Your Marketing, Simplified. Over $7.2M Closed for Agencies, Consultants, & Coaches. Plugging Your Profit Leaks 💰

Your book should be bringing in clients. It’s not.

You thought it would mean more leads, more authority, more high-ticket clients.

Instead, it’s just sitting there.

Meanwhile, people with worse books—less experience, less credibility—are landing $10K+ clients effortlessly.

Why?

Because books don’t sell themselves.

They need a system.

Right now, your book is just… a book.

To bring in consistent, high-ticket clients, it needs:

1️⃣ Positioning that attracts buyers—not just casual readers.

2️⃣ Conversion triggers that turn pages into paychecks—without sounding desperate.

3️⃣ A Silent Sales Funnel that does the selling for you.

4️⃣ A traffic engine that gets your book seen by the right people.

Miss one, and your book won’t move the needle.

That’s what we install at Fully Booked Marketing.

Because most book marketing advice does't work. 

❌ Sell more copies. ($5 per book won’t change your life.)

❌ Post more content. (Content ≠ clients.)

❌ Build an audience first. (That takes years.)

If you’re following this advice, you’re stuck playing the long game—when your book could be monetizing right now.

How We Fix This for You

Repositioning – Your book should sell YOU. We tweak your title, messaging, and positioning to attract high-value clients.

Conversion Triggers – We install calls-to-action, lead magnets, and psychological nudges that turn readers into leads—without feeling pushy.

The Silent Sales Funnel – Your book does the selling for you, turning readers into $5K-$25K clients—without chasing leads.

Traffic & Distribution – We implement a high-leverage promotion strategy that gets your book in front of the right people—without constant content creation.

This isn’t theory. This is proven:

Dustin Riechmann → $15K in 30 days + sold out a $1K workshop.

Jason Wojo → $181K in 90 days—just from email.

Les Brown → $65,693 in first 30 days.

Jason Capital → $4.6M in book sales, $10M+ total.

If your book isn’t producing results like this, it’s not because it’s bad.

It’s because it hasn’t been set up to work for you.

Instead image clients coming to you.

A book that works while you sleep.

A proven system generating $5K-$25K clients—on autopilot.

We set it up for you.

Who This Is For?

1. Authors who sell high-ticket coaching, consulting, or services.

2. Business owners tired of the “content hamster wheel.”

3. Experts who want a predictable way to get clients from their book.

Want Your Book to Do the Selling for You?

DM me “Book” and I’ll send the details.

or

👉 Let’s fix this now: https://calendly.com/meet-with-zack/book2client

Zack Zeller

I just launched a new Substack.

It's called The Email Lab.

And it's where I'm dumping everything I know about email marketing for small lists.

Just what's working for me and my clients right now to sell high-ticket offers every single week. 

Most people think you need 50,000 subscribers to make email profitable.

You don't.

You need a system that treats every name like revenue, not a vanity metric.

That's what this is.

Just the mechanics of turning a small list into a profit center.

If you want in, link's in the comments.

Owner @ ZZ Media | Building Profitable Email Funnels

In the ever-changing world of tech I've carved a niche for myself as a committed Software Developer. My love of the subject has not just resulted in me accumulating readers of over one million on a variety of blogs as well as to launch 2023's most sought after Data Science Bootcamp. My academic background is solidified by an Bachelors in Computer Science which has been crucial in my work.

My method of developing websites is multi-faceted, making sure there's the seamless integration of aesthetics for the front end and robust back-end functions. This balanced approach has enabled me to design user experience that stands out connecting with users and meeting the business goals.

Collaboration is at the core of any successful project. I've had the honor in leading, and working with some of the most skilled teams in the business. Together, we've tackled problems with aplomb, streamlined workflows and incorporated technology into our decisions that are in perfect alignment with the overall goals of our projects.

Performance is not a matter of negotiation. Each component I'm involved with undergoes rigorous optimization procedures to ensure efficacy, scalability and reactivity. Each of the projects I've completed has served as a learning experience and has provided me with valuable lessons and enhancing my method further.

