Alset

At Alset, we are dedicated to empowering businesses through high-quality software development and consulting services. I lead our team to deliver custom software solutions, mobile and cloud applications, and web development projects. By employing agile methodologies, we ensure timely and budget-friendly deliveries, saving clients up to 40% compared to US-based alternatives. My role includes overseeing engineering processes, driving innovation, and ensuring our commitment to integrity, discipline, quality, and excellence.

Key Achievements:

Led over 50 successful software projects.
Achieved a 95% client satisfaction rate.
Enhanced operational efficiency, reducing development costs significantly for our clients.

CEO and Head Of Engineering

Member of the Board

Stadiobet

Chief Technology Officer

Otter Waiver

Otter’s digital platform allows organizations to create, publish, sign, and store liability waivers for a price that is lower than printing physical paper. We make eSignatures simple and accessible to our industry, for the sake of the planet and your piece of mind.

Soldsie

Soldsie is a social commerce platform that allows customers to purchase products through comments on Facebook and Instagram.

PopBookings

I joined PopBookings as the first Senior Developer, where I spearheaded the development of the marketplace/recruitment platform from the ground up. I provided the system architecture and led the development of a Service-Oriented Architecture (SOA) solution and the mobile app. My role expanded to include CTO responsibilities, where I oversaw the technical strategy, ensuring scalability and reliability. My contributions were pivotal in driving the platform's growth and success, ultimately enhancing the user experience and operational efficiency.

Key Achievements:

Architected and developed the initial SOA solution and mobile application.
Led a team of developers to ensure project milestones were met.
Promoted to CTO, where I further enhanced the platform's capabilities and performance.

Certified Scrum Master and Senior Software Engineer

Edenred México

Edenred is a world-leading financial company that offers incentive programs for companies, employees, and commerces. I was brought here to help them improve some transaction performance issues in their solutions.

Contractor

Grupo Salinas

Grupo Salinas is a group of Mexican companies, created by Ricardo Salinas Pliego, with activities in the media, telecommunications, financial services, and retail trade.

Project Leader

IT Consultant

Schwarzwolf Computec

InnovaUNAM Unidad Ingeniería

Senior Web Developer

Missed your development goals? I’ll get you back on track and under budget in 28 days.

Passionate about helping businesses grow and succeed. With over a decade of experience, I've led teams in startups and multinational corporations to develop innovative software solutions. At Alset, we turn ideas into market-ready digital products, delivering on time and under budget. Let's collaborate to exceed your development goals.

Tristán Martínez

Shopify

Senior Social Marketer

Lead DevRel

Community for aspiring Developer Relations professionals.

- Growth Marketing
- Ecosystem Growth
- Content Manager

Founder

Hype

Head of Developer Relations

Vapi

Strategic Product Marketing and Developer Relations advisor.

Since I started contributing to Vapi as a Strategic Developer Relations advisor, its active developers have grown to 100,000+ builders. 
Vapi AI is now a top 10 AI voice agent project in the space.

Product Marketing Advisor

Hashnode

In my role, I blend the worlds of developer relations and product marketing. While I'm deeply involved in growing Hashnode's brand recognition within the developer community through strategic events and content creation, I also harness these interactions to shape our product marketing strategies. 

My responsibilities span from organizing and hosting events like conferences, bootcamps, meetups, and hackathons, to building hackathon landing pages optimized for performance and shareability, crafting content that not only educates but also positions our product effectively in the market. 

Engaging with developers across diverse communities allows me to not only elevate Hashnode's presence but also gain invaluable insights that feed directly into our marketing strategies, ensuring we resonate deeply with our target audience.

Developer Relations Lead

Livepeer

• Created a social media strategy and increase our social following (from 18K to 35.4K in total with an average of 350K weekly impressions)
• Created influencer strategies, scouted, and managed relationships with creators
• Copyrighting, graphic design, and developer educational guides that represented and explained Livepeer, Web3, and various initiatives
• Collaborated with the marketing team to manage the content calendar and educational, events, and community initiatives
• Engaged with relevant influencers on social media and joined conversations in the broader
web3 community to drive reach, awareness, and adoption for Livepeer
• Assessed the effectiveness of social programs and iterative on strategies to more effectively
engage audiences
• Created and developed metrics reports on campaigns and channel growth
• Connected with different partners of the industry to host workshops, community gatherings, and content to raise awareness about Livepeer's technology in the industry
• Events planning and hackathons coordination
• Built, participated, and managed events during Solana Hacker Houses and global hackathons in the US, Latin America, and Europe
• Architectured & collaborated to build front-ends experiences from scratch from design prototypes, wireframes, and specifications
• Built documentation and markdown repositories documenting the technology's usage
• Worked very closely with the designer(s) on clarifying and providing bi-directional feedback on the designed wireframes, prototypes, and graphic assets both static and moving
• Created scalable processes regarding development, deployment and user testing
• Worked closely with the Design UX/UI, Product & Growth team, a team composed by designers, developers, product managers, and content writers on building, improving, and maintaining the existing and upcoming projects focused on developers and enterprises

Developer Education Lead

Moment

Marketing Content Manager

CrossFit, LLC

Social Media Strategist

Head of Developer Relations | Product Marketing, Hackathons

With a background in content marketing and a passion for creative coding, I lead developer brand social at Shopify. 

I optimize consumer and developer experiences, organize and host strategic events, and craft content that educates and positions our product effectively in the market.  My goal is to build and nurture communities through meaningful connections through empathy and creativity.

In addition, I co-founded Lead DevRel, a community for aspiring Developer Relations professionals, where we share insights and experiences in blending DevRel, software engineering, product marketing, and content creation.

taplio

The Battle

Tristán Martínez

Daniela Passos

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