancement projects.
•	Developing ad copy, banner creatives and other marketing collateral.
•	Active participation in periodic product quality assessment projects.

Product Analyst

VietnamWorks

ACCOMPLISHMENTS &amp; PROFESSIONAL DEVELOPMENT

•	Successfully organized events such as Students Career Festival, Route to the Top Seminar and CV Polish campaign.
•	Run several effective online and offline advertising campaigns, including Google Adwords, ad banners, Job Alert, Newsletter, Resume Posting, Resume Upgrading, Job Search, Job Posting, and Resume Searching; print ads on Nhip Cau Dau Tu, Tuoi Tre and Thanh Nien. 
•	Received training in Search Engine Marketing. 
•	Completed Vietnam Marcomm’s Copywriting skills training.

KEY RESPONSIBILITIES

•	Responsible for researching user insights and behaviors that could help make informed choices about which channels are most beneficial for brand-building practices. 
•	Led effective marketing campaigns, both online and offline, that tripled the number of traffic and doubled registered users on site.
•	Co-ordinated among the team and engaged other departments for smoothly operated and well-prepared events and seminars.
•	Partnered with Sales team to create handy Sales collateral and run special sales promotion campaigns.
•	Improved content of Weekly Jobseekers’ Newsletter and Monthly Employers’ Newsletter that resulted in significant increment in terms of traffic, user engagement and maintenance.
•	Worked closely with design team to generate workable ideas and concepts for online ad banners, print ads, campaign leaflets and brochures.
•	Created clear, concise, persuasive and original advertising messages in English and Vietnamese.
•	Monitored agencies and freelancers.

LantaBrand

ACCOMPLISHMENTS &amp; PROFESSIONAL DEVELOPMENT

•	Demonstrated immediate talents upon hire and excelled quickly to become recognized by the Board of Management as a key member of marketing team.
•	Established successful, long-term cooperation with strategic media partners.
•	Successfully maintained and expanded client base by designing and implementing strategic marketing programs. Clients base include: Elovi (milk), Quang Thai Corporation (tea), Zenta (restaurant &amp; coffee), Orient (Skincare).  
•	Planned and led online advertising campaign that boosted company website’s success.
•	Published works on well-known marketing magazines.

KEY RESPONSIBILITIES

•	Work within a team environment to carry out a full range of marketing functions. 
•	In charge of website promotion and in communicating marketing programs. 
•	Provide direct support to Marketing &amp; Communications Manager. 
•	Assist Brand Manager in strategic planning and implementing of marketing/branding activities for clients. 
•	Develop website content and wrote articles for media partners. 
•	Work closely with designer to create compelling and exciting banner ads to increase website traffic.
•	Track, project and report advertising and marketing programs. 
•	Analyze marketing activities to propose strategic initiatives.
•	Maintain communication with management, clients, vendors and internal departments to ensure marketing activities aligned with business goals.

Marketing Communications Executive

"I'm going on an adventure!" - Bilbo Baggins.

taplio

The Battle

Tran Nguyen

An Nhien T.

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