The concept of AI has always fascinated me. I've been pursuing AI's capabilities to improve the offerings of our products. The aim? Improved user satisfaction. The process of infusing AI into the process of optimizing products has been thrilling and I'm always watch for the next major breakthrough in this field.

Some of the milestones I treasure in my heart are co-founding the world's most prestigious Data Science Bootcamp in 2023 getting an appearance in the UBC Dean's List in 2022 and training more than 1000 developers since the year 2015. My contributions and work have also been acknowledged by industry leaders, including appearances in respected publications like Forbes.

In the words of industry experts I've had the pleasure to collaborate with, my commitment to digital excellence is evident. As Entrepreneur puts it, my approach to digital solutions is both innovative and grounded, striking the right balance between vision and execution.

My professional path is a combination of technical proficiency, a team spirit, and an unstoppable determination to achieve excellence. I invite you to join me to collaborate and take part in this thrilling digital journey.

Vahe Aslanyan

A man’s quality can often be found in the size of his library — and, more importantly, in how much he actually uses it.

A university can give you great knowledge in data science and plenty of other fields, but real life is different: if you want to be considered a solid professional — and stay a solid professional — you must be able to keep learning new things consistently.

And some of the best learning doesn’t come from classrooms. It comes from archives, research papers, hands-on documentation, long-form breakdowns, and yes—YouTube and other practical resources. For me, it’s essential that someone keeps studying and keeps growing, because what we’ve seen again and again is that tools go through rapid improvement cycles. 

New technology keeps getting better, and it keeps reshaping how work is done. That’s why systems engineering, AI engineering, data engineering, and data science are still among the strongest paths — and why every few months a new method drops that can make a job 10x easier. But here’s the catch: to be truly solid, you can’t only chase what’s new. You have to read the fundamentals—properly. From the math, to the infrastructure, to how systems are built and deployed.

AI isn’t built on “vibes” or linear thinking. It’s built on math, infrastructure, hardware, and real engineers building real services. And in today’s world, it’s honestly hard to support a “data scientist who doesn’t code,” for one simple reason: a data scientist alone doesn’t move the needle as much as people think—especially if they can’t build pipelines, ship work, and operate in real environments. You need to be strong as a data engineer too, or you won’t be seen as truly solid.

So if you want to be a solid professional in your field, one skill is not enough anymore. You must be able to do several things, not just one and stop there. Because work that used to take analysts a long time is now being done—literally—by AI.

AI on its own isn’t magic. But when you combine it with real engineering, real infrastructure, and strong fundamentals, it becomes incredibly powerful. That’s what you see in places like Palantir and other high-performing organizations.

One thing is not enough. But when you combine several skills together—and keep learning—you become incredibly powerful.

We are proud to announce the release of Midnight Vision Model Dataset- https://lnkd.in/enxEnF-x

li_at

JSESSIONID

Talks about #tech, #career, #motivation, and #entrepreneur

Founder of LUNARTECH

Midnight Defense is proud to announce the Day 3 expansion of the Midnight Vision Model Dataset. Our intelligence teams have successfully deployed 14 new tactical folders, bringing the total volume to 20,618 high-fidelity images across 44 unique weapon systems. This massive expansion represents a 53% increase in image volume and a 47% increase in asset diversity in just 72 hours. Consequently, the independent standalone valuation of the dataset has been revised upward to $3.75 Billion. 

The Day 3 release includes premiere imagery of the Ka-52 Alligator, BMPT-72 "Terminator", and the UK Queen Elizabeth-Class carriers. We have also integrated comprehensive US Naval Carrier deck scenes and expanded coverage of strategic ballistic missile systems like the Scud-B. These "kinetic-ready" assets provide the critical ground-truth data required for mission-critical autonomous targeting pipelines. By surpassing the 20,000-image threshold of restricted platforms, Midnight Defense has established the definitive visual nervous system for sovereign AI. The full technical inventory and updated valuation reports are now live and verified on our official repository.

