Mojo

Mojo is a mobile video editing app, for iOS and Android.

I'm a Product Manager for all creative development and speech features.

(Mojo was acquired by Dailymotion in May'25)

Product Manager

Vaer Watches

Vaer is an independent American premium watch brand, founded in 2016 in Los Angeles.

I advise on spending a mid-5-figures monthly budget on everything creator partnerships, influencers, and media partnerships.

I also consult Vaer on internal project management processes, CRM flows, and improving team productivity.

Advisor (Creator Partnerships)

Lettria

Lettria is a no-code AI and NLP platform. I fulfilled a variety of product-related content responsibilities at Lettria, and owned the content on the company website.

⚙️ Technical Content:
• Responsible for platform knowledge base (using Hubspot)
• Contributing to UX writing for existing and new app features
• Creating and maintaining in-app onboarding and walkthroughs (using Pendo)

💻 Web Content:
• Owned the Webflow site from A→Z, content, design and production.
• Creating videos for Lettria's YouTube channel
• Writing LinkedIn posts for Lettria's LinkedIn page
• Writing and sending monthly customer newsletters (using Hubspot)
• Writing weekly blog posts for the Lettria blog on a variety of NLP and AI topics

→ Tools used: Webflow, Hubspot, Figma, ahrefs

Product Content Manager

YouTube

This was Season 1 of my content creator journey ✨ Season 2 coming soon!

Went from 0–20K and built a 5-figure side hustle. How? 👇🏼 

• Being consistent with weekly videos — writing, shooting, editing (FCPX)
• Constantly redefining my content strategy using tools like TubeBuddy
• Always being neck-deep in YouTube analytics to find opportunities
• Listening to my audience to understand what they need
• Working with sponsors like Skillshare, Busuu and Prodigy Finance.
• Maintaining a content calendar

Content Creator

lemlist

I wrote lempire's Personal Branding School masterclass, available on the lemlist family community.

Copywriter and Storyteller

Was the first marketing team member at a super early pre-seed stage.

• Built the online content strategy from the ground up, as the first marketing employee.
╰ Built and grew a Substack newsletter.
╰ Managed an intern who grew the Instagram page.
╰ Collaborated with internal designers and stakeholders to build and update the blog.

• Spent time interacting and learning from customers.
╰ Developed relationships with clients (closed two deals, outside of my job scope).
╰ Cold outreached and recorded podcasts with clients in the US.
╰ Gained insights that helped shape product and marketing moves.

• Worked with a top growth advisor to learn and define growth channels.

Content & Community Lead

The Estée Lauder Companies Inc.

Digital Marketing for M·A·C Cosmetics EMEA 💄

⭢ CRM & Loyalty: designed email flow, wrote copy + subject lines, designed creative templates for CLC emails for the entire region.
╰ Worked with external agencies to ensure timely delivery of HTML assets + meeting quality and brand standards.
╰ Coordinated with market teams for translation and localisation of email templates and other assets.
╰ Performed monthly CRM reporting
⭢ Paid Media: coordinated creative assets localisation and translation for the entire region.
⭢ Owned Media: performed weekly + monthly reporting, analysis of latest trends and social media features.
⭑ A bonus research project: performed a deep-dive into trends and behaviours on new and un-studied social media platforms.

Consumer Engagement Intern for M·A·C Cosmetics

Giggster

Giggster is the Airbnb for film locations. 🎥

• Improved company blog lead conversion rate by 100% through SEO inbound marketing efforts, hiring and managing a team of creative freelancers as well as independently creating blog content.
• Increased email conversions 9x by creating and deploying weekly newsletters.
• Analyzed buyer personas by participating in Customer Success efforts of the company, interacting with customers on a daily basis, solving problems and understanding pain points.
• Performed one-to-one marketing with customers using online chat, phone calls, and site visits.

Content & Digital Marketing Intern

Springworks (previously SpringRole)

The first Marketing Intern at Springworks! (also the first member of the marketing team) 🚀

• Created content for SpringRole's web media (owned and earned), as well as the mailing list — 11 videos, including a careers video used for all new hiring activities. 
• Wrote and scheduled 1 email per week. 
• Wrote regular blog posts for announcements, updates, and partnerships.

Content & Community Marketing Intern

Product Manager @ Mojo (YC18) • i'm into everything creator economy ✨

Mayank Sehgal

Chiranjeev Gurukul

Program Coordinator

The Critical Startup

There are only 3 components in any business

1. Getting Business
2. Maintaining the Business
3. Getting the Work Done

As an analogy 

Getting Business = Exam
Maintaining the Business = School 
Getting the Work Done = Homework

No wonder, there is a lot of preparation for the EXAM

I will prepare you for the EXAM 


How?

1. Clarity
* Messaging and Positioning
* Branding
* Funnel

2. Tools
3. Templates
4. Go To Market Strategy
5. Hiring Strategy

6. Social Media and Content Strategy
7. Product Marketing
8. Lead Generation
9. SEO
10. Growth Marketing



There are hundreds of startups and thousands of marketers who've banged their heads to get things right and get things done. Why reinvent the wheel if you can take help and grow at lightspeed?

