RevPartners

Senior RevOps Strategist

Director of Growth

Sr. Product Manager

Sales Hub + CRM HubSpot User Group (HUG)

HubSpot User Group (HUG) Leader

WS Digital Growth

Marketing Strategist

BAM Strategy

Marketing Strategist / Strategic Planner

Salted Stone

Strategic Account Manager

SASIG Events 

Growth Consultant

Prodo

Digital Strategist

RetroFuzz Ltd

Head Of Business Development

Viewpoint AV

Business Development Manager

What I do encompasses all the buzzwords.

"I know what I need my revenue department to do, but I don't know how to get there". If this is you, I can help.

I'm a strategy-focussed revenue operations (RevOps) professional & marketeer. I take your business needs, turn them into goals, and turn those goals into clear tactics and strategies to achieve you growth, retention, or whatever else you need.

Will Smith

The Travel Foundry

As Co-Founder and Head of Growth at The Travel Foundry, I help hotels and travel brands elevate their digital presence and grow their direct revenue through comprehensive marketing strategies, tools, and training.

Co-Founder, Head of Growth

As the Director of Growth at RevPartners, I helped brands accelerate pipeline and drive revenue growth through holistic marketing initiatives.

Magnetic Creative

Implemented full-funnel marketing programs to drive acquisition and retention for 7-9 figure brands (paid media, social, email/SMS, SEM/SEO, CRO, influencers).

Head of Growth

House of Revenue™

Owned the development of all brand, marketing, and GTM initiatives for multiple B2B brands (market research, positioning, messaging, brand visuals, website, marketing/sales content, tech stack, campaign execution).

VP of Marketing

Lead a team of content creators and digital marketing specialists to execute holistic marketing campaigns (social media, email, SEM, influencer, etc.)

Digital Marketing Manager

Inbound Marketing Specialist

Burns Marketing

Oversaw the day-to-day production of strategic content, branding, and digital marketing services from conception to completion for our Fortune 500 clients.

Project Manager

Colorado State University, Athletics Marketing Department

Directed live video productions for sporting events, managing a 4 person production team.

Video & Live Stream Producer

River Glenn Apartments

Responsible for leasing a 300 unit apartment complex and attained 100% occupancy every month.

Leasing Agent

Neon Global Research & Analysis

Conducted research and analyzed data to identify trends and opportunities within new markets.

Market Research Intern

Over the last decade, I’ve had the privilege of working across a wide range of industries - from Travel and Hospitality to Retail and SaaS - tackling marketing challenges from every angle on some of the largest stages.

But no industry resonated with me quite like Travel and Hospitality.

I believe travel is good for the soul. It connects us, challenges us, and expands our perspectives. And generally speaking, people need more of it.

In 2021, on a road trip through Colorado, I stumbled upon beautiful local hotels with incredible charm but a noticeable gap in their branding and digital presence.

These were stunning properties, but they lacked the resources for in-house marketing and were overlooked by top-tier agencies.

I couldn’t get the idea out of my mind:

Could I build an agency dedicated to helping these hidden gems grow and share their stories with the world?

That idea stayed with me for years.

It wasn’t until a serendipitous conversation, with my now Co-Founders, that the vision for The Travel Foundry truly took shape. With 30 years of combined experience across market research, brand strategy, creative, and digital marketing - spanning both agency and in-house roles at one of the world’s leading luxury hotel brands - we realized our complimentary backgrounds were exactly what we needed to build something truly different.

So we set out to redefine what an agency could be.

An agency that’s lean, nimble, and purpose-driven. One that challenges the traditional agency model and truly serves the needs of Travel and Hospitality businesses.

We’re on a journey to help hotels attract more travelers, boost their digital presence, and ultimately, share the transformative power of travel.

Are you looking to elevate your property’s brand, attract more guests, and increase profitability? Let’s connect.

taplio

The Battle

Will Smith

Trey Evans

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