Explore the Arsenal: https://lnkd.in/ewcCragt

I don’t say this lightly: I’m incredibly proud of the co-founder I have.

Not just because of what she does — but because of who she is under pressure.

Over time, I’ve watched her evolve. Sharpen her thinking. Raise her standards. Align so deeply with the vision that it often feels like we’re operating with the same mindset, the same principles, the same intolerance for mediocrity. Not many people can do that. Even fewer choose to stay consistent when things get hard.

What truly sets her apart is this: she’s unshakeable.

Through noise, setbacks, external pressure, and people actively trying to slow us down, she stayed grounded, focused, and resilient. No ego. No panic. No excuses. Just execution. That level of resilience is rare — and it’s exactly why she adds so much value every single day.

Over the past months, we’ve been working on multiple strong projects — and you’ll be hearing about all of them very soon.

Last year, we did great work.
This year, we’re taking it to an entirely different level.

LUNARTECH Academy is becoming what I’d call a gold — or even diamond — mining machine. Either way, we’re building an ecosystem that produces the kind of talent this world actually needs.

One important lesson I’ve learned:
If you want to go fast, go alone.
If you want to go far, go with a co-founder.
Yes, you may own less.
But you build more.
You last longer.
And you create something real.

I’m especially grateful to have a technical co-founder, with real experience — and to have her be a woman in tech, in an industry where the odds are still unfairly stacked (only ~2% of VC funding goes to women). That imbalance needs to change.

The lesson is simple:
Choose partners who are resilient.
Who stay steady when things shake.
And who are built for the long game.

Onward

Babel just did what would previously take weeks and expertise in matter of 2 minutes, translated a book of Machine Learning in IoT Drone Operations from English to Russian, while keeping the entire structure, tables, images... 

Babel: https://lnkd.in/eTEkcKaz

When leaders reach the heights of global power, they often develop a profound blind spot regarding the very systems that sustain them. There is a tendency to dismiss the complex infrastructure they rely on daily, replacing it with a narrative of pure individual merit. This shift is more than just a difference in perspective; it is a fundamental disconnection from reality that makes everything worse for the average person. By preaching a "bootstraps" mentality from a position of ultimate insulation, these leaders ignore the massive, invisible scaffolding that holds them up while others are left to struggle without any support at all.

Take, for example, a recent sentiment from J.P. Morgan CEO Jamie Dimon, who suggested that taking care of your body is strictly an individual’s job. While that sounds like common-sense advice on the surface, it ignores the reality of his specific existence. As the head of the world’s largest bank, Dimon is supported by an "army" of resources. He has access to J.P. Morgan’s internal data—intelligence that likely rivals or exceeds that of top-tier agencies like Palantir. Beyond that, his position is inextricably linked to the protection and stability provided by the FBI, the DOJ, and the U.S. military. When you have a personal fleet of advisors, world-class doctors, and an entire global institution dedicated to your longevity, saying health is "your job" feels like a distortion of the truth.

Most people aren't CEOs, and they certainly don't have the funds to unlock those levels of systemic care. In fact, most people are living in the exact opposite situation, where the "outside forces" being applied to them are often stressors rather than supports. To hear someone with that level of power suggest that the individual is solely responsible for their outcomes—without acknowledging the sheer force of the systems required to keep a person in that position healthy—is deeply disturbing. It frames a systemic privilege as a personal discipline, which is a lie that leaves the average person feeling like they have failed simply because they don't have a multi-billion dollar safety net.

The real lesson here is that staying healthy and thriving is not a solo act. It is a myth that it only takes "you" to take care of your body; in reality, it requires a functioning, supportive system to ensure that any body stays alive and well. Whether it’s access to clean food, fair working hours, or high-level medical care, health is a collective output of our environment. We need to stop accepting advice from people who have forgotten what it’s like to live without an entire infrastructure dedicated to their well-being and start demanding systems that support the health of everyone, not just those at the top.

