Alset

At Alset, we are dedicated to empowering businesses through high-quality software development and consulting services. I lead our team to deliver custom software solutions, mobile and cloud applications, and web development projects. By employing agile methodologies, we ensure timely and budget-friendly deliveries, saving clients up to 40% compared to US-based alternatives. My role includes overseeing engineering processes, driving innovation, and ensuring our commitment to integrity, discipline, quality, and excellence.

Key Achievements:

Led over 50 successful software projects.
Achieved a 95% client satisfaction rate.
Enhanced operational efficiency, reducing development costs significantly for our clients.

CEO and Head Of Engineering

Member of the Board

Stadiobet

Chief Technology Officer

Otter Waiver

Otter’s digital platform allows organizations to create, publish, sign, and store liability waivers for a price that is lower than printing physical paper. We make eSignatures simple and accessible to our industry, for the sake of the planet and your piece of mind.

Soldsie

Soldsie is a social commerce platform that allows customers to purchase products through comments on Facebook and Instagram.

PopBookings

I joined PopBookings as the first Senior Developer, where I spearheaded the development of the marketplace/recruitment platform from the ground up. I provided the system architecture and led the development of a Service-Oriented Architecture (SOA) solution and the mobile app. My role expanded to include CTO responsibilities, where I oversaw the technical strategy, ensuring scalability and reliability. My contributions were pivotal in driving the platform's growth and success, ultimately enhancing the user experience and operational efficiency.

Key Achievements:

Architected and developed the initial SOA solution and mobile application.
Led a team of developers to ensure project milestones were met.
Promoted to CTO, where I further enhanced the platform's capabilities and performance.

Certified Scrum Master and Senior Software Engineer

Edenred México

Edenred is a world-leading financial company that offers incentive programs for companies, employees, and commerces. I was brought here to help them improve some transaction performance issues in their solutions.

Contractor

Grupo Salinas

Grupo Salinas is a group of Mexican companies, created by Ricardo Salinas Pliego, with activities in the media, telecommunications, financial services, and retail trade.

Project Leader

IT Consultant

Schwarzwolf Computec

InnovaUNAM Unidad Ingeniería

Senior Web Developer

Missed your development goals? I’ll get you back on track and under budget in 28 days.

Passionate about helping businesses grow and succeed. With over a decade of experience, I've led teams in startups and multinational corporations to develop innovative software solutions. At Alset, we turn ideas into market-ready digital products, delivering on time and under budget. Let's collaborate to exceed your development goals.

Tristán Martínez

CETDIGIT (Cetrix Cloud Services)

Human Resources Director

Operations Manager

I am a seasoned professional with 18 years of experience in the Software and CRM industry. Throughout my career, I have worked with various platforms including SugarCRM, Salesforce, HubSpot, NetSuite, and more. My expertise lies in designing tailored business processes and guiding organizations in adopting new techniques and automation to drive efficiency and foster growth.

Outside of my professional achievements, I have a deep passion for hiking that has spanned over 23 years. Starting at the age of 18, I embarked on countless hiking adventures, exploring breathtaking landscapes and immersing myself in diverse cultures across numerous countries. These experiences have enriched my understanding of global perspectives and instilled in me a profound appreciation for the richness of human diversity.

As a professional, I bring a unique blend of technical expertise and a global mindset to my work. Leveraging my extensive knowledge of CRM platforms, I strive to optimize business processes, enhance productivity, and elevate customer experiences. My true passion lies in guiding teams through digital transformations, empowering them to embrace new technologies and automation to achieve their full potential.

taplio

The Battle

Tristán Martínez

Hans Martin

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