Omniconvert

Omniconvert is the straightforward solution for eCommerce experimentation 

Our suite:

Explore 
- real-time web personalization (based on weather, geolocation, cookie and behavior data, etc)
- A/B testing using an advanced WYSIWYG editor
- triggered mobile and desktop interactions (exit-intent technology, on-load, on-scroll or on-click)
- surveys with branching logic that you can easily build in order to get strong insights about specific segments of visitors (new, returning, sleepy, lost, VIP, etc)

Pulse
- NPS monitoring
- real-time alerts based on NPS + RFM segment
- advanced NLP analysis of customer feedback

Reveal: 
- Advanced customer segmentation 
- Customer analytics - CLV, retention, cohorts, etc
- Audience Builder - target customers based on their NPS, RFM, product, category, time since the last order, city, etc

Orgo.space

Investor

Omniconvert CVO Academy

There's a shift going on in the entire retail industry: from products to customers and from acquisition to retention. 
To be able to make the shift, companies have to understand the customer behavior and the jobs that their products are being hired for by their customers. 

Amazon makes a great job on this aspect: they manage to keep 9 out of 10 customers coming back and buy again. 
Customer lifetime value should be the north star metric for any eCommerce company willing to thrive.

Together with 8 great minds in the digital eCommerce and marketing arena, I am starting an online academy to help companies understand and improve customer lifetime value. 
It is a serious endeavor - for the first course, we condensed all our knowledge about customer lifetime value into >100 lessons.

In a world where 3rd party cookies are becoming irrelevant, becoming an expert in a field that’s just shaping up will be an unfair advantage for you and your company. 

Working in an email marketing, CRO, or PPC agency? This is going to give you huge leverage: you will be able to actually know what’s going on with your eCommerce customers better than they do. 

Leader of a retailer willing to nail digital transformation? Don’t neglect this: the main reason that you’re in the digital transformation is to become customer-centric and adapt to the new market conditions. 
How can you do that, if your team has outdated knowledge?

Founder & Course Instructor

Pintilie Broker de Asigurare

Business development
Marketing strategy
Innovation

Marketing Manager

Co-founder

Etcetera

Owner

Sover Optica Shops

Sales Trainer

BNet Computers

Co-owner

Sover Optica

Key Account Manager

Delta RFI

Weekly radio-show producer, just for fun: getting in touch with thousands of ears might be delightful:)

Radio-Show Producer

Founder at Omniconvert: I help retailers increase their Customer Lifetime Value and Conversion Rate with our advanced solutions

I help eCommerce brands and retailers unlock growth by leveraging CRO & CLV! 

I’m the founder of Omniconvert, where we empower eCommerce players like Patagonia, Shiseido or Tempur make progress through experimentation & AB testing 

After 18 years in eCommerce, here are three significant achievements that brought me here:

➔ My first eCommerce company started with just $700 and went on to become the largest online car insurance player in Romania, thanks to the principles of Conversion Rate Optimization (CRO) and Customer Lifetime Value (CLV).

➔ After realizing the game-changing potential of Conversion Rate Optimization I launched OmniConvert, a growth experimentation suite for eCommerce companies, where >1K eCommerce companies ran >60K experiments 

➔ My team helped >800 eCommerce companies like Patagonia, Sephora, and Max Mara run experiments to improve their conversions and CLV

I’ve finally put all my experience in one place and wrote a best-selling book: The CLV Revolution - a practical guide with actionable insights to leverage the power of customer research, CX, and experimentation to improve the Customer Lifetime Value in eCommerce. 

Currently, we're developing the first AI-powered CRO audit in collaboration with 100 leading experts from the CRO community, with the goal of establishing the global CRO standard for eCommerce

✉️ Let’s connect! DM me to chat about AI in CRO, CX, CLV, or experimentation, or reach me at valentin [@] omniconvert [.] com

Valentin Radu

15 years ago, I was an eCommerce founder with a tiny budget and a big problem. 
I kept guessing. 
New tools, new hacks, more guessing. 
Money burned, momentum stalled, customers misunderstood.
Then I flipped the script. 

I treated growth like a lab: small tests, fast cycles, pissed-off developers, and ruthless honesty with the data. 
Quali + Quanti started to tell a story. Conversions climbed. CLV followed. 
No massive budgets, no heavy dev teams, just disciplined experimentation and clear decisions. 

The company that I co-founded with $700 was making 14M in turnover, and 12 months of ruthless experimentation led to 60% in conversion rate. 
After that, Omniconvert was born. 
A platform built to help eCommerce teams learn faster than they spend. 

Since then, thousands of users have run more than 70kA/B tests and keep rating us highly for one simple reason:
we are small enough to care.

We are not a vanity-metric company. 
We are a results company. 
We strip out the noise, help you focus on customer behavior, and turn experiments into compounding gains.
Now we are launching Omniconvert 3.0. 

It is the next leap in AI experimentation, engineered to make advanced CRO, fast, and accessible to any store, any team size, any budget.

If you are done guessing, or simply want to see what we're all about, join me for the 3.0 launch:

https://lnkd.in/dqCP7Bts

Omniconvert: we help companies grow with AI / AB testing

CRO isn’t broken, the incentives are. 
We’ve turned rigorous experimentation into a stage show that rewards loud wins, cherry‑picked stats, and “lift” that never hits the P&L.

