Eigen Labs

Content Director

Spectral Agency

I ghostwrite 🔥 LinkedIn and X content for founders and brands in crypto

Founder

Bitwave

Director of Content Marketing

Multisig Media

Co-Founder & CEO

BetterWealth

⚒ Created all long and short-form copy across various channels, including landing pages, marketing emails, blog, and social.

⚒ Revamped email marketing strategies to increase subscribers 67% and attain open and click-through rates of 32% and 5.5%, respectively.

⚒ Collaborated with marketing to create library of educational thought-leadership content with 20.6% conversion.

⚒ Developed and implemented SEO and CRO strategy for blog, YouTube, and LinkedIn; boost YouTube watch time +400%.

Kinetic Financial

◾ Wrote and designed dynamic social media content that resulted in 200k+ views over nine months.

◾ Contributed to Forbes, U.S. News & World, NerdWallet, and HuffPost; won backlinks to boost organic search traffic.

◾ Prepared comprehensive financial plans and tax returns for 30+ clients.

Financial Advisor

GPS Capital Markets, Inc.

💱 Co-founded international consulting division; branded new service offering and devised end-to-end marketing strategy.

💱 Created all marketing, instructional, and sales assets for fintech product that increased revenue from existing clients by 44%.

💱 Developed five foreign currency hedging CPE courses and directed multiple seminars of 50-100 executives throughout the U.S.

💱 Managed design, SEO, copywriting, and editing for consulting division's new WordPress site.

Marketing Director, Global Hedge Advisors

Jolt

My time at Jolt wasn’t long, but I discovered something invaluable there that I use every day in my current role: 

The key to “selling”. 🗝

Sincerely seek to understand, then solve people’s problems so they can “love work and live life”, as expressed in Jolt’s mission statement. ❤

Leaving Jolt was a tough decision, but I knew I wanted to help people with a problem we ALL have: managing money. 💵

Account Executive

Picture the movie “The Accountant” where Ben Affleck is part accountant part highly skilled hitman bad@$$ that “uncooks” the books of criminal organizations...

...My job at EY was the exact opposite of that. It’s no secret that being an auditor isn’t the most exciting job in the world, but a lot of good came from this chapter of my career:

🏅Obtained my CPA license and the vast accounting knowledge that comes with it. This knowledge comes in handy when working with clients on issues related to individual and corporate tax.

📈 Spent the majority of my time auditing Ares Management Corporation, a global asset management firm with $112B assets under management, where I got an insider’s view of capital markets, valuation, and investment management.

🤓 Realized that I’m an accounting/finance nerd, but a nerd that needs to interact with people not spreadsheets.

Assurance Senior

Assurance Associate

Aptive Environmental

There I was - I’d been on my deathbed all summer (see below👇) and only had 6 weeks to earn enough to pay for school and hospital bills 🏫🏥 

Spur of the moment, I packed a bag and flew to Indianapolis to sell pest control door to door. I knocked doors for 60+ hours a week, including Saturday’s, and averaged 200 doors per day. 

The hard work paid off because I sold 95 accounts in a 6-week period (179% higher than the average first year Route Manager). 🏅

Highlight Reel: 🎥 

👉Demonstrated resilience when I sold a customer immediately after her little Shih Tzu bit me in the crotch.

👉Sold an entire cul de sac in one go by recruiting a socialite neighbor to invite all his friends over to hear my pitch.

👉Closed an otherwise unsalvageable deal after an upset next door neighbor called the cops who came to the house I was at to question me in front of the customer (no, I wasn’t breaking the law).

Route Manager

I ghostwrite social content, educational email courses, and newsletters for accounting, tax, and financial services firms in crypto.

If you own or manage an accounting, tax, or financial services firm in crypto, you have a big problem: 

Marketing. 

From content creation to client acquisition, it's a daunting task, and you're not alone in feeling overwhelmed.

Most firm owners in digital assets see stagnant revenue for three reasons:

1. You're swamped with existing client demands, leaving no room for marketing.

2. Finding the right help is tough. You need someone who writes well, understands crypto, and can navigate the complexities of finance—like hunting for a unicorn 🦄.

3. You don’t need any more money. Congrats, you've made it. 

But, seriously…

If you're not actively growing, you'll find yourself stuck with the same clients, charging the same fees year after year. You juggle client work, marketing, and admin tasks, losing focus on scaling your business.

Suddenly, you hit a ceiling. 