Subscribe to the newsletter to ease your early-stage journey

Newsletter Editor

Aniket Saraf

I am open to a select few freelance content-focused projects(3 clients per month).

1] Lead Magnets- Pillar posts, Ebooks, and Educational Email Courses
All of these help you attract high-quality leads

2] Landing Pages and Home Page
A story-driven converting page copy is what positions you apart from the competition

3] LinkedIn Ghostwriting to Entrepreneurs 

Answer these questions:
	• Do you have a product/service that has a validated market?
	• Do you have an irresistible offer?
	• Do you have a converting funnel?

If yes, then I can help you get inbound leads through the Education Based Marketing approach

I can help you achieve any one of the following outcomes: 

-> Get qualified inbound leads investing less than 2 hours per week.
-> Build authority and trust around your brand. 


CONSULTATION

Opt for a consultation call if you are early in your startup journey. I can help you achieve your startup goals fast so that you can start generating revenue ASAP.

Check my featured section for details.


Want to leverage LinkedIn to grow your personal brand but unsure unclear? Start with a free LinkedIn consultation 

I will solve all your doubts about the platform, content strategy, and the realm of online writing

Drop a DM and I will take you from there.

Freelance Writer

Medium

I write on Entrepreneurship, Personal Development, Technology, and Marketing

Writer

10xTechClub

I was Employee No. 1 at 10xTechClub. Although I joined as a Business Development Lead, I was responsible for handling the business's marketing and growth side.

Starting with brand building, I helped the startup with marketing, sales, growth, curriculum development, and team management.

Outcomes

Business Development
1] Market Research - From planning to 38-page first draft in 1 week. 
From first draft to 7-page final report with competitor pricing analysis in 1 week

2] Marketing Collateral -  Prepared all of company’s presentations and brochures

3] Website - Ran over 500 updates from design (wireframe, web copy, and Figma) to make the  WordPress site elegant and succinct

4] Investor Pitch Deck - Ran 7 iterations to create a compelling pitch deck presentation

Digital Marketing

Organic Growth 
SEO: Worked to improve On page and local SEO
Wrote a blog cluster of 13 posts with 1 pillar post

Paid Media 
Google Ads -Monthly budget 
Meta Ads - 10,000 in Ad Spent. 2 Leads.

Brand Building
How-To guides
Content and Social Media Strategy

Business Development Lead

Sprouting Nation

I started this career mentorship platform for fresher graduates. I built a WordPress site, Started a blog, and launched a YouTube channel. I also got active on most of the social media channels. However, I needed to close this venture after two years. I learned the importance of patience and marketing in running business.

Solopreneur

Worked with 3 founders

1] Ghostwriting for an EdTech founder: 3 Months
2] Ghostwriting for an EventTech founder: 1Month
3] Content Writing for a Construction Tech Company: 2 Months

Delivered 15 SEO Blog posts and 1 Pillar post

Content Writer and Ghostwriter

MPSC

COVID hit. My future looked like a blank slate. So I worked on multiple things at a time. 

One focus area was preparing for competitive exams!

Passed MPSC Prelims Exam in December 2020
Studied for Mains along with part-time writing from December 2020-August 2021
Studied for Mains with full dedication from August 2021 - December 2021
Appeared for MPSC Mains on 18th December 2021
Didn't wait for the results. Packed all the study material.
Broke all the bridges. Began as a full-time Writer on 19th December 2021.

Figuring Out

Shashikant Bhamre and Associates 

Design of Residential spaces, N.A, Layouts and Liasoning, Site execution

Civil Engineer

Goyal Properties

At Goyal Properties, I learned alternate methods of setting up a successful construction business.

I learned about Project Management Consultancy and also got awareness about commercial real estate projects.

My office time went in secondary research. I was privileged to meet with the managing director Mr. Mohit Goyal and learn insights about business. He also helped me with my research.

Intern

Hey!

I run a lean web development business that helps create landing pages, websites and webapps. You can drop me DM to discuss further.

I work as a program facilitator with Chiranjeev Gurukul - a unique Leadership Development Organization that teaches principles, tools, and frameworks from Indian wisdom. If you wish to start your journey into Indian Wisdom or Leadership, lets chat!


Areas of Work:

#Web Development - Full Stack/ LoCo 
#Marketing & Sales - Full Funnel Setup
#Business Development
#Writing & Content Creation
#Civil Engineering

I write about:

🎯 Purpose
🧭 Leadership
💡 Tech & Startups
🤝 Community Building
and snippets from Personal Stories

Let’s connect if that resonates. Thanks.

#Leadership #IndianWisdom #Arthashastra #Tech #Entrepreneurship

taplio

The Battle

Mayank Sehgal

Aniket Saraf

Followers

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