Fractional CMOs for Tech Companies | Head of Marketing at @ O-CMO | Digital Marketing & Communication Strategy

Fractional CMO & co-founder at O-CMO, Inc. with 10+ years of experience in B2B tech.

𝐈 𝐜𝐚𝐧 𝐡𝐞𝐥𝐩 𝐲𝐨𝐮 𝐰𝐢𝐭𝐡:
→ GTM strategy for tech and service companies: positioning, value props, ICPs, service offering
→ Hypothesis testing & marketing experiments — from cold outreach sequences to multi-channel B2B campaigns
→ Content strategy & messaging for complex B2B or SaaS: pillars, tone of voice, team mentoring
→ Auditing lead flow from marketing to sales: ICP, messaging, qualification, CRM setup (CRO flair)
→ Reviewing website or channel messaging to fix clarity and conversion
→ Building repeatable marketing systems that teams can actually run

𝐖𝐡𝐚𝐭 𝐈 𝐛𝐫𝐢𝐧𝐠 𝐭𝐨 𝐭𝐡𝐞 𝐭𝐚𝐛𝐥𝐞:

→ 10+ years in B2B tech, SaaS, and outsourcing, from content production to CMO-level strategy.
→ A GTM methodology used with 50+ clients at O-CMO and turned into a full video course (see profile link)
→ Background in content and communications, translating complex systems into customer-oriented messaging
→ Marketing and content team leadership with proven frameworks for scaling output
→ Cross-cultural expertise — fluent in 5 languages, used to bridging context and nuance


👉 Always up for a virtual coffee with founders who need direction and marketers who want community. DM.

Yuliia Shvetsova

Ghostwriter • Helping CEOs turn words into profits • Edited 500K+ words in top publications

As a seasoned founder, you're probably facing some of these challenges:

1. No time → Business comes first.
2. Unclear messaging → Hard to explain what you do best.
3. No results → Posting, but no leads or engagement.
4. Overthinking → Fear of judgment keeps you stuck.
5. No system → Writer’s block and no momentum.
6. Invisible online → Less qualified competitors get ahead.

I get it. Since 2014, I’ve ghostwritten thought leadership for 120+ time-poor founders to grow their reputation and attract clients.

Initially, I wrote for publications like Business Insider, then expanded to crafting personal stories for founders' websites.

Then I discovered how LinkedIn could deliver faster, organic results.

1. My content was seen over 1.2M times in 13 months.
2. I was featured as a Favikon LinkedIn Star of Tomorrow.
3. I attracted new business, without relying on word of mouth.
4. 3 of my clients earned the Blue LinkedIn Top Voice badge. 

By posting high-quality content, you can:

- Show your expertise and personality.
- Educate colleagues and potential clients.
- Build relationships, without stuffy networking events.
- Attract dream clients instead of chasing them.

But easy reading requires hard writing.

As an ex-teacher, I make the complex simple.
And as an ex-lawyer, I use fewer words to say more.

A ghostwriter helps you articulate your expertise, without the struggle.

Let's turn your expertise into income.

_______

Results ↓

1. Fast ROI 
“I more than tripled my investment.”

In 120 days on LinkedIn, I got:
- 2.6M+ views
- 7,600+ followers
- 2,400+ newsletter subscribers
- Multiple inbound opportunities

- Dr. Dan Pronk, Ex-Special Operations Doctor & Bestselling Author 

***

2. Uncommon Reach 
“One post topped 200,000 views.”

Since then, I’ve had one new case via LinkedIn and have been busier than ever.

- Louis Hockman, Mediator, Arbitrator & Neutral Evaluator

***

3. Brand Support 
“I noticed a spike in engaged traffic.”

Steve wrote articles in “my voice” quickly without much input from me, publishing them across big media platforms to build my brand and support product launches.

- Mark Divine, Retired U.S. Navy SEAL Commander & NYT Bestselling Author

_______

3 ways I can help you ↓

1. Revamp your LinkedIn profile to attract ideal clients.
2. Edit your LinkedIn posts to publish with confidence.
3. Free up your time by writing content for you. 

→ Website: stevewcostello.com
→ Email: hello@stevewcostello.com (or DM me)

taplio

The Battle

Yuliia Shvetsova

Steve Costello

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