Udi Ledergor 🏳‍🌈

Gong

Chief Evangelist

Chief Marketing Officer

Vice President of Marketing

Paramark.com

- Marketing leaders use Paramark to get more confident about how to spend their marketing dollars.
- Paramark predicts and measures the impact of every marketing investment — paid and owned, brand and performance, online and offline.
- Their machine-learning based approach uncovers the true incrementality of marketing to show you what truly works.

Advisor

CreativeX

Board Member

Theator

Expedition Growth Capital

Operating Advisor

QuotaSignal

Investor

Pavilion

Ambassador

Anjuna Security

Mutiny

ICON - Israel Collaboration Network

Limited Partner at ICON Continuity Fund

I'm the Chief Evangelist at Gong, where I helped define and dominate the revenue intelligence category, taking the company from zero to hundreds of millions in revenue and achieving a multi-billion-dollar valuation. 

A five-time marketing leader at B2B startups, I'm known for my bold, human-centric approach to branding and storytelling.

A bestselling author, speaker, mentor, angel investor, and board member, I am also a passionate advocate for startups, storytelling, and creating unforgettable brand experiences. 

When I'm not building brands, I enjoy whisky, music, and social activism. I live in San Francisco with my husband, Guy, our three children—Tom, Noa, and Adam—and our menagerie of pets, including a cat, a bearded dragon, and a chameleon.

Udi Ledergor

Nord Security

• Building B2B email marketing strategies for global markets to drive revenue growth;
• Developing and leading day-to-day execution of B2B ad-hoc email campaigns and automated email sequences - from idea to deployment;
• Collaborating with sales, customer success, marketing, and retention departments to work on demand-generating  activities;
• Analysing email metrics to improve engagement x CR and suggest future strategies and improvements;
• Managing and executing A/B tests with a focus on growth;
• Contributing to the success of the Marketing team by assisting in other duties

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B2B Email Marketing Manager @NordPass

Affise - performance marketing software

• Building B2B email marketing strategies for global markets to drive revenue growth (YoY Revenue Growth from email by 40% in 2022);
• Nurturing contacts from Prospect to Advocate;
• Performing database segmentation according to customer type to increase contact base engagement;
• Executing email marketing campaigns, incl. automated email nurtures for product launches, case studies, eBooks, promo emails, and newsletters using the HubSpot CRM;
• Monitoring data for email campaigns, keeping benchmark documentation (YoY growth for OR by 90%, for CTR by 507%);
• Developing processes (weekly meetings/QBRs, remote team buildings etc.) and organisational structures to improve marketing internal collaboration and efficiency;
• Planning and executing marketing projects to increase company brand awareness;
• Working cross-functionally with other teams - sales, product, customer success, revenue, design etc.

Global Email Marketing Manager

• Managed the full cycle of online/offline event marketing;
• Set up strategies and launched marketing campaigns on social media (organic growth from 2K to 4K on LinkedIn in 2021; from 1K to 3K on Instagram in 2021);
• Executed email marketing campaigns (product launches, promo emails, newsletters, case studies using MailerLite;
• Planned and executed marketing projects to increase company brand awareness;
• Collaborated on the creation of PR and sales enablement kits, team reports, landing pages mockups prior to the new products’ launch;
• Worked with management on the implementation and migration from MailerLite to HubSpot.

Marketing Generalist (Events, Email and Social Media Management)

AR Squad

• Handled overall company operations;
• Managed projects timelines and deliverables;
• Worked closely with the team of artists and developers to achieve project goals/milestones;
• Communicated with existing clients about active projects.

Operations Manager

 Zorka.Mobi - Creative Mobile Performance Agency

• Worked closely with affiliate and UA teams to increase KPIs;
• Assisted advertisers to achieve their goals for quality and quantity of ad traffic;
• Worked with different Mobile App Tracking & Attribution systems (Appsflyer, Adjust, AppMetrica, Kochava).

Account Manager

Aprofita

• Analysed global trends on the mobile app market;
• Generated and presented new opportunities for customers to enhance relationships and continue to grow their business;
• Handled reports on completed tasks.

Business Development Manager

Intetics

• Researched and analysed investment projects;
• Communicated with international teams;
• Mentored junior specialists.

Data Entry Specialist

I'm a B2B marketer who believes that a pinch of a strategic mindset and a dose of creativity are the core ingredients for a winning marketing approach. 🚀 

Since 2019, I've been honing my email/events/social media marketing skills. 
I drive revenue growth by telling engaging stories to educate and nurture prospects throughout the customer lifecycle. 

Specialties: SaaS/B2B Email Marketing Automation & Strategy, HubSpot Marketing, Customer Lifecycle Management, Demand Generation, Retention Marketing, Sales and Marketing Alignment, Project & Team Management, Marketing Operations, Social Media Marketing, Event Marketing, and more.

Software:
Digital Marketing: HubSpot (Email Marketing), Iterable (Email Marketing), Klaviyo(Email Marketing), Grammarly, MailerLite (Email Marketing), Figma, Looker, Livestorm, Demio;
Overall: Chat GPT, Asana/Trello, Google Workspace, Jira x Confluence, Lattice, Paser, HiBob, Vanta, NordPass, 1Password, PandaDoc.

Fancy to know more? Just drop me a message :)

taplio

The Battle

Udi Ledergor

Yana Genkina

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