I wrote about the CRO disinformation circus: why vanity testing thrives, how weak hypotheses and bad math poison decisions, and what it takes to rebuild trust with customer research, proper stats, and a CLV compass. 

If the goal isn’t profitable growth, it’s theater.

If you’re done with “+40% CVR” posts that don’t move margin, this is for you. 
I break down the traps, the incentives behind them, and a practical path back to evidence and outcomes.

Read the whole guide here : https://bit.ly/CRO-circus

I'm Valentin. I write (almost) daily about growing eCommerce companies through data, experimentation, and deep customer insights.
If you want to scale smarter, click that bell button on my profile.

The CRO Disinformation Guide

Luiz Cent 🪙

Hire the top 1% of talent in LatAm in less than 21 days

I'm Luiz Cent, and it's great to meet you. 

If you landed here, I invite you to pause. LinkedIn is full of people trying to sell you something, and I am one of them, but only if you are buying. 

For over a decade I've been hiring talent internationally, as a hiring manager, as a business owner and as a consultant. Building top performing teams, fully remote has been a passion of mine for years and now it's our business. 

If you are looking to hire top talent, consider LatamCent, a nearshore staffing agency I founded helping USA-based companies discover the top 1% of talent in Latin America. We've helped VC backed, PE backed, and bootstrapped b2b companies find top talent in less than 21 days at 50-70% less than prices in the USA.

Taking the learnings from thousands of hires, our talent partners understand your business and goals. We've helped over 17 b2b tech companies hire Go to Market (Sales, CS, Marketing) and Engineering Talent in LatAm.

Previously, I led sales at Quolum, as a player-coach in the SDR/AE function. In less than 3 months we tripled our conversations and pipeline with half the resources. Through those conversations we re-positioned ourselves in the market, testing pricing strategies, and eventually pivoted from selling fintech to the CFO to selling cybersecurity to CISO. 

The 6 months at Quolum was a mini MBA, from board reports to Nexus/Sequoia, to selling ideas internally, it was as fast-paced as it could be taking early morning calls with India and late night calls with Australia. At Quolum I learned I never want to be a VP of sales again lol. 

Before joining Quolum, I led and grew the customer success and sales team at Mailshake, a product-led sales org that achieved over 100% YoY growth and 5+ million ARR. 

I also have a background in e-commerce growth, conversion rate optimization, SEO, and behavioral email marketing, having worked with 30+ eTailers and leading CRO programs for Optimizely's enterprise clients.

But my passion is entrepreneurship, having built eCommerce agencies, eCommerce stores, and hundreds of websites, keep shipping until one of them hits Product Market Fit. 

If you're in Miami Beach, come co work.

VP of Sales

Quolum is on a mission to save companies BILLIONS of dollars in unused SaaS applications.

Quolum is a full-stack SaaS Procurement product. We have created something out of thin air that sits at the intersection of Finance + IT + Procurement. 

To achieve responsible SaaS buying, we:

* Track feature-level utilization of SaaS apps
* Tame long tail spend via our own SaaS Card and accounting systems integrations
* Reduce FinOps drudgery by aggregating contracts and invoices
* Apply AI, Fintech, and IT workflow to reduce organizational friction.

Luiz Cent 🦉

RevOps is quietly becoming one of the most requested roles of 2025.

We’ve seen a surge in demand from SaaS companies looking to clean up their data, improve forecasting, and connect marketing, sales, and customer success under one system of truth.

Most founders don’t realize it, but once they pass 30–50 employees, the cracks start to show:

- Leads fall through the cracks.
- Pipeline reporting becomes unreliable.
- Reps waste hours updating CRMs manually.

That’s where a great RevOps hire changes everything.

The top skills companies ask for:

✅ HubSpot or Salesforce automation
✅ Data visualization and reporting (Looker, Tableau)
✅ Process design across GTM teams
✅ Forecasting and revenue analytics
✅ Integration management (Zapier, Clay, Make, n8n, Trayio, etc.)

If you’re scaling a SaaS business and your team’s spending more time fixing systems than selling, you’re probably overdue for a RevOps hire.

💡 We’ve been helping clients across the U.S. find top RevOps talent in Latin America,  fluent in English, fast, and fully aligned with U.S. time zones.

Want to see what that looks like?

Comment “RevOps” and I’ll share examples of profiles we’ve placed recently.

#LatamCent #RevOps #TalentWars #Hiring #GTM

Luiz Cent 🦉 

I help VC backed SaaS orgs build nearshore teams in Latin America

We've been obsessing over AI in recruiting, not to replace recruiters, but to 10x them.

1. We are flooded with unqualified inbound applications, how can we use AI to cut through the noise?

2. We send thousands of outreach message every month, how can AI help us improve the response rates?

3. We run thousands of interviews per quarter, how can we use AI to analyze and improve them?

Our entire team LatamCent has made AI it's recruiting assistant, from sourcing to interviewing, to letting clients know where the market stands, AI is helping improve the processes. 

#AI #Recruiting #Staffing #LatamCent #Hiring

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