Art. Science. And a bit of magic. 🪄

As a marketing executive, I thrive on creative storytelling to connect with audiences in memorable ways. As a business leader, I understand the importance of earning trust and exchanging value with my community. As an Engineer, I know the most impactful things we do are a mix of art and science.

Through my experiences leading award-winning marketing teams, creating B2B categories, and building the Sales Feed media network, I’ve developed the Outside-In approach to marketing as a systematic way to build engaged audiences of followers, fans, and future customers. It’s basically magic.

As a speaker, author, trainer, and fractional leader, I bring these ideas to life to help businesses unleash the power of remarkable content and human connection in the digital age.

Tyler Lessard

PLACYLE The Recycling Studio 

Responsibilities as Digital Marketing Specialist at Placyle

1. Social Media Management: Develop and execute social media strategies across platforms to enhance brand presence, engagement, and reach. Create compelling content, schedule posts, and monitor performance metrics to optimize campaigns.

2. Search Engine Optimization (SEO): Conduct keyword research, analyze website traffic, and optimize content for search engines to improve organic visibility and drive traffic. Stay updated on SEO trends and algorithms to implement best practices.

3. Video Creation: Conceptualize, storyboard, and produce engaging video content for various marketing channels. From product showcases to behind-the-scenes glimpses, create visually appealing videos that resonate with our audience.

4. Graphic Designing: Design eye-catching visuals, including social media graphics, infographics, and promotional materials, aligned with brand guidelines. Utilize creativity and design principles to communicate messages effectively and enhance brand identity.

5. Digital Marketing: Collaborate with cross-functional teams to develop and execute digital marketing campaigns, including email marketing, PPC advertising, and influencer partnerships. Analyze campaign performance, identify insights, and implement optimizations to drive results.

By leveraging expertise in social media, SEO, video creation, graphic designing, and digital marketing, I plays a pivotal role in elevating Placyle's online presence and driving growth in a competitive market landscape. 🚀✨

Digital Marketing Specialist

Alpha Creative Studio

Founder

Startup0KM

Digital Growth Consultant

BiziTrendz Hospitality & Management Services

Digital Marketing Consultant

BeeThrive Digital LLP

As a Junior Digital Marketing Executive, I was responsible for managing the company's in-house digital products and overseeing the digital needs of our clients. I worked closely on social media management, graphic design, content marketing, and email marketing. I was also responsible for onboarding new clients, negotiating deals, and maintaining strong relationships with them.

Some of my key responsibilities included:

● Developing strategies to build long-lasting digital relationships with our clients.

● Planning and monitoring the company's brand presence on social media platforms such as Facebook, Twitter, and Instagram.

● Launching optimized online campaigns to increase brand awareness and revenue.

● Optimizing in-house products for search engine optimization (SEO) by focusing on keywords and image optimization.

● Creating engaging newsletters and promotional emails for clients and in-house digital products through various email channels.

● Providing creative ideas for content marketing and updating website articles/blogs.

● Collaborating with designers to improve user experience.

● Measuring the performance of digital marketing efforts using tools such as Google Analytics and WebTrends.

● Keeping up-to-date with industry trends and updating our digital marketing strategies accordingly.

● Maintaining partnerships with media agencies and vendors.

Jr. BeeFarm Marketing Executive

Cyber Sakshar

As a Business Development Officer at Cyber Sakshar, I was responsible for managing and building relationships with new and existing clients in the education sector. This included working closely with regional high schools and colleges to provide seminars and other educational resources to clients at the right time and in the right way. In this role, I was able to onboard new clients, negotiate deals with them, and supervise day-to-day relationships to ensure their satisfaction and success.

Some of my key responsibilities included:

● Maintaining strong relationships with new and existing clients through regular communication and support.

● Supervising day-to-day client relationships to ensure that their needs are met and that any issues are promptly addressed.

● Conducting market research to identify potential opportunities for the company's products and services in the education sector.

● Gathering competitive intelligence on products offered by competitors within the innovation space to inform strategic decision-making.

● Interacting with colleges to gather feedback on existing products and to identify potential ideas for future products within the innovative space.

Senior Business Development Officer

ON Web Technologies

As a Marketing Intern at ON Web Technologies, I had the opportunity to work closely with the Marketing Manager to support the marketing efforts of our clients. My responsibilities included researching, planning, executing, and analyzing campaigns across various digital platforms, including social media and the company website.

Some of my key responsibilities included:

● Crafting and managing engaging content for social media platforms such as Facebook, Instagram, and Twitter.

● Collaborating with the team to update and optimize content on the company website.

● Researching and implementing effective marketing strategies for social media platforms, including Facebook, Instagram, and Twitter.

● Analyzing the performance of various digital platforms to track and measure the success of campaigns.

● Performing other digital marketing tasks as needed to support the marketing efforts of our clients.

Marketing Intern

Digital Marketing 

(Read this in Third Person POV)

Ninad Ghodekar is a dedicated and passionate digital marketer with a strong focus on helping clients succeed. 

With a friendly and outgoing personality, he loves to connect with others and build relationships, both personally and professionally.

In his professional life, Ninad is committed to giving 100% and is always seeking ways to improve and grow. 

He is a strong believer in the power of continuous learning and is always looking for new opportunities to expand his knowledge and skills.


Outside of work, Ninad is an avid traveler and loves to explore new cultures and try new foods. 

He is also an active outdoor enthusiast, with a particular love for mountain biking and exploring the beautiful landscapes of the Himalayas.

In everything he does, Ninad brings a positive and enthusiastic attitude and is always looking for ways to make a positive impact on those around him. 

Whether he is working with clients, spending time with family and friends, or tackling new adventures, he approaches every challenge with energy and determination.

taplio

The Battle

Tyler Lessard

Ninad Ghodekar

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