Content Strategist & Brand Messaging Craftswoman 💡 I help brands build meaningful relationships with the people who matter. ✨ Sharing strategic ways to create value-packed content and stellar brand messaging.

As a digital marketing strategist, I help brands build meaningful relationships with stakeholders and scale them through digital channels. I run Valchanova.me, a hub for my consulting practice and a blog on marketing, digital strategy, and growth.

My core competencies include strategic research and planning, content marketing, brand messaging, and copywriting. I have worked with brands in various industries, from e-commerce to SaaS, from business services to luxury design. I have also trained more than 2,000 students and spoken at conferences across Europe. In my spare time, I organize popular science events with Ratio, fueling the passion for science in those who don't know they have it yet.

I aim to share my knowledge and experience with digital professionals and inspire them to create impactful and engaging marketing campaigns. I am passionate about words which is the building block of both content marketing, brand messaging, and copywriting. You can easily get in touch by contacting me at v@valchanova.me. Read more at https://valchanova.me.

Vassilena Valchanova

Sopra Steria Bulgaria

Develop and execute the organisation’s overall marketing communications and activities
Manage and own the development and execution of corporate materials, assets and tools
Preparing and implementing internal and external events
Collaboration with internal stakeholders on different marketing effort
Building and maintaining partnership with external vendors

Marketing Manager

Creating and outlining professional and engaging presentation slides. As a PowerPoint specialist, the role requires strict uphold of the brand guidelines, knowing and applying design principles, and improving various types of content into visual and powerful PowerPoint presentations.  
Generating strong visual content for marketing and recruiting purposes. 
Manage marketing and employer brand channels whilst maintaining brand communication standards.

Senior Project Office Specialist

Andromeda POS

Assisting with marketing materials, attending and organising events, interacting with customers

Marketing Assistant

PNG 1962 Ltd

Managing the store backend, product photography, product upload, social media and email marketing handling, online and phone customer interaction

Online Store Manager

ResearchBods

Supporting the project team on delivering client projects through assisting with scripting, sample provision and data outputs.

Project Executive

Bulgarian Online Research

Online managing express ad-hoc and tracking projects; Communicating with clients, panel partners and collaborating team; Survey set-up; Sample specification

Field Manager

IBM Global Delivery Centre

Cisco CSR

Keyword Marketing

Online Marketing and Website Content Intern

Maclellan Rubber Limited

Marketing Placement Intern

Marketing Manager at it-economics Bulgaria

A passionate creator of visual and verbal communication, a diligent professional with 5+ years of experience in off and online marketing as well as in the design of marketing materials and presentations.

taplio

The Battle

Vassilena Valchanova

Diana Gocheva

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