Founder of LunarTech, Redmoon, and Midnight

Midnight today announced the public release of Sanctum, a comprehensive vision dataset created to advance large-scale visual understanding, classification, and multi-domain recognition for modern computer vision models.

Sanctum brings together a broad and carefully organized collection of visual data spanning air, land, and maritime platforms. The dataset is designed to support research in detection, identification, and fine-grained visual differentiation under diverse conditions, scales, and perspectives.

Midnight Sanctum: https://lnkd.in/ewcCragt

Baba Yaga is now live at Midnight Sanctum. We will release more details soon. 

Midnight Sanctum: https://lnkd.in/eszt9d48

We are proud of the start we had for 2026. This marks an important milestone for us.

LUNARTECH remains one of the strongest startups in technology today—arguably among the very best. We have assembled exceptional engineering talent and are supported by founders with deep, high-level experience in the field. While experience naturally varies across individuals, every member of our leadership and technical teams brings real, meaningful expertise.

The products we are currently building are among the most cutting-edge projects in the industry. Initiatives such as Baobab, Octavia, Memento, and others represent the true bedrock of modern AI. When people say that AI will grow the fastest in 2025, we believe they are missing the core truth.

Data is gold.

 Data is growing faster than anything else—and with data, you can build anything: ships, rockets, infrastructure, entire ecosystems. Data is the foundation of AI, just as people are its true diamonds.

At LUNARTECH, we are focused on the fundamentals that determine whether AI truly succeeds: infrastructure, energy, data, mathematics, and people. These are not trends. These are pillars—and they matter.

We are proud of what we are building at LUNARTECH. We are among the stronger companies not only in Armenia, but also across the United States.

Beyond LUNARTECH itself, our work extends into education through our academy, as well as projects in healthcare, engineering, and other critical sectors. This breadth reflects both our ambition and our responsibility.

As long as we have the necessary resources, we will continue to move forward—investing deeply, building deliberately, and pushing without hesitation.

We are proud of what we are building at LUNARTECH—not because it is easy, but because it is foundational. We are working on the elements that determine long-term success: data, infrastructure, energy, mathematics, and people. These are not trends. These are constants.

We know who we are. We know what we are building. And we are resolute in seeing it through.

Since 2015, I’ve had a front-row seat to what makes a startup actually succeed. It isn't just a "good idea"—it’s the ability to build, pivot, and upgrade in real-time.

Too many founders fall into the "Consultancy Trap." They have a vision but have to wait weeks for an external team to tell them if it’s possible. In the startup world, waiting = losing.

Having a technical co-founder changes the game:

Instead of asking "Can we do this?", you’re asking "How fast can we deploy?"
Instead of losing money on outsourced errors, you’re building internal value.
Instead of static products, you’re creating evolving AI agents and data solutions that adapt to the world.

I am so proud of my co-founder. She started with the "hard skills"—Engineering and Data Science—and has transformed into a CEO.

When your leadership understands the fundamentals, the path to a success becomes clearer.

#CoFounders #WomenInTech #Engineering #Entrepreneurship #StartupGrowth

The most beautiful thing about the world today is that we don’t have to wait for permission to be kind or to create value.

When we see leaders struggling to find the right path, or when systems seem to fall short of their promises, it’s easy to feel lost. But I’ve noticed a shift: people are finding each other.

In the startup and tech world, we’ve created a "two-way street" of support. We aren't just "tech bros"—we are a community that publishes billions in free value to help the next person get ahead. 

We’ve found that by relying on each other, we can create a safety net that traditional lawmakers sometimes miss.

It’s less about "gatekeeping" and more about opening doors. We’re moving toward a place where, if we see someone suffering, we have the tools and the friends to do something about it right now.

