Founder at Omniconvert: I help retailers increase their Customer Lifetime Value and Conversion Rate with our advanced solutions

I help eCommerce brands and retailers unlock growth by leveraging their data & running experiments.

I’m the founder of Omniconvert.
We empower eCommerce players like Patagonia, Avon, Shiseido or Tempur make progress.

After 18 years in eCommerce, here are three significant achievements that brought me here:

➔ My first eCommerce company started with just $700 and went on to become the largest online car insurance player in Romania, thanks to the principles of Conversion Rate Optimization (CRO) and Customer Lifetime Value (CLV).

➔ After realizing the game-changing potential of Conversion Rate Optimization I launched OmniConvert, a growth experimentation suite for eCommerce companies, where >1K eCommerce companies ran >60K experiments 

➔ My team helped >800 eCommerce companies like Patagonia, Sephora, and Max Mara run experiments to improve their conversions and CLV

I’ve finally put all my experience in one place and wrote a best-selling book: The CLV Revolution - a practical guide with actionable insights to leverage the power of customer research, CX, and experimentation to improve the Customer Lifetime Value in eCommerce. 

Currently, we're developing the first AI-powered CRO audit in collaboration with 100 leading experts from the CRO community, with the goal of establishing the global CRO standard for eCommerce

✉️ Let’s connect! DM me to chat about AI in CRO, CX, CLV, or experimentation, or reach me at valentin [@] omniconvert [.] com

Valentin Radu

Canvas

Leading product development for 3D operational tooling and new revenue streams initiatives.

Product Manager

Toptal

*Product*
Created vision, strategy, conducted user research and executed product development (SCRUM) for a set of key areas of the platform:

1. Talent onboarding funnel
2. Talent profiles 
3. Staff tasks management system
4. Staff permissions management system

*Leadership*
Led interviews for Product Sense, Product Execution.
Mentored new members of the PM team. 
Contributed to the product excellence of the PM team through knowledge-sharing workshops around major product themes learned in various trainings (Reforge, Udemy etc.).

Senior Product Manager

Sustainalytics

Coordinated a semi-remote development team to build a greenfield internal application for creating and managing research.

Managed and coached 1 business analyst.

Main achievements:

1. Built a complete new system for building research products. Based on a partially-human and partially-automated content assessment system.

2. Enabled a team of 100+ analysts to conduct research and publish results towards our clients.

3. Integrated with an external product for internet crawling. Built a content management system that collected public information from the Internet and assessed its relevance to specific economical indicators, based on a sophisticated system of weight matrixes.

Product Owner

eMAG

Manage the launch of new features for the official mobile app of eMag:
* payment related features and integration with PayU, our official payments services provider
* voucher and bundling related features

Product Manager Mobile App

PayU

Product Ownership for the Gecad payments platform, managing the backlog for three development teams.

Leading analysis and product development for several company products/initiatives: 

1) a Marketplace platform where small merchants can sell own products after an Automatic Onboarding process covering risk analysis and payment settings

2) Optimizing the payment process by analyzing metrics, the sales funnel KPIs and changing the sales process and user interface in order to maximize conversion

3) Licensing and compliance projects that require new Accounting and Financial Operations processes

4) Various sales related payment products

Product Management activities in market/product business development activities.

Planning the quarterly roadmaps, proposing new initiatives and doing business case analysis.

Certified Product Owner

1&1 Internet AG

My role as Technical Product Owner involves managing the product development activities for the Domains product, covering several technical areas on different tiers:

* Domains Self Service Application (4 devs) - customer frontend for managing domains
* Domains API (4 devs) - the middleware allowing secure access to endpoints for managing domains
* for a period the BPM backend that offers endpoints to run various BPM processes on the domains entities (5 devs)

Stakeholders: teams, team leads, architects, QA, UX, product management, program management, translations team, operations.

