Yaddy Arroyo

Some people call what I do mentoring, but I just call it “being a super cheerleader for those who need it and deserve it.” I advise founders on UX + accessibility + ai-enablement. I also connect amazing ai-enabled product makers and builders with other creative scientists. 

I cover most verticals except banking (because of potential conflicts of interest with my day job), but my favorite vertical is healthcare biometrics wearables for at home use.

I’ve lost tons of family and friends, and seeing the hospice care made me realize there has got to be a way to help people leave this world with dignity, at home. I’m trying to improve the world. This is my way of giving back to the community.

“AI + UX maker” advisor & super connector

Confidential

At a regional US Bank (aka Conversational AI designer, HCI AI designer, principal VUI designer, multimodal service ai designer, hci designer,  Ai designer, Ai ux service designer, human factors engineer, NLU architect, prompt engineer, Ai model trainer, technical writer, linguistics engineer, business analyst)

High level IC focusing on LLM E2E initiatives 

• 8 multi-modal AI banking patents 
• multiplatform,  multichannel , multimodal designs
• servant leader af

VP / Principal Multimodal Experience Architect

Really bad polymath

My next project will revolve around a zany group of technocratic neo-feudalists who are trying to dismantle democracy in America. A must see. /s

Writer, Indie filmmaker, mix media artist, musician, and aspiring video game designer.

https://m.imdb.com/name/nm5194487/

Creative Writer

Bank of America

• Mobile payments SME for Everyday Banking:
Money matters. And every second counts. The complexity that makes moving money possible requires a simultaneous  MIN/ MAX view of how internal and external systems coexist together in the payments ecosphere

• Design systems contributor, Everyday Banking (Payments) SME

VP / Sr. Product Designer - Enterprise payments (Mobile)

Honest Rogue

Ran my own little service design/ experience architecture agency, working with a ton of small and large and pre-seed to eventually IPO’d/acquired start ups as well as subcontracted with tech shops and consultancy firms.

Roles I've had:
UX Human Factors Engineer
UX Researcher & Strategist
UX Architect
UI Designer
Conversational AI designer & writer
Product owner
Business Analyst


Connected car clients: BMW, Allstate 
Ai social listening: networked insights (acquired by American Family Insurance)
Voice / IVR: West Corporation (Now Intrado)
Health: Pfizer, Astra Zeneca, mHealthCoach
Under NDA: Manufacturing, DoD, Emergency Services


Contract and subcontracting work with Fortune 100 clients on complex, data-heavy transactional experiences that win people’s trust and engagement. Software, telematic, B2B, Fintech, Biotech, Voice/ IoT, AI/machine learning....you name it, I’m down for working on it. 

Key Words: Connected Life, Connected Car / Telematics / OBDII /  HUD, XD architect, UX producer, UX creative director,  Mixed-Reality UX design,  VUI Design, Amazon Lex/Polly/Lambda prototyping, Sayspring prototyping,  Alexa / Google Voice / Google assistant prototyping, Voice Tech, CX Design, System Persona Design, IVR, Chatbots, AI,  Retail POP UX design, CX, UX, HX, User Experience Consulting, UX Architect, Experience Planning,  Wireframes, Information Architecture, UX Operations, Usability Testing Framework development, Project Management UX, Digital Strategy, Social Media Strategy, Content Development, Persona Development, Mobile Strategy, Customer Engagement Analytics,  Product Localization Marketing.

Senior Principal Consultant

Lextech Global Services

Consultancy: Helped create quick, iterative UX designs for cool clients, and interesting concepts across verticals and horizontal product lines.

Sr. Experience Designer

Manifest Digital

• UX Design & Backend Architecture Documentation for Telematics & Connected Life Products
• UX Ideation around New Business R&D products
• UX Design for Financial digital experiences

Sr. Manager, UX Design

The Bravo Group

At Bravo, it was my job to understand the human experience nuances of the US Hispanic market, specifically within the digital realm (online, mobile, offline digital, etc.). I  translated their cultural, experience, and channel-preference nuances into digestible nuggets of information we used to improve their online and offline user experience. 

Since the digital experience plans impacted both real life and virtual life environments, collaboration with creative strategists and other account planners was quintessential for measurable success.

Digital Experience Planner

Discover Financial Services

Project managed several enterprise-wide system and interactive product integrations. I also helped launch new interactive financial utility tools and products. 

Aside from enterprise-wide solutions, I was also accountable for all of ShopDiscover.com operations:  daily and weekly maintenance updates, new partner site integration, "hot deals" maintenance, operations issues, file transfer and data feed issues, infosec compliance, strategy design roadmap, digital strategy, and functionality upgrade redesign work.