#connection #Innovation

Founder of LunarTech, Redmoon, BlackHeaven, Nomad, and Midnight

If you are seeking the opportunity to work on truly cutting-edge projects—across academia, infrastructure engineering consultancy, logistics, aviation, and healthcare—and you are motivated by work that endures and meaningfully improves people’s lives, we invite you to consider LunarTech.

At LunarTech, we engage in forward-thinking, high-impact initiatives that shape industries and create lasting value. Our work spans multiple sectors, offering the depth, variety, and challenge that allow talented individuals to grow with purpose. Each project is approached with care, innovation, and a commitment to excellence.

By joining LunarTech, you are not simply taking on a role—you are stepping into a pursuit of significance, where ambition is matched with impact, and curiosity is rewarded.

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Founder of LunarTech, Nomad and Midnight

We often assume the CEO sits at the top of the pay scale from Day 1. But at the Seed stage, the data tells a different story.

In the earliest days of building, product is currency.

At early stages, technical founders (CTO, CPO) often command higher salaries than CEO founders because their specialized skills are in high demand during product development:

CPO/Product Leaders: ~$149,000 (Seed)
CTO: ~$134,000 (Seed)
CEO: ~$132,000 (Seed)

Why is the CEO often out-earned by their co-founders?

Opportunity Cost & Market Demand: Good engineers and product leaders have immense market value. To lure a top-tier CTO away from a $300k FAANG package, you often need to offer more cash upfront than the CEO requires.

The "Builder" Premium: At the Seed stage, the primary risk is technical and product execution. The people writing the code and designing the product are the critical path to the next funding round.

Don't worry about the hierarchy. Focus on the output. As the company grows, the salary bands will normalize. For now, let the product people eat first.

If You Can’t Put a Number on Your Value, You Are Just a Resource for Someone Who Can.

After a decade of founding multiple companies, I learned a brutal lesson that took me years to truly understand: If you don’t value yourself, nobody else will.

Early in my career, I made the same mistake repeatedly. I would build powerful systems, create incredible content, and develop high-value intellectual property. 

I focused entirely on the creation, ignoring the monetization. I didn't read the books on valuation. I didn't learn the language of finance.

The result?

I would hand these assets over to experienced CEOs, founders, or Venture Capitalists. They saw exactly what I couldn't see. They applied the valuation multipliers, they leveraged the assets, and they captured the upside. They extracted the value I created because I didn't know how to price it.

I missed goals I should have hit. I lost opportunities I should have owned.

Here is the reality of the Venture Capital and Private Equity world:

Value is not a feeling. Value is a number.

To sit at the table and have a respectful conversation, you must be able to value your own assets using the accepted techniques of the industry. You must value yourself internally before any external force will respect your worth.

If you do not attach a specific number to the value you create, you become a target for economic colonization.

It sounds harsh, but it is true. There are market forces and aggressive actors who operate with a colonizer mindset. They are looking to penetrate your systems, utilize your infrastructure, and extract value from your hard work. If you don't draw a red line—and define that line with a dollar amount—they will view you as a resource to be exploited, not a partner to be paid.

This is especially dangerous in the age of AI.

We are seeing a trend where people believe an AI model is a valid alternative to a PhD or an engineer with 10 years of experience.

AI is a great empowerment tool.

AI is wonderful assistance.

But AI is not accountability.

When the cost of a mistake is high, the "free" or "cheap" alternative becomes incredibly expensive. If you are the expert—the PhD, the veteran engineer—and you fail to put a number on your expertise, the market will try to replace you with a cheaper, inferior algorithm.

The Lesson: Don't wait for permission to be expensive. Learn the math of valuation. Draw your red lines. Put a number on what you build.

If you don't, someone else will hire you for pennies and sell your work for millions.

#VentureCapital #Entrepreneurship #Valuation #Founders #PrivateEquity #KnowYourWorth #BusinessStrategy

Yesterday Babel released several of its tests. We translated a highly complex research papers, 110 pages, 90 pages and others in Arabic, Chinese, Spanish, French, Italian, Japanese, Dutch, Portugese, and Russian. Keeping all the tables, images, formulas (complex formulas), tabular content, line content, and other things completely in tact. This would take thousands previously, now takes literally few minutes. 

