Creator.co

Creator is where Brands and Creators connect, collaborate, grow, and earn more revenue.

Our success is built on the premise that 92% consumers trust advice and opinions over any sponsored advertising. Most marketing teams don't have the time or resources to scale their Influencer strategy, that's where we come in. 

www.creator.co

Co-Founder & CEO

Entrepreneur Media

Contributing Writer

LOI - League of Innovators

League of innovators connects budding entrepreneurs with more experienced business mentors to help accelerate their go to market strategy.

Business Mentor

The Influencer Academy

The Influencer Academy is the first, certified Brand-Building online programs showing inspiring creators, and influencers how to define their purpose, clarify strategy, and grow a worthwhile profitable business!

Advisory Board

Best Buy Canada

Helped amazing brands develop, and deploy omni-channel branding and marketing initiatives nationally for the new wearable tech sector. 
Results: 1st in Canada for wearable tech market-share; grew category by over 1000%. 

Fitbit, Samsung, Garmin, Apple, Jawbone, Misfit, and more. 

-Assortment Planning
-Forecasting / Budgeting
-Vendor Relations
-Sales 
-Marketing
-P&L

Merchandise Manager (Buyer)

Andre's Electronic Experts

- Increased Sales and Profits
- Strategic Sales & Negotiations (B2B & B2C)
- Hiring/Training & Coaching
- High level of Community Involvement

Custom Home & Commercial A/V Project Manager

Future Shop

- Top 10 in Canada (President's Club) for 3 consecutive years
- Consistently exceeded sales and service budgets; placing our department among the top 5 in Canada

Elite Product Expert

Four Points by Sheraton

Obtained valuable experience in customer relations while being trained by one of the industry's leader in customer satisfaction

Managed multiple group, and corporate accounts.
Managed banquet room facilities 
Executed regular hotel audits

Guest Services Agent & Night Auditor

Helping our team at Creator revolutionize what an "Influencer platform" can be. We're empowering everyone on earth to become their own storefront - welcome to The Creator Economy.

Proven success in branding and new category launches, omni-channel buying and marketing, and optimizing eCommerce performance. Enjoy empowering brands to build long lasting communities and finding a better way to do things.

Enjoy hearing and helping other entrepreneurs whenever possible.

Vinod Varma

Clinia

Technical Product Manager

Pulse Finance AI

Collaborated to ideate, build prototype, and raise start-up funds for AI CFO Companion tool that empowers entrepreneurs to make better business decisions by engaging with their real-time financial data.
-	Conducted 100+ user interviews and drove UX Research, product-market fit, competitive analysis, and product development. 
-	Engineered fully functional tool that connects to user’s accounting data in QuickBooks and creates dashboard that lends visibility to company history and enables accurate projections.
-	Generated $45K in grant and competition funds and was accepted into Creative Destruction Lab, Next AI, and other industry leading organizations.

Lead Product Manager

Groupe financier PEAK / PEAK Financial Group

In this role, I defined business and product marketing strategies for Canada’s largest independent securities dealer, and collaborated with Service & Operations and Marketing teams to gather customer requirements and prepare for product launches. I led efforts develop new products and maintain existing product catalog. I supervised team of Software Developers and Designers. I engaged with senior management and SMEs across law, data privacy, KYC/KYP/AML, compliance, and finance to ensure product was compliant and approved for financial services industry.
***Value Added***
✔Drove digital transformation of client portal used by hundreds of thousands of households, increased engagement from 16% to 76%, and reduced customer service load 50% through UX design and self-serve features. 
✔Reduced account opening time to a streamlined automated process that delivered $MM in overhead savings.  
✔Developed and drove product strategy, roadmap, product innovation, and pipeline management for corporate product group.
✔Launched 2 new products from 0 to 1: A CRM and Financial Digital Workflow tool for financial advisors that attained 80%+ profit margins with payback period of < 1 year.  
✔Conceived and prototyped AI chatbot for Investment Advisors that addressed compliance and regulatory issues using Generative AI.

Product Manager

Enkidoo AI

-	Managed DooSync. An ERP migration tool by leading road mapping, user story writing, and backlog refinement as well as performing research and assisting the technology teams in solution discovery.
-	Participated in product strategy discussions, ensuring alignment with business objectives and customer needs.
-	Utilized a continuous discovery approach to identify opportunities, gather stakeholder feedback, and prioritize product enhancements.

Founder, CEO at Pulse Finance AI - Empowering Early founders with an AI-CFO companion

I am an accomplished, innovative, visionary Senior Product Manager with a portfolio of success leading cross-functional teams in developing cutting-edge technologies, including Generative AI, Blockchain, and Augmented Reality across the Fintech space. I have a proven history of excellence leveraging a customer-centric mindset, considering customer perspectives, and articulating compelling business cases to deliver and engage key stakeholders. I deliver excellent execution skills and an experimental, entrepreneurial mindset. Regarded for being a self-starter and exhibiting persistent initiative to bring product designs to life. Additionally, I am a polished SME, presenter, educator, training facilitator, and public speaker; bilingual in English and French. 

My areas of expertise include:

Product Management | Project Management | New Produce Launch | Market Research | Requirements Gathering  |  Produce Lifecycle Management | User Experience, UX | Agile Methodologies | Data Analytics | Forecasting | Design Mapping  |  Competitive Intelligence | Regulatory Compliance | Business Modeling | Negotiations | User Interviews | Client Relations  |  Prototype Building | Team Leadership | Mentoring & Training | Relationship Building  | Stakeholder Management

During my career, I have also served as:
★Northman & Ponari, Web 3 Consultant & Strategist, Montreal, QC
★wETF, Co-Founder & CEO, Montreal, Quebec
★Creator.Co, Angel Investor
★Fractional CPO, Vancouver, British Columbia
★Overtune, Angel Investor, Reykjavik, Iceland
★Arcadia.TV, Co-founder, CFO, Montreal, QC
★Enkidoo AI, Angel Investor & Acting CFO, Montreal, Quebec
★MYSA Smart Thermostats, Angel Investor, St. John's, Newfoundland

taplio

The Battle

Vinod Varma

Nicholas Ponari

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