The burnout hits as you work relentless hours for minimal growth. Maybe you gamble on crypto memecoins so you can take that trip to the Bahamas. Next thing you know, you’ve lost the house and are filing for bankruptcy. (Okay, I got carried away there.) 

I specialize in ghostwriting social content, educational email courses, and newsletters to market your services on autopilot.

The reason why I recommend these channels is because it’s the only funnel you need to create a full pipeline of warm leads for the rest of your career. 

And the benefit of marketing on autopilot is you can work on your business rather than in it. 
All of which allow you to scale your practice to millions in fee revenue without losing your soul in the process.

“But Trevor, why should you trust me to ghostwrite for you?

You don’t have to, but you should find someone who:

🦄 Is a LinkedIn Top Voice (and has helped clients earn the same recognition)

🦄 Built an educational content library, newsletter (with 4,000 subscribers), and crypto accounting and finance media brand, then sold it in 18 months

🦄 Published works in Forbes, LinkedIn News (10x), Blockworks, CoinTelegraph, The Defiant, AccountingToday

🦄 Has an active CPA license and inactive financial advisor license (so I can talk about crypto without Gary Gensler yelling at me)

🦄 Meets the unicorn qualifications I mentioned above (hence all the unicorn emojis)

In that case, we should chat because you’ll have a hard time finding someone else that meets these requirements.

Feel free to grab 30 minutes on my calendar, and we can chat: https://calendly.com/degencpa/30min

Or, send me a DM and let me know what you’re looking for!

Trevor Ward, CPA

Crypto Accounting Group

Crypto Accounting Group (CAG) provides bookkeeping, accounting, and CFO advisory services for startup and mid-tier Web3 companies. We have in depth expertise across the crypto universe servicing the following types of organizations: Blockchains, Explorers, MetaVerse, DeFi, Investment orgs/VCs, DAOs and any organization with NFTs, trading, and mining. We support multiple subledgers including:  Bitwave, Cryptio, Taxbit, Integral, Tres, and Octav, as well as accounting systems such as Quickbooks Online, XERO and NetSuite.

Crypto Unicorn 

See Below for Employers:

Accountant | Reconciliation Analyst | Consultant 

AR/AP | Financial Analysis | Payroll | Training & Development | Legal Analysis | Digital Platforms | Business Planning and Pivoting | Bookkeeping | HR Operations | Leadership & Training | Remote 


ACCOUNTING HIGHLIGHTS:
•	In depth financial reporting on monthly, quarterly and yearly basis for scaling high performance service agencies
•	Accounting for 35+ properties and 100+ units - Payroll, Billing, AR/AP, General Ledger and Journal Entries
•	Through analysis of legal guidelines, programs and processes secured $920K+ to navigate the Covid-19 crises for multiple businesses and had 100% forgiven
•	Reduced expenditures 43% through renegotiation of commercial contracts
•	Ensured the completion of timely financial statement and operations filings with federal and state authorities
•	Acted as accounting, operations, and marketing manager between four sister companies 
•	Created an e-Learning course for training of Digital Property Management Platform
•	Conducted a Needs Analysis, Cost Benefit Analysis, and developed proposal for K-12 distance learning program
•	Designed learning content to e-learning training modules, user guides, and assessments 

CRYPTO HIGHLIGHTS:
•	Experience with setup and maintenance of various nodes for decentralized crypto projects 
•	10+ years cryptocurrency investing experience and accounting for miners 

ACCOUNTING KEY SKILLS:
•	Maintain all accounting functions for multiple high performance service agencies including: Accounts Payable and Receivable, Cost Accounting, General Ledger, Financial Reporting, HR/Payroll, Tax payments to federal and state governments
•	Account reconciliation and analysis
•	Ensure loan compliance by monitoring covenants and reporting requirements with lending institutions 
•	Develop instructional programs for corporate and academic settings utilizing various learning solutions
•	Project management, planning skills, multitasking on multiple projects simultaneously 
•	Complete deliverables that are in scope and on schedule in a fast paced work environment 
•	Maintain knowledge of and apply latest relevant research and methodologies 

TECHNICAL SKILLS: 
Microsoft Office Suites (Excel) | Quickbooks (Online and Desktop) | Google Drive | Dropbox | Adobe | Zoom | Slack | Asana | Microsoft Teams | Canva | Fathom | Gusto | ADP | Bill.com | Drake | Tax Dome | Greenback | Stripe | Bitwave | Cryptio |

taplio

The Battle

Trevor Ward, CPA

Laura Dugan

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