Fractional CMOs for Tech Companies | Head of Marketing at @ O-CMO | Digital Marketing & Communication Strategy

Fractional CMO & co-founder at O-CMO, Inc. with 10+ years of experience in B2B tech.

𝐈 𝐜𝐚𝐧 𝐡𝐞𝐥𝐩 𝐲𝐨𝐮 𝐰𝐢𝐭𝐡:
→ GTM strategy for tech and service companies: positioning, value props, ICPs, service offering
→ Hypothesis testing & marketing experiments — from cold outreach sequences to multi-channel B2B campaigns
→ Content strategy & messaging for complex B2B or SaaS: pillars, tone of voice, team mentoring
→ Auditing lead flow from marketing to sales: ICP, messaging, qualification, CRM setup (CRO flair)
→ Reviewing website or channel messaging to fix clarity and conversion
→ Building repeatable marketing systems that teams can actually run

𝐖𝐡𝐚𝐭 𝐈 𝐛𝐫𝐢𝐧𝐠 𝐭𝐨 𝐭𝐡𝐞 𝐭𝐚𝐛𝐥𝐞:

→ 10+ years in B2B tech, SaaS, and outsourcing, from content production to CMO-level strategy.
→ A GTM methodology used with 50+ clients at O-CMO and turned into a full video course (see profile link)
→ Background in content and communications, translating complex systems into customer-oriented messaging
→ Marketing and content team leadership with proven frameworks for scaling output
→ Cross-cultural expertise — fluent in 5 languages, used to bridging context and nuance


👉 Always up for a virtual coffee with founders who need direction and marketers who want community. DM.

Yuliia Shvetsova

Self employed

I help ecommerce businesses discover and achieve their business goals. From a concept to a working business. From 0 to 1.
DM me if you are struggling with choosing the right development partner, or platform, or where to start.

E-commerce development consultant

I help small and medium sized IT outsourcing companies build and optimize their PM, delivery and pre-sale departments. I have 8 years of experience building these departments from scratch, including establishing processes, hiring and training people, define KPIs, crisis and change management of existent structures.
My ideal customer would be a company of 50-500 people who struggles with revenue cycle because of unclear KPIs of pre-sale or delivery. I work closely with co-founders, CEOs to achieve the desired margins and conversions within the given time-line.
My services include, but are not limited to:
1. Audit of the point A
2. Defining business goals (point B)
3. Building a strategy for pre-sale, or delivery department to reach the point B
4. Hiring, training a team
5. Conducting strategy sessions for departments
6. Implement QBR sessions for departments
Recommendations are also available on demand.

Pre-sale and delivery department consultant

ELG Commerce

As the biggest Elogic Commerce fan I participate in almost every single department, except accounting. So the project management brought me to the optimisation of business processes of the company and departments R&D. Started with PMO and Account management, I also optimised recruiting and sales department. Started a company YouTube channel. Developed technology partnerships. Lead the pre-sale by preparing concepts, project offers and estimations.
I am on my big way to implement the Rockefeller’s habits and quarterly strategic meeting on all levels. (Wish me luck😉)

Help the company earn more by processes optimization, new technologies implementation, building new departments, strategic planning.

Head of Delivery

Product research and discovery. Initiating&planning, managing, budgeting & scheduling, risk management of projects in e-commerce field for brands and retailers. Stakeholders management. Quality delivery. Crisis management.
Organizing and educating PMO: created my own set of documentation templates, tested and implemented the flow of the PLC.

Head of Project Management

City-cafe "Home

Cafe opening from scratch, full concept creation, branding, marketing, human resources management, menu creation, operations management.

Co Founder

RIVO AGENCY

Managing projects. Sales strategy testing (e-marketing, cold emails, blog posting, Upwork), negotiations with existing partners, looking for new ones, building a sales department according to business peculiarities.

Project Development Manager

Soft Group Ukraine

Manager of Operations

Hotelscan

Financial reports, operations managing (in CRM and in Cloud), HR, Collection, collation and analysis of data, assisting with cost preparation, communications, correspondence.

Operations manager

TM Masters

strategic planning, customer support, sales, team leader, statistics

Sales Department Manager

Orchid agency

HR manager (recruiting, hiring), team leader ( coaching, weekly meeting, statistics), translating (english-russian-english), customer support ( also visa support, plane\train tickets, hotel reservation).

HR manager\translator

fam. Zechmeister

Looked after children, english lessons, sport together, house-keeping, general assistance

Au-pair

Pre-sale and Delivery department consultant | Help eCommerce businesses find and achieve their goals with tailored custom and SAAS solutions

An ecommerce consultant and a PM advisor. Adobe-certified Magento Solution and R&D specialist at Elogic Commerce. 

I have an extensive business background that allows me to dive deep into the technical specification and business logic of a commerce client. I also believe in the power of transparent and timely communication, predictable terms and budget for the project, as well as comprehensive discovery for the project success.

As a PMO, I have built the department from scratch, initiated and supervised the team of project managers, built a project life cycle flow, and set the documentation kit for every project development phase. Implemented the team evaluation process for direct and outstaff projects. Increased direct collaboration projects to 30% of the company income.

My key market focus for the past 3 years were the USA and Europe, but I also have experience working with MENA and Australia.

Being a PMI member, I am also one of the co-founders of the PM cluster in Chernivtsi, Ukraine.

If you are looking for an ecommerce consultant or a PM mentor for your team, let me know!

📧 oksana@elogic.co
📞 +380660911699
Skype: oksanakroshna

taplio

The Battle

Yuliia Shvetsova

Oksana Yakovlieva

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