Main activities: 
* participating in roadmap discussions
* managing the product backlog
* communication with stakeholders
* detailed analysis for features
* organising workshops to create the product or feature concept
* organising estimations for new features
* proposing new feature initiatives

TotalSoft

Implementing customized business solutions based on Microsoft CRM and Sharepoint (Office Automation) to industry customers.

Areas focused on: Contract Management, Sales Management, Service, general enterprise project implementation.

Main activities:
- Project Management
- Business Analysis & writing specifications
- User Trainings
- Quality Assurance
- Documentation & manuals

Projects currently being managed:
1) Microsoft CRM: large construction equipment company (sales, service and contract management)
2) Microsoft CRM: large IT integrator (contract management)
3) Office Automation (Sharepoint) : IT services company
4) Enterprise project (CRM-ERP-e-shop): e-sales company
5) Office Automation (Sharepoint) : IT services company
6) Office Automation (Sharepoint) : trainings company

Business Applications Consultant

BearingPoint

Technology: Siebel CRM (largest Customer Relationship
Management software in the world)
Main activities:
- Siebel implementations in Germany
- Proof of concept Siebel applications (presales)
- Presentations for illustrating Siebel processes and
functionalities (presales)
- Insight into sales, presales and project management

Projects:
1) On-site Siebel development (September 2010- December
2010)
Customer: top 5 global Pharma, Germany
Location: Ingelheim (Frankfurt)
Industry: Pharma
Responsibilities:
- business workshops and analysis
- technical design
- Siebel configuration 7.5, 7.8
- eScript coding of complex functionalities
- bug fixing
- testing

Achievements: successfully implemented the Siebel ePharma
module (Contacts, Accounts, Service Requests, Samples,
Products, Workflows, Business Services, Runtime Events,
Personalization)

2) On-site Siebel development (Dec 2010 – Feb 2011)
Customer: largest flight operator in Europe, Germany
Location: Neu Isenburg (Frankfurt)
Responsibilities:
- implementation of the Siebel eSales module
- requirements matrix
- business workshops and analysis
- design of the integration architecture
- design workshops, development of design documents

Achievements: complete Siebel configuration experience, high
quality bug fixing, developed business acumen, customer
satisfaction noticed through feedback, adapted to new
environments and challenges.

Siebel CRM Consultant

Oracle

Certified Siebel 8.0 Consultant.

Projects:
1) On-site Siebel development ( Oct 2009 – Mar 2010)
Customer: largest insurer in Romania
Location: Bucharest
Industry: Insurance
Responsibilities:
- business flow analysis
- functional and technical design
- configuration (Tools and escript)
- testing via BugZilla
- on-site support and key user training
- post implementation support
- user manuals

Module implemented: Siebel Financial Services (Contacts,
Accounts, Service Requests, Policies, Claims, eMail systems
integration)

2) On-site Siebel development (March 2009 – Sept 2009)
Company: 2nd largest Oil&Gas company, Romania
Industry: Oil & Gas
Responsibilities:
- project management assistance
- business analysis
- Siebel Tools configuration
- testing using HP Quality Center
- development of user manuals, design and business
analysis documentation
- deployment
- data migration via EIM

Module implemented: Siebel Oil&Gas (Contacts, Accounts,
Service Requests, Products)

Teamnet

Main development activities:
- programming web applications using the following technologies: ASP.NET, C#, Transact SQL, XSLT, HTML, XML, CSS
- developing the graphical interface for several projects
- performing QA, offering production support level 3 and fixing live bugs

.Net Programmer

I am a continuous learner, an ambitious and creative Product Manager, having helped build 3 software platforms from the ground up, with budgets more than $500K and coordinated product development teams of up to 30 members.

I achieved impressive Key Results in a plethora of industries: elite recruitment, payments, hosting, business analytics, ecommerce.

The products I built have achieved strategic goals for their company by delivering quick, well-thought MVPs, and are now being used by millions of users.

Certified Product Manager @AIPMM
https://certificates.aipmm.com/10173027

Certified Product Owner @Scrum.org

Certified Data-oriented Product Manager  @Udacity
https://confirm.udacity.com/PWKNUJLE


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