Sr. Associate: e-Business

I was the Sr. Associate Interactive Product Manager of Shopdiscover.com.  I handled the tactical implementation of our partnership strategy. A techno-heavy role, where indepth knowledge of legal and security issues was paramount, I worked with multiple stakeholders to launch one of the most successful affiliate programs on Linkshare, Commission Junction and Google Affiliate Networks.

I aided in partnership acquisition and pricing strategy, and the day-to-day management of partnership development and site operations.

Sr. Associate: Partnership Marketing

Principal AI / ML designer (NLU experiences) at Truist

I currently work at a bank as an NLU experience architect/ UX (IC) principal.  I also advise on Ai-enabled wearables within the health ecosystem for “funsies.”

Empathy is not a weakness. It’s a start. It gives us a purview  into Ai UX usecases  we can start from. 


VP /Principal VUI designer (NLU&Emerging)

Biscayne AI

Guiding businesses and professionals to thrive in the AI-powered economy.

Founder

Kadima Careers

Looking to advance your Product Management career? Kadima brings together hiring managers, recruiters, and mentors from the world's best companies to help you get a better job faster and with more confidence.

PM Career Accelerator and Advisor

Master the PM interview

Book your FREE PM coaching session/resume review! Link at the top of my profile.
I've interviewed, mentored, and hired 500+ candidates at Google, Meta, and McKinsey. Now, I help others unlock their unique potential and ace those tough interviews. Ready to ditch the self-doubt and land your dream PM role? Let's chat!

Interview coach and mentor

Google

My teams boosted Google's ad revenues by 25% with AI, driving Billions of dollars of economic value:
• Users saw fewer, clearer, more relevant ads.
• Advertisers got higher ROI through more relevant clicks and better use of their budgets.
• Billions in incremental revenues to Google went towards developing useful products for billions of users and providing value to shareholders.

Product Manager

Facebook

Hired, grew, and led a star PM team connecting people with businesses in messaging. In 2 years, we:
• Grew people-to-business messaging by 10X!
• Launched features that help get things done in messaging (e.g., track you delivery, buy tickets).
• Launched high reliability for businesses critical use cases - from Sales to Customer Care.
• Initiated a unified API across Facebook's messaging platforms, to reach customers wherever they are.
• Upheld the Messenger Platform integrity and security in the wake of Cambridge Analytica.

Product management lead

Wanderant

Launched a company to build products for travel ‘uber planners’. Served thousands of daily users actively planning trips, and built partnerships with national tourism agencies around the world.

Founder & CEO

Better Haves

Launched a budgeting app for couples that won the $50k 1st-prize in the national FinCapDev financial apps challenge

Co-founder

McKinsey & Company

Led teams supporting clients across a range of industries in NA and Europe. Some achievements:
• Built a $600MM Product growth strategy for high tech communications provider.
• Reignited growth at two B2B software co's; One became #1 in market, the other grew 50% in 3 years. 
• Led re-organization initiatives that improved performance and health in media and services companies.
• Led a national education organization to re-imagine how they support teachers around the country.

Engagement manager

Israel Defense Forces

Launched a range of breakthrough communications products, supporting 40+ engineers across hardware and software

𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝗙𝘂𝘁𝘂𝗿𝗲 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗮𝗻𝗱 𝗖𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀, with AI
Building on 20+ years in Product Leadership at the world's top companies, I mentor Product Managers and Entrepreneurs on their path. 

I am grateful to the many mentors who shared invaluable wisdom with me. Now, I pay it forward by helping others navigate their journeys. 

I've coached, interviewed, and hired hundreds of PMs, helping them land top-tier roles and navigate complex challenges. 

I advise startups and companies on winning product strategies. 

At Google, Meta, and McKinsey, my product teams used AI to create $Billions in value. We:
✅ Grew Google's revenue +25% by using AI to write ads that convert.
✅ Multiplied customer engagement 10X with personalized, AI-powered messaging assistants.
✅ Optimized Sales and Operations with predictive models to prevent churn, convert leads, right-size inventory, and cut waiting times.

Need help on your Product or startup journey? Book a FREE consulting call:
🆓 https://www.masterthepminterview.com/book


𝗖𝗵𝗮𝗺𝗽𝗶𝗼𝗻𝗶𝗻𝗴 𝗗𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆 𝗮𝗻𝗱 𝗜𝗻𝗰𝗹𝘂𝘀𝗶𝗼𝗻
As an openly gay tech professional, I advocate for a safe environment that CELEBRATES all identities. I'm committed to supporting LGBTQ+ individuals in tech. Reach out anytime.


𝗢𝗻 𝗮 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗡𝗼𝘁𝗲...
Beyond AI and coaching, I find peace in meditation, exercise, and the arts. The New York Times described my last Carnegie Hall performance as "Fearless and Agile!"

I live in Miami with my husband, our two ChatGPTs, and a Gemini. We love the warmth and vibrant community here. Come visit and experience Miami's energy yourself!

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Yaddy Arroyo

Itai Leibowitz

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