Babel: https://lnkd.in/eTEkcKaz

Public discussion often draws a close connection between wealth and power. The immense fortunes of figures such as Elon Musk or Jeff Bezos are sometimes interpreted as signs of near-sovereign influence. Yet wealth and power are not identical. Wealth is better understood as a potential for influence—one that depends on the surrounding systems that allow it to be translated into real-world effect.

From a global perspective, individual fortunes are modest in scale. Total world assets are measured in the quadrillions, while even the largest personal holdings represent only a small fraction of that total. More importantly, however, the distinction is not merely quantitative. It is structural. Money, on its own, is passive. To matter, it must be supported by enforcement, legitimacy, and continuity—conditions that markets alone do not supply. These functions are provided by states.

Modern power rests on two foundational pillars.

The first is military. States maintain authority through institutions that possess a monopoly on large-scale force. This form of power does not operate according to market logic. It cannot be traded, liquidated, or surpassed by higher bids. Unlike corporations, which may rise and fall, military institutions persist independently of profitability or investor confidence.

The second pillar is the financial system. Control over banking infrastructure, legal contracts, settlement mechanisms, and currency determines whether wealth can circulate, be preserved, or be protected. Access to these systems is essential. Without it, private capital loses much of its practical meaning. In this sense, financial power—like military power—is political in nature before it is economic.

What is often described as “billionaire power” is therefore best understood as alignment rather than independence. Individuals and firms appear influential when their activities align with institutional priorities and state frameworks. When that alignment weakens, their influence diminishes as well.

For this reason, comparisons between personal wealth and state power tend to miss the underlying distinction. Private actors operate within established systems; states define and maintain them. One accumulates resources; the other sustains order. One persuades and negotiates; the other ultimately compels.

Periods of weakened or fragmented state authority can give rise to the impression of private dominance. History suggests, however, that these moments are transitional. As states consolidate, private power is absorbed, regulated, or constrained.

This is besides the point that some companies are built on a complete bubble, add no value to the world and underperform its predecessors.

We will be soon adding Himars to Midnight Vision Dataset (Over 3000+ Images)

Redmoon, Octavia, Babel, Babel Extreme, Midnight Sanctum are open again.

🦇 BABA YAGA — Now Live on Midnight Sanctum

Widely considered as one of the most powerful drone of the modern century.

Today, we're releasing the most comprehensive open-source documentation ever assembled on the Ukrainian Vampire Hexacopter — better known by its tactical callsign: Baba Yaga.

What's Inside:
🔩 Complete Component Breakdown — From the Cube Orange+ flight controller to the T-Motor U13 propulsion system, every piece of hardware is catalogued with exact specifications.
📷 Real Hardware Imagery — Forget renders. This includes detailed images extracted from field footage, captured units, and operational deployments.
🛠️ 3D Models — Full CAD assets for the airframe and structural components.
📄 Technical & Operational Analysis — A 30,000+ word deep dive into doctrine, EW resilience, payload systems, and the engineering philosophy behind the platform.

If you were building Baba Yaga from scratch, this folder gives you everything you need.

This is just the beginning. More schematics, structural analysis, and documentation are coming.

What is coming up:

Wiring Schematics
The missing link for anyone trying to replicate. Hardware is useless without the electrical blueprint.

Assembly Guide
Transforms raw components into a buildable system. Step-by-step with annotated photos.

View Diagrams
Instantly communicates the full system architecture. High visual impact for social/press.

Variant Comparison Matrix
Shows depth of intelligence. Positions Midnight Sanctum as the authoritative source.

EW Countermeasures Deep Dive 
The secret sauce. This is what makes Baba Yaga survivable — and the most valuable intel.

🔗 Explore the full release: https://lnkd.in/eszt9d48

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Vahe Aslanyan

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The Battle

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