Zach Wright

Most outbound teams don’t lose because competitors are better. They lose because good deals never make it onto their radar.

I co-founded Syft AI to change that. The best sellers used to spend hours researching accounts, looking for signals, and crafting tailored outreach. Now AI does that work in minutes, finding the right buyers and enabling perspective-led selling at scale.

We call these “Value Matches.” The idea is simple: sales should start with companies already experiencing the problems you solve.

I share what we’re learning every day building Syft and working with sales leaders who want outbound to work better.

Outside of work, I’m a proud dad to my two-year-old son Charlie, with another little one joining us this December.

Co-founder and CRO

Syft is a “value matching” application that uses AI to enhance the process of value selling by matching sellers with the most suitable prospects. Instead of the traditional "spray and pray" approach, Syft focuses on connecting sellers with prospects more likely to need their products or services. Syft then automates gathering the necessary information to present a "value hypothesis" for the seller to approach the prospect with a perspective. This approach results in a high-quality sales pipeline, improving the efficiency and effectiveness of the sales process.

Please visit our website (syftai.com) or click request demo to start automating your value-matching efforts.

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Account Executive - Microsoft Platform Management

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The Battle

